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00:00It's the job interview nightmares are made of.
00:19From all over Britain, 16 bright and talented young businessmen and women are heading for the capital.
00:26I'm young, I'm dynamic, I'm driven. I'm not here to make friends. I'm here to win. I'm here for a job.
00:35I'm very ruthless. I want to be a success. I want to be a winner. I am a winner.
00:40I expect to work bloody hard. Sleep when you're dead. Live the dream.
00:44I've got a huge amount of self-belief. I am here to win The Apprentice. I wouldn't be here otherwise.
00:49They've been chosen from over 10,000 applicants.
01:00I'm dynamic. I'm fresh. I have new ideas. You know what, Sir Alan? Bring it on.
01:04When you can break bricks with your bare hands, you believe in your head you can do anything.
01:09And in business, I take on the same ethic.
01:10They're after a job worth 100,000 pounds.
01:17With a boss famously hard to please.
01:21But you stick to what you bloody know. You wouldn't work for me if that's your mentality.
01:27This is Sir Alan Sugar.
01:30This is not a game. I promise you, my friend, you would be out that door so quick, you wouldn't know what's hit you.
01:36Now worth more than 800 million, he started 40 years ago with a white van and 100 quid.
01:45He got rich trusting no one and never giving up.
01:48No one's going to make a fool out of me.
01:51Famous for his Amstrad computer and chairmanship of Spurs, Sir Alan now owns a lucrative property portfolio in Mayfair.
02:00Once again, he's on the hunt for an apprentice.
02:03All I'm looking for is somebody who's drop-dead shrewd.
02:08This is a job interview from hell.
02:24Over the next 12 weeks, he'll put these young hopefuls through a punishing selection process.
02:3016 candidates, one vacancy, the chance of a lifetime.
02:39You totally misread it.
02:40Why shouldn't I fire you for this task?
02:44I've heard what you've said.
02:46You've said it 30,000 times.
02:48What else are you doing?
02:48Please be quiet for one minute.
02:50I think this has been a bloody disaster.
02:53That's a lot of bullshit.
02:54That's bullshit.
02:56You're called a bloody loser.
02:58I am your boss.
02:59No, you're not my boss.
03:00I am your boss.
03:01You're nothing to me.
03:02You went out and lost me money.
03:05You're fired.
03:06You're fired.
03:06You're a total shambles.
03:09You're fired.
03:09Eight men, eight women.
03:25Each with a background in business.
03:29Some went to world-class universities.
03:33Others left school with nothing.
03:35All 16 have left successful careers in the hope they'll become Sir Alan's apprentice.
03:43You can go into the boardroom now.
03:45You can go into the boardroom now.
04:15Best business prospects in front of me.
04:19I just want to give you a warning.
04:22Don't try and ever second-guess me.
04:24And don't ever, ever underestimate me.
04:27I don't like schmoozers or bullshitters or liars.
04:32And the worst bit of schmooze that I cannot stand are those people that say to me,
04:36Sir Alan, I'm just like you.
04:38I came from a humble background and worked my way up.
04:41Well, don't lay all that rubbish on me because, trust me, it winds me up big time.
04:47I'm not interested where you came from, how you speak, who you are, what you've done, and what your background is.
04:53One of you is here to get a six-figure salaried job in one of my companies.
05:02Now, initially, I'm going to start off with boys and girls.
05:08And each week, the team will be given a task to do.
05:12One of the teams will win, and the other team that loses, one person in that team will get fired.
05:18This is no game show.
05:21There won't be some busty blonde outside, ready to hug you, so that you can sob into her bosoms.
05:27What there will be is a black cab ready to take you to the station to clear off home.
05:32Simple as that.
05:34So let me introduce you to Margaret Moundford.
05:37Now, Margaret has worked for me for 26 years.
05:41And here's Nick Hewer.
05:43He's also been with me for 26 years.
05:46They are my eyes and ears.
05:47Believe me, they will be watching you.
05:51I've got you a very, very nice house in Starland, Notting Hill.
05:56Great, fashionable area.
05:58Settle in.
05:59My office will be in touch with you very shortly.
06:03With 20 rooms and five bathrooms,
06:06their home for the next 12 weeks will be a townhouse
06:09in West London's most exclusive neighbourhood.
06:13A taste of the lifestyle the winner might expect.
06:17Wow.
06:18Ooh.
06:19Wow.
06:22Nice.
06:22Oh, wow, wow, this is, look at this.
06:31Wow.
06:33This is the life.
06:35This is the life.
06:36Come on, Jimmy.
06:37It's real, it's working.
06:39It's working.
06:40Good to see you.
06:41Yes, welcome to you.
06:42It is.
06:43Nice to meet you.
06:43Nice to meet you.
06:44Wow.
06:46The teams must split into girls and boys
06:48to read the first set of instructions from Sir Alan.
06:53Woo!
06:56Right, from the desk of Sir Alan, sir.
06:58Hey.
06:59Welcome to the house.
07:00There is much work to be done,
07:01and it is not going to be easy.
07:03Here are your first instructions.
07:05You must agree on a name for your team.
07:07Once you've chosen your name,
07:09you must decide on a project manager for your first task.
07:12Thinking hats on, then, guys.
07:13Name first.
07:15I don't know.
07:15I just thought a fortune.
07:17Between us all, if we put our IQs together,
07:19we're worth a fortune,
07:20and we're going on to fortune,
07:22and we don't know what a fortune is.
07:23My name is Vanquish,
07:27and that's mainly because it's a car,
07:29it's an Aston Martin,
07:30but Vanquish also means to vanquish your competition.
07:34The other one I thought was just the resident,
07:37because I kind of liked,
07:38I thought it was quite sharp.
07:39But what does it say about business?
07:42Nothing.
07:42OK.
07:43Guys, what about stealth?
07:44Stealth!
07:45How about stealth?
07:46That's gorgeous.
07:47I think stealth, it represents a substantial...
07:50That's quite Vanquish.
07:51Stealth is like...
07:53No, stealth means creeping along.
07:55No, it doesn't.
07:56It means creeping along.
07:58A lot of people would describe me as a girl geek,
08:01so I'm really quite techy,
08:03but I like to think I'm also quite charming.
08:06Can I just say,
08:07me and Trey were talking outside earlier on
08:09and playing about with a couple of ideas.
08:12They were all Trey's, by the way.
08:13No.
08:14I'd like Trey to tell you one of those.
08:18I think I'll run it by a few of you.
08:19Team Sirtis.
08:20Sirtis.
08:21Yeah, I mean, it's not a wow factor in terms of the name,
08:24but the meaning behind the name is Latin,
08:26for which means something which is definite
08:27or something which is strong,
08:28and I think that's the best way to describe the team.
