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THE APPRENTICE
  • 2 days ago

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00:00This is not a game. This is a job interview from hell.
00:13From all corners of the country, 16 people have come to London.
00:18I don't care where you come from, whether you started in a council flat or born with a silver spoon in your mouth.
00:25All I'm looking for is somebody who is drop-dead true.
00:30They're here to compete for a job worth £100,000, with a man famously hard to please.
00:39No-one's going to make a fool out of me.
00:44Sir Alan Sugar has built a global business empire worth £800 million.
00:50Now, once again, he's on the hunt for an apprentice.
00:55I think this has been a bloody disaster.
00:57And I promise you, my friend, you will be out that door so quick, you wouldn't know what's itching.
01:02To succeed, they're going to have to live...
01:05This is the life. ...and work together.
01:08We are going to make some money. We really are.
01:11I am your boss. I am your boss. You're nothing to me.
01:15It's the chance of a lifetime.
01:17You went out and lost me money.
01:19You're fired. You're fired. You are a total shambles. You're fired.
01:24Previously on The Apprentice.
01:34Trainers. Billion-pound market.
01:37Branding and advertising a trainer. It looked easy.
01:41I do not want an advert that wins the Montrose Award for advertising tossers.
01:47Ghazal's team couldn't agree on their message.
01:51What the hell is this that doesn't make sense?
01:53On death, I'm not going to change it. Honestly, guys.
01:55It doesn't make sense.
01:56It is so, so wrong.
01:59Jardine's team went for street culture, with Simon and Trey in charge of music.
02:04Reclaim the street.
02:06Reclaim the street.
02:07Reclaim the street.
02:09It would be easier without...
02:12In the boardroom, Sir Alan wasn't buying the girls' ideas.
02:17It doesn't jump out at me and say, I'm selling trainers.
02:20Sorry, you're lost.
02:22You're lost.
02:23For Katie, it was the sixth time on the losing team.
02:27You're called a bloody loser.
02:29I didn't lose when I led my team, Sir Alan.
02:31Well, that's once.
02:32Well, if you give me the opportunity to lead again, I'll win again.
02:35But for Sir Alan, the blame was on the team leader.
02:38I think you just all talk and no do.
02:42I've heard nothing constructive.
02:44Gazelle, you're fired.
02:46Thanks, Sir Alan.
02:47Gazelle became the ninth casualty of the boardroom.
02:51Now, seven candidates remain to fight for the chance to become The Apprentice.
03:006.30am.
03:01It's over two months since the seven surviving candidates left their careers, homes and families behind.
03:18Come on, Drew, wake up.
03:21This experience is bloody tough.
03:23It is relentless.
03:24And I mean relentless in the sense that from 5am until, you know, 1am, you are working, working, working.
03:32There is always pressure on you, whether you're at work or even back at home.
03:38Morning.
03:39You wanker.
03:40Eh?
03:42For some people, they are starting to crack.
03:46Although I expected some kind of emotional strain, I didn't expect it to be like this.
03:54I'm living with the people I work with and it is tiring and mentally very, very, very demanding.
04:01I question myself, um, all the time, you know, is it worth it?
04:06You know, is it worth it?
04:13Hello?
04:14This is Frances from Sir Alan's office.
04:16He would like to meet you in Greenwich.
04:18The cars will pick you up in 30 minutes sharp.
04:22Here we go to Greenwich.
04:31My dad used to have a shop here.
04:32Just up here on the left.
04:33He used to be in retail.
04:34I used to be a jewelry retailer.
04:35And I used to work in this shop when I was eight years old.
04:36Put my hand in the till.
04:37Why isn't that surprising?
04:38Greenwich.
04:39Home to the Cutty Sark.
04:40Tea clipper.
04:41And symbol of Britain's history in international trade.
04:45I used to work in this shop when I was eight years old.
04:47Put my hand in the till.
04:50Why doesn't that surprise me?
04:55Greenwich, home to the Cutty Sark.
04:59Tea clipper and symbol of Britain's history in international trade.
05:08Good morning.
05:09Good morning.
05:10Now, why are we here at the Cutty Sark?
05:12Well, it means something as far as this task is concerned.
05:15We've done selling.
05:17We've done exporting.
05:19We haven't touched the subject of importing.
05:23Billions and billions of pounds of merchandise are imported into this country every year.
05:28And what your task is all about today is you're going to interview five different countries
05:33who are going to offer you three of their own products.
05:37You're going to select which country you're going to represent.
05:39And then you're going to go and sell to the trade.
05:42Now, this is not going up to people in the street and asking if they want something.
05:47This is going to traders, to dealers.
05:50Time is important.
05:52You'll be interviewing your countries and selecting your merchandise today.
05:56Tomorrow, you'll be outselling to the trade.
05:59And you will have to be back in the boardroom at the end of the task by 6.30.
06:04Is that clear?
06:06Okay.
06:06Nick, follow stealth around.
06:08Margaret, you'll be following Eclipse around.
06:11It's quite simple.
06:11The team that takes the most amount of orders for your country will win.
06:17The team that doesn't will lose.
06:19And in that team, one of you will get fired.
06:25Next stop, the Royal Naval College, where they'll select foreign products to sell.
06:30For Eclipse, marketing consultant Trey Azam has put himself forward as project manager.
06:40He hasn't lost a task since week two.
06:43I think I've proved to a lot of people that I'm very, very strong.
06:48And the fact that I keep telling people I'm great, people are beginning to believe it now.
06:51I mean, I've got people shitting themselves when they're coming up face to face with me, which is great.
06:56Katie Hopkins has volunteered to lead stealth.
06:59She's lost the last five tasks and knows putting herself forward is a high-risk strategy.
07:05I think versus some other candidates here, I am a stronger candidate.
07:09I believe I do have the potential to win.
07:11However, there comes a point where if you are project manager and if you lose,
07:15you have to put your hand up, you have to be accountable and you have to be the one to go.
07:19Trade reps from five countries have come to pitch three products each to both teams.
07:28I'm sure many of you are familiar with some of the top South African brands.
07:30I know with your support, some of these could become top brands in the UK.
07:34The candidates must decide which country's products will appeal to British retailers.
07:39You basically sit in it and while you're sitting, you can rock.
07:46That's it.
07:46That's it.
07:47This is a revolutionary horse riding exercise equipment from Singapore.
07:54Hello.
07:56I think the big thing with the eye gallop is it's very, very expensive.
07:59450 quid, you might as well buy your own horse for that.
08:02This is a gourmet product.
08:04The company who makes this is Australia's largest lamb exporter all around the world.
08:09In under 12 minutes, you would have a restaurant-quality meal on the table.
08:15I'm not so sure if you can.
08:17Yeah.
08:18This would be a challenging sell.
08:21Hi, guys.
08:21Hi.
08:22Hi.
08:22I'm representing Sweden today.
