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00:0014 people came to London in search of a job.
00:07I don't like liars. I don't like cheats.
00:12I don't like bullshitters.
00:15I don't like schmoozers.
00:18I don't like arse lickers.
00:22They've come to battle it out for a job with Sir Alan Sugar.
00:26I would have told you to piss off.
00:28Tough and uncompromising, Sir Alan is at the top of his game
00:31with a global empire worth 700 million pounds.
00:37He's offering one job with a six-figure salary.
00:41I'm gonna fucking win this night if it kills me.
00:44To get it, they'll have to work and live together
00:47and face a weekly business task.
00:50You can't fucking fire me. Do you feel the pressure is building?
00:53This is the ultimate job interview.
00:55You're fired. You're fired. You're fired.
00:58Last week on The Apprentice.
01:10The candidates were invited to Tottenham Hotspur Football Club.
01:14This is a businessman's dream.
01:16Good morning. How you doing?
01:17You got mobile phones?
01:18You got cell phones?
01:19They're tasked to promote a mobile phone service providing news to Spurs fans.
01:24You got a phone on you?
01:26Both teams had big ideas.
01:28Can we put something on the pitch?
01:31Why don't we get some flippin' lunatic to parachute into the stadium?
01:35They won't allow it.
01:36Forget about asking.
01:38But Spurs crushed their plans.
01:41There are some new ground rules.
01:43No use of the pitch.
01:44No painting on it.
01:45No banners over it.
01:46To have people basically renege on deals at critical times was very upsetting.
01:51It's all right.
01:52It's all right.
01:53You do what you have to do, but you're destroying our property.
01:56For Syrah, the pressure was intense.
01:58Because that's wrong.
01:59It's just, you know, it's just too much.
02:02Probably she's feeling a bit tired and emotional, because, you know, she's project manager and the pressure's on.
02:06In the boardroom, the clear winner was Tim's team, and the spotlight fell on Syrah.
02:18Syrah, what do you think?
02:19You've got a solemn look on your face this morning.
02:21I put my hand up.
02:22I was feeling a bit low, however...
02:24Well, why was you feeling a bit low?
02:26Well, because I'm a human being.
02:27Raj.
02:28If you're looking for a salesperson, I'm not your man.
02:30You keep saying that to me.
02:31Every time you sit in front of me, you're not my man for this, you're not my man for that.
02:35I've never said that before.
02:36What are you my man for?
02:37I have not said that at all.
02:38The camera doesn't lie.
02:39Luckily for Syrah, Raj talked himself out of a job.
02:43I'm going to put you out of your misery, my friend.
02:45I'm sorry to say I'm going to have to let you go, you're fine.
02:48Raj became the ninth casualty of the boardroom.
02:52Now only five remain to fight for the chance to become the apprentice.
02:58At the house, the surviving candidates wait to find out who will return from the boardroom.
03:08I think that James has gone today.
03:11Because I think that he probably doesn't fit into Salim's kind of image of who he wants
03:17as an apprentice as much as Sy does.
03:19I think she's got a good chance because she's a fighter.
03:21Maybe he's just fed up of people fighting.
03:23Maybe he just wants them to do their job.
03:25I do think that Syrah's going to cop for her.
03:29I think he's fed up of hearing her spiel in the boardroom.
03:33I think he likes her.
03:39That's a woman's boot.
03:41That's Sy.
03:43Don't go, guys. Don't go.
03:45Who's the other one?
03:46It's Rama's, isn't it?
03:48There you go.
03:49It's Rama.
03:51Good to see you, girl.
03:52Well done, you.
03:53Hello, guys!
03:55It's Rude!
03:57You ain't coming to me yet.
04:05We were sure Raj was coming back.
04:06Who did you, did you say it was me?
04:07We just...
04:08Yes, I was sure, I was sure that Raj and Sal were coming back.
04:11Really?
04:12Yeah, I really thought so.
04:13You banged. Why?
04:14Just because of the way I think someone thinks.
04:17Tell you what, I nearly went there.
04:18Was it really close between you?
04:20I thought I was a goner.
04:21He said to me, you are abrupt, you are abrasive, and you need to watch yourself
04:26and can't treat people like skivvies.
04:27He said, in my business, there's only one person with a big mouth.
04:31He said, and that's me.
04:32And I thought, you just want a servant then?
04:34Well, if you want a servant, I'm not the right person, because this servant will speak back and say,
04:38I don't think that's really a good idea.
04:40I think he just gave me one more chance and said you're a gobby cow and you have to prove yourself next time.
04:44To get down to the last seven is a big achievement.
04:47We're down now to the last five.
04:48That's huge.
04:49I'm glad that particular task is over.
04:52Five of us left.
04:53Three versus two now.
04:54And it's time to move on.
04:56Hello?
04:57Hello, it's Frances here from Sir Allen's office.
04:58Hello Frances, it's Paul here.
04:59You'll be picked up tomorrow morning at 6.30am.
05:03Right.
05:04Okay.
05:05Thank you very much.
05:06Okay.
05:07Bye-bye.
05:08Bye.
05:0920 quid and I'll give you the news.
05:26The team's set off, but they don't know where they're going.
05:47On the back seat of each car, a clue.
05:53From the desk of Sir Alan Sugar.
05:56And I can't believe we lasted this long.
05:59Ah, okay.
06:01We've got a DVD.
06:02Listen to this.
06:07Sir Al gets high tech.
06:10For the first time.
06:13Look at him.
06:16Well, I'm sorry I can't be with you today because as you can see I've been at a launch of one of my products in front of all of us.
06:22All of the press and a lot of the financial community.
06:26I've been there pitching in the way that I have done over many years directly to those people.
06:32The next task coming up for you two teams is a similar one.
06:37A similar one.
06:39You are going to have an hour each team live on national television.
06:44One of these selling channels.
06:46No way.
06:47The difference being is you won't know who you're talking to.
06:51I did.
06:52You'll be talking to a massive audience.
06:54This task, you've got no time for mistakes.
06:57You can't do it again.
06:58You're going to be under pressure because if you fluff it then you're not going to sell anything on top of looking a bloody idiot.
07:08And the team that loses one of you is going to get fired.
07:14Amazing.
07:15No way.
07:16I'm excited.
07:17We want to know what we're flogging.
07:18Yeah.
07:19Yeah.
07:20Some kitchen utensil that cuts cheese and then cucumber and you can turn it around, it's a helicopter and you can barbecue it, you can grill it.
07:30Okay, so the first thing we've got to do is pick our project manager and I don't know, I mean I'm very open minded about it but on the other hand you did it last time.
07:39Yeah.
07:40It's probably I should do it this time.
07:41Okay.
07:42Is that it?
07:43Yeah, that's fine.
07:44You're happy?
07:45Yeah, I'm very happy.
07:46Alright.
07:47Project manager as well.
07:48Well, we've all done two memes.
07:50I haven't.
07:51Ready for another win for another girl?
07:52I'm thinking I'm ready for another win.
07:54I'm not sure I can take orders from a woman.
07:57Can we not just kick this around a bit more?