08:31Ultimately, I think I'm a very understanding
08:33and kind of relaxed and calm person,
08:35but when it comes down to people who cross you,
08:37especially for ignorant and silly reasons,
08:40then I will go one step further
08:41and make sure that I am always one step ahead of you,
08:43and I can be very, very offensive when I need to be.
08:46Who thinks Sirtis would be a good name?
08:47Put your hands up.
08:48I think Sirtis is an all right name.
08:50I think Sirtis is a good name.
08:51If it's a good name, it's a strong name,
08:52it means Sirtis.
08:53It's not a bad name.
08:54OK, in there, guys, no more talking.
08:56Toe Sirtis, have you got a blast.
08:57Cheers.
08:58Cheers.
08:59Team Sirtis.
09:00Team Sirtis.
09:03Unable to agree on a name,
09:05the girls go for a secret ballot.
09:07It's fixed.
09:07This has been fixed.
09:08So lying.
09:09Sails win.
09:10We can win!
09:11Now the teams must decide
09:24who will lead them in the first task.
09:26Being a project manager is a risk.
09:29In Sir Alan's boardroom,
09:31the leader of the losing team
09:32is always in the firing line.
09:34Let's come up with a strategy
09:35to picking a leader.
09:36Unless anyone wants to be a leader right now,
09:37does anyone want to put their hands up?
09:39No?
09:40No one out and out,
09:41100% desires,
09:42wants, needs to be a leader right now.
09:43At this stage, no.
09:44OK, good.
09:45I've got an idea.
09:46We'll write down everyone's names.
09:48We'll vote.
09:48That's fine.
09:49I mean, I think that's bullying.
09:50If somebody, for example,
09:52four people vote me,
09:53four people vote whoever,
09:55and the person who's voted
09:56doesn't want to do it,
09:57we ain't going to get the best out of it.
09:58None of us want to do it, though.
10:00That's the problem.
10:02What are we looking for?
10:03First, project manager.
10:04At the moment,
10:04because we don't know what our task is,
10:06we all need to be safe, basically.
10:07We all want to win the task,
10:08so we're not up to be fired.
10:10If I tell you why,
10:11I would like to go forward.
10:13I would like to go forward
10:14because I'd love to work with all of you.
10:17We're all so keen to kind of win the task.
10:19I don't think any of us
10:20are going to let each other down.
10:22The only thing I'll say is
10:23I find you a little bit scary.
10:25I don't want you to think,
10:26you do this, you do that,
10:27and all of us just dance down.
10:28I'm following fire in life.
10:29I don't think any of us
10:30want us to work with her.
10:31Any manager,
10:32whether we're with the girls,
10:33whether we're with the boys.
10:35It's not about us being here
10:36to bully each other
10:36or to, you know,
10:38I'm in authority,
10:38so here, what's going to happen now?
10:40I like pressure.
10:41I love to work under pressure,
10:43and I know that life
10:44isn't always biscuits and sandwiches.
10:46Does anybody have any objection
10:48to Jadine being the project leader, then?
10:50No.
10:51No.
10:51No?
10:52No.
10:53Well, that's excellent, then.
10:54Congratulations, Jadine.
10:55Congratulations, Jadine.
10:56Well done.
10:56An hour later,
11:02marketing consultant Trey
11:04and car salesman Adam
11:06have both offered
11:07to be project manager.
11:08I'll throw my hands to the ring.
11:09If you don't meet him,
11:10I'll happily step up to the plate
11:11and I'll happily do it.
11:12If you threes have got the balls
11:14to put yourself a team leader,
11:16then surely to hell
11:17I've got the balls
11:17to put myself a team leader as well.
11:19It's only a bandwagon joke.
11:21It is a bandwagon joke.
11:22Because it's all about winning.
11:24Because I'll tell you what, lads,
11:26it's all about winning.
11:27Absolutely.
11:28Because every one of you guys
11:29will want to win.
11:31Every one of you guys
11:32will want to beat the girls.
11:33Every one of you guys
11:34will want to be in there
11:35when Alan Sugar says,
11:36what a great job you've done.
11:37Right.
11:38So that is why every one of you
11:40should say,
11:40I want to be team leader.
11:41I've got three young boys.
11:45I've got a beautiful wife.
11:47I've got a lovely home.
11:49I'm leaving a job for this.
11:52I'm leaving a very, very well-paid,
11:53very hard-working job for this.
11:55I'm giving up everything to get this.
11:57This is a dream.
11:58This is what I deserve, though.
12:00I've worked so hard all my life
12:02that I deserve this chance.
12:03Whoa!
12:04OK, that's one vote for Trey,
12:07one vote for Simon,
12:09three votes for Adam
12:10and three votes for Andy.
12:11So now it's between these two.
12:12It's between the two.
12:13All we need to do is vote
12:14all the way over here.
12:14Hang on a minute.
12:15Can us two guys
12:16not talk about these
12:17for five minutes?
12:17Do you guys want to dress out
12:18in the room and have a chat?
12:19Go for it.
12:20Go for it.
12:21One of them wants to fold
12:22and concede to the other.
12:23That's fine.
12:24Being a little bit
12:25Machiavellian about this,
12:26if we put one of them
12:27as vice and one of them
12:28as leader,
12:28then they could destroy each other.
12:30I didn't want to step up
12:31to the plate this early
12:32as much as you did, my friend.
12:35Do me a favour at this point.
12:37Take the job.
12:38Take the task leader.
12:40I'll be your right-hand man.
12:41If it goes peak-tongue,
12:43I'm in the boardroom next to you.
12:44I'm going to leave it in your court.
12:45If you want me to,
12:46I'm going to do it.
12:47I'm going to look at the smaller man
12:48by asking you to do it,
12:49but at this point,
12:49I want you to do it, mate.
12:50You want me to do it?
12:51I want you to do it, mate.
12:51I'll do it.
12:57But as Andy and Adam
12:58rejoin the group,
12:59the other boys have come
13:00to their own conclusion.
13:02Jen, grab a seat, guys.
13:04In your absence,
13:05we've all agreed
13:05pretty much unanimously
13:06that we think, Andy,
13:08you're probably a lot better qualified
13:09and a lot better,
13:10you know,
13:11ably positioned
13:12at this stage
13:13of the competition.
13:15Would you like to know
13:15what we're doing?
13:16Yes.
13:16Yeah, yeah.
13:17So, so, so, so.
13:18The decision that we actually
13:20came to upstairs
13:21was the fact that I'd lead you.
13:23My personal feeling
13:24is that Adam,
13:25for the first task,
13:26can probably give more energy.
13:28Our experience
13:29doesn't matter.
13:31No disrespect,
13:32I think,
13:32as a cop-out.
13:34I'm not copping out.
13:34If you want me in
13:35at this point,
13:35I'll come in.
13:36No, the reason is
13:37we have elected you.
13:38We want you to.