08:24Sweden's products include a vacuum nozzle adapter and wheat-filled dolls, a child-friendly alternative to hot water bottles.
08:31The innovation, you put this in a microwave oven for a couple of minutes and it stays warm for two hours in a children's bed.
08:40The last product here is the air purifier from Light Air and this is probably the most effective air purifier on the market without even looking like an air purifier.
08:51Can I hear it? Does it have a sound at all?
08:54It's silent.
08:54It's totally silent.
08:55OK, so I'm Michelle and I'm here to represent Canada and I want to show you guys that Canada is cooler than just the weather.
09:02OK, this is a really cool product.
09:04Canada's trade rep starts with a self-assembly rug, then a sports shoe insole.
09:09Sole custom footbeds are heat-mouldable insoles.
09:14Currently, right now, Everton Football Club is trialling these on their academy players.
09:20The head trainer loves them.
09:21And for my last, hot-of-the-press product, Lightbook is a portable light therapy device.
09:28Gives you the wholesome benefits of sun without any harmful side effects.
09:32It's so simple to use.
09:34It's got a timer, 30 minutes.
09:36Turn it on and you get your bout of sunshine.
09:39So you're sort of talking about pharmacies, chemists, that kind of thing.
09:41That's definitely one of them.
09:43What is quite sexy about that is that it's portable and you can bring it wherever, you know.
09:46Of all the products we've seen, we're really super enthusiastic about these.
09:51Sweden, the dolls, potentially, like we said, they're not bad, yeah.
09:55It'd be perfect as a present, so it'll tap into the gift market, gift stores, etc.
09:59Canada's given me a good feel, it really is.
10:00I mean, they're great.
10:02I'd use them, you know, and if they're being tried out by Everton, that's a really kind of a good story.
10:07I think my number one is Canada.
10:09Canada, yes?
10:10Yeah.
10:11To me, in terms of going for a safe bet, it looks like Sweden's going to be my number one choice.
10:16For me, as a retailer, I'm thinking from a retailer's point of view, I'd love to sell stuff like this all day long.
10:21The main reason I didn't go for Canada was the bloody sunlight in a box.
10:24I just thought it was an ultimate gimmick, and I wouldn't be able to sell something that I had absolutely no belief in whatsoever.
10:31Sweden, although they didn't have the greatest line of products, I thought from an ethical perspective,
10:35I thought I would rather sell an air purifier than sunlight in a box.
10:45Stealth heads straight for the Canadian Trade Commission to find out more about their products.
10:51Good to see you again. Good choice, guys.
10:55Having picked Sweden, project manager Trey takes Simon to its trade office,
11:00sending Jadine and Lohit home with two hours to book sales appointments for tomorrow.
11:06My name is Lohit, and I'm calling from a company called Eclipse.
11:09I'm representing a Swedish manufacturer, and it's an exclusive product
11:13because it's not actually being sold in the UK at the moment.
11:16So I'm going to be in your area tomorrow, so I was wondering if I could come in and just show you the product.
11:24Jadine's just not feeling too well at the moment.
11:26I think she's really missing home, and it's a really tough situation.
11:31She's, I think, maybe even more so because we're working with children's goods and stuff like that.
11:36I just feel really down, you know, it's all the not being able to see my daughter at the end of a hard day,
11:42not hugging her, just things like that.
11:48Hi, Trey, this is Lohit.
11:50Hi, Lohit. What's going on on your end?
11:51We've just arrived home, and Jadine's not feeling too well.
11:54Right.
11:55She's just feeling, you know, really emotional, and she's crying and all that sort of stuff.
12:00Yeah.
12:01I'm trying to make a better life for me and her, and it has been me and her alone for a long time.
12:07And I want her to be proud of me, and I want to give her the best in life.
12:14But I also want to be there for her, you know?
12:16She's missing her daughter a lot, so fair enough.
12:19Because you've got a son yourself.
12:20I've got a son myself, exactly. I miss my family too.
12:23But obviously she's quite emotional. Well, you know what women are like.
12:298pm.
12:30Back from the Canadian Trade Office, the girls have left it too late to make appointments for tomorrow.
12:37If we get appointments, like, honestly, I could sell anything if I can get in front of them,
12:41but I need to be able to get in front of them, and hopefully we can do that.
12:44But I am concerned at this moment in time.
12:47With Jadine still absent, Trey updates Lohit on his meeting with a Swedish trade rep.
12:52So if we start with the light here, it has 30,000 billion ions which go out and grab the pollen and the dust and everything and pull them in.
12:58For tomorrow, Lohit has managed to make one booking.
13:02Lohit and Jadine were supposed to be setting up appointments, but Jadine made absolutely no phone calls at all
13:07because she was going through her whatever, whatever, emotional trouble.
13:11And because Lohit was having to look after that and all the rest of it,
13:13we've got one leader out of the whole two and a half hours or whatever we had to do it in.
13:18I'm very supportive of Jadine, and I like her as a person, and we work really well together.
13:23So I'd like to give her whatever support she feels she needs,
13:26but I'm still very conscious that we're here to do a task, and I want to win.
13:30So I really hope that tomorrow this is not going to be an issue.
13:328am. The teams have just one day to convince UK retailers to buy their foreign products.
13:47They must be back in the boardroom by 6.30 this evening.
13:50With no appointments, project manager Katie has instructed her team to get straight on the phones.
14:07She's targeting rug shops.
14:09My name's Katie from a company called Stealth,
14:12and I'm just wondering whether you purchase rugs as well as selling them wholesale.
14:18Marathon runner Naomi is on the hunt for sports shops to buy the insoles.
14:23We've got a new product from Canada that we're launching into the UK market.
14:27Pharmaceutical sales manager Christina will be working alone,
14:31looking for high-end chemists to take the light therapy lamp.
14:34This one is actually the only one with clinical data behind it,
14:38and it's quite unique in that respect.
14:39For the other team, the appointment Lohit booked for Trey and Simon
14:43is at a children's store in a suburban shopping centre.
14:47I wasn't in the meeting last night, so I just hope they've got, you know,
14:51a nice, clear, concise pitch in order, and obviously the key benefits and features.
14:55They haven't got a pitch. No. It's winging me.
14:59We've picked up some products from the Swedish Trade Council.
15:02Oh, yeah. They're quite keen to launch into this country.
15:04Oh, yeah. And this is one of the ones that is a big seller for them in Sweden and elsewhere, I believe,
15:08because it taps into the ecological side of things because it's completely organic.
15:12Oh, yeah.
15:12And also it can be used for heat therapy.
15:14You put that in the microwave for one to two minutes,
15:17and it will retain heat in the kids' bed.
15:18Up to two to three hours.
15:19Up to two to three hours.
15:20Just for today only, we're going talking around to retailers
15:22and trying to get them into the retailers to show them,
15:25make them aware of the product on the market as such.
15:28All right.
15:29All right?
15:30Yeah.
15:30Yeah? So we can do you 30 pieces.