08:01Paul, that's appalling that you say that.
08:04I just shoot from there here.
08:07Mimit is there.
08:09You're ordering everyone around.
08:11It'll be Miriam Hitler.
08:16From the briefing, the task seems straightforward.
08:20But they're about to discover that selling, live, on a shopping channel involves a lot more than standing in front of them.
08:27The customers are out there somewhere.
08:31The trick is to connect with them, even though they can't be seen.
08:35We've got a teenage daughter.
08:38Auditions will decide which team member does the selling.
08:41Five seconds.
08:42Four.
08:46Hello there, and welcome this afternoon.
08:49And in the wings, Sir Alan's eyes and ears, Nick Hewer and Margaret Mountford.
08:54Good afternoon, everybody.
08:56Does this carpet look familiar to you?
08:59It was much tougher than I expected, to be honest.
09:01There's so much going on, so much you've got to remember.
09:04I loved it.
09:05Give me the item number.
09:06Next, please.
09:07And the item number for the fantastic product is 313.
09:11I hated it.
09:14Absolutely hated it.
09:16It was really interesting, because coming into this, I thought, oh, it's sales, it's natural, you know, it's going to be direct selling, and I can talk for England.
09:23But to be quite honest with you, I absolutely hated that.
09:26With practice, I can feel comfortable and confident with that.
09:28I think you, yeah.
09:29I think I'm going to be quite happy on this one, and I'll be honest, sitting behind and doing the kind of key say this, say that, I didn't feel comfortable doing that.
09:39Oddly, the candidates who were top salesmen in other tasks flunk the test.
09:44And, let's be honest, that after two years, if it falls to pieces, you've only lost £24.99.
09:51Oh, God, help us.
09:53When we did our screen test, Paul, who is the ultimate salesman out of all of us, just flopped, really.
10:00Thank you very much, and goodbye.
10:02Miriam, on the other hand, she was just such a natural.
10:06Yes, she was nervous, but she remained calm all the way through that.
10:10313-534-24.99.
10:12Ladies and gentlemen, don't miss out.
10:14This morning, I would be more happy presenting, but it looks like I fell on my arse in presenting, and I don't think that I could turn that around.
10:20In less than 24 hours, and all of a sudden be a, you know, a star.
10:24That's bloody weird, and honestly, I'm a bit shaken up by that.
10:26Yeah.
10:27Tenth task?
10:28Yeah.
10:29And I haven't fallen on my arse in any time.
10:30But don't be hard on yourself. You went first.
10:32Myself and Tim are going to be production. Miriam is going to be the presenter.
10:35I think she thought that being project leader, she had to be at the desk, making sure that everything was running smoothly.
10:41But, you know, I said to her, look, Miriam, if you're a good presenter, if that's where your strength is, then you're just going to have to trust me and Tim to do a good job in production.
10:50The producer's first job is to choose which products to sell, and the two on-screen sellers, Miriam and James, aren't allowed to participate.
10:59There are products in the vast range on offer that will sell themselves, but the candidates don't know which they are, and they're not allowed to ask.
11:11My first item for you, chaps, is edible pens.
11:17Now, I can see you like this one, and this is actually based on a wolf design. Yeah, it's very, very plush.
11:24I think you and me both are thinking that that craft stuff that we saw, there was a lot of tosh.
11:28Edible pens, please.
11:31I don't like the wolf jacket, the pens, all of that, I did not like them.
11:34That was all tosh.
11:35We have our extendable ratchet action loppers.
11:41Next one I have for you is the vanishing point safety knife.
11:46A two-minute candle power rechargeable spotlight, and as you can see from the wall over there, it's extremely bright.
11:54The candle torch, I thought, was okay.
11:56I just thought the opposite. I thought, okay, it's a torch, so what? A torch? It's just a torch.
12:00Ratchet action loppers and pruners.
12:03They're cheap.
12:05How much is it?
12:06625.
12:07That's 625.
12:08And with...
12:10I thought we got it.
12:12In this set, you get a comforter, you get a quilt cover, a fitted valence sheet, and two pillowcases.
12:18You can basically do your whole room.
12:20Whole room.
12:2149.99.
12:22It's a bit garish though, isn't it? A whole room in that.
12:25What do you think?
12:26Got some duffers in there.
12:27There's some duffers that we have to pick out, but, listen, we can do, we've done everything so far, we can do this as well.
12:33While the boys are quick to criticise, Sarah digs for clues that will help James to sell.
12:39This product's called True Sleeper.
12:41How do you make that look sexy on TV?
12:43Have you sold any of these before on here?
12:45Yes, I have, yes.
12:46You have, right, okay.
12:47It's basically a home yoghurt making system.
12:49How would you demonstrate it?
12:51How long have you been selling these?
12:53Um, well, water features in general, I've been running, sort of, over the summer season for about three years.
12:58Ah.
13:00Okay.
13:01Any celebrities using it at the moment?
13:02No.
13:03How much was this again?
13:04It's a good idea, but it's quite complicated to explain, isn't it?
13:07The audience is 40-plus, um, mainly women.
13:11It appeals just as much to men or women.
13:14Indeed, women, uh, buying a gift purchase.
13:16A gift for a present, yeah.
13:17There's quite a few products that I like, um, but there's a lot of information in my head, and I'm kind of trying to think about so many things.
13:25Like, I've got to think about the audience at that time, I've got to think about what James will enjoy selling.
13:31So there's a lot to think about, and I've got to make decisions really quickly.
13:36As presenters, the project managers forfeit their chance to help with the buying, so they spend time rehearsing their selling skills.
13:44Now, I just want to show you once again, because another beautiful aspect of this watch is that you can actually adapt.
13:49We have got to realise that product is critical.
13:51Sir Alan, in every single task, has gone straight down to who picked the product.
13:55Well, forget that, it's about the product is what's going to make us the money.
13:58Well, as well, yeah, as well.
14:01The two teams are not permitted to sell identical products, so where they both want the same item, they must negotiate.
14:09The boys hatch a plan to outwit Syrah.
14:12They'll make her reveal her choices first, then claim to have picked the same items, so she can't have all her favourites.
14:18Channel executive Tommy Lorimer will arbitrate.
14:23Tim and Paul have managed to keep him in the dark, too.
14:25What did you want from Fashion and Craft?
14:27The ones that I would like, please, are yoghurt and flavours, the Kenwood grill, and the Wonderflex three-piece cooking utensils.
14:36Well, we wanted the Wonderflex, and the Ezio, and the grill.
14:41Right.
14:42So we want the same three things on there.
14:44Okay.
14:45We're prepared to sacrifice.
14:47I think you need to debate, just debate really quickly which ones you want.
14:51What's your favourite? What's your absolute will not budge on?
14:53Ezio.
14:54Okay, we won't budge on the Ezio.
14:56No, no, no, no.
14:58We won't budge on the Health Grill.
15:00Okay, so you have the Health Grill.
15:01Fine.
15:02And First Forte having the Ezio products.
15:04Brilliant.
15:05Then leaves Wonderflex.