13:39We're asking you now.
13:40You put your hat in the ring
13:41and we've come up
13:42with that as a vote.
13:43Hey, guys.
13:44Just have a show of hands.
13:45It's true.
13:45Show of hands.
13:46Show of hands.
13:46Andy.
13:48Andy.
13:49Andy.
13:50Well, the motion is carried.
13:52All right.
13:52Congratulations, Andy.
13:54We'll give you 150.
13:55No, I can't do well.
13:56I can only give you 100%.
13:57That's what I'll give you.
13:58100%.
13:59Andy, we're right behind you.
14:00What we need to do now
14:01is stand absolutely
14:02100% behind Andy.
14:03Listen, guys.
14:04We deal every deal
14:05like it's the last second
14:06of the last day
14:07of the last year.
14:08All right?
14:09We work until we bleed
14:10and we batter
14:11the hell out of everybody else.
14:13Win, win, win.
14:14Team Servers!
14:16Hoo-ha!
14:16All right.
14:17Get in, man.
14:18Go, go, go, go, go.
14:19Go, go.
14:19Six a.m.
14:31The candidates are about
14:33to get their first call
14:34from Sir Alan's office.
14:41Hello?
14:42Hello, good morning.
14:43This is Francis calling
14:44from Sir Alan's office.
14:46Hi, now.
14:47He wants to meet you
14:48at the Isle of Dogs
14:49in the Docklands.
14:50The cars will be arriving
14:52in 30 minutes.
14:53Okay.
14:56Guys, we've got to go
14:57to the Isle of Dogs.
14:58We've got half an hour.
14:59That's fine.
15:01Half an hour!
15:02Half an hour!
15:04Half an hour!
15:05Gentlemen, half an hour.
15:07Half an hour.
15:08Whoa!
15:08Whoa!
15:09Whoa!
15:09Half an hour!
15:09I wouldn't like to be one going
15:22on curso.
15:23yani sobie
15:35our team own circus circus circus circus what surely sir alan's gonna go if i could just be
15:42in the background with the candidates on route sir alan lifts off for the docklands
16:06his destination a helipad on the thames
16:49gentleman your name certus sir alan certus right whose brainstorm was that that was my case
16:56trees trays it means something which is real something which is definite and something which
17:01is certain i'll tell you something that's definite do you remember a couple of days ago i told you
17:06never to underestimate me yes do you want to now tell your colleagues where you really got the name
17:11from is this the company you work for this certus company i don't work for them no it says in your
17:23cv your own cv they are a client of mine you do two days a week working for this certus company yes
17:30certus is going to bleed notice today i can tell you you've been legged over boys you're listening to
17:36all this bullshit your card is marked old chap okay you're gonna have to come up with another name
17:42i believe we've chosen some team leaders also ladies yeah i'm this team leader jadeen for stealth
17:47okay guys and lisa allen well let me tell you what we're doing here the river thames is the gateway of
17:57trade into this country the traders used to bring valuable merchandise tea coffee cocoa into the warehouses
18:06you're going to be selling coffee in the london borough of islington i've laid that on with them
18:10they're going to allow me to let you lot of nutters run around in the street there the team that comes
18:15back with the most amount of money will win and the team that doesn't one of you will get fired
18:21okay so goodbye good luck i'll see you in the boardroom okay okay oh just one thing
18:31jadeen come over here
18:38you over there we're going to switch team leaders
18:44good luck see you
18:4510am the candidates head for islington a london borough of boutique shops wealthy residents and a
19:03thriving cafe culture both teams have been given a coffee store in a busy area and a mobile coffee van
19:12for which they must find locations to win they must make as much money as possible brewing and selling
19:20fresh coffee but first they need a strategy hello hi how are we all feeling we all all right now
19:30can i just say now that i could not be happier um this would be the best thing that i could have
19:36hoped for for everything that's happened okay so andy really needs a head of van right like i mean
19:46head of whatever you need someone who's going to be responsible for the van
19:51okay so you are head of van you're looking after the van the value is now your responsibility if we do
19:56the finance role next so is that one that you wanted to do yeah i'd like to have a role in sort of
20:01sales and return and working out what we're actually going to do yeah talking to suppliers
20:04and managing the money on the day listen what i want is and and and i've said this to her if we
20:09all pull in we all pull 100 and if somebody's struggling we're getting an help exactly yeah
20:16with a new name eclipse and a new project manager jadeen the boys get down to business
20:23so what i think we should do for the next half hour is just do all our planning we're going to
20:26sell tea as well or not coffee it's it's a coffee selling task are we allowed to buy tea black coffee
20:32and we're saying cappuccinos one thing sir alan always says is read my rules and read my rules
20:36right does anyone see tea or does it say beverages it says coffee let's keep it simple let's sell black
20:42coffee and white coffee sticking with the theme of eclipse eclipse black and white that's what i think
20:48what you need to do is you need to break things down into segments pricing finish pricing move on to
20:52logistics then move on to more milestones do it in a proper plan structure right you've got your
20:57objective you have to understand yeah as the manager you are all shouting at me it's a lot of pressure
21:01on me yeah if everyone just shuts up we can slowly go through each thing methodically one at a time
21:09do you want to list it and then just talk to us about it you're talking over me again trey right yeah
21:12you keep doing it and i it's it's really infuring i keep sitting back letting everybody talk
21:16yeah let me talk yeah a few of them um found it hard to adapt to the fact that they were going to have
21:22a woman as a leader definitely and i knew that it would take time to um for them to overcome that
21:32on stealth andy's girls get a crash course in coffee making once you get going you should
21:38do a coffee a minute a good a good person on this machine will do 80 to 100 an hour
21:44oh their buying team led by quantum physicist sophie has to work out the amount of stock needed for
21:53the number of coffees they hope to sell yeah so he said that we can make 80 to 100 cups an hour
21:59right so that's peak right so if we're waiting if we're waking at seven and we close at five we've
22:05got a 10 hour day yeah which is a thousand cups per vehicle yeah 250 liters we can't be right times two
22:14is 500 but we're not going to use all that no 250 liters that's a lot of milk
22:18so this is the gas jadeen and the boys decide to buy their stock from a cash and carry
22:28they need the right coffee for espresso machines beans ground coffee is that definitely the right
22:36stuff for cafetiers i'm not convinced it says before capetiers come on guys
22:40Are you happy that's cool?
22:42I am very happy.
22:43If you're happy that's cool, we'd go for that.
22:47I'm no coffee expert, so one of the things I'm slightly apprehensive about
22:50is, have we got the right bloody coffee in the first place?
22:53Leading the girls, Andy hears his buying team
22:56intends to buy stock for 1,000 customers.
22:59Sophie's just giving me some scary figures.
23:02Yeah, I'm slightly concerned by 200 litres of milk.