15:32We've got our first sale of the day, 30 units.
15:34Not bad.
15:35It's not a bad-sized order either, is it?
15:36So, yeah.
15:38Pleased.
15:419.30 a.m.
15:43The girls have been on the road for over an hour,
15:46but still don't have any appointments.
15:48Thank you. Bye-bye.
15:49It's been a very slow start,
15:54and unless they get a move on,
15:55this is going to be a very, very troubled project for them.
15:58OK.
15:58And we could literally come in for five minutes and show you them.
16:01They're just fantastic.
16:03OK, cool.
16:04Thanks for your help.
16:05Bye-bye.
16:06Good trying, mate.
16:08You have to believe it's going to come together.
16:12You have to believe your team's going to sort it,
16:14and you have to know and have confidence
16:16that you will get in the door,
16:17and once we're in the door, I know we could make the sale.
16:21So, Stina, you sound exactly the right sort of person for us,
16:24because you've obviously done your homework.
16:27You do what we do for a living.
16:29Yep.
16:29So, yeah, it would be great to see the machine.
16:33Hey, you all right?
16:34Just to let you know, I've just got an appointment.
16:36Yay!
16:37Woo!
16:38Who is?
16:39Awesome. Well done.
16:41Well done.
16:44For the other team,
16:45Jardine and Lohit have brought their Swedish designer products to Chelsea,
16:49one of London's wealthiest areas.
16:53I think a posh area is quite suitable,
16:56especially considering our products are towards the high end anyway.
17:00And I think typically in posh areas,
17:01there's a lot of independent, owner-operated shops.
17:04So I think it's a good decision to come here.
17:06After an hour of doorstepping,
17:10they find a gift shop specialising in soft toys.
17:13This would go quite well, you know,
17:14in the pram next to the baby,
17:16or even in the cot, for example.
17:18Now, health and safety requires
17:19that you don't give a child
17:21things like this small inside,
17:24these beads,
17:25until they're three.
17:27The wheat heat?
17:28Absolutely.
17:29So we'd sell it at three plus for you?
17:31Yes.
17:31Well, for anybody.
17:32Yeah.
17:32The wheat that's inside that product
17:34would not be suitable for a young child.
17:37It actually does say on their merchandising
17:39that it should not be given
17:41to a child under three years of age,
17:43but they hadn't obviously picked up on that,
17:46which is very important.
17:48And when you deliver it, it comes how?
17:50It comes in packaging,
17:53which we can discuss.
17:54In a box?
17:54We can discuss that.
17:56We can discuss that.
17:57Depending on how you want to display that.
17:59I mean, looking like this,
18:00seriously, I think it's a doorstop.
18:04We've seen one lady who's
18:06dissed our products.
18:08Yeah.
18:08We need to phone Trey,
18:09find out whether he did answer questions
18:11about the packaging,
18:11because those were things that we posed.
18:12We don't know what the packaging is.
18:14We don't know what it is,
18:15and it is important.
18:16As far as we know,
18:17the dolls don't come in any packaging.
18:18They just come by themselves, I think.
18:19They just come by themselves.
18:20Okay, so there's no packaging?
18:22No.
18:23They're eco-friendly dolls.
18:24They're not supposed to be sold in plastic
18:26and cellophane and waste cards.
18:28You know, you've got to think of them
18:28as organic products.
18:30Yeah, we know they're organic,
18:31but the question...
18:32Put it down.
18:33I can't hear it, you bloody idiot.
18:34I can't hear it either.
18:35Well, hold it there, then.
18:37You know what the problem is around here?
18:38The area is so affluent,
18:41and they're not happy with non-appointments
18:43being made and that kind of thing.
18:44They don't want to see you on the spot.
18:47I think perhaps they feel more confident
18:48in the product because they went to speak
18:50to the Swedish embassy person.
18:52That's really upset me, actually.
18:53So maybe that's why they feel more confident.
18:55Trey and Simon have come to upmarket Islington
19:00to try their luck with the air purifier.
19:03We haven't got time for fucking opinions, Simon.
19:05Hey, let's see if there's any...
19:06There might be more places down here.
19:07We've got to ask them.
19:08Simon, it's fucking nowhere near the kind of shop
19:10that's going to stop somewhere.
19:11Okay.
19:11That'll be a twat.
19:12Trey and Simon are running up and down Upper Street
19:14rather aimlessly trying to see shops
19:17that might buy one of their products.
19:19They haven't made any appointment in advance.
19:21They're closed.
19:22Should we call her up?
19:24No, it's not a point.
19:25They've got a few stores.
19:26They've got a few stores.
19:26Keep walking.
19:27Keep walking.
19:30This is a good one to go to.
19:32We're representing the Swedish trade council
19:34for one day only.
19:35As we were walking past,
19:36we thought that one of our products
19:37might be suitable for your store.
19:39Have you been doing that on the street?
19:41No, no.
19:42It's only specific children's shops
19:44that we think are...
19:44We're actually not even here.
19:45We're not in this area to sell this.
19:46We're in this area to sell an air purifier.
19:48An air purifier.
19:48We literally just walked past your store.
19:50That's why we didn't have an appointment.
19:52Basically, I can't just make the decision like that
19:54on something I see from the street.
19:56It's because we have only one day.
19:57Because we've been given preferential pricing
19:59for one day only to sell as often as many as we can.
20:01Thank you. Take care.
20:02Bye. Bye.
20:03Have you got an appointment?
20:06No, I haven't.
20:07It's a sod off.
20:13Midday.
20:14Christina's got an appointment
20:15to pitch the girl's highest value item,
20:18the Canadian therapy lamp.
20:20Hi there.
20:21It's Christina Grimes.
20:22I'm here to see David Hicks.
20:24With over 10 years' experience
20:25in the pharmaceutical industry,
20:27Christina kicks off with some hard science.
20:30It was a double-blind,
20:31randomised control trial, OK?
20:33They were just given 10 looks
20:35of the light therapy device,
20:36which is considered a placebo effect, OK?
20:38There's no impact.
20:39I haven't seen the machine.
20:40Have you got one with you?
20:41I will.
20:41I'll let you have a look.
20:42This is how it's...
20:43Oh, it is neat.
20:44Yeah.
20:45Yes.
20:45The fact that it is portable
20:47is a strong selling point.
20:49You know, in terms of you, David,
20:49you're going to be one of the first people
20:50out here that are going to get this
20:51on your shelves,
20:52which is great for you as well.
20:54OK.
20:54It really is.
20:55That's always good.
20:59We can order a few units from you.
21:02You bet you're a star, David.
21:03Thank you very much.
21:05Take half a dozen.
21:06Just try them.
21:06Yes.
21:07Let's establish the market
21:08against the opposition first.
21:10Half a dozen at $97.50.
21:11OK.
21:12Thank you very much, David.
21:13OK.
21:13Cheers.
21:13That's fine.
21:14Lovely.
21:15OK.