15:06Wonderflex, which you both wanted.
15:07Which you both wanted.
15:08Tell you what.
15:09Oh, go on.
15:10You have the Wonderflex, and I'm going to go with the True Sleeper.
15:19Okay.
15:20You can't tut it, though.
15:23I didn't.
15:24I just blew heavily.
15:26What did you want totally from fashion and craft?
15:29Okay, fashion and craft.
15:30I want the polo poncho, the edible pens, and the wolf spirit unisex jacket.
15:36Fine.
15:37Can we give you two out of three?
15:38Because we fancied the poncho.
15:41No, I want the poncho.
15:42Well, that's very greedy, Si.
15:44We're giving you two out of three.
15:45No, I want the poncho.
15:46You want the poncho more than otherwise?
15:47Yes.
15:48So you want the poncho as your top item?
15:50Yes.
15:51I will take the poncho if you want to take any of the other two.
15:54Let her have the poncho.
15:56You can have the poncho.
15:57Okay.
15:58We've been nice to you, though.
15:59Remember that.
16:00Okay.
16:01Remember that.
16:02We wanted that poncho.
16:03Okay.
16:04I want to go to technology.
16:05You give me yours first, because Sara gave me hers first.
16:06That's part of a negotiation.
16:07Ah, Sara goes first, is she?
16:09She's opted to do so.
16:10Okay.
16:11Lovely.
16:12Okay, well, the ones that I'm going to go for are the DVD recorder.
16:15Okay.
16:16I'd like the 4000 camera, and I'd like the SingStar.
16:22Well, once again.
16:23They're the three I'd like.
16:25And they're the three V one.
16:26Oh, really?
16:27The exact same three.
16:28The exact same three.
16:29The exact same three.
16:30Okay, well, I would like, out of all of those, the DV 4000 camera.
16:35So you'll give up the other two for the DV 4000 camera?
16:38Um, yes.
16:39Okay, so that's a good deal for you.
16:41That's a good deal.
16:42That's a good deal.
16:43Thank you, Sara.
16:44Is that your negotiations done?
16:45That's our negotiations.
16:46Apart from one other.
16:47Which other one?
16:48You know the actual torch, the new one that's out?
16:51Yes.
16:52You want that one as well?
16:53Find that, please.
16:54Yeah.
16:55Well, that slipped through our net.
16:56Well, okay, come on.
16:57Yeah.
16:58We had it down as one that we weren't ticked, but we'll give you a few of them.
17:01Okay.
17:03That's fine.
17:04Sara, have you finished?
17:05Are you happy with all the items you've got?
17:06Yes.
17:07Can we now have a private conversation now in terms of sorting out our items?
17:09All right.
17:10Why would you...
17:11Are we allowed to do that?
17:12You're allowed to choose as many products as you want, basically.
17:14Fine.
17:15We'll advise you as best we can as to how many you can have on your show.
17:17Okay, that's fine.
17:18Okay, is that you done?
17:19Yeah, that's it.
17:20Okay.
17:21There you go.
17:22Brilliant.
17:23Indeed.
17:24Indeed.
17:25We ticked as many as we possibly could.
17:29We'd compensate if we lost a good item.
17:31Yeah.
17:32Come and use this last five minutes to sort out the final ten that we won't come actually
17:35with our final ten.
17:36Right, as long as you've got six minutes.
17:38That's perfect.
17:39You can give me your list of priorities.
17:40100%.
17:41100% on that.
17:42Yeah.
17:43Right.
17:44That's one.
17:45That bedding.
17:46Yuck.
17:47Yuck.
17:48Oh, it's lovely, that bedding.
17:49It's gonna do a whole room.
17:50Oh, please.
17:51Look like vomit.
17:52The gorilla.
17:53There's two tall lamps for 20 quid.
17:55No.
17:56They're dead in the water already.
17:57They're dead in the water.
17:58At least we know we've got a better product list.
17:59Hmm.
18:00You pull the first one then in effect by getting her to say her.
18:01Yes.
18:02Yes.
18:03A classic negotiation between you get your opponent to say what they're willing to give and what
18:05they're doing and then you offer something that you don't care about.
18:10Because none of the things that we were bothering, we didn't care about.
18:11We were willing to give them up.
18:12So she thought we were giving something up.
18:13But we weren't.
18:14We were just negotiating.
18:15They get what they want.
18:16I did feel the tiniest bit sorry for Sire when she sat down.
18:17I felt a bit sorry for her because there she was, by herself.
18:18She had no negotiation experience.
18:19No, indeed.
18:20But I felt a tiny bit sorry for her.
18:21I think they kind of felt a bit sorry for me because I was on my own.
18:39But I think I was trying to make them feel sorry for me.
18:42I was in control all the time.
18:46At six o'clock.
18:47The products that I think will do well on the day will be the polo poncho, the actual
18:54pack of yogurts and I think the wolf spirit jacket.
18:59They're going to be some of our key winners tomorrow.
19:02Because I bought the wolf jackets.
19:04You bought the wolf jackets.
19:05Yes, because we gave them to our pleaser.
19:07Exactly.
19:08And she bought them.
19:10Time to head home and a chance for Tim and Paul to boast about their negotiating skills.
19:15But it's a good one.
19:16Looks like you got some brilliant quacks, guys.
19:19We did.
19:20Well, compared to theirs, I'll read you out what they've got, right?
19:23They've got a palo pacino, which is basically a hoodie, but like a skull.
19:28Don't slug it off because you wanted it.
19:30I thought it was a good item, but it's not great.
19:31It's only £14.90.
19:32Okay.
19:33Next, you've got the wolf spirit unisex jacket.
19:35When I'm telling you...
19:36It's a fleece.
19:37No one would ever buy this.
19:38It's a fleece and it's £45.
19:41This thing, it's grotesque.
19:43It's something that an old granny would buy you because they think it's something you wear
19:47and you would never touch it.
19:48You'd clean the car already.
19:50I'm telling you, I looked at it and I was like, you're being serious, aren't you?
19:54And she was like, yeah, it's great.
19:56It's quality product and it's rubbish.
19:58It remains to be seen whether Tim's opinion will be shared by the buying public.
20:03Sounds like you negotiated well, boys.
20:04We did.
20:05Brilliant.
20:06We did good.
20:07Way to go, guys.
20:08I think they were kind of thinking I was going to be really friendly and just let them
20:11have what they want and I was just looking at them going, no.
20:13So we started off and I was going first and I said, I want this, I want this, I want this.
20:17They were trying to play tactics and as far as I'm concerned, I was like, whatever.
20:21Did they want the yoghurt?
20:22Yes, big time.
20:23They went for the camera.
20:25Yes, you got that.
20:26And I got that.
20:27What's important is that I got everything that I wanted to get.
20:30That's good.
20:31Whatever I pull out of this bag, you have got to love it, feel it, smell it, touch it,
20:50eat it.
20:51If you laugh first, I'll kill you.
20:54I won't.
20:56Sarah has selected just six items for James to get to grips with in time for tomorrow's
21:01show.
21:02Do you know what it's called?