23:05She thinks we're going to sell 100 bucks per hour.
23:08Over 11 hours.
23:10100 cups is not going to happen.
23:12I think maybe 100 cups now.
23:14Andy, Andy.
23:15Sophie, can you tell me, with what we've got and what you're buying,
23:18how many cups of coffee are we going to make?
23:23OK.
23:24Well, we can.
23:25OK.
23:26Do me a favour now, target that down to 700.
23:30OK.
23:31We need milk, but I'm going to cut that down to just 200 litres.
23:34We've got nowhere to keep it anyway.
23:36We would need 300 to make my target.
23:39Do me a favour, cut that out all together.
23:41So we're going to have 100 of these?
23:43No.
23:44We can cut that down to 20 to get us started then.
23:46That's 2-0.
23:4720 litres of milk?
23:49OK.
23:50I've just seen a 2 litre.
23:51We're looking at 50 big tubs of milk and I think that's far too much to start with.
23:55What I want to do is I don't want us to be in a position where we're left with a 4 gallon of milk,
24:00when we can buy locally for just about as cheap.
24:03We won't make any decisions without your say-so.
24:05All right, sweetheart. Bye-bye.
24:07Bye.
24:08At the cash and carry to buy milk, the girls decide snack bars might add value.
24:15Whenever I'm in a coffee shop, right, and I'm in a queue of people, it is pretty much one and four to go and get stuff.
24:21But what we're saying is that we have to up the ante and we have to sell this.
24:25We have to just eat them.
24:26And if we don't sell it...
24:27At 6 o'clock we'll sell them across the road.
24:29I'll sell them at cost.
24:30I'll sell them at cost at 6pm.
24:31I honestly can tell you we've got too many.
24:33I think we've got too many.
24:34We are going to be running around like headless chickens at the end of the day trying to get rid of these so that we don't go into a loss.
24:40I'm prepared to get one of those and one of those.
24:42Good decision made.
24:45Who's got the milk?
24:47They end the day with 65 litres of milk and 400 snack bars.
24:55Day 2.
25:07Up before dawn, the girls prepare for the morning rush.
25:11Have you got the pot yet?
25:14Financial advisor Jardine has discovered she bought the wrong coffee for the espresso machines.
25:21Pre-ground coffee and ground coffee for the Astoria AL1.
25:25For two and a half kilo bay, 15 pounds.
25:30Because of the time constraints and because of money, we thought best to get something.
25:35And we thought ground, it's ground, it's ground, it's alright, it's ground, when actually it wasn't.
25:40This is the plan now, with the extra coffee that we've got, the cafeterias, we're going to take them out of the twin packs, put them on our counter and sell them.
25:49I love it.
25:50Do you love it?
25:51So actually we're going to make some more money.
25:52So actually we're going to have to get out of our sticky situation because I really was, I was feeling really, I was just feeling stupid about that.
25:59Right, so we both, well, you know, we're not coffee experts at the end of the day.
26:03No, but we're becoming them.
26:04Couple markets.
26:06On stealth, Andy has put Gerry in charge of the mobile van.
26:10Good morning.
26:11She's trying to book a pitch at the local market.
26:13I think we'd better give you a pitch now because the inspectors don't get those later clothes.
26:18Oh, OK.
26:19That would be a second and I'll give you a pitch number.
26:21Thanks so much.
26:22Yes.
26:23At eight, the van gets away with fast car enthusiast Gerry at the wheel.
26:39Their destination, Chapel Market, home to greasy spoons, cut price shops and fruit and veg stalls.
26:46Let us the other way.
26:47We need to park the other way.
26:48It's in neutral again.
26:49Stop, stop.
26:50Ready?
26:51You got it.
26:52Fuck off.
26:53It is this car.
27:07Sorry, right on the line.
27:11Impress me.
27:12All right, here we go.
27:13At their stall, Eclipse are ready to trade.
27:20Juddine wants a chocolate Eclipse shape on the froth of every coffee sold.
27:25Look at that, you see?
27:26You can't teach that.
27:28With the right espresso coffee on board, the boys van, run by Trey and Simon, gets going.
27:34Hear my engine roar.
27:36Does anybody want any coffee?
27:38Get it going.
27:40Yay!
27:41Yay!
27:42Quick coffee!
27:4388 miles an hour!
27:47At the girls' fix stall, morning trade is brisk.
27:51Would anyone like a tea or coffee?
27:53Tea?
27:54Coffee?
27:55That's it?
27:56Have a nice day, won't you?
27:58OK.
27:59That's the black coffee.
28:00Have you paid off?
28:02No, no.
28:03It's pitch.
28:04Because we couldn't...
28:05But for the girls' van, Jerry's decision to target Chapel Market isn't paying off.
28:12Ah, tissues.
28:13We're in CAF country.
28:14This CAF does cappuccinos at 90 pence.
28:18Stealth is charging 150.
28:20If Stealth doesn't drop the price to sell the volume, alright, they're going to be dead in the water.
28:26With no sales, Naomi tries to call project manager Andy.
28:31He's going to see three of my schools.
28:32He's going to see three of my schools.
28:33I don't know what he's doing at this moment.
28:35So I'd like to hear from our project leader and get some plates.
28:40If you'd like to hear from our project leader and get some plates.
28:43Mid-morning, Trey and Simon decide to go head-to-head with Starbucks.
28:50On Islington's main street, they'll have to undercut 15 rival coffee shops.
28:57A latte.
28:58Yeah?
28:59OK, OK.
29:00No problem at all.
29:01What kind of coffee would you like?
29:03Cappuccino latte or a coffee?
29:05Come, come, come, come.
29:06Come, come.
29:07Come, come.
29:08Come, come.
29:09Come, come.
29:10Come, come.
29:11Come.
29:12We've decided to stay here because we've seen that there is decent foot flow.
29:15There are people looking for coffee.
29:16And to be really honest, I'm getting really big satisfaction.
29:19Being opposite other coffee shops and still selling coffee on the street.
29:23Strong cappuccino coming up.
29:25After an hour, they've sold 55 coffees.
29:31Back at their fixed stall, Judene and her boys are struggling,
29:34shifting an average of just 10 coffees an hour.
29:37Hi, Simon.
29:38Hi, Trouble.
29:39How are you?
29:40OK, listen, listen.
29:41We're going to enlarge your team.
29:42We're going to give you two more players.
29:44How does that sound?
29:45Trey, do we want two more players on our team?
29:46Two more sales agents?
29:47I'm telling you, you're having two more players.
29:49You've got to get back here as soon as possible.
29:51We don't really need them.
29:52No, no.
29:53We don't.
29:54We need split into bigger groups.
29:56Talk to Trey about it.
29:57I've got to serve a customer.
29:58Talk to Trey.
29:59Hello, Judene.
30:00Trey, driver, I need you back here as soon as possible.