21:19In West London,
21:20Jadine and Lohit are going door-to-door
21:22with their Swedish dolls.
21:25And they are three very, very lovely dolls
21:28or toys for kids.
21:29I'll do five each.
21:30OK.
21:30All right.
21:32They're also picking up sales
21:33for the vacuum nozzle adapters.
21:35Thank you very much.
21:36What did you say?
21:38Of their three Swedish products,
21:40the one they haven't sold
21:41is the air purifier.
21:42Good afternoon.
21:43Hello.
21:44Hi.
21:44We have a fantastic lamp
21:46that we believe your shop
21:47would be interested in selling.
21:49And this is the twist.
21:50It's actually an air purifier as well.
21:53And it's one of the best on the market.
21:55What we're doing is we're trying to focus
21:56on the type of people that would buy it.
21:57So we're looking at quite affluent areas.
21:59Sure.
21:59Really nice designer shops,
22:01designer stores.
22:02Yeah.
22:03Typically with the ionizers,
22:04you normally have to replace the filters.
22:06Yeah.
22:06Whereas here,
22:06this can just be washed with warm water.
22:08Just like a glass.
22:09Now that's a good question.
22:10Is there heat or anything that will...
22:12No.
22:12So basically what it's doing
22:13is because it's releasing negative ions,
22:15there's a static energy field around there.
22:18But that will...
22:20Yeah, there you go.
22:21Who else is selling these at the moment?
22:23How much are they selling them for?
22:24If you were thinking about buying
22:26a minimum order of five units,
22:28zero pennies,
22:29£150 each.
22:30And currently it's only on sale in Sweden
22:33and through their website.
22:34So it's a very, very limited distribution.
22:36Very simple.
22:37The shop owner will need to discuss it
22:38with her business partner.
22:40I mean, we are interested.
22:41He's the key sign-off, absolutely.
22:44So what's the best way of going about this?
22:46The best way of going about this
22:48is for us to take a contact number for you
22:49so I can pass it by him.
22:51All right.
22:51Retailing at almost £300,
22:54the air purifier is the team's highest value item.
22:57Lovely, Laura.
22:57So we're here from you this afternoon.
22:59Yes, four o'clock.
23:00Lovely.
23:02I don't...
23:02I'm not feeling good about it.
23:04Really?
23:04Yeah.
23:05The static wasn't a good selling point.
23:09Hi.
23:10I'm Naomi.
23:10Nice to meet you.
23:11How are you doing?
23:11Hi.
23:1212.30pm.
23:13Naomi's fixed an appointment
23:15with the owner of Chelsea's largest independent sports shop.
23:19They are very, very different
23:21to the standard incels that you'll have
23:23currently.
23:24They're not gel and they're not foam.
23:27They mould to your specific foot shape.
23:30Hot off the plane from Canada.
23:32We happen to be very large stockists
23:34of all things Canadian.
23:35Canadian, exactly.
23:36I mean, they've done a lot of testing.
23:38They're currently supplying
23:39the Everton Academy with these.
23:41In terms of repeating the mould,
23:42you can do it five times,
23:44which is something I forgot to tell you earlier.
23:46Oh.
23:46So you can actually put it back in the oven,
23:48heat it up again and remould it.
23:51That's a very good selling point.
23:52Shall we draw up an order for you?
23:57I'm sure they're going to be good sellers.
23:59Yep.
24:00We'll take a stand.
24:02Excellent.
24:03Quite as easy as that, isn't it?
24:06It's only because we haven't seen anything like this before.
24:08Of course.
24:09And I can smell it's right.
24:10Wonderful.
24:11With an order for a display stand of 100 insoles,
24:14the deal means almost £1,500 of business for the girls' team.
24:19Well done.
24:22Well done.
24:23Well done.
24:24Well done.
24:24Well done.
24:25You did great.
24:26You were great.
24:27In our business,
24:28we expect people to be bouncy and full of enthusiasm
24:30and enjoying what they're doing.
24:33That's what it's about.
24:35They are convincing me.
24:37And they were.
24:39They were very good at what they did.
24:42How are you doing?
24:43I'm doing well.
24:45What happened?
24:46What happened?
24:46What happened?
24:47What happened?
24:49I've sold six.
24:50Yay!
24:52That's excellent.
24:53We've just sold 100 pair of souls.
24:59That is fantastic.
25:02I think we should get on the phone, Trey.
25:04I think sitting here in the car,
25:06not using the phone is a waste of resources.
25:08If I don't do it, then pick something up.
25:09Who do you want to call?
25:10Everyone.
25:11Simon has given Jardine and Lohit
25:13a list of retailers to target.
25:15The other half of the team have got all my list of numbers
25:17that I wrote out.
25:18I wrote out 50, 60, 70 numbers.
25:21I want to speak to the manager or the buyer for your store.
25:23We don't have a number to worry about it.
25:25Get off online, you silly woman.
25:29If they go through those numbers on the list,
25:32then hopefully, you know, they'll come across something.
25:35A lot of these are wrong numbers.
25:37As far as Simon's concerned,
25:38when I asked him to do the sourcing,
25:39he found this one website,
25:41and he just used that website as a resource
25:43rather than validating whether it was actually
25:45an up-to-date list or anything else.
25:47Chelsea Gardner, Garden Centre, Gardens Beyond.
25:50And it turns out he had a page full of gardening stores on there.
25:53Premier Sheds.
25:56This list is actually not that good.
26:00Both teams must sell all three of their country's products
26:04or face a fine from Sir Alan.
26:08The girls have orders for insoles and the light therapy lamp,
26:11but can't shift their rug in a box.
26:14I've just spoken to a guy.
26:15We've got an appointment,
26:16and he said he's interested in buying carpets and rugs.
26:19Yeah, I think that should be our priority at the moment.
26:22All right, let's go sell some rugs, baby.
26:30Hello.
26:31I'm Steve.
26:31Christina, how are you?
26:33Basically, the idea is that you get more rugs for your money.
26:36Do you want to have a look?
26:37Yeah, come on in.
26:37When I went into that appointment, what did I know about the rug?
26:41Not an awful lot.
26:42Okay, so we've got our assembly kit here,
26:44because I'd rather you kind of did it yourself,
26:46and then you kind of get a feel of how easy it is.
26:48Right.
26:48I hadn't a clue how to put it together,
26:50so I sort of said to him,
26:51oh, no, you go and start putting it together.
26:57Yeah, cool.
26:58I was, like, watching him, and I was thinking,
27:00right, okay, watch how he does it, Christina,
27:02just in case you have to help him.
27:04I mean, I'm going to get one for myself,
27:06because I'm useless with rugs.
27:08You know, we are kind of excited in terms of having them as a product,
27:11because I think it's a new idea,
27:13I think it's something really useful,
27:14and I think it's something that people do look at and think,
27:17well, I'll take one of those, because it'll fit with my home.
27:19There is no way I would ever have a rug in a box in my house.