21:03What I'm going to bring out on the list first is that yoghurt making starter kit.
21:07This is, this is it.
21:10Voila.
21:12And there you go.
21:13So this is, this is, what do you do with this?
21:15This is basically made by NASA.
21:18God, hasn't they got anything yet better to do with their time?
21:21The thing you have to ask yourself is, how much would you pay for a good night's sleep?
21:30Paul and Tim have brought back 15 items, too many to sell in the 60-minute slot.
21:36But it does mean project manager Miriam can have a say in which ones they sell on the
21:41night.
21:42We've got over a hundred grand's worth of gear.
21:44A hundred grand's worth of gear.
21:46The big ones are the trouser press, the grill and the garden hedge cutter.
21:51I quite like that because that's three sort of electrical style items.
21:54And they all go together, don't they?
21:55Yeah, it can definitely work together, which is excellent.
21:57A bit of the Kenwood grill, the fast press, then bring the camisole in there and then go
22:01back to the grill, maybe go to the garden green hedge trimmer.
22:04I think those are good products, you know.
22:06Yeah.
22:07What do you think we bought of them?
22:08What I'll try and do now is divide an hour into time.
22:11Yeah.
22:12You know, how much we should devote to each product to get a certain amount of return back.
22:16Yeah.
22:17The biggest hit is, believe it or not, the hedge trimmer.
22:19Because there's 300 of them and they're 94 quid each, which means we've got 28,200 pounds
22:24worth.
22:25Right.
22:26The next thing is the jacket.
22:27That's...
22:28Come on.
22:29A fucking million.
22:34You've got to love this jacket.
22:48Tomorrow.
22:49James.
22:50James, you can't love this much tomorrow.
22:55Because the fucking thing works out.
23:00Oh my god, I'm going to putt.
23:04Sorry to stop you there, is this the one that you said was unisex?
23:07Yes.
23:08Right.
23:09Let me try it on.
23:10Wolf spirit zip through unisex.
23:12A lovely, lovely jacket.
23:14Oh, James, you've got to wear that up to me, love.
23:15I'm sorry.
23:16Oh my god.
23:17Oh my god.
23:18Oh my god.
23:19Look at this man.
23:20You fucking bull.
23:21Oh, James.
23:22No, you've got to...
23:23It's got a lovely wolf spirit print.
23:24Lovely.
23:25Beautiful.
23:26What does it feel like?
23:27Synthetic.
23:28I'm going to come out in a rash.
23:30Synthetic.
23:31I'm going to come out in a rash.
23:45Synthetic.
23:46I'm going to come out in a rash.
24:00It's back to the channel for the big day.
24:03After a short night's sleep.
24:05We were all up till 12 o'clock last night.
24:07We're giving it our all, basically.
24:09Hello.
24:10Morning, gang.
24:11After nine tasks, we're knackered physically and mentally, but we're still going because
24:16we want to do the best that we can.
24:17All right.
24:18Yes, are you?
24:19Very good.
24:20See our product list?
24:21Yes.
24:22What do you think?
24:23Convinced they have the best list.
24:24Do you want me to be honest?
24:25Yes.
24:26Miriam's team check it with a channel presenter.
24:27To be really honest, you've not picked that well in my opinion, at all.
24:30Really difficult products.
24:32All of them?
24:33Yeah.
24:34And there's certain products that we have on that list that are just instant sellers that
24:37you don't have to do anything for at the moment you show them, they go.
24:40However, out of the products you've got, if you choose strategically and you demo well,
24:48then you could do okay.
24:50Yes.
24:51Don't worry you.
24:52I'm not worried.
24:53You are either one.
24:54No, I'm not worried.
24:55I'm not worried.
24:56Don't worry.
24:57We've done a good job.
24:58As a project manager, I've had to give up responsibility for some of the absolute
25:01fundamental decisions that will make or break this whole project.
25:05So I think I'm a little bit concerned about some of the decisions that have been made and
25:09about the way that this live hour is going to go and the fact that I can't be in two
25:12places at once and I just have to concentrate and do my bits.
25:15Sarah, good luck.
25:16Thank you very much.
25:17I'll see you afterwards.
25:18I'm sure you do fantastic.
25:19I'm sure you do fantastic too, Jeff.
25:21We will do our very best.
25:22I think you could break a leg, all of that sort of stuff and just go and make the channel
25:24some money, yeah?
25:25I don't want to do all of this hard work to end up in the boardroom with the rudest
25:32man in Britain.
25:36Nick.
25:37I want the whole hour to go as well as it possibly can.
25:43Quite frankly, that will be judged by whether we beat the other team or not.
25:46And that's what I want.
25:49We've got five minutes before we kick off our one hour live show.
25:54Tim and I are both a little bit apprehensive.
25:57But the important thing is that Tim and I carry the worry and that Miriam isn't worried.
26:02She's probably feeling a bit nervous.
26:04She wouldn't be human if she wasn't feeling nervous right now.
26:07The teams have live evening slots between five and seven.
26:11So Sir Alan leaves the office early to watch the broadcast in the comfort of his own home.
26:16You've got to understand that all his apprentices are young and I have to take into account
26:22that they will not be perfect.
26:24But, you know, like all things, you can get a view whether they're a total disaster
26:29and never be able to do it or whether they're 80% there.
26:33So, like in all the other tasks really, no one's ever been perfect in each one
26:38because, you know, experience is the most important thing in business.
26:45See, gorgeous.
26:46Yeah, we're going to be a good team.
26:47We've got everything we need here.
26:48You're OK for the first three products?
26:49I'm OK with everything.
26:50Right.
26:51She's fine.
26:52We've got everything here.
26:53We'll be with you every single step.
26:54Yep.
26:55Tim and Paul's job now is to feed clear information about the products to the on-screen seller through an earpiece.
27:04Can you hear us?
27:05It's Paul and Tim.
27:06Hey, Mims, can you hear me?
27:08Good.
27:09We're with you, yeah?
27:10We're here, Mims.
27:11OK, Miriam, coming to you in vision.
27:13Camera seven, ten, nine, eight, seven, six, five, four, three, two, one.
27:24And cut and cue.
27:25I've got some amazing products for a fun-filled packed hour.
27:29Brilliant smile.
27:30OK.
27:31So, I want to start off by talking to you a little bit about the Kenwood Healthy Grill.
27:35So, I'm just going to leave these images here.
27:36Good girl, that's really good.
27:37You can see they're grilling nicely.
27:38Perfect.
27:39Absolutely beautiful, tasty, flavoursome food.
27:42Give me some emotion.
27:43I've got some absolutely wonderful tomatoes.
27:45Cooks in minutes.
27:46Beautifully grilled with the lines across them.
27:48Got some burgers.
27:49Taste something, then.
27:50And these wonderful...
27:51I think I might just have to.
27:53It's a little bit naughty, but...
27:55Excellent, excellent.
27:56Good.
27:57Mmm.
27:58Oh, that's so good.
27:59Packed full of flavour.
28:01We're already selling, Miriam.
28:02We're already selling.
28:04I'm not having to add any oil to my grill.