30:03Listen, listen, listen, listen.
30:04Are you guys, are you guys not being able to make the most of your guys?
30:06It's just that with the flow of traffic here, we're going to lose business potentially.
30:09No, you're ten minutes away and if you do it before lunch hour and stop piping on about
30:14it.
30:15What do you mean piping on about it, Judene?
30:16You're just talking and talking.
30:17I need you back here because I need to give you two guys.
30:19We're coming.
30:21Bye.
30:22Stupid fucking idiot.
30:23Foot down, foot down, foot to fork.
30:25Woo!
30:26Woo!
30:27As the boys leave their lucrative pitch, the girls' van is still at Chapel Market.
30:37Having waited two hours, they finally get a call from project manager Andy.
30:42Hi, Andy.
30:44Nice to meet you.
30:45How are you doing?
30:46Yeah, well, we've given it till now.
30:48I mean, we've done a little bit of business.
30:50We've sold 11 cars, so we're just going to do some bits and bobs.
30:55Bit some bobs.
30:56Shut up.
30:57Has the market got any busier?
30:58No.
30:59I don't know.
31:00It's got a bit busier.
31:01But it's not the right place.
31:03You get packed up and back here then, yeah?
31:04OK then.
31:05Well done.
31:14Hello.
31:15How are you doing, Ben?
31:16This is not fun.
31:18We've got enough trade, but we can't service it all.
31:21Just, um, where are you holding your phone?
31:24Sorry, it's in my back pocket.
31:25It's the only pocket I've got.
31:26Are you sure?
31:27Yeah, I do keep looking at it every five minutes.
31:29And every four minutes you must call me.
31:31Yeah.
31:32Or every six minutes.
31:33So let's turn over as quick as we can, please.
31:35Yeah, but let's know what we're doing before we rush off.
31:37Yeah.
31:38That's fine.
31:39Right, come on.
31:40Back on to it, please.
31:41Yeah, well, the communication then was a great example of the communication overall.
31:46So, um, apparently it's my fault for ringing every four minutes.
31:52Because he checks at every five.
31:55I just must get the wrong minutes.
31:57Lunchtime.
31:58Jedean has insisted that she and Ifti join Trey and Simon.
32:11But, unable to get their old pitch back, they're stuck on a red route with a 20-minute maximum stay.
32:17Do you think we've got the rest of ourselves?
32:18All of us are selling anyway.
32:19We won't stand in the right way.
32:20You've got nothing to sell at the moment, so why don't you take orders?
32:23Why don't you take orders?
32:24OK, I'll go.
32:25We'll go.
32:26Go and take orders.
32:27Just cappuccino.
32:28You've got pens?
32:29You've got pads?
32:30Where's your pens and pads?
32:31Are they up here?
32:32OK.
32:33Jedean's out to ensure that Trey and Simon use the special Eclipse shape on the froth of
32:39their coffees.
32:40And where's the Eclipse?
32:41Where's the Eclipse?
32:42We're giving them a whole different experience.
32:44No.
32:45We are all one company.
32:47You have got to have continuity.
32:49That's fine.
32:50Fair enough.
32:51It just takes that much extra longer.
32:52No, it doesn't.
32:53You're frothing it with a spoon.
32:54We haven't got a sprinkler.
32:55You do.
32:56You are all equipped with stuff.
32:57You're giving us that, so we're pouring it out of a box.
32:59In your thing, you have a chocolate cocoa and you have a sprinkler.
33:02Right.
33:03Can you get a sprinkler so you can put the sign on every cup of coffee, please?
33:06Not every cup of coffee.
33:07You can just do it on your cappuccinos because you've got a frothy top.
33:09All right.
33:10You do have a sprinkler.
33:11It's here.
33:12Yeah, and if you stop all this whipping, they can whip.
33:13No, no, no.
33:14Actual sprinkler.
33:15That's why they get a stirrer.
33:16And they're whipping it.
33:17And they're putting sugar in it.
33:18And they're stirring it.
33:19And they're putting the lids on.
33:20And it's just too flousy.
33:21Stop all that.
33:22Give them what they ask for.
33:24You sell the coffee you're selling, and you sell the experience.
33:27That's what it's about.
33:28Eclipse coffee.
33:29Where's Eclipse coffee?
33:30Listen, when you're holding your flyers here, hold them flat so people can see what you're
33:34talking about.
33:35You're not holding the paper.
33:36You're holding Eclipse coffee.
33:37Sir, would you like a coffee?
33:38Only £1.50, madam.
33:40With the 20 minutes up and another 30 cups sold, Jadine orders the boys back to base for
33:46a meeting.
33:47We went out to the city today, and you were taking a lot of time stirring coffees and all
33:52that kind of stuff.
33:53We waited 15 minutes for 18 minutes.
33:54If you just listen, you need to be listening.
33:56Because we can't communicate and we can't compromise unless we listen to each other.
34:00Go on.
34:01Everyone else is listening.
34:02I'd like you to do the same.
34:03Go on.
34:04Yeah?
34:05Have respect for the manager.
34:06Go on.
34:07You're still talking.
34:08You're still doing it.
34:09You're still doing it.
34:10Listen to yourself.
34:11Please.
34:12Can I ask you why you're spitting us two up?
34:13Because what I saw just now was absolute mayhem.
34:15Is that more willing?
34:16You're just going to sit here now?
34:17We are going to take a wind-down break, and I think we need that.
34:21We haven't got time for a wind-down.
34:23We're limited in time.
34:24Jenny lost her rag with Trey and Simon and decided to split them up.
34:31You don't split a winning team if you've got one, but she's decided to do that.
34:34Right now, we have to try and make up for what you've lost.
34:37So if we...
34:38Sorry, what?
34:39Who's lost?
34:40What you've lost.
34:41We've lost.
34:42Listen, we've done hundreds.
34:43No, no, no, no, no.
34:44Listen, you're really beginning to piss me off now, right?
34:45You're not listening to no one.
34:47You don't understand.
34:48You're telling me I'm going to split you and Simon up for no reason.
34:50Don't try pinning this shit on me.
34:51Yeah, no, no, no.
34:52That is great.
34:53Because we are in less of a position than you are.
34:55We drive.
34:56You're standing.
34:57You've got foot flow.
34:58We find foot flow.
34:59Don't try pinning this shit on me.
35:00I'm not trying to pin it.
35:01And don't talk to me.
35:02What I'm saying is...
35:03No one is.
35:04No one is.
35:05No one is.
35:06I need to walk away from you.
35:07Fine.
35:08You walk away.
35:09Fucking idiot.
35:14The girl's got no manners.
35:15I think if you're going to manage people, you need to understand the kind of people you're
35:19managing as well.
35:20And she knows that I don't tolerate that kind of behaviour at all.
35:24How you man's doing?