27:23One I have taste, one I have a home I'm proud of,
27:26and finally, it would just bore the hell out of me.
27:29What's it made of?
27:30Oh, God, you're asking me.
27:32He was asking me questions, and I either was lying.
27:36This has got a pattern to it.
27:38Presuming the answer, or having to find the answer.
27:42But, you know, that's what you do in sales.
27:44Is it something you think you might be able to take one of, do you think?
27:47Probably more, I'd, you know, be interested in taking just some brochures,
27:51I guess, to see how that went for starters.
27:53You'll have to leave with me for a bit.
27:55Do you want me to pop back in in 30 minutes?
27:56Yeah, go on then.
27:57Deal.
27:58All right then, cool.
27:59Four p.m.
28:13Trey's team have yet to get a sale on the air purifier.
28:19They've got no lighting, they've got no electric.
28:21So, he's doorstepping dealers in London's West End with Simon.
28:26I was wondering if your chief buyer was there today, or the owner of the store.
28:30He's off today, is he?
28:32Just getting past the gatekeepers is a big pain in the arse.
28:35So we're on Tottenham Court Road, which is the hub of all electrics.
28:38If you can't sell it here, then we're not going to have much luck anywhere else.
28:40They look like more of a TV video company, but they do all sorts of stuff, so why not?
28:48The Light Air is a high-end designer product.
28:53They're taking it round electronic shops that specialise in computers and hi-fi.
28:57Quite clearly, they haven't understood the product or the market.
29:01Without testing, there's something like this. I can't buy it.
29:074.30 p.m.
29:09The girls still haven't sold any rugs.
29:13Now, with only two hours to go, the frustration of not making a sale is really felt.
29:17It's fine that you don't get a sale, it's just losing the time that's actually the significant point.
29:22How would you feel about taking, say, ten as a starter, sort of ten boxes?
29:27Well, I'd like to, I think, take less.
29:30OK.
29:31So we just, you know, try.
29:32To start, OK.
29:33Just start.
29:34You know, go with an amount that you feel comfortable with.
29:37Do you feel more comfortable with about eight or something?
29:40Well, probably less.
29:41Really?
29:42How about six?
29:43It's machine wash. I mean, you can't go wrong.
29:46How about if I take two for now?
29:48How about, can we meet halfway and go for four?
29:50Well, four still is a bit too much for me.
29:56I think if I start with two, it would be perfect.
29:59Right.
29:59OK, I don't want to push you.
30:02Right, if I took two.
30:03Yeah.
30:03Right.
30:04And I didn't sell them after a month, then what?
30:06If you haven't sold them in a month, I'll come down here for a day and I'll sell them for you.
30:09All right, then.
30:09OK?
30:10Go on then.
30:12Right.
30:12An hour and a half to go.
30:17Jadine and Lohit have been waiting all afternoon to hear back from the design shop interested in their air purifiers.
30:24Hello?
30:24Hello, is Lara there, please?
30:26It's Jadine Johnson.
30:27I spoke to her this morning from Eclipse.
30:29The air purifier is the highest value item being sold by either team.
30:34Now, is five definitely on minimum order, or could you come down and say three, for example?
30:41We really, really are doing minimum orders at five.
30:44Right.
30:45Do you mind holding the mic?
30:46No problem, Lara.
30:48Five.
30:49One.
30:50Two.
30:51OK.
30:52Yes, let's do it.
30:53We got it!
30:55For fuck's sake!
30:56Sorry.
31:015.30pm.
31:04The candidates have one hour to get back to the boardroom with all orders completed, or face a 10% fine.
31:13In the last five hours, the girls have sold just four rugs.
31:17Now, project manager Katie's chasing one last deal before she faces Sir Alan.
31:24I think being on the losing side six times means that if we lose, I will be fired.
31:30Let's go and ask if we're catching carries.
31:31It's all shut.
31:33How do we, how do we get in here?
31:39This is ridiculous.
31:40Look at the traffic.
31:41We're going to start heading back towards the boardroom now, because we're not having any more luck whatsoever.
31:46Jay, we wanted to surprise you, but listen, we're in traffic.
31:48We've had the lady call us back.
31:50Yeah.
31:50For the five laps.
31:51We're going down there.
31:52Oh, wicked.
31:53But, the traffic, yeah, and if we get this order and try and beat this traffic, right?
31:59How late do you think you're going to be at this place?
32:01Yes.
32:02We are trying to get there as quickly as possible.
32:03Why did you guys not leave at four on the dock when she called?
32:08What we've done is we've tried to, we went in earlier today.
32:11Oh my God.
32:12Can I just finish?
32:13Sorry, Judene.
32:14Let me talk to Trey.
32:15Trey?
32:16Yeah?
32:17If you want us to go and get it, then I think we should.
32:18No, I want you to go and get it, but I don't want you to be massively late.
32:21Can you give me a rough time on how long it's going to take you guys to get there?
32:24I have no idea, Trey.
32:26I have no idea.
32:28Oh, for fuck's sake.
32:32Start moving, Sin.
32:33Yes, I'm moving.
32:34We'll see you when you get to the board route and we're going to head there right now.
32:376pm, half an hour before the deadline.
32:54Smiles.
32:55Hello.
32:56Hi.
32:57This is your new air purifier.
33:00It's quite like the aesthetic of it.
33:02It is good.
33:03Look at that light.
33:04It's got the blue light coming out from the bottom.
33:06Okay.
33:07Just need your autograph.
33:08Hello.
33:09Okay.
33:10So that's it.
33:11Hooray.
33:12Hello.
33:13Hi.
33:14We've done it.
33:15Yay!
33:16Okay.
33:17Hey!
33:18Yeah, baby!
33:19Try and get the ASAP.
33:20We're on our way, Trey.
33:21We're on our way.
33:22Wicked.
33:23All right.
33:24Fly if you can.
33:25Good work.
33:26Thanks very much, guys.
33:27Thanks very much, guys.
33:28You've done a brilliant job.
33:29You've done more than us.
33:30You exceeded us.
33:31You more than doubled us.
33:32You doubled us.
33:33I'm going to be going.
33:34He he he he he he he.
33:35Hmm?
33:36Fie him.
33:37He he hee he he.
33:38Oh, ladies.
33:39Shut up.
33:40Ok?
33:41Shut the fuck up.
33:42Okay?
33:43Shut the fuck up.
33:5120 past 6, 10 minutes until Sir Alan's deadline expires.
34:21One minute to go.
34:49The deadline passes.
35:03Clinching their team's biggest deal has made Jardine and Lohit 14 minutes late for the boardroom
35:09and for Sir Alan.
35:20They're about to find out if this was a risk worth taking.
35:25Yes, Sir Alan.
35:27You can go through to the boardroom now.
35:39Evening.
35:40Good evening.
35:46I want a happy bunny because we're late.
36:02Who was late?
36:03You lot?
36:04What went wrong there?