28:07It's a non-stick surface, and I'm not having to do anything...
28:10First person on the line, Mims.
28:11They're biting already.
28:12First person on the line.
28:13We want to cut some...
28:14Sir Alan, the armchair critic, can watch his candidates in action, live, for the first
28:20time.
28:21For your parents, for absolutely everyone.
28:22You're glad the employer they will.
28:25I'm telling you, she's very good.
28:27Possibly speaking a bit too fast.
28:29That's the only criticism I would make.
28:32The bottom line of this task is, who's taking the most amount of money?
28:36And that's going to really be because they've picked the right products.
28:40But from a sales point of view, you ain't going to get much better than what she's doing.
28:44Sam, are we ready to move?
28:45Yes.
28:46Where do you want to go to, sorry?
28:47Item two.
28:48Back to you, InVision next.
28:49InVision on seven.
28:50Ready with the SingStar, guys.
28:51Five.
28:52I think that we need to chill out a little bit.
28:54We need to just...
28:55We need to just be a little bit more relaxed.
28:57We're going back to my lounge area now, Mims.
28:59Hold it there.
29:00We're going to the SingStar.
29:01Go to the DVD recorder, Mims.
29:03Yeah, go, Chris.
29:04And what I want to take you to is to get back to my lounge and show you a brilliant DVD player.
29:11Director, go to the DVD recorder, please.
29:14Reference the recorder.
29:15Now, the DVD player is absolutely great.
29:19I know, I know, I know.
29:21We want the DVD.
29:22I didn't have a shot of the DVD.
29:25The pace is VHS.
29:27Guys, you can't just change your mind like that.
29:30Eight next.
29:31Give me a packed shot on eight.
29:33I really want to highlight some of the features of this because I think that it's something which I've never seen before.
29:38Do you have full photographs?
29:39Do you have VT?
29:40Do you have to think about it?
29:41Do you want to be one step ahead?
29:42Do you want to help her?
29:43The DVD players have replaced the VHS.
29:45Mims, you've sold yourself the first one.
29:47I'm your VHS player.
29:48She has not stopped bunnying for 25 minutes nearly.
29:52She can talk non-stop and doesn't come up for air.
29:55I wonder if she's married.
29:56Poor husband.
29:57My God.
29:58The gazer's got to be stone deaf.
30:01Is she okay, yeah?
30:03Hey, hey, Miriam, are you all right?
30:05She's got a problem with her earpiece.
30:07The director goes for a station break.
30:10Two and a half minutes on a break.
30:12Guys, I need some feedback from you.
30:14Camisoles, please.
30:15Camisoles, please.
30:16Camisoles, please.
30:17How much we've sold?
30:18Are you selling stuff?
30:19Where's the money?
30:20Find the money.
30:21Yep.
30:22One thing you can do is remind me of my product, my item number and my price in my ear.
30:26Yes, no problem.
30:27I'll do that.
30:28Stand by.
30:29All right, stand by, everybody.
30:30Five, four, three, two, one.
30:33Juliet, you are still looking radiant and fabulous.
30:34That colour's so well.
30:35Would she go night clubbing in it?
30:36So 95% polyester on these and 5% elastin.
30:37Is that something to brag about?
30:3895% polyester.
30:39Very good.
30:40Just want to show you the colours once more so you know what we have for you today.
30:56Here we have black, brown, and then we have brown.
31:00Cream which is flying off the shelves.
31:02We do have cream which has been absolutely flying off the shelves.
31:05Navy.
31:06Navy.
31:07Which is the new black.
31:08New black.
31:09People are saying it's the new black.
31:10And white.
31:11And then we have white here.
31:12Which is also the new black.
31:13Be funny, men.
31:14I wonder who's directing her.
31:16Tim and Paul, what are they actually doing now?
31:19There could only be one of them keeping an eye on how sales are going.
31:23So one of them must be pretty much redundant but in the back room.
31:26One minute.
31:27One minute on show.
31:29Now I just want to recap a little bit what we've done today.
31:32Mention the iron.
31:33Make sure that you highlight the benefits.
31:34Go to the iron.
31:35There's no point going to the iron.
31:36There's no point going to the iron.
31:37There's no point going to the iron.
31:38There's no point going to the iron.
31:39If you've got one.
31:40Put it on please director.
31:41We're watching the iron.
31:42We also showed you the fast press.
31:45Remember how effective the fast press was.
31:48The beautiful camisole tops which are modelled by the lovely Julie.
31:52You've nearly sold 100 of those camisole tops.
31:55So just £7.90 for those camisole tops.
31:58You can brighten up your wardrobe.
31:59Counting you out then.
32:00Nine, eight, seven, six, and whatever you do, stay tuned.
32:05Wait, wait, wait.
32:06Well done.
32:07Well done.
32:08You're a star.
32:09You are an absolute star, Mames.
32:10Well done, girl.
32:11Do you want a job?
32:12Yeah.
32:13I thought I'd be calling you tomorrow when I get fired.
32:14Let's show the rest of my team how a producer can pick something up in one and a half minutes.
32:17Oh, don't put the pressure on.
32:18If anyone's going to do it, you're going to do it.
32:35The six o'clock handover.
32:37Come on in, Sarah.
32:38Just two minutes for the teams to swap.
32:41Can you happy, James?
32:42Can anyone hear me?
32:43Hello?
32:44Somebody?
32:45Yes, I can hear you, Sarah.
32:46Sam, can I have graphics on what's coming up ready and clip one?
32:5130 seconds.
32:52Clip one.
32:53Just wait a second.
32:54You're number one.
32:55It's going to be on that side.
32:56It's going to be over here.
32:57It's going to be our cameras here.
32:58Stand by by.
32:59Ten, nine, eight, seven, six.
33:01Quiet.
33:02Three, two, three, three, three, four, five, five, five, five, five, six, five, six, five,
33:08six, five, six, five, six, five, six, five, six, six, six, six, six, six, six, six, six,
33:15Hello, good evening.
33:16Thank you very much indeed for joining us.
33:18James, move it on quickly.
33:20Let's start off our show, top of the show tonight, the yoghurt maker.
33:24Start using and talking about the product.
33:27So, let's talk about the product.
33:29This is the yoghurt maker step.
33:31James, take a yoghurt out of the fridge.
33:35Invisional seven.
33:36Take a yoghurt out of the fridge.
33:38Let me show you what this yoghurt looks like.
33:39Straight out of the fridge.
33:40This is what it's going to look like when you take it out of the fridge.
33:42Take the lid off and wobble it to the camera.
33:44Shake that thick, creamy yoghurt.
33:45So, here, here it is.
33:47Shake that creamy yoghurt to me, James.
33:48Shake that creamy yoghurt to me, James.
33:49Fresh, creamy, olive bacteria.
33:50Look at that.
33:51It's fresh, it's creamy, and I tell you what.
33:54It's solid.
33:55Don't shake it and wobble it and smile.
33:58My producer's telling me not to drop it all over the place, but I tell you what.
34:01This is delicious.
34:02Put your finger in it.
34:04This is so solid.