35:25You guys coffee drinkers, boss.
35:26You've got special coffee going on down there.
35:28Thank you very much anyway.
35:29Good man.
35:312pm.
35:32At the girls' stall, coffee sales are still strong but it's clear they've bought too much
35:37stock.
35:38With five selling hours left, Andy instructs his team to offload the stock.
35:43Cheap.
35:44Two for 1.50.
35:46Here you are.
35:47If I give you all of those for fiver, will you do it for me please?
35:51How about a pound for three of these?
35:56Out on the road, Gerry's hunting for a new location.
36:00But with his stock liquidation in full flow, Andy wants the van back at base.
36:05Yeah, what I want you to do is I want you to shut the van down, get the van back here, close
36:08it down.
36:09Close the van down?
36:10Get it here and we'll work two teams from here.
36:15So you want us all to work from one stall?
36:19Yes.
36:20You're sure?
36:21Yes.
36:22Andy, nice, not outstanding in any way, not really for the business world, shouldn't
36:31really be here.
36:32Can you get somebody to give us a hand, sweetheart?
36:33Let's get this empty, let's get this shut down and let's just deal from one place, yeah?
36:45I want milk on the menu, see if we can be selling cups of milk, yeah?
36:48You think you can get rid of it?
36:49How much?
36:5050p.
36:5150p for milk?
36:52Yep.
36:53Right.
36:5450p.
36:55Or two for a pound.
36:56Or four for two pounds.
36:58I've got it in this handy bag.
37:00Okay, excellent.
37:01Excellent.
37:02Good.
37:04Well done.
37:05Good man yourself.
37:06Have a fun, milky evening.
37:08As the deadline approaches, Jadine targets businesses and secures a last-minute deal with
37:14an office.
37:15It's your birthday.
37:18No, there's no tune.
37:19You're just going to go bop, bop, bop, bop, something like that.
37:21Okay.
37:22Just feel the beat and I'll just do something.
37:24Hi Lea, how are you?
37:26Good to meet you.
37:27I'm Jadine from Eclipse Coffee.
37:29That's us.
37:30We're saying coffee's across the road.
37:32We thought we'd do a special ten for your office.
37:36Choose your ten best friends and everyone will know who you don't like.
37:40No, just...
37:41I'm joking, it's your birthday.
37:43If you want to...
37:44Well, I'm going to sing a special birthday song for you, an Eclipse birthday song.
37:48How's that?
37:49One, two, three, four.
37:51It's Neha's birthday and Eclipse has come to stay hip hip hooray.
37:58Drink hot coffee every day and you will always sing hip hip hooray.
38:05It's Neha, it's Neha.
38:07Can you see her?
38:08It's Neha.
38:09Yeah.
38:10Happy birthday, baby.
38:12Happy birthday.
38:13Have a lovely day.
38:14Have a lovely day.
38:1515 minutes to go.
38:18The girls have flogged off for last of Andy's stock.
38:21And with the footfall there was, I don't think we would have made much more.
38:24No, we wouldn't have, no.
38:25No.
38:26We shall see.
38:27Time will tell.
38:28Time will tell.
38:29I just want to say, well done for today, thank you very much.
38:33Woo!
38:34Come on!
38:35And now let's just go home and have a drink.
38:37Shall we have some coffee?
38:38Yeah!
38:39Yeah!
38:40Eclipse coffee!
38:41All I want to say is just thank you very, very much.
38:44I'm choked as it is.
38:46We've battered.
38:47Awww!
38:48Awww!
38:49Awww!
38:50Awww!
38:51Awww!
38:52Awww!
38:53Awww!
38:54Awww!
39:04What's done is done and I need to now move forward.
39:06So I'm looking at the boardroom.
39:08If we lose, and I say if, I have a clear strategy of how I want to go in.
39:16If we win, I have a clear strategy of how I want to sit back and relax.
39:20Sophie has been a bit of a nightmare throughout.
39:25She's very, very strong minded and she's a great girl.
39:29She's very strong minded, but she didn't help us and she didn't listen.
39:33200 litres of milk, I don't know what calculations she made to get that.
39:37I didn't know these people.
39:39They didn't know me.
39:40I had to draw out their skills.
39:42We had to get down to it at the end of the day.
39:44I think most people pulled it off.
39:47We pulled it together.
39:48And do you know what?
39:49We were a team.
39:53All 16 candidates are packed and heading for the boardroom.
39:57They've given up their jobs for the chance to work for Sir Alan.
40:09Now, one of them is about to find out the gamble hasn't paid off.
40:14We've been doing great while starving if they've been counted.
40:16We've been trying to see them high in the life
40:19This is a little by chance to get out the grind.
40:20But if you are going to win a day,
40:21you can to get out the individually.
40:22The pool to ban the milk is 60 percent.
40:24We're going to get out of hope for some people who чув Nano.
40:25But we have to never belong.
40:26We're in need for one thing.
40:27Unless...
40:28To be seconds, let's go.
40:29No problem.
40:34Everything All 13!
40:35set TV is 60 percent.
40:37It's 21.
40:39Time 보실 from June.
40:41Sir Alam will see you now.
41:11Well, let's get down to the business of the task, shall we?
41:21Now, Andy, you ran the girls' team.
41:25Yes, I did, Sir Alam.
41:27Good team leader, ladies?
41:29A little bit more discipline, I think.
41:32A bit more discipline.
41:34You're not rushing.
41:35It's a nice start, isn't it?
41:36I'm asking them, Andy.
41:38Sorry.
41:38We probably didn't have as strong leadership as we could have needed.
41:41Really?
41:42And, boys, what's it like being orchestrated by a lady, then?
41:49It was good fun.
41:49Yeah, it was all right.
41:50I thought she did a good job.
41:51Yeah?
41:52A few of the guys were thrown.
41:55All of a sudden, I was leading the guys.
41:56Boys and girls shouldn't make no difference, should they?
41:58No, it shouldn't.
41:58But I do feel that they thought it made a difference,
42:01and they tried to make it very difficult for me to lead in the beginning.
42:04A good team leader pulls the troops together, doesn't they?
42:06I feel I did that in the end.
42:07Good, well, we'll find out.
42:09A new boss on Monday morning knows he's going in there with a bit of tact.
42:13He knows that he's going to have some opposition and all that stuff.
42:15Exactly, exactly.
42:16Yeah, you shouldn't be complaining about your team.
42:17You don't know whether you've won or lost yet.
42:19Now, Andy, Chapel Market, not really cappuccino territory.
42:26Who's the geographer here?
42:28I know London.
42:29You know London?
42:30I see.
42:30And you and Gerry were in the van picking the locations?
42:34Yeah, we both know the area a little bit, so...
42:37And you pulled the van back.
42:39I think it was a good move for Alan at that point.