36:07I think it was just a lot of traffic and we underestimated the traffic.
36:11To get an order.
36:12We got the order for it.
36:13Was your order worth more than you find you might have to pay?
36:15Much, much, much more.
36:16Much more.
36:17It was worth more than almost all the others were.
36:19Lesson learned.
36:20I'm not happy because I've been stuck here waiting for you.
36:23We apologise.
36:24We apologise.
36:25Team leaders?
36:26Katie?
36:27Sir Alan.
36:28You were the team leader?
36:29Yes, Sir Alan.
36:30You wanted to be a team leader, didn't you?
36:31You said that to me last week.
36:32I did, Sir Alan.
36:33Good team leader, you think?
36:34Did Katie lead you well?
36:37Yes.
36:38Yeah.
36:39Katie, you've been a loser, you know, six times.
36:41Sir Alan, we can't start with this loser business.
36:44I'll put it in simple terms to you.
36:46On Saturday night at about five o'clock, a gentleman reads out on the BBC, Tottenham Hotspur
36:525, Arsenal 1.
36:54Yes, Sir Alan.
36:55Right.
36:56Who's the loser there?
36:57Arsenal, right?
36:58Katie Hopkins 2, Trey Azam 7.
37:01Who's the loser there?
37:03You are.
37:04It's old news, Sir Alan.
37:05It's very, very clear.
37:06It's old news.
37:07Trey?
37:08Yeah.
37:09You were the team leader?
37:10Yes, I was.
37:11Good team leader people?
37:13Made decisions, yeah, absolutely.
37:15Made decisions.
37:16Oh, God.
37:17The right decisions?
37:20Don't all rush now.
37:22Don't all rush.
37:23I think he did it right under the circumstances, Sir Alan.
37:26Alright, Margaret, let's hear about Eclipse.
37:30Let's get their numbers, shall we?
37:32Well, Eclipse, representing Sweden, as we've heard, sold all three of their items.
37:37They had a 10% fine as part of the team was laid back.
37:41So, after that, they were left with £1,344.29.
37:47Right.
37:48Nick?
37:49Well, Stealth, representing Canada, sold all three items, with sales totalling £2,226.59.
38:02Katie Hopkins United won.
38:05Sir Alan, does that make us winners or losers?
38:09Well, it makes you a winner today, yes.
38:11Your treat is, of all three of you, got a £500 voucher to go and spend in Selfridges.
38:19Yes!
38:20On what they call the perfect shopping experience.
38:24See your personal shoppers, go and spend your £500 on whatever you like.
38:29Okay?
38:30I like blue ties and cupcakes.
38:32Okay.
38:33Trey and Eclipse, you're lost, you go away, you think about it overnight,
38:38you'll be back in the boardroom tomorrow, one of you will get fired, off you go.
38:56Oh, it was so good when we won.
38:57They were so astounded as well by how much we've won.
38:59A toast to the winners.
39:00The winners.
39:01Cheers, congratulations.
39:02Cheers, cheers.
39:03Look, this is pretty.
39:04That is so huge.
39:07That's £1,000.
39:10Now it is going on.
39:11You look like Barbara Streisand.
39:12I've heard this before.
39:34I think Trey probably must take the brunt of the blame in this task.
39:39If we'd planned a bit better, we would have won.
39:41And I don't think we planned very well.
39:42In fact, I don't think Trey planned at all.
39:44In terms of my performance, I don't have any reason really to not have confidence in myself.
39:49Oh.
39:50I don't want to leave the competition tomorrow because I don't like coming second to anybody,
39:54let alone people I think are far less qualified than me.
39:57If I get beaten by a formidable opponent, then it's fair.
40:00But if Mike Tyson lost in a fight to a seven-year-old in a gym, he'd feel a bit pissed off, wouldn't he?
40:07I'd be very pleased to go with a double-clad to be.
40:08Well, let's not think about that.
40:09Anyway, come back.
40:10I'll get to the craze.
40:11I wouldn't like to leave the game of my game of my game.
40:12He'll see you next time.
40:13I'm out of control.
40:14So I can go.
40:15For the final part of that, we have to fight for the calmer and that we haven't got 14 seconds.
40:17You can do and get all the big ones.
40:19What are you doing?
40:20Of course, you can do and get everything done.
40:21I'm out of control.
40:22I'm out of control.
40:23I'm out of control.
40:24I'm out of control and we're going.
40:25Ask for people with me,
40:27I don't know what I'm doing.
40:28You can go through to the boardroom now.
40:58Yesterday, I asked everybody whether I thought Trey was a good team leader.
41:20Jadine, you kind of turned your nose up a little bit, now would you like to elaborate?
41:25Yeah, no problem. I was quite excited to work with Trey to be my project manager and I just felt that Trey didn't exceed my expectations.
41:34I didn't feel that we were congratulated enough when we went and made a big deal.
41:39That's why you think it's not a good project because he didn't congratulate you?
41:42Yeah, I think it's important.
41:43Is that it? Is that your main reason?
41:45No, that's not just my main reason. Also that, you know, there was a meeting that he went to. We weren't asked what questions we'd like to pose at that meeting.
41:55Hold on, you got off. You and Simon spoke to the Trade Representative of Sweden and he gave you the rundown on the products.
42:03Yep.
42:04Okay. What is your complaint about not being at the meeting?
42:07The packaging. We didn't know anything about the packaging. We didn't know...
42:10Was there any packaging on the dolls?
42:12No, it comes as is.
42:13So, my understanding of it is, is that Jadine and Lohit were excluded from that meeting and therefore didn't know what the products were.
42:21Maybe the reason Jadine wasn't up to par with the product as such was when we came back from the Swedish Trade Council to discuss with our team and debrief them on what had happened, Jadine was feeling poorly as such and didn't take part in the meeting the whole time.
42:36Wasn't well?
42:41Well, you wasn't well, Jadine?
42:42No, I was well.
42:43Oh. So, what do you mean by poorly?
42:45So, why were you not at the meeting then? Because I wouldn't like to discuss that.
42:48Alright, fine.
42:49Um, Jadine wasn't feeling emotionally stable at the time and she felt that she needed a bit of time, which is fair enough.
42:55But then, when we got home at that time, Jadine missed the entire two-hour debrief that we had about the product and said that she wanted to go home.
43:02So, if she says she didn't have enough product information, that's not down to us. That's because she wasn't available when we were giving it out.
43:09You're telling me that Jadine was not available to you when you got back because she was feeling homesick?
43:16Yes.
43:17From her family and all that type of stuff.
43:19Yeah.
43:20That's it. And that's why she didn't participate in part of your brainstorming.
43:23In any of the evening sessions at all.
43:25Is that what you're saying in summary?
43:26That's what I'm saying in summary.
43:28The next day I said to you, Trey, I'd rather you be with me because last night, because I wasn't in the meeting, then you can see how I worked today.
43:34And you said to me, Jadine, your sales will show your work.
43:37I said everybody's sales will speak for their results. That's what I said.
43:41And I hope mine have.
43:45You two went back to the house after the Greenwich thing, right? Okay. You spent how long getting appointments?
43:51Probably two hours.
43:53And then how many did you get?
43:54One.
43:55One. And then what happened after that, Trey?
43:57After that it was just playing by ear, trying to locate companies and just go there.
44:01Is that it?
44:03Pretty much.
44:04Simon, you didn't get any bookings, did you?
44:06No.
44:07No. So what was you doing on the phone?
44:09The night before, I spent two and a half hours on the internet, gleaning contact details for all the high-end retailers, homeware retailers.
44:15And I wrote out a list of, it must have been over 50 numbers, which I gave to these guys.
44:19And I said, focus on phoning each one of them up, make appointments, try and work through as much of the list as you can.
44:25How can you go out just like headless chickens in the marketplace if you don't have a clear defined target customer you're going to sell it to?
44:33He says you do.
44:34He says he made the list up.
44:36And that's the defined market that we should sell it to.
44:39And I was with him and the list was with these two.
44:41That list was completely ridiculous.
44:43I was going through the list, a lot of the numbers were wrong.
44:45I think I got through to two people because the list was rubbish.
44:49Some people on this team had an attitude that there's no point trying to call them because you're not going to get through.
44:53So they didn't bother calling.
44:55Simon, you don't know that we didn't call them.
44:57I wrote enough numbers.
44:58Simon, your list was rubbish.
44:59What were you doing, Simon?
45:00Simon, your list was rubbish.
45:01This is a bloody disaster.
45:03This is really, I mean, you missed the point on trade selling.
45:07You've made no appointments.
45:09You're running around like headless chickens from about two o'clock in the afternoon.
45:14If it's a fact, what can I say to that?
45:16It's a fact.
45:17It's true.
45:18So yeah, it was wrong.
45:19So it's above you, this one, was it?
45:21Above your head, this one?
45:22Maybe so, yeah.
45:23I mean, because you're the one who's, from what I can understand, has been going around telling
45:26everybody that you're on a different level to them.
45:28Well, maybe I am on certain aspects of my business.
45:30Are you?
45:31But on this one, obviously not.
45:32Are you?
45:33And I agree.
45:34I'm the first to say I'm not.
45:36Trey, I've heard enough so far to tell me that this is a total disaster.
45:42I am surprised at you.
45:44I am.
45:45Because, you know, how did you manage to win seven times?
45:49Well, I didn't exactly lose by a massive margin this time.
45:50Well, I didn't exactly lose by a massive margin this time.
45:52I mean, have you been in his team before?
45:54Has he been a big contributor before in other projects?
45:57Trey makes good contributions, certainly.
45:58Yeah, absolutely.
45:59Absolutely.
46:00But what went wrong here?
46:01He lost it, hasn't he?
46:02No, I haven't lost it.
46:03It's just I didn't know it as well.
46:04You lost it on this thing.
46:05You lost the plot here.
46:06No, I didn't lose the plot.
46:08I was sitting there trying to wrap my brains as to who would buy this.
46:11Unfortunately, in the yellow pages, there isn't an exception for your buyers.
46:12Trey, if you can't see that you've cocked this up royal, that worries me.
46:15No, I've cocked this up, but I don't think I've cocked this up royal as such.
46:18I do agree that there have absolutely mistakes have been made and I've lost.
46:21This is what I do.
46:23This is what I do all day long in all my companies.
46:26I sell to the trade.
46:27Yeah, and I appreciate that.
46:28Yeah, you know, that's what I do all day long.
46:30Yeah.
46:31And that's the job on the table.
46:33Yeah.
46:34And, you know, at the moment, the four of you sitting here don't seem to have a bloody clue what it's about.
46:41Trey, who are you going to bring back in the boardroom?
46:45Um, Jadine and...
46:54Lohia, I guess.
46:56Okay, all of you go out there.
46:58Simon, go back to the house.
47:00Well, I think Simon's quite lucky.
47:21Why?
47:22Well, I don't think he contributed very much at all, apart from a list that seems to have been full of wrong telephone numbers.
47:27Yeah.
47:28I agree.
47:29Trey's almost kind of like conceded.
47:31Yeah, you know, I made a mistake.
47:34I think this must have shaken him.
47:36But he's a seven-time winner, so he's no fool.
47:40I mean, not one of them knew anything about trade selling.
47:44This is the point.
47:45And, I mean, they're all as, you know, bad as each other, quite honestly.
47:49Hello?
47:50Sir Alan will see you now.
47:56Trey, here's a new one for you, right?
48:10Let's assume that you think on a higher level, above everybody else, as you go around telling everybody.
48:15I haven't claimed that.
48:16I've always said maybe.
48:17I've never said definitively.
48:18I've always said maybe I think on a slightly higher level.
48:19Oh, maybe.
48:20Okay, yes.
48:21And it may be a wrong level.
48:22Maybe I'll make a billion pound this year, I don't know.
48:24Maybe I will.
48:25Let's assume that you maybe think on a higher level, okay, and you're sitting here now.
48:31Of these two, who would you get rid of then?
48:33Who would I get rid of?
48:34If I were you.
48:35At this point, I would probably say Jadine, because I find that she does get a little bit more negative.
48:41And at the same time, I think that she gets kind of a lot, very much emotionally involved in work.
48:46Whereas Lohi is probably a bit better at separating business.
48:49Jadine, I'm going to have difficulty here, sorting out which one of you is going.
48:53Yes.
48:54So I went off and I went and got your CVs.
48:57And your CV clearly includes cold calling and selling things to trade type customers.
49:05That's correct.
49:06We sell to the trade.
49:07So do you not feel that you should have done better?
49:10Bearing in mind that that was what this task was about.
49:12I would have loved to have made calls all morning.
49:14The fact is that we, that wasn't what the strategy was.
49:18And you, you've got your own business, you claim.
49:21Now you're not selling dolls and you're not selling lights and you're not selling vacuum cleaner heads.
49:25But you're selling something, right?
49:27Yeah.
49:28And you're not selling it to the public.
49:29You're selling it to trade buyers.
49:31Yep.
49:32So it's selling to the trade, really.
49:33Yeah, it's all needs-based selling, what I'd normally do.
49:35And you know you can't do that by just knocking on their door, can't you?
49:38No, absolutely.
49:39But like I said, this is not exactly the same as what I do generally.
49:42And like you say, I didn't-
49:43But it is the same.
49:44It's a rose by another name.
49:45No, but you keep saying I didn't focus on appointments.
49:46The whole, everybody was told to focus on appointments.
49:49We just didn't manage to make them.
49:50That's all it comes down to.
49:51But then why did you not bring Simon in here?
49:53Did Simon make any appointments?
49:54Because I can only bring three people and that's what it comes down to.
49:57You could have brought Simon instead of me.
49:58You could have brought Simon instead of me.
49:59No, I could have.
50:00But he made mistakes too.
50:01Sounds like Simon had a lucky escape.
50:04Trey, I'm insulted that you think that Simon contributed more to this task than I did.
50:08No, I think you all contributed.
50:09Then what am I doing here?
50:10Everybody contributed to the fact that we came out with £1,400 worth of sales, even though
50:14none of us clearly had an idea as to what we were doing.
50:16But yesterday it came down to appointments.
50:19You guys managed to make one feasible appointment in two hours of call time.
50:24Throughout the rest of the day, as you lot say yourself, you didn't manage to make any other appointments.
50:27So if you don't have visibility of what we did, I think that's the fault with you as the leader.
50:31Lohir, I think you're a very articulate person.
50:35You can certainly talk very well.
50:37I'm struggling to understand where you fit into my organisation and where you would fit into my organisation.
50:45You tell me why I should employ you.
50:47Sure.
50:48Sir Alan, I think if you look at the tasks that I've worked on, every other task I've sold, on this task as well,
50:54I brought back the most revenue.
50:56I've worked really hard.
50:57I've worked really hard in my career.
50:58We all work hard.
50:59No, sir Alan.
51:00We all work hard.
51:01Everybody works hard.
51:02Otherwise you wouldn't get through the door, you know?
51:04Correct.
51:05But I've got a broad range of skills as well.
51:06I've done sales.
51:07I've done service.
51:08I've done IT.
51:09I've done project management.
51:10You know, Lohir, I get the impression that when I ask you, you know, for a simple question like,
51:18where's your left ear?
51:20You know, you will go around answering me like, over here.
51:24Customer services, telephone sales.
51:30One of the things that you've done in the past, according to your CV, okay?
51:36And you held the record for most sales in a day over the telephone.
51:41Absolutely.
51:42So tell me why you couldn't get yourself appointments.
51:45Let alone sales.
51:46Not getting sales, why not appointments?
51:48Okay, well, we got home and then I had to deal with the Jadine issue.
51:52Then by the time that was dealt, these guys came home.
51:54What's the Jadine issue?
51:57Because...
51:58You mean this is when she wasn't feeling too great?
52:00Yeah, and then I had to work on the rest of the calls by myself.
52:02I had to let Trey know that something was happening.
52:04So it wasn't like I was just sitting there for four hours.
52:06Do you think she let you down, Jadine, then, by having a problem?
52:09I think, yeah, it interfered on the task.
52:11I can understand why it happened, but let's get down to basics.
52:14It interfered on the task.
52:16Now, Jadine, in business, you get homesick.
52:21In business, you miss your children.
52:23In business, you know, that's it.
52:25Life sucks, as far as that's concerned.
52:27It happens.
52:28And you have to get over it.
52:30And it should never, ever, affect what you're doing.
52:35Do you really want this job?
52:38I really want this job.
52:40And I want to learn new things.
52:41And I want to continue...
52:43I'm not an education authority here.
52:45No, you're not.
52:46I'm really not.
52:47I'm looking for someone who's got a bit of brains up there.
52:49I've gone beyond, you know, sitting down and teaching people, you know, the basic fundamentals.
52:54Yeah?
52:55And you've been doing it.
52:56So I think, well, maybe I don't need to.
52:58But clearly, in this task, it looks like you've learnt nothing.
53:02It's getting to a stage now in my business career where it's time to start thinking about people to hand things over to.
53:11It's time to start thinking about, you know, who's going to bring me some strategy, some new direction, because I need younger people.
53:19Trey, you have messed up big time on this task, big time.
53:34You should go for messing up big time on this occasion.
53:42I'm going to let you off, because I think that you've got more in you.
53:48I'm going to give you a chance of staying.
53:50Okay?
53:51Because I think that in the seven tasks that you've won, I think you were a big contributor.
54:02Low here.
54:03I just don't know if you're just too nice a guy, you know, a process manager, killer instinct as far as I'm concerned.
54:14This is my feeling.
54:15I think I do have a killer instinct.
54:17And I think on the tasks that I've worked on, I've been able to negotiate hard, buy hard, sell hard.
54:22Low here, low here, low here, low here.
54:24I don't want to hear anymore.
54:25I don't think you've got that killer instinct personally in you.
54:29Jay Dean, I accept that you've had a very hard upbringing.
54:34You've worked your way out the greasy pole and you are a go-getter and you're a fighter, right?
54:39But I don't think you're a finished product for me.
54:41I don't think, quite frankly, that out of the people that are left in this contest,
54:46that you have the experience that I need now.
54:51It's a very, very difficult one.
54:59My conclusion, regretfully, is, Jay Dean, you're fired.
55:12I think you've done tremendously well in getting through to this stage.
55:16It's been tough.
55:17Go home.
55:18Go and see your daughter, Jay Dean.
55:20and there's nothing bad that one wants to say about you.
55:29Good luck.
55:43Not nice, so?
55:46You messed up double-barreled there, Trey.
55:50You marginally are still in this contest.
56:16I'm hoping this time round to get someone of a level already that can just be given something to do rather than handheld.
56:25But she's not at that level.
56:27No, she's not at that level and that's why she had to go.
56:38There's some great people there that have had some real business experience, you know, and mine wasn't good enough.
56:46So I made some errors on this task, made some serious mistakes.
56:55Obviously, I'd love to see my boy back again.
56:58He's done me a favour, but I think the chances of him surviving this one are quite slim.
57:06Hello. Hi, guys.
57:08Hi, guys.
57:09Hey.
57:10Hello.
57:11Well done.
57:12How are you doing?
57:13Thanks.
57:14Simon, you haven't given the big man a hug.
57:19It's purely because of my not giving up mentality and thinking that I'm great at everything that gets me through it.
57:25And that's what makes you ultimately great.
57:28If you tell people you're great enough, eventually you become great and people believe it.
57:33And that's the philosophy that I follow.
57:38Six candidates.
57:40One job.
57:41Sir Alan's search for his apprentice continues.
57:45Next week on The Apprentice.
57:46You are going to be selling live on television.
57:56Three, two, one.
57:58We have got, come on, Christina.
58:00Jesus Christ.
58:01Oh, don't swear.
58:02Don't swear.
58:03I'm sorry, everybody.
58:04I shouldn't have said that.
58:05Get her off.
58:06Six simple legs here.
58:07We should just simply just screw on like so.
58:13And you can also have fun with it.
58:15Is that really bad?
58:16Yeah.
58:17But in the boardroom, it's Sir Alan's turn to call the shots.
58:21What I saw was the biggest load of toot I've ever seen in my life.
58:25I was embarrassed.
58:27You chose bad product.
58:30You're fired.
58:40Her emotional experience in The Apprentice, you're fired on BBC Two now.
58:44And if you think you've got what it takes to be Sir Alan's next apprentice,
58:48then why not apply online at bbc.co.uk slash apprentice.