34:05I'm going to stick my finger in it.
34:06Put it in your mouth.
34:07Put it in your mouth.
34:08Well done.
34:09Well done.
34:10I tell you what.
34:11Well done.
34:12That is delicious.
34:13That's so delicious.
34:14I'm going to have some more.
34:17Not bad.
34:18Different style.
34:19Not bad.
34:20He repeats himself a lot, and that's maybe what is needed.
34:24Not as professional as Miracle, but good.
34:27It's good.
34:28Sorry, guys.
34:29We're going to go to item number...
34:32Fuck, where is it?
34:34We're going to go to item number seven, which is the light.
34:37The light?
34:38Yes.
34:39Torch.
34:40Make sure he's got the torch, Sarah.
34:41This here is the two million candle power torch.
34:45Now play with your toy.
34:47Show them the big face at the front.
34:49It's got a wonderful, wonderful big face at the front.
34:52That is two million candles worth.
34:54People are phoning in.
34:55They like what you're doing with it.
34:57Keep it on this product.
34:58It's fantastic.
34:59We've got a lot of people interested in this, so give us a call.
35:02James, I'm going to give you some key points here, and I want you to repeat them after me.
35:08And it's really, really amazing quartz highlight.
35:12Stop saying really and follow what I'm saying.
35:14So this is a quartz halogen spotlight.
35:17And it's completely versatile, high quality, maintenance free product.
35:23Where do you want to go?
35:25Where do you want to go?
35:27I don't know.
35:28I want to go to item number eight, your true sleeper.
35:34Item number eight, please.
35:35We're going to go over to the mat room.
35:37Let's go to dining room, quickly, guys.
35:39Walk slowly.
35:40We're going to go over to our next product.
35:43True sleeper.
35:45True sleeper and bonus pillows.
35:48Bed and bonus pillows.
35:50It's viscoelastic foam.
35:52If I push my fingers down there, it's coming back to its original shape here.
35:56Of course it's coming back to its original shape.
35:58It's a lump of bloody foam, that's why.
36:00Viscoelastic foam.
36:02What a lot of bollocks.
36:04What a parlour toot that is there, honestly.
36:07A lump of bloody foam for £154.
36:10I'll tell you what, son, you sell any of them, you're a bloody good salesman, that's all I can say.
36:16But Sir Alan is about to be forced to eat his words.
36:19You've got people interested in this already, James.
36:22Well done.
36:2320% of the double has already gone.
36:26Oh, I'm just hearing from Sarah, my producer.
36:2920% of the double has already gone.
36:31So come on, keep calling.
36:32This is good.
36:33This is where they're better than Miriam.
36:36I've got to tell you, just winding people up.
36:39James, listen to me.
36:41Listen to me, James.
36:43We have sold out of the double mattress, true sleeper.
36:48We've just sold out of the double sleeper mattresses.
36:51So if you're thinking of calling for one of these items, they sell out fast.
36:55We've sold out now.
36:56You better get in quick.
36:57You better, come on.
36:58This is, I mean, the oldest trick in the book, obviously.
37:00But £154 a pop.
37:02They sold ten.
37:03That's £1500.
37:04This is a classic example.
37:06You sell one of those and you've got to sell, what, nearly 15 of the torches.
37:12We're going to move on to the next item because this is really special.
37:17This is the wolf jacket.
37:18Can we have a jacket for James?
37:19Jacket.
37:20James.
37:21Have a look at Nina with the jacket.
37:22James, let me get the jacket.
37:23How about if I try one of the jackets on myself?
37:26Because I tell you what, these are brilliant.
37:28Try it on.
37:29The wolf jacket lights up the switchboard and immediately becomes a top seller.
37:34It's really, really good.
37:35Lovely, warm, comfortable feeling.
37:38This is warm, dry, comfortable.
37:39Put it on, James.
37:40Put it on.
37:41I'm going to put this on nice and carefully here.
37:43James, it comes in sizes.
37:45And it also comes in a number of sizes.
37:47I'm just trying to find the arm here.
37:49Imagine yourself walking the dog on a cold, cold day.
37:53It's like wearing a duvet out there.
37:55It's like a second-hand car saleswoman that jacket on there.
37:59Would you buy a car from him?
38:01Different style to Miriam.
38:02Different style.
38:03They seem to be spending far more time on each product.
38:07But, of course, time will tell.
38:09Here's our premiere product.
38:10This is the powerful 2 million candle power spotlight.
38:15James, we've only got 56 seconds later.
38:18Show it to the camera, James.
38:19And put...
38:20That's it.
38:21That's it.
38:22Show the face.
38:23Put your finger around the face.
38:24So, look at that.
38:25And then, look at the way that it works there.
38:27It's been one of our best sellers this evening.
38:29Twenty seconds.
38:30Stand by, please, dear.
38:31Premiere products.
38:32All I can say is you've seen some wonderful, wonderful products tonight.
38:36In 10, 9, 8, 7, 6, 5, 4, 3, 2, 1, 0.
38:50I just can't believe you've just done that.
38:54I mean, I like to work under pressure, but my God, this is pressure.
39:00Big pressure.
39:01Oh!
39:02Oh!
39:03Sweetheart!
39:04Oh!
39:05Sweetheart!
39:06Oh!
39:07Sweetheart!
39:08I'm so sorry if I burst your ear, James.
39:11You can't!
39:12Did you ever do this?
39:13You got louder and louder!
39:16Because you weren't fucking listening!
39:18Next morning, Sir Alan heads for the boardroom.
39:36The five remaining apprentices await their fate.
39:54Yes.
39:56Okay.
39:57You can go through to the boardroom now.
40:06Good morning.
40:19Good morning.
40:19Good morning.
40:23Well, it is the first time that I've really been able to watch the whole task myself,
40:28because I sat and watched it at home.
40:30Did you buy anything?
40:30Not from you, I wouldn't.
40:32No, no.
40:32But, Miriam, I thought you were absolutely spectacular.
40:36It was one of the hardest things I've ever done in my life.
40:38James, considering, considering from what I heard that you had a foghorn blasting in your ear all the time,
40:46you didn't do too bad.
40:47So, team leader here was?
40:49Me.
40:50Right.
40:51Product choice then.
40:52The boys had to do it, because that was in the scheme of things.
40:55So I felt, you know, as project manager, I had to at least do some effective delegation,
40:59and I gave them some parameters, things that I would want from the products they chose.
41:03Because a lot of people buy from a presenter, rather than buying a product.
41:07So people were looking at us going, who are these new people trying to talk to us about products?
41:12You didn't look like a new person, I've got to tell you that.
41:15Sarah, when you finally decided that he was going to be the front man, was it then you that chose all the products?
41:22And that's right, I basically did the same process as them, went to see all the buyers,
41:26and my key criteria in the back of my mind was, what is an exclusive product, if there is any?
41:31What could James handle on the night?
41:34And what can I sell effectively?
41:36And what would the audience want?
41:37Let's get around to these numbers now, shall we?
41:40Margaret?
41:42Impact, got 2017.
41:45Wow.