42:41I mean, effectively, you had the stall and the van as kind of like two shops, if you like.
42:47So you shut one of your shops down.
42:48If I had a shop that wasn't making any money or wasn't getting what I would have expected...
42:53How did you do on your van?
42:54Was your van quite lucrative for you?
42:55It was fantastic.
42:56We did really well.
42:57Especially in the start of the day, yeah.
42:59You pulled your van in, effectively, as well, didn't you?
43:02I went out to see what was happening with the van, and I wasn't happy with the way the coffee was being sold.
43:07I felt that the Eclipse coffee, which was what we were trying to promote, wasn't being promoted.
43:14What I think we'll do now is talk about the money, Margaret and Nick.
43:18So, Stealth, led by Andy, spent £315.63, and they generated a profit of £111.92.
43:32Right, OK.
43:34Margaret?
43:35Well, Eclipse spent £159 and made a profit of £360.97.
43:42Yes.
43:43Well done.
43:44Well done, Eclipse.
43:47Well done.
43:47OK, so I've got a very nice treat lined up for you.
43:51You're going off to the Royal Ballet at Covent Garden, and you're going to meet up with a very famous person, Darcy Bustle.
43:58Have a good night, enjoy yourself, and I'll see you next time round when we've got the next house to set.
44:03Fantastic.
44:04Thank you, Rob.
44:11Yes, yes, yes, yes, yes!
44:15Yes!
44:19OK, ladies, and Andy, you've lost.
44:23You're going to come back into this boardroom where one of you will get fired.
44:29Thank you, Sir.
44:29For the winners, an evening at the Royal Opera House, and a chance to meet one of ballet's biggest stars.
44:53Oh, my God.
44:57Thank you very much.
45:15Well done.
45:16Do I get a kiss from everybody, then?
45:17Fantastic.
45:18Oh, my God.
45:19I know I've got to congratulate you on your task.
45:22Oh!
45:23Thank you very much.
45:23You didn't come and get any coffee.
45:24Hi, Francis.
45:43Send the candidates in, please.
45:45Yes, thank you.
45:46Yes, Sir Alan.
45:48You can go into the boardroom now.
46:11Okay, Andy.
46:12Sir Alan.
46:13Very simple.
46:14What went wrong?
46:16Two factors that went wrong.
46:18Sir Alan is the van was at the wrong location
46:22and the purchasing.
46:24What do you think went wrong?
46:26We overordered, we overestimated the number of cups of coffee.
46:30We're using the we here, the proverbial we.
46:33Yeah, as a team we did that.
46:36Andy.
46:37What, if anything, did you do in order to determine
46:41what your potential sales could be?
46:43Sir Alan, the girls checked when they did the coffee training
46:47on what the capacities were.
46:49But I'm not talking about how many the machine can make.
46:51Yeah.
46:52I mean, I know the machine can make 1,000 cups of coffee a day.
46:55That's right.
46:56I mean, my car can go 100 miles an hour, but I don't drive it around Tesco's car park 100 miles an hour, do I?
47:01Who was controlling this?
47:02This seems to be totally out of control.
47:05Someone was once negotiating for 200 litres of milk.
47:09Is that right?
47:10That would have been my fault.
47:12That would have been enough to make something like 10,000 cups of coffee.
47:16If you're out there to sell coffee, then the first thing you think about is
47:20how many you think I'm going to sell, and you work backwards.
47:23You didn't, right?
47:24You didn't.
47:25You know, it's as simple as that.
47:26You didn't, did you?
47:27I instructed that, Sir Alan.
47:28It was a hilly-willy, and you went off and bought, just watch your fancy.
47:31Sir Alan, on the coffee side and on the milk side,
47:33I knew how much I had to purchase.
47:35I gave a clear instruction not to purchase until the phone,
47:38and somebody made a unilateral decision to go overboard with my head on that and purchase it.
47:42Sophie, was you in charge of purchasing?
47:45I said I wanted to manage the budget.
47:47That's very different to doing the purchasing.
47:48I have to agree with that.
47:49Sophie did say she wanted to manage the figures.
47:51For me?
47:52But the figures were all part of the negotiation.
47:54The fact that when you speak to a supplier and you purchase, it's figures.
47:59But the other major flaw is location.
48:02Yes.
48:03Any retailer will tell you the three words, location, location, location.
48:08You've got the van, you're in charge, you decide where you're going.
48:12Who was that person?
48:13Sir Alan, two people said to me that they have the local knowledge of the area.
48:16Who's those two people?
48:17It was Naomi and Gerry.
48:19You've gone to an area where you just walk into any place and they're charging 80p.
48:24I mean, you just picked the wrong place to go.
48:27If we'd made as much on the mobile as we had on the van, the store, we'd be on £1,360.
48:35That would have been our overall total.
48:37Because the mobile van...
48:38If, yeah, I know, if, but I mean...
48:40But the mobile van made £30.
48:41If I would have thought of the iPod, I wouldn't be seeing there.
48:44OK.
48:45You know, you'd brought it back, did you not, Andy?
48:47Yes, I did, Sir Alan.
48:48And you stuck it next to your static display.
48:50Yes, I did, Sir Alan.
48:51Early in the afternoon.
48:52I thought I could get more than £30, Sir Alan, putting another two people out trying to...
48:56Yeah, absolutely.
48:57Yeah.
48:58But not more than £30 by shutting it down.
49:00You should have got more than £30 by sending it to the fringe of the city.
49:04Andy, which two people are you bringing back into this boardroom?
49:09I'm going to bring Sophie back into the boardroom and Gerry back into the boardroom.
49:13OK.
49:14All right.
49:15The others, off you go back to the house.
49:18You three, kindly go and wait out there and I'll call you back in.
49:20OK?
49:21Thank you very much.
49:22OK.
49:23Thank you so long.
49:28You all right, my love?
49:30See you.
49:34Jerry.
49:35OK.
49:36Shelf.
49:37If he's a weak manager, then he's got no, he's got no, he's got no future with me.
49:51But on the other hand, we're judging this task here today.
49:57In this sort of a situation, if you know you've got a weak manager, then you should actually
50:04take over and run the show properly.
50:06You don't just let it go to ruin.
50:09So I'm going to wait to see you now.
50:10OK.
50:12OK.
50:14Andy, you've brought two people in here.
50:15One, I guess, that you're blaming for the purchasing, the other you're blaming for the location.
50:29Yes, sir Alan.
50:30One person made a unilateral decision over the purchasing with clear instructions not to.
50:47Sophie, he's laying this on you.
50:50You're shaking your head before.
50:52Tell me why.
50:53OK.
50:54In the meeting, I agreed to do the budget.
50:56For me, if I'm going to do a sales and return calculation, I need to know what they're expecting
51:01us to sell.
51:02I was expecting them to go out to do market research, which was to evaluate the price of
51:06a cup of coffee that we could sell for and the number of cups we could make.
51:10That information didn't come back.
51:12I had to make a guess.
51:13It was a poor guess, very probably, and I made my calculations.
51:17Sophie, with all due respect, you're a clever girl in a scientific world that deals
51:22in facts, numbers and figures.
51:24I mean, this weren't exactly the Manhattan Project, was it?
51:27No, I agree.
51:28Yeah, you know, although I would have liked you had gone out and made me a bomb, actually,
51:31but you didn't.
51:32The mistake I made is not realising that milk froths and increases in volume, which again,
51:37a scientist should know, I'll give you that.
51:39What about the coffee?
51:40The coffee also.
51:41Where was the calculation come from on the coffee?
51:43Based on the 1,000 cups that we thought we were going to make, we bought accordingly.
51:48Oui.
51:49No.
51:50No, you bought.
51:51I wasn't in charge of purchasing, I was in charge of the budget.
51:55As a scientist that deals in facts and numbers all day long, I'm a bit surprised.
51:59And it is one of the major flaws in this exercise here.
52:03Gerry?
52:04Yeah?
52:05This location situation, speak out for yourself.
52:09I didn't realise it was only my responsibility to agree the first location and subsequent locations.
52:16I appreciate what you're saying about it being the wrong kind of clientele there.
52:21I felt that we could try and, using our sales techniques, encourage them to buy and we sold it.
52:27But you know, fine, you have got a mobile shop and so fine, you go somewhere, you try something out, it doesn't work.
52:35Move on.
52:36Yeah?
52:37Why didn't you move on?
52:38I wanted to try and get in contact with Andy and I wanted direction from him.
52:42His natural style is not as an autocrat.
52:44He doesn't shout at people when he perhaps should in order to control them and bring them into line.
52:49Heal and end all, you know.
52:51There are some people, unlike myself, that have a different way of going about things.
52:55Okay, but his way didn't work with a group of seven other strong people.
52:59Andy, I've never had shops, right?
53:02But in my early days, I used to have some reps that used to go out in the marketplace, you see.
53:06I'd phone them up and say, how are you doing?
53:08And they'd say, well, not very well, not so much.
53:11Right, get your arse out of there and get somewhere else.
53:13Why didn't you do that?
53:15At 11 o'clock it wasn't busy and at that point I pulled it.
53:18Well, perhaps I should have pulled it half an hour earlier.
53:20Even if it was busy, they wouldn't have bought you coffee at that price.
53:22Nobody seems to grasp this point.
53:24But I did manage to sell 11 cups.
53:27Oh, well done.
53:28I know.
53:2911? What are you on the middle?
53:30You should have sold a hundred in.
53:31There are about 15 people at the market.
53:32You should have sold 11 cups.
53:33I understand that.
53:34You sold 11.
53:35It's a disgrace.
53:37And somewhere down the line, either you or he made a fatal error in not moving on.
53:42Do you think that he gave you good leadership as a team leader?
53:46No.
53:47I felt that he's weak.
53:49We didn't look at what we were trying to achieve and how many cups of coffees were going to sell.
53:55The planning wasn't done.
53:57Sophie has made at least £150 worth of mistakes.
54:00Sophie should go.
54:01I want to be the apprentice, Sir Alan.
54:03I will give 110% all the time.
54:04I'm not treating this like a game, Sir Alan.
54:06I'm sure you would and I know you're not treating it like a game, but there is someone responsible for the failure in this task.
54:14And it's no good, you know, talking after the horse is bolted.
54:26Sophie, you're a great academic.
54:29They reckon that you are responsible for the purchasing, although I could possibly see through that a bit.
54:35Jerry, the major part of business, any retailer will tell you, is the location.
54:41You know, I'm sorry to say this.
54:42I see this as totally your responsibility.
54:46But having said that, Andy, nice enough fellow as you are, I don't believe that you had this thing under control.
54:57I think you could have solved this problem here.
55:00I think you could have solved the location problem.
55:02I think you could have solved the purchasing problem.
55:05Andy, you're fired.
55:07Sir Alan, can I say anything at this point to change your mind?
55:10I will fight.
55:11I will do my corner.
55:12I will give you 110%.
55:13I'm pretty sure you would.
55:14You're out of control on the phone calls.
55:16You're out of control on the purchasing.
55:18I'm sorry, Andy.
55:19You are fired.
55:25Ladies, back to the house.
55:26I'll see you on the next task.
55:28Thank you, Sir Alan.
55:32Your taxi's ready for you now.
56:11Back at the house, the candidates wait to see
56:30who survived the first boardroom.
56:32I know Andy and I really, really do hope Andy comes back.
56:37He's a very honourable person.
56:38Yes, absolutely.
56:39From what I know of him, he's a truthful person, he's an honourable person and he's a very,
56:44very good bloke.
56:45Let's go.
56:46Get some sleep.
56:47There you are.
56:48Oh my God.
56:49There we go.
56:50Oh my God.
56:51Fucking hell.
56:52That's real then.
56:53Sophie, you must have thought that went wrong.
56:58Jerry, I've got to say, you walked in that door and you were the right person to walk in
57:17that door.
57:25As project manager, taking responsibility for the failure of the team, yes, if everybody
57:29would have done as I told them, I'm not a soft person.
57:32But for me to give up and to put on hold everything up there and to come down here and to fall
57:38at the first circle when I shouldn't have fell, there was no way that I should have come
57:42out.
57:43He's an absolute travesty.
57:45Sir Alan's search for his apprentice has begun.
58:01Next week on The Apprentice.
58:02Hello.
58:03People love their dogs.
58:06Now I want you to come up with something very, very special that these nutters will go out
58:11and buy.
58:12Dog bone?
58:13What do you think?
58:14The girls beg for ideas.
58:17They poo everywhere.
58:18They wee everywhere.
58:19Can we have some kind of nappy?
58:22Just not going to work.
58:24It's dog eat dog with the boys.
58:26This is a no-go world.
58:27Please, it's dead before it's on the ground.
58:29Enough.
58:30Right.
58:31Stop talking to me.
58:32I'm going to stop talking to you.
58:33Don't wind me up.
58:34And in the boardroom, Sir Alan bites back.
58:37A total, absolute disaster.
58:39You're fired.
58:40You're fired.
58:45Andy reveals more on how he feels about being the first victim of the boardroom to Adrian
58:51Childs in The Apprentice.
58:52You're fired on BBC Two now.
58:54You can get all the latest news and videos and play the game to see if you've got what
58:59it takes to be an apprentice at bbc.co.uk slash apprentice.
59:04Later here on BBC One, highlights of tonight's Euro 2008 qualifiers in Match of the Day at
59:101040.
59:11The Apprentice of the Day at 1042.
59:30Take care, find out.