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00:00From all corners of the country, Britain's best young business prospects head for London.
00:23I'm passionate, I'm hardworking, I'm motivated, I'm focused, I'm driven.
00:27I'm street wise, I've been a sort of hell raiser over the last ten years and I think all that combined together has made me a business bad boy.
00:36What intimidates me? Not a lot really.
00:40There's two things really that motivate me, that's money and recognition.
00:43How tough am I? I'm very tough.
00:45I have no qualms with his getting ruthless, it's not a problem.
00:48I've never been fired from anything, I've walked away from things, I've not been fired.
00:53From 10,000 applicants, 14 people hungry for success have been shortlisted.
01:02They've come to fight it out for a dream job with a six figure salary.
01:08All they've got to do is impress the boss.
01:17Business is not about come in, piss my money up the wall.
01:21I'm not interested in bloody fighting, you tell me about this task.
01:25This is Sir Alan Sugar, East End boy done good.
01:34I am the most belligerent person that you could ever come across.
01:38At 16 he left school in Hackney and started trading from a council flat.
01:44By the 1980s his Amstrad computer was a household name across Europe.
01:50He became chairman, then hate figure at Tottenham Hotspur.
01:55But he's still their biggest single shareholder.
01:59He's got his own fleet of executive jets and a Mayfair property portfolio.
02:05Sir Alan's at the top of his game, thick skinned and uncompromising,
02:09with a net worth of more than 800 million pounds.
02:14Shut it!
02:19Now Sir Alan's looking for a new apprentice to run one of his companies.
02:26For the next 12 weeks, burning ambition will meet the school of hard knocks,
02:31as Sir Alan puts these candidates through a gruelling selection process.
02:36Fourteen young hopefuls, one vacancy.
02:40This is the ultimate job interview.
02:43Why shouldn't I fire you?
02:46I just don't know if you're just a bloody nutter.
02:49You've not listened to what I said I want you to do.
02:52Fucking tell me what needs to be done and I'll do it.
02:55Our time can change, you seem to have gone from anchor to wanker.
02:58We're going with the same presentation again and we're buried.
03:01Quite frankly, I'd like to get rid of the bleeding three of you.
03:03This is us, the them, right? Win or lose.
03:07You're fired. You are fired. You are light weight. You're fired.
03:11Seven men, seven women. Each with a business background.
03:25Some have first-class degrees. Others left school with nothing.
03:32Some have climbed the corporate ladder. Others have gone it alone.
03:37All 14 have quit their jobs in the hope they'll get the job with Sir Alan Sugar.
03:42Send them in, please.
03:44Yes, sir.
03:46You can all go through to the border now.
03:47Let's get straight to the point here.
03:48One of you, I'm going to go through to the border now.
03:49I'm going to go through to the border now.
03:50I'm going to go through to the border now.
03:51Let's get straight to the point here. One of you is going to get a job working for me.
04:06But in order to do that, you're going to have to prove to me that you have the business acumen, the brains, the intelligence and the entrepreneurial spirit that I need.
04:27We're going to go through a grueling 12-week period in which I'm going to set you to business tasks.
04:35You're going to be split into two teams. Initially, it's going to be ladies and men.
04:41And it's very, very simple. And the losing team, one of you, will get fired.
04:47Now, this is Margaret Moundford. She'll be following the boys' team around.
04:52Margaret has been my corporate lawyer for the last 25 years.
04:56We've done a lot of deals together. She knows what I like and she knows what I don't like.
05:01And here I have Nick Hewer. Nick has been by my side also for the past 25 years.
05:07He'll be following the girls' team around. They are my eyes and ears.
05:11They will be reporting back to me everything they see that has gone on.
05:16Now, let me remind you, it's a dog-eat-dog situation.
05:20Whilst you'll be working in teams, you have got to be thinking about yourself
05:25because I've only got one job on offer.
05:28This is not a game. There is no phone-in here. There is no text number.
05:34There is no panel of judges that's going to make the decision up.
05:38I'm the one that decides who gets fired and I'm going to be the one, ultimately,
05:42who decides who gets hired.
05:44You are not here to enhance some form of media career.
05:49This is a job working for me.
05:53So, if you're thinking, gentlemen, of prancing around in your Calvin Klein's
05:58showing your three-piece sweet bulging, you can forget about it.
06:01And similarly, ladies, flashing your hair back is not going to get you anywhere.
06:06Now, here's the good news.
06:09I've found you a great house in the best road in England, I would say.
06:16In Millionaire's Row.
06:18In fact, the house two doors away is up for sale for 45 million pounds.
06:23Now, I've also laid on some champagne, a nice reception.
06:27Get to know each other, settle in, sort yourself out,
06:31and wait for a call from me about your first task. Off you go.
06:44With seven bedrooms and eight bathrooms,
06:46their luxury home for the next 12 weeks is Gable Lodge.
06:50First taste of a lifestyle the winner might expect.
06:59Oh, my God!
07:05Oh, again, I was looking at that!
07:12This is brilliant!
07:13Oh, I'm not going home, I'm staying here forever!
07:16I think we've definitely got the best room.
07:20And we need to make sure that these girls are fired, so we get this room.
07:25So, Michelle, Karen, John, and what Marge's history, all right?
07:33The candidates have been together for just two hours,
07:35but till now there's been no chance to get to know one another.
07:39Hello.
07:40Hello, guys. How are you?
07:41Sayed.
07:42Nice to meet you, Sayed.
07:43Sayed Ahmed is from London's East End.
07:45He runs his own recruitment business.
07:48I don't have many weaknesses.
07:49I've got a lot of energy.
07:50I'm streetwise.
07:51I'm sharp.
07:52I'm dynamic.
07:53I've got all the right qualities to be a very, very successful businessman.
07:57You've got to be dynamic, and you've got to lead from the front.
08:00There will be mind games, and to be honest, that's what I'm here to do,
08:03is to be the winner, to be the leader.
08:06And in order to do that, I've got to be ready for everybody else's plan.
08:11And to be honest, I've got my own plan, and I know it's going to work.
08:14And what I say is, you know, let's bring on the mind games.
08:1713 years of law, I mean, honestly, you don't look a year above 23, 24.
08:23Oh, shut up.
08:24I'm being serious.
08:25There's some of the bullshit that's come out already,
08:27and you've got people absolutely licking the arse of people.
08:30You just think, Jesus Christ, you know what I mean?
08:32Why do that?
08:33Well, I do executive search and selection.
08:36How do you?
08:37Paul Tulip is the youngest candidate.
08:39He's only been working for three years.
08:41I could knock the socks off everyone in here.
08:43I mean, Alan Sugar should look at me and just think,
08:44he's 25 years old, and he knows what he knows now.
08:46He's travelled the world.
08:48I've probably done more stuff in my years
08:50than a lot of these people have ever done.
08:52What I would actually say is that the girls are all sitting back
08:54and summing each other up, and there's certainly some strong people amongst.
08:58I'd actually say there's at least three very, very strong people who are going to.
09:03Really?
09:04The reason I'm here is to win.
09:06I want to win because I'm a winner.
09:07I'm going to get the job with Sir Alan. End of.
09:09So, at the end of the day, they're all competitors.
09:11The girls are a lovely group of people.
09:13I'd say bar one.
09:14Hey!
09:15I used to work at MG Rover!
09:17Did you?
09:18Yay!
09:19At 35, Joe Cameron's one of the older candidates.
09:22No!
09:23Wait!
09:24Stop!
09:25Imagine my style I might be wearing for some people because not everybody works at this pace.
09:34You know, some people want to take things a little bit slower, and that might, you know, be difficult for some people.
09:40Absolutely right, yeah, because not everybody has the same level of expectation that I have, and the same levels of energy.
09:45What do you want to know?
09:46Work?
09:47Hobbies?
09:48I'm a lawyer.
09:49I've been a lawyer for about 12 years.
09:51I'm the oldest sister of three girls.
09:54I am very bossy, as a result, and I think there's a certain element of arrogance, which I think you need to get on in business, actually.
10:02All in all, a good bunch of people.
10:03Yeah, we can have some fun.
10:04They'll work our play out, don't they, sir?
10:05Yeah.
10:06I'm late.
10:07I think you've got ladies.
10:09Sir Alan has left the teams his first set of instructions.
10:21Let me give you your first order of business. You must agree on a name for your group.
10:26And decide on a project manager for tomorrow's task.
10:30My office will phone you with further instructions, sir Alan Sugar.
10:34One person from the losing team will be fired, so the way each group gets on together will be crucial.
10:40Has anyone got a name at the moment?
10:41I have.
10:42Let's go for it.
10:43The A team.
10:44The A team?
10:45Yes.
10:51What else?
10:52Well, I had an idea of a team name called Jigsaw.
10:54Jigsaw?
10:55Because it's going to be made up of all different pieces, and each time you look at it, it's going to look different.
10:59Just a quick explanation on the A team. With the A team, the reason why I mention the A team is because whatever task they take, they are winners.
11:07Any others?
11:08Don't have to have one H.
11:09I did have another suggestion. Winners. The reason being is because that's the intention, isn't it?
11:15It needs to be something that describes us, and it needs to be quite dynamic.
11:19This could be as quick as you like.
11:21Okay.
11:22Karen?
11:23Endeavour.
11:24I like Saffron.
11:25I like Velocity.
11:26Something chemical like Mercury.
11:27Do you know Velocity is sticking in my head?
11:29Yeah.
11:30Velocity.
11:31Velocity.
11:32Velocity.
11:33That's got me.
11:34Yeah.
11:35Velocity.
11:36I think in the objectives in the beginning, what did we want to say? We wanted something that
11:39was successful, dynamic, that would stick, that actually saves it.
11:43Yay!
11:44Are you all happy?
11:45We're all happy with Velocity.
11:46I reckon that was about two and a half minutes.
11:47Right.
11:48Yay!
11:49Just words.
11:50Success.
11:51Vision.
11:52What else?
11:53Vision.
11:54Creativity.
11:55Getting desperate, the boys try word association.
11:57I think, to be honest, just looking at all the, you know, what we've put down, success,
11:58vision, creativity, maverick, all that rolls into the A team. If you look at the A team,
12:11they have all these qualities within that team and they always come up with the results.
12:16So, maybe something you want to think about.
12:18Right.
12:19So, who wants to be the leader tomorrow?
12:21Are there any volunteers?
12:22I'm happy to do it.
12:23I mean, I'm delighted.
12:24Okay.
12:25So, we have a volunteer.
12:26Karen is project manager for tomorrow.
12:27Tomorrow.
12:28Yay!
12:29Yay!
12:30Yay!
12:31Okay.
12:32Right, girls.
12:33We are Velocity.
12:34Woo!
12:35We have vision.
12:36We are exceptional.
12:37We are lasting and we are outstanding in the city.
12:40And we are velocity.
12:41Woo!
12:4250 minutes in, and the boys still can't agree on a name.
12:53I quite like the idea of combining two words into a new word that doesn't actually mean anything
13:00specifically, but sounds good.
13:03Yeah.
13:04Sounds up-to-date.
13:05I mean, no disrespect, sorry.
13:06You don't think that's a bit complex.
13:07But the 80, it's a bit silly.
13:08I think let's try and hold back on criticising straight away.
13:11Exactly.
13:12I think let's hold back at the end because that gives off the wrong signals.
13:14Yeah, absolutely.
13:15Anyone else got something you really believe in?
13:16Yeah.
13:17The one I've got is momentum.
13:18Invicta.
13:19I-N-V-I-C-T-A.
13:22That's Latin for indestructible.
13:24Oh, right.
13:25I like that.
13:26Is it?
13:27For what?
13:28Indestructible.
13:29Have you just made that up?
13:30Yeah.
13:31With their team name sorted, the girls have time to settle in.
13:34If I hang it for a while, it might get better.
13:37Gorgeous.
13:38I think what we do is we take a vote and we see if we've got a clear winner.
13:41Invicta.
13:42Invicta.
13:43Invicta.
13:44Invicta.
13:4518.
13:46Invicta.
13:47I love it.
13:48I've got exactly the same.
13:49You've got it.
13:50You've got it.
13:51Don't need to argue about it now.
13:52Part of our instruction was also to put in a project manager.
13:56I would just like to throw up the fact that there's been a natural person that's been controlled
14:01about this, and I have to say it is you.
14:03I'm very flattered that you'd like me to be the first project manager.
14:06But it should just be random.
14:08That's the fairest way.
14:09Right, let's go for it.
14:10Go on.
14:11Unless all of them are blank apart from one name.
14:13Yeah, that's right.
14:14Go on.
14:15Go for it.
14:16Ben.
14:19Ben is boss of a healthcare consultancy.
14:22As well as battling for corporate clients, he's also fought off cancer.
14:26I was told I would probably die.
14:29I was given a 30% chance of survival and told that seven out of every ten people who have
14:35what I have will die very quickly, and yet I just refuse to believe that.
14:40Everybody stands on their own two feet and is responsible for everything they say and do.
14:45Yeah.
14:46There's been times in my life when even when the chips have been really down, and I think
14:49most people would have just given up, turned over and just said, that's it, forget it.
14:54I've kept going and going and going.
14:56Oh my God.
14:57Oh my God.
14:58Oh my God.
14:59Oh my God.
15:00Oh my God.
15:01Oh my God.
15:02Oh my God.
15:03Oh my God.
15:04Oh my God.
15:05Oh my God.
15:06Oh my God.
15:07Oh my God.
15:08Oh my God.
15:09Wait.
15:10Hello?
15:11Hello?
15:12Hello?
15:13Hi.
15:14It's Jenny calling from Sharon's office.
15:15Oh hiya.
15:16He wants you to meet him in Hackney in one hour.
15:18The cars will be there to pick you up for 15 minutes.
15:20Okay?
15:21Okay.
15:22Thanks.
15:23Bye.
15:24Oh my God.
15:25Oh my God.
15:26Oh my God.
15:27Right.
15:28You've got 15 minutes, and then we're gonna go Hackney.
15:29Do you know what though Ben, with these black vans, the A-Team springs to mind a lot for
15:54it?
15:55All we need is a couple of red stripes alongside of each one.
15:59If only someone would have come up with that.
16:19Sir Alan heads for his old manor, Hackney, to brief the two out their first
16:24task.
16:25The chosen spot, a council estate.
16:31Now, you might be wondering what we're doing here.
16:40Well, I'll tell you.
16:41I'm going to tell you a little story.
16:43That's where I was born, up there.
16:46Forty years ago, I took £100 out of my post office account, bought a second-hand minivan,
16:51and it left me £42, which I went out and spent on goods.
16:55And two days later, I came back and I doubled my money.
17:00I'm going to give you now £500, and bright and early tomorrow morning, you're off down
17:06to Spitterfield's market, where you will be buying fruit and vegetables.
17:10Now, it's very simple.
17:12At the end of tomorrow, the team that comes back with the least amount of money, one of
17:16you, is going to get fired.
17:18One final thing, it's fruit and vegetables.
17:21One final thing, it's not yours.
17:22So, it's perishable.
17:23So, it's pretty useless the day afterwards, and I don't want to see any the day afterwards.
17:28Everything clear?
17:29Yes.
17:30Good.
17:31In my business life, I've always had one philosophy.
17:46If I lost everything, I know I've got the energy and strength, as long as I've got the
17:51health, to go out and do exactly again what I did forty years ago.
17:56When I was setting that task, there was a kind of excitement, a bit of jealousy, if
18:00you like.
18:01I'd love to go out and do this myself again.
18:03I know I can do it.
18:04I just know I could do it.
18:11At the house, both teams strategize on how to best manage the task.
18:16Can I pitch this as the basic strategy for tomorrow?
18:21Having stocked up, it's to the Ridley Road market.
18:24Check out the pitch.
18:26If it's a good pitch, get it stocked up there.
18:29And then, while one team is concentrating on getting selling in the market, another team
18:34is going to go off and do some selling to businesses.
18:37Can I just ask you a question?
18:38This is a valid question.
18:39It's two groups.
18:40We're both going off doing different tasks.
18:42Do you think both groups...
18:43The girls also plan to split, to sell on a market stall and on the streets.
18:48I really think we need to drive ahead with a five-a-day pick-and-mix type scenario.
18:52We need to pitch ourselves at a tube station.
18:55We need aggressive campaigning.
18:56We need to get those commuters, grab them whilst they're getting into work.
19:00You're sexy women, good-looking girls.
19:02Why not use it?
19:03You know, we're going to sell...
19:04We're selling it.
19:05Why on why on using sex to sell girls?
19:07Because sex sells.
19:08Why not?
19:09Why not?
19:10I'm just not happy with it.
19:11Hey, if we manage to sell every apple, every pear, then we do whatever we do.
19:15You can sell!
19:165am.
19:28The teams are already up.
19:32Sticking to their plan to boost sales, the girls dress to sell.
19:36They're going for the sexy look, thinking that the men will be attracted.
19:50They will lure them into a false sense of security and hopefully get some sales.
19:56But I mean, to be honest, I think that's where they're wrong.
19:58They've sort of narrowed their markets a lot.
20:01I actually feel massively fired up.
20:06We're definitely going to do it.
20:07Tell you what, we are going to fucking do it.
20:09We're going to kick ass, baby.
20:15The candidates arrive at New Spitalfields, London's biggest fruit and vegetable wholesalers,
20:21to be met by Sir Alan's aides, Nick and Margaret.
20:28Here's the budget.
20:29I think we've got an hour from now.
20:32Good luck.
20:33Thank you, Margaret.
20:35How much of the £500 budget they spend could determine how quickly the teams go into profit.
20:42I mean, that's just practically staying in the evening.
20:44Yeah.
20:45The boys set off to hunt for deals on fruit and veg.
20:48Just give us a try to disturb you.
20:49Yeah, yeah, go on.
20:50You're right, eh?
20:51OK.
20:52Basically, this is what we now...
20:53Saeed takes on the role of negotiator.
20:56Apples.
20:57Yeah.
20:58Apples.
20:59It's £8 a box.
21:00£8 a box?
21:01Yeah.
21:02Oranges?
21:03Oranges, £6.50.
21:04£6.50?
21:05Yeah.
21:06If you can help me out with this, what I guarantee to do is give you the business.
21:10Guys, can you give me two seconds and I'll catch up with you.
21:13No, we can't split the teams, so thanks for your time, but we've got to get moving.
21:16We've got to see other people.
21:17Guys, I'm trying to close the deal off here, so give me one second.
21:20If I can close, I'll go for a close.
21:22I'm not going to negotiate anything yet.
21:23Sorry.
21:24We've got to see other people, all right?
21:25We really like these guys, but you appreciate it.
21:28We've got to chop around.
21:29Yeah, sure you are.
21:30OK.
21:31Hold on.
21:32Thanks a lot, guys.
21:33Thank you very much for your help.
21:34Thank you very much for your help.
21:35No problem.
21:36Yeah.
21:37Sam, just a second.
21:38Sorry.
21:39So, basically, just compare the dollars.
21:41There's nothing.
21:42This quality guy, when he comes, is going to get him to give me a call.
21:44Yeah?
21:45That's the most important thing.
21:46OK, that's my number.
21:47All right, thank you.
21:48Thank you very much.
21:49Ben.
21:50Listen, I think the negotiation's great, but what you said to them was, I'm going to guarantee
21:54you business.
21:55Now, we can't go around making guarantees.
21:57But whether or not we give it to them is a complete different story.
22:00No, no, no.
22:01I'm showing them commitment.
22:02But you, when you say the word guarantee, you make a promise, OK?
22:05We're here to have a look around first.
22:07No, I said if he helps us, and we can get a good deal, OK, we guarantee him that it is.
22:11Guys, guys, guys.
22:12I've already told him.
22:13Guys, we've got, we're on a time, let's move.
22:15Can I just make something really quickly and clear?
22:18There's a couple of key questions that we need to ask as we go around to the stores,
22:22which we did really well then.
22:24We just need to make it more slick.
22:26The girls have also split up.
22:28It's sort of a supermarket region.
22:30Yeah.
22:31Right?
22:32They go for a cheap and cheerful approach.
22:35These are reject yellow mallets.
22:37You would sell these too for a petrol.
22:39How aware would the general public be of that argument?
22:41In Ridley Road, they would be aware.
22:42In Ridley Road, anything to sell if it's cheap enough.
22:44Give us an example of bananas then.
22:46Let's see.
22:47Rejects.
22:48They aren't really nice.
22:49They're ready to eat.
22:50Have you got any more we could have for free?
22:52Free?
22:53Yeah, to show our friends.
22:54Yeah.
22:55Good man.
22:56We don't think of a box if you want.
22:57Oh, yay!
22:58That's our first review.
22:59Brilliant!
23:00Now these, you're going to throw some out.
23:01We're going to throw loads out.
23:02Yeah, they look a bit overripe.
23:05They're not overripe, they're rotten.
23:07Well, I'm suggesting that you can have them.
23:09You're suggesting that you can have them?
23:10You can take them.
23:11But you'd have to take them all.
23:12Have you got any other boxes of sample rejects that we could take for free?
23:16You can take a box of ribs if you want.
23:18Oh, yes, we do want them.
23:19Hang on.
23:21After blagging fruit at the end of its shelf life, the girls come up with a new business
23:26plan.
23:27The strategy should be free, free, free, free, free.
23:29Only buy if we have two.
23:30Only buy if we have two.
23:31Not buy.
23:33They're now on a mission to get as many supermarket seconds, rejects and freebies as they can.
23:39Can we take some to try?
23:40Can we take a couple?
23:41Yeah, can we take some to try?
23:42Can we just take just a box?
23:43Oh, my God.
23:45You're stuck.
23:46One, two, two, two, two.
23:48Yay!
23:50Not content with what they've already got for free, they start a charm offensive with
23:57another wholesaler.
23:58Your very kind boss has just offered us to give us loads of free fruit.
24:03You have honestly made our day.
24:09These young girls just come in and ask if they could have some fruit and vegetables.
24:12I agreed and that was it.
24:13They would run riot.
24:14Carrots?
24:15Carrots, 4.50.
24:16Saeed's pushing for a bargain, but with a more traditional approach, haggling.
24:244.20, which means 4 pounds, yeah?
24:25We're going to buy a bulk of it.
24:26Yeah, but it means nothing then.
24:27We're not selling the cost price then.
24:29Absolutely.
24:30Well, that's that.
24:31I'll take your word for it, but to be honest, I think there is a profit margin involved for
24:40everybody.
24:41It's much good.
24:42I think 4 pounds, 20 pence.
24:43Yeah.
24:45Okay, 4 pounds.
24:46I suppose that's exactly what we want.
24:47The price I'll put down here is 3 pounds and we're going to buy a big bulk of it because
24:52it's going to sell really well.
24:53No, but I can't do that.
24:553.25.
24:56Last price.
24:57You're alright then.
24:58Okay?
24:59Brilliant.
25:00Saeed's hard bargaining saves the boys nearly 150 quid.
25:05They leave with a van load of quality stock, setting them back just over 300 pounds.
25:13Not content with nearly a ton of free fruit, the girls want more.
25:17Those oranges are bad.
25:18You shouldn't give us those oranges.
25:20No, no, no.
25:21We're trying too hard now, aren't we?
25:22No, no, no.
25:23You can use your influence, your female influence.
25:25Really?
25:26You're trying to stuff for nothing, eh?
25:27Flatter your eyelids and all this.
25:29Hoping to get stuff for nothing.
25:30I didn't say to them at all.
25:31I don't think she's doing that.
25:32I think she's asking direct questions.
25:34Yeah.
25:35Well, it's a direct answer, no.
25:36No, no, no.
25:37Hello?
25:38Two minutes.
25:40With the market about to close, they've got no choice but to pay
25:43for their last boxes.
25:4415 oranges and 20 melons.
25:47What's that?
25:48Only stands in £57.50.
25:49It's £40 for cash.
25:50It's not £40 for cash, no.
25:52The other guy's giving them free.
25:54You're doing £40 for cash.
25:56I'm doing £40 for cash.
25:58Yay!
25:59I missed that.
26:02Done.
26:03Sir Alan's made it clear the teams can only sell in his boyhood borough of Hackney.
26:16At its heart is Ridley Road Market.
26:20The boys decide to take on the regulars at their own game.
26:28Fresh fruit and veg today.
26:29Best prices.
26:30£150.
26:31With all seven crammed round the stall, they start a steady stream of sales.
26:37That's £1.50.
26:38What else am I going to do for you?
26:39You're going to buy some power bags as well, please.
26:41How much are they?
26:42How much are they?
26:43I keep £40, yeah.
26:44Paul's got the job of weighing up, but he's not happy stuck on the scales.
26:47I'm not a numbers person.
26:49I'll do it if I have to, but I just want to sell.
26:51I want to entice people in like that.
26:53So that's what I'm interested in.
26:55How much is that?
26:568,8,8.
26:57Some of our guys do not understand that there are 2.2 pounds in a kilo.
27:02Yeah.
27:03They've been given kilo weights for the price of pounds.
27:06OK.
27:07Well, we're going to have to sort that out right now.
27:08£1.50 a pound.
27:09Yeah.
27:10It's £3 a kilo.
27:11Yeah.
27:12You just double the price.
27:13Yeah.
27:14There are a couple of guys in our store who've got pricing wrong.
27:16They're getting really confused between kilos and pounds.
27:20And so they're giving stuff away half price, essentially,
27:25because our scales are set up in kilos.
27:27And they're typing in the pound price.
27:29How much per pound?
27:30Yeah, yeah.
27:31They say £2.40.
27:32OK, £4.80.
27:33I just pray that we haven't lost money on this.
27:35That's all.
27:36The girls, and their overripe fruit, are still at New Spitalfields.
27:43You've got to get this in the van.
27:45The penalty for all their blagging, too much stock to transport.
27:49Yes.
27:50Right, just all hands to the deck.
27:51Let's get it all into the van.
27:52Let's go.
27:53They end up dumping the most rotten and decaying fruit.
27:59Enough to fill another van.
28:02Three, five, six.
28:06The girls have a two-pronged attack.
28:09One lot head for Ridley Road.
28:14The others are off to work the streets.
28:17We're just going to make sure that everyone can see what we're selling.
28:19Sell as many boxes as we can.
28:21Target the garages, target the building sites, that kind of thing.
28:24Get in there and just sell as much as we can.
28:27I told you, you don't have a choice.
28:29Excuse me, I'm asking.
28:31He's stepping back, that's hilarious.
28:33I don't have any money.
28:35Look at those muscles.
28:36You must work out, you must get your smoothies, go to gym, a bit of fruit.
28:41Yeah, you're looking good.
28:42Do you have any cash on you today?
28:43No.
28:44You really want one.
28:45Go for it.
28:46Go for it.
28:48Go for it.
28:49Go on.
28:51Will you trade something?
28:53Trade something?
28:54I'm trading you fruit for money.
28:55Will you barter me for something?
28:57Fruit for money?
28:58I'll do an oil change for your car.
29:00Hello, boys.
29:01Come on, gorgeous.
29:02We're waiting for you.
29:03Come on, boys.
29:04We're going to make you nice and healthy.
29:05We've got lots of nice fruit in here.
29:06How much will you pay me for one tray?
29:07Ten.
29:08You've got deeper pockets than that.
29:09Twenty-five pounds.
29:10That's a bargain.
29:11You look great.
29:12That's in the sale.
29:13Yeah, that is your color.
29:14That is your color.
29:15Yeah.
29:16Yeah.
29:17Now, how much will you give us for one of these trays?
29:18The reverse bartering idea is clever, because if the price that's offered is acceptable
29:32to the vendor, then the vendor accepts it.
29:35If, on the other hand, it's not acceptable...
29:37I'll tell you what, I'll give you a tenner for one.
29:39The vendor then says it's unacceptable, forcing the purchaser to raise the price.
29:44So, yeah, it's good.
29:45What's the most you can give me?
29:46One of them.
29:47Twenty grits.
29:48Yay!
29:50Kiss on the cheek.
29:51Come on.
29:57An hour behind the boys, the girls finally arrive at Ridley Road Street Market.
30:02Oh!
30:03So, can you send your fruit to us?
30:05Yeah, let's go.
30:06Come and get your ten mangoes.
30:08Ten mangoes for two pound of velocity.
30:10Woo-hoo!
30:11Ha-ha!
30:12Ah!
30:13Excuse me, sir.
30:14Would you like some lovely ripe yellow melons?
30:17Everybody want a pair of men?
30:18Excuse me.
30:19Knowing the dodgy fruit is past its best, they get straight down to peddling their wares.
30:24Two melons.
30:25Two melons for a pound.
30:26Come on, anybody else want two melons for a pound?
30:28Yes, sir.
30:29How about some melons today?
30:32These are very ripe and juicy.
30:34Two melons for a pound.
30:36That's a bargain.
30:37It's a good bargain.
30:38Yeah.
30:39Ripe?
30:40Ready to eat?
30:41Three of these lovely melons for one pound, which is a bargain.
30:46I'm getting some funny looks, but I'm not worrying about that, because I know how good these are.
30:51I tasted them earlier.
30:53Come on, let's go.
30:54It's got to go today, and it's absolutely best prices.
31:00Fantastic, and that's yours.
31:02Can I buy some fruit and veg, sir?
31:04Fruit and veg?
31:05In a bid to bounce back from his earlier mistake on the scales, Paul takes his chance to show he can sell.
31:11Do you want the box as well?
31:12I'll sell you that at 50p.
31:14Go on.
31:15Get involved.
31:16Come on.
31:17He doesn't get to go over to his box.
31:1950p for the box.
31:20Yeah, you can sell it for a pound down there.
31:22Are the figs gone?
31:24The figs are gone.
31:25The figs are gone, I'm afraid.
31:26Would you like something else?
31:27No.
31:28Apples?
31:29It tastes a bit like figs.
31:30Eight pieces of fruit for a pound now, guys.
31:32Eight for a pound?
31:33Yeah.
31:34Eight pieces of fruit for a pound.
31:36Beetroot?
31:37Well, we've got beetroot that tastes like peaches, if that helps.
31:40Boxes.
31:41Can we get some off the box?
31:42With no skills in salesmanship, Sam busies himself restocking.
31:46Can we just make a nice little sun and dance?
31:48Can you just come around, Matt?
31:49Can you just come around to us?
31:50Yeah.
31:51Can you, what do you want to start?
31:52Grapes.
31:53Grapes.
31:54We need to start getting some grapes.
31:55No, no, I'm just kidding.
31:56Just do one.
31:57Project manager Ben checks progress.
32:00We need a decision very quickly on whether we're staying here or we're going to go and
32:05offload at other people's, you know, greengrocers.
32:08I would have thought we'd stay here as long as there's traffic of people, we stay.
32:12Yeah.
32:13And greengrocers are open until late.
32:14Yeah, that's right.
32:15Yeah.
32:16You need some fruit, sweetheart.
32:17You need it.
32:18You need it.
32:19Anything else?
32:20After shifting their melons, the girls get a steady stream of customers for their other
32:24knockdown rejects.
32:25Thank you very much.
32:26This market is so much more than we ever expected.
32:29We are pulling in the crowds massively.
32:30It's amazing.
32:31Just saw the last lecture in.
32:32There we go.
32:33Job done.
32:34Woo!
32:35Come on.
32:36The stall's still good to go.
32:37Not much, but what a great deal we have on the stall.
32:42Although both stores are selling well, customers are thinning out.
32:45That's not a purse today, ten for a pound.
32:47Everybody.
32:48And there's just one hour before the market closes.
32:51This is where it's at.
32:52Get down the stall.
32:53Where can you get 18 apples for a pound?
32:56Please, can anyone tell me?
32:58I think you can only get them here.
33:01Come on, it's the last one of the pack.
33:03Guys, the last one of the pack.
33:05Yeah, it's got it here, guys.
33:08Well done, everybody.
33:09Well done, guys.
33:11Yeah!
33:12Yeah!
33:13Yeah!
33:14Yeah!
33:15Yeah!
33:16Yeah!
33:174pm.
33:18Both stalls have sold out.
33:22But for the teams, there's three hours left to make money.
33:25The problem is what to sell.
33:28Hi, is that Spitalfields Market?
33:30Hi.
33:31We were down earlier on today and we had a couple of pallets of fruit put aside for us.
33:37Three.
33:38The girls collect the stock they couldn't fit in the van earlier.
33:4610p provide 10p.
33:47Those boxes of mangoes are 20p.
33:50To catch commuters on their way home, the girls regroup near the underground.
33:54Do you like mangoes?
33:57There you go.
33:5810p, are you sure?
33:59Yeah, absolutely.
34:00It's your lucky day.
34:03Get yourself some fruit, come on!
34:05With fruit that's only just edible, the girls' prices hit rock bottom.
34:10Five oranges for 20p.
34:12Can I go?
34:1320p, please.
34:14We want to get rid of absolutely everything as quickly as possible.
34:16There's an indication that if we have anything left over at the end of the day, that will
34:20be taken off any profit that we make.
34:22Now, if that's the case, we don't want that to happen.
34:25Three fresh fruits.
34:26Three fresh fruits.
34:27Three fresh fruits.
34:28Do you want some green fruit?
34:29OK.
34:30The girls decide to dump their stock.
34:33Would you like some fruit?
34:34We're giving it away.
34:35Three fruit?
34:37You take as much as you want, darling.
34:39Do you like the grapes?
34:40Thank you very much.
34:41As if one tray wasn't enough.
34:44Bye.
34:45With nothing left to sell, the boys decide to reinvest some of their profits.
34:52How many are we doing?
34:53We're doing ten bags of ten.
34:54OK.
34:55At high street prices, it's a high-risk strategy.
34:59It's just a bit of fun.
35:00We're just trying to get rid of these apples.
35:02Yeah.
35:03So we've got these ones.
35:04Beautiful golden delicious.
35:06There's now less than half an hour to Sir Alan's 7.30 deadline.
35:09Half a bag for a quid is absolutely fine.
35:11Of them ones, sure.
35:12I was wondering if she'd like to buy an apple.
35:14Oh, no.
35:16Paul puts everything into one final sales push.
35:20How much would you be prepared to give?
35:21It's not so much the apple, just a bit of fun.
35:23Oh, that would be great.
35:24That's all I got my pocket.
35:25That would be absolutely great.
35:26Absolutely.
35:27When I saw you, I thought you'd definitely pay the most.
35:29You know, it's two pounds or not.
35:32Is that the maximum you can give?
35:34Yeah, well, yeah.
35:36Well, I appreciate that.
35:37I mean, the top we've had for an apple so far is about two pounds.
35:40And I know it's cheeky, but if you could beat that, that would be awesome.
35:43You're 2.30 then.
35:442.30.
35:45Well, thanks very much.
35:46Okay, take care.
35:47How would you feel if I said that was very close?
35:50Now, go back inside and just see if you can find a bit more.
35:52I think Paul's being incredible.
35:54He's getting over 2.50 for a single apple.
35:58We have a winner.
35:59You are very generous.
36:01And he's in a very nice manner.
36:02He's very, very successful.
36:03Not pushy at all.
36:04Just shows what they could have done if they'd started this two or three hours earlier,
36:08rather than in the last 20 minutes of the day.
36:11Five.
36:12Five?
36:13Are you happy?
36:14Maybe a tenner?
36:15No.
36:16Any loose change?
36:17Any loose change?
36:18So nice.
36:19I think we should, because of you, wrap it up.
36:20I think we can wrap up.
36:21Do you want the box as well?
36:23No, the box will be easy.
36:24Okay, we'll just bag them for you.
36:25I'd like to shake your hands.
36:26You're great.
36:27Thank you very much.
36:287.30, the deadline.
36:35Both teams have offloaded everything.
36:37All the cash, paper money and the suits.
36:40Everything in here?
36:41Everything.
36:42Okay, thank you very much.
36:43Look at that.
36:44Go Cam.
36:45Tomorrow we'll see how good.
36:47All 14 candidates are packed and are heading for Sir Alan Sugar's boardroom.
37:05They've given up highly paid jobs for the chance to work for him,
37:08but now one of them is about to find out the gamble hasn't paid off.
37:17I know.
37:18The least a lot and worth it is about to find out.
37:21Yes?
37:22I hope you really get into the huh!
37:24What do I have excited?
37:25How do I have hope in the future?
37:27Whatever?
37:28Good, y'all.
37:30Wow, we haven't.
37:31Okay, so we have...
37:33This is something.
37:34What?
37:35You know he got a demographic Scotch?
37:36This is something.
37:37I am eating.
37:39Still?
37:40This is something.
37:42All theest from question.
37:45See whatみ has done?
37:46You can go through to the boardroom now.
38:16Well, let's get straight down to the brass tacks.
38:35So, Margaret.
38:36In Victor, the boys' team, had a budget of £500.
38:41They spent £307, and at the end of the day, they had £781.
38:51Nick, the ladies.
38:53Velocity, with the same budget, spent just £41 and came home with £1,143.
39:00Oh, my God!
39:02Well done, girls. Well done.
39:05Hold on one little moment. I've got a few issues here.
39:08What I couldn't understand is, is how you can only spend £40 and come in with this amount of money.
39:13The story, Sir Alan, is that when we went to Spitalfield Market in the morning,
39:18the majority of our produce was given to us for nothing.
39:22Given to you for nothing?
39:23Given to us for nothing, yes.
39:25From what I heard from my people, some of you kind of went in and waylaid one of the vendors there.
39:32We convinced him to give us...
39:34More like railroading him, never mind convincing him, from what I could understand.
39:37I don't think that's at all the case, Sir Alan. We didn't railroad him, and what I will say is that...
39:42Well, let me put it this way. Massaging his neck and his shoulders and all that type of stuff,
39:47I mean, I can't see any of my troops going out massaging the buyer of dicks and shoulders, quite honestly.
39:51What we actually did was used good influential skills, and we asked him some really good questions,
39:55and we got some really good information.
39:56You paid for your stuff, did you?
39:58Yes, absolutely. We negotiated.
39:59You spent about £300, didn't you?
40:00We negotiated.
40:01Was anybody out giving you anything free or anything like that?
40:03Not at all.
40:04No.
40:04We negotiated...
40:05Everything was done as a business task.
40:08Don't denigrate what we did. We stand here today, don't denigrate what we did.
40:12Girls, you want to start on not having you, do that.
40:15It's about our credibility.
40:17It's like women in business, that we don't get label with a label that tells us that we have to do that to get money and to do business.
40:25And that's why I feel so strongly about it.
40:27Jo, just calm down.
40:28I think a lot of the produce was substandard, and we were doing them a favour by taking it off their hands.
40:33Nargis, Nargis, Nargis, listen, don't dig yourself a deeper hole,
40:36because we're going to start encroaching upon territories where I'm going to start asking you,
40:41what's your selling substandard merchandise to the public?
40:43So, don't go there.
40:49You've heard my concerns about this.
40:51You have got five minutes.
40:52You are going to tell me why I should award you the win.
40:58Gentlemen, wait in the reception.
41:03Five minutes, okay?
41:08I just can't believe this.
41:10Every one of our seven men want to be Sir Alan's apprentice and to be good business people,
41:18and we set about this as a business task.
41:20I just can't believe that.
41:22I can't believe that.
41:23Oh, it's not the benefit.
41:25It was good being the guy who was playing up and saying...
41:27Mate, listen, there's situations and there's situations.
41:29Okay, this is us, V, them.
41:31All right, win or lose, mate.
41:32There's no time to...
41:33No, no, hang on a second.
41:34What I'm trying to say is...
41:35Sayed, we went into this with business basics.
41:39The right products for the public we were selling to.
41:43Quality products.
41:44Quality products.
41:46Setting good margins.
41:48What we did is sustainable.
41:50Basically, if you're setting up a small business, you're starting off, right?
41:53I've done it, we've all done it.
41:55We've asked for help and support to get something free.
41:58Free stuff, sample stuff.
41:59See how we can actually get that business to the next stage
42:03to actually start trading with the products
42:06because we need the money to start off that business.
42:09Tell you now, right, we're in survival mode.
42:11You have got to be at the top of your game.
42:14You can just imagine what would have happened.
42:16It's seven people, high on adrenaline,
42:18been given a little bit of something.
42:19Let's try and get more.
42:20And it just keeps going to the point where all of a sudden,
42:22you know, we find ourselves in the event now.
42:25Shane, what smarts is that if it doesn't go our way,
42:27one of us here, one of these members of the team, has got to go?
42:30Yes.
42:57OK.
43:00It was the end of the day, the market was closing at 1 o'clock,
43:03the big traders had all come in and taken what they wanted to buy,
43:06and the guys were looking to get rid of what they had.
43:09Tut, in other words, is that what you're saying?
43:11No, not at all, because...
43:12But what they said to us, we knew we had to get it out
43:14and get it sold that day,
43:16and that was as long as we needed to use those goods.
43:19So when someone offered us a pallet of free fruit,
43:23I saw that as an opportunity that I could not miss.
43:28I'll tell you what I'm going to do.
43:31I'm going to put a value.
43:32Yeah.
43:33It's reasonable for me to put the same value as what they spent,
43:35which has been about £300,
43:37which what that means is you've still won.
43:41I've laid on a champagne bar for you.
43:43It's in a place called Vertigo 42.
43:44It's one of the tallest buildings in London.
43:47You've got a 30-mile visibility.
43:49So go off, enjoy the views,
43:51and I'll see you for the next task.
43:53Thank you, Sir Arland.
43:58Gentlemen, as you know,
44:00one of you is going to get fired.
44:03Off you go.
44:09For the losers, a post-mortem.
44:13Soon, project manager Ben must decide
44:16who will join him in the firing line.
44:21Ben knows everyone's strengths now,
44:23and there's no way that I could get fired from what I did yesterday.
44:28No way.
44:30You know, it's going to be a tough call.
44:32I think Ben will probably take, you know,
44:38a couple of people into the ballroom,
44:39one of which might be Saeed.
44:40I'm a professional.
44:43I know that whatever I do, I do to the best.
44:45And if I recall the conversations I've had with Ben already
44:49about the task,
44:50he has patted me on the back many times.
44:53If he does take me in there,
44:55then I will fight my corner.
44:57Nobody is safe.
44:58Sir Arland knows his own mind.
45:00He knows what he's looking for.
45:01Nobody is safe.
45:02It doesn't matter what happened.
45:10We're here and we've won.
45:11And we'll just get over what happened there.
45:13The bottom line is we won that task,
45:15and that's why we're here.
45:16So well done, everyone.
45:17Cheers.
45:17Yeah, well done, Velocity.
45:19And the mangoes.
45:21Cheers to the mangoes.
45:23London is a beautiful city, actually.
45:38Don't you think it's going to be really weird
45:40going back to the house tonight
45:41when the boy's not been there?
45:42Yeah, but it's much better than going back
45:44when one of the girl's not been there, though, right?
45:45Yeah.
45:53Hello, Jenny.
46:15Send the gentleman back in, please.
46:18You can go through to the boardroom now.
46:23What foxes me that on a market stall,
46:43there's seven of you, OK?
46:45Now, did it occur to you that you were wasting your time
46:49with so many people around one stall?
46:52No, we felt that the numbers of people...
46:55We?
46:56We or you?
46:58All the decisions I