41:46Nick?
41:47Yeah?
41:47This is your team, my first four taste numbers.
41:51A staggering 5,407 pounds.
41:55Brilliant.
41:55Well done.
41:57Well done.
41:57Well done.
41:58That is a big gap, isn't it?
42:01A big gap.
42:02Very well done.
42:05Well done, guys.
42:07I cannot believe the bloody bed.
42:10Look at this.
42:10We sold out of the double, didn't we?
42:12Over 2,000 pounds with a foam.
42:14Unbelievable.
42:15We are in the wrong business, you are?
42:17I'll tell you what's going to happen.
42:18You've got a treat coming to you.
42:19You're going to Scebo Castle in Scotland.
42:22You're going to need to get on your bike soon, because I've got a private jet lined up for you at Luton Airport.
42:27Archery, horse riding, golf lessons.
42:29On your way, enjoy yourself.
42:32Well done, guys.
42:35Impact, we'll see you back here in the boardroom, where you know we're going to have to go through things,
42:40and one of you eventually is going to get fired.
42:42Despite losing, I think Miriam was absolutely superb.
43:00They said that with minimal training, she could get a job there.
43:05Obviously, I'm feeling very disappointed.
43:16It's never nice to lose a task, and once again, having done absolutely everything I possibly could have done
43:22and given over 100% of myself and to have lost is disappointing.
43:26The hedge trimmer next.
43:28Right, from the hedge trimmer.
43:28The way Sir Alan was talking to Miriam, he thought that she was just a shining star.
43:33It doesn't look like he understands particularly that everything that came out of her mouth was coming from me and Tim.
43:37And it was only for yoghurt that only needed the fridge.
43:40We really needed a kitchen for the grill.
43:42It's going to be an interesting boardroom.
43:44Sir Alan's got to make a big decision now.
43:46It basically looks like it's between me and Paul.
43:48So that's not an exciting proposition for me to go into a boardroom in.
43:52If you ask us a question, where do you think the money is?
43:54Paul didn't give as much as Tim did on the production side.
43:57I think that he has to be very careful about his attitude.
43:59I think he has to be careful about the way he treats people, his respect for women in business.
44:03An overall feeling I have is that, you know, he doesn't necessarily have the qualities to be the apprentice.
44:12Tim is right.
44:13We didn't even take 800 quid on them.
44:14That's how I think.
44:16The boardroom is such a cauldron, you never know what to expect.
44:18But at £7 a night.
44:19Sir Alan throws curveballs everyone.
44:22So for me it's about fighting my corner, doing what I have to do.
44:26Because he complimented me in the boardroom on my presenting skills that I'm safe from being fired.
44:31If he wants to fire me, he'll find a reason to fire me.
44:33I'm not defeated yet.
44:37I am going to fight in there.
44:38I'm not going to go in there and say, look, shall I go home?
44:40But I've fought three times before, two against one, and I've won.
44:43You know, if a hundred people tell you you're dead, lie down.
44:51Off we go.
44:55Off now.
44:57Oh, you can really feel everything, can't you?
45:00Oh, my God.
45:01Woo!
45:02Bye, boardroom.
45:06See ya.
45:07Bye, boardroom.
45:07Bye, boardroom.
45:11Oh, well done.
45:13Look at you.
45:15Here's to another victory.
45:17A really, really great victory.
45:19And well done.
45:20You did a brilliant job.
45:21So did you.
45:22Good teamwork.
45:23Great teamwork.
45:23Fantastic.
45:24Well done.
45:24Perfect.
45:25Perfect.
45:31I don't know if I can use the right words to justify how I feel, but this place is totally, amazingly beautiful.
45:40I've done the best that I can, and I know that when I do the best, I do get good results.
45:45So being in the top four is a big tick in the box for me.
45:48I think I wanted to win this task more than any of the previous ones, because having been in the boardroom before, I didn't want to be there again.
45:58You know, the inspiration to win was just huge.
46:02Oh, yes, that is good.
46:04And there's still so much to play for.
46:06You know, there's the job to work for Sir Alan.
46:09That is the biggest treat of all, in my eyes.
46:12This gets better and better, doesn't it?
46:17Now the game changes.
46:19Up till now, it's been teamwork.
46:21It's been working together, all that.
46:23It's just Sir Alan and his wolf jacket.
46:26Now it's an individual, one-on-one, head-on clash.
46:34For the three losers, it's time to face Sir Alan.
46:57Francis, could you send the three of them in place?
47:04You need to really tell me, throughout the next series of questions that I'm going to ask you all here, why I shouldn't fire you.
47:22I was convinced, until I actually saw James come on with his stuff, that you were going to win hands down.
47:28Why do you think he didn't?
47:29There are several reasons, it's not all about presenting, a lot of it's about the product, because ultimately the product is what you're trying to sell.
47:36And I think that even though the products the guys picked were good, there were some products that would just sell, regardless of what you said about them, regardless of how you tried to present them.
47:45And we didn't have any of those products.
47:47The two chaps chose the products, right?
47:50Yes.
47:50So are you implying to me that they made a bad choice?
47:53I'm saying that product selection was absolutely key, and I'm saying that they weren't necessarily as in tune with their potential audience.
48:01So chaps, what was in your head when you were thinking about the products you were selecting from the list?
48:07I had put down that we thought we could sell about 50 grills at 40 quid each, so that was two grand.
48:11So when we went to see the bloke that actually sold the grills, we said, how many do you think we could sell of these grills in this time span at that slot?
48:18He said, easy, 100.
48:19So I said, well, I've put down 50.
48:21He said, well, you can double that.
48:22Why didn't you sell 100?
48:24Well, I don't know.
48:24If I knew that, then I'd be working there and making a fortune.
48:27We left from the building rather jubilant, maybe a bit too cocky in retrospect, that we had the better list.
48:35We went home very happy.
48:36Was that because you thought you pulled a fast one on Sire or because you thought you got good products?
48:41Both aspects of that.
48:42The fact is, I held a very good negotiation in terms of I knew what I wanted, giving me all of her information in terms of the products she wanted.
48:48With hindsight, because I didn't know which products were better, the products I'd picked weren't the best ones, and she was left with the better products anyway.
48:56Get yourself in that situation, then.
48:58Lack of knowledge of the products?
48:59Lack of knowledge.
49:00Lack of knowledge.
49:00We had six minutes, don't forget, Tim.
49:02Backfired on you?
49:03I mean, the strategy of yours was that what you were trying to do was be dead shrewd, drop dead shrewd.
49:08Let Sire talk first, see what she wants, and be belligerent in saying, well, I want that also.
49:15There's nothing wrong with being belligerent, Sir Alan.
49:17It works in terms of what you do.
49:18Well, it don't work in terms of what I do.
49:20If I was sitting there and there was a list of products there and I didn't actually agree with what the person said,
49:25I wouldn't for the sake of it just say, I'm going to have the same, to be disruptive.
49:29I'd think, good luck to you, dear, you want that, thank you, that's your luck, but I'm going to have this.
49:33You pretended you wanted some things so that she would then have to give up some of the things she wanted, and it backfired.
49:39You were in a complete muddle after she left, trying to get your list sorted.
49:44I don't think that's unfair, Margaret.
49:45We weren't in a fair to know.
49:46Well, hold on a minute.
49:47There's me thinking that we're running a dog-eat-dog business and we're talking about fair.
49:52Listen, son, we don't do fair here.
49:55The only fair you're going to get here is your bloody train fair home.
49:58I'm minded, actually, to invite the team leader to perhaps tell me who, if I was prepared to let someone swim off back to the house, who would you want that someone to be?
50:15Probably Tim.
50:19How do you feel about that, Paul? Would you expect that answer to have come out of Miriam's mouth?
50:23Yes.
50:24Do you think it's based on this project, or do you think it's more deep-rooted?
50:28Miriam thinks I'm an arrogant git.
50:32And she thinks that Tim isn't, so there you are.
50:35I see. Are you an arrogant git?
50:38I'm not, but if I'm good at something, I don't mind telling everyone that I'm good at it.
50:45Who's responsible, out of you three here, do you think, for this team not winning?
50:53Miriam.
50:54And why?
50:59We didn't know exactly what products to get, so we got lots of them.
51:04Because we took 15 to her, there was no excuse for picking the wrong products.
51:08She was happy with the products that day, and it looks like, in the end, the product didn't win the day for us.
51:14Tell me something. Not once in the hour did I ever hear her say, right, people, members of the public out there, we've sold 166 of these, they're going very, very well.
51:25We've done our bit. Miriam's chose which information to relate. Now, the fact is, she did a good job. You've said it yourself, she did a good presenting.
51:32Then we were giving her information. If she doesn't audio link it, you don't see that.
51:36Well, she might have done a good presenting job here. I'm still at sea about whether she'd done a good job as a team manager.
51:42Once I have understood, Miriam, that I will be fed by some person over an earpiece, immediately I would have said I only want one of you at a time.
51:52It was something that I left in their hands, but I told them that I wanted them to split.
51:55No, why did you leave it in their hands? It should have been a direction from you.
51:59I directed them to split the responsibility of production.
52:02Well, split means to me half an hour you, half an hour then. Doesn't mean let him talk for 30 seconds and you talk for 30 seconds, surely.
52:10I don't think that you two in particular have given me a good enough explanation in the current task that we're discussing.
52:18But on the other hand, I think Miriam made fatal, fatal error. Fatal error in not making sure that she only had one of you there and didn't actually give you more direction.
52:33Off you go outside. I'm going to have a little bit more time to think about this, but whatever happens, one of you is going to get fired.
52:48I think Tim hasn't said much today to justify what he has done on this time.
53:02Miriam could have carried off that job without either of them being at the end. I thought they added precious little.
53:08She's got a lot to answer to, Nick. I'm sorry.
53:10The mistake she made was not controlling them.
53:13She had no hand in the product mix, all right? They did, all right? And they were poor producers.
53:19That's the truth of it. They were poor producers. And of the two poor producers, Tim was streets ahead of Paul.
53:25Well, I think, you know, that Miriam could have said, I only want one of you talking.
53:31But that's her fault. That is her fault. I'm sorry. That is her fault and no one else's.
53:36I mean, as I said, you'd have a respect for her if she would have said, this isn't a job for two people.
53:41Don't both talk.
53:45Yes.
53:45Frances, could you send the three of them in, please?
53:50Tim, first time, really, you've been in the firing line.
54:05Honestly, not impressed.
54:07You haven't convinced me why I shouldn't fire you today, to be perfectly frank with you.
54:12I'm struggling.
54:13Miriam, past performances, possibly.
54:18Paul, you are a renegade, an absolute renegade.
54:23The thing is, I see a lot of me in you, so I'm not too worried about you, actually.
54:27You'll go on in life, and perhaps you'll learn a little bit more to temper down that temper of yours, so you get on with people.
54:35I'm sorry, Paul. I'm very sorry. I do like you as a person.
54:39I'm sorry to have these say these things to you.
54:43But I'm even more sorry when I've got to tell you, Miriam, you're fired.
54:54Thanks for the experience. It was amazing.
55:01Tough one. Tough one.
55:03And you two have got a lot to think about tonight when you put your head on the pillow.
55:13I think I was truthful, in the end, as to what it boiled down to.
55:21But she didn't manage them in the task.
55:24But she didn't.
55:26Hang in there and do your best you can, now.
55:31Take that.
55:31No past issues, anything. I hope you know that.
55:37See ya.
55:41What the hell happened there?
55:43But when he came straight to me, I thought, that's it.
55:46You know, I started straightening my tie.
55:47I see a lot of you in me, but Paul, it breaks my heart, blah, blah, blah, blah, blah.
55:51I thought, start the engine.
55:53Mim, you're fired.
55:59Paul is a tiger.
56:01Right? He's a tiger.
56:03I'm perhaps thinking that he might be able to change.
56:05Tim, he stayed here today simply because of past performance.
56:09If you had to judge it on today, he's a goner.
56:12You know I've made mistakes in the past.
56:14Maybe I've made a mistake here, but we'll see.
56:17I think that it was Paul's time to go in terms of what I've seen of him,
56:34in terms of past tasks, in terms of his attitude,
56:36in terms of his, you know, the way he works.
56:39Yeah, I think it was definitely his time to go.
56:41I'm very, very surprised Paul's got this far.
56:43I'm glad to see that it wasn't an easy decision for Sir Alan.
56:48That is somewhat flattering.
56:50And, no, I feel fine.
56:51I feel that, you know, he gave some reasons as to, you know, why he'd fired me.
56:55And one is that I hadn't made a decision regarding their production style,
56:59which he felt was a fatal error.
57:00I personally don't agree because I think it was product choice
57:02that actually was more responsible.
57:07One job, now just four candidates.
57:11Sir Alan's search for his apprentice continues.
57:13Next week on The Apprentice, the final four are put under the microscope.
57:21What's going to happen is, is that you lot are going to go through a gruelling interview.
57:27She's a very forceful woman.
57:29I've got a problem with you.
57:31I don't think I've pissed anybody off, Sir Alan.
57:33I'm equal to any man out there.
57:35Who do you think is going to win?
57:37Me.
57:37Are you here for the money?
57:39Money's a part of it.
57:40I just think there's a lack of substance there.
57:43Out of the ten tasks that we've done to date, I've been on the winning team eight times.
57:46Of the four, he's the only one that could do it.
57:49I tend to get on with most people.
57:50If it wasn't The Apprentice, he would apply for Blind Date or any other show.
57:54I'm Italian.
57:55I do have a temper.
57:56Definitely.
57:56That's not an excuse for having a temper.
57:58Very aggressive.
57:59I find it all quite boring.
58:00You'd have trouble with him.
58:02He'd have trouble with you.
58:03If I was Sir Alan, I would employ me.
58:30Well, if you'd like to join the studio audience when the winner of The Apprentice will be announced,
58:40then please call this number 0208 530 8100.
58:44That's 0208 530 8100.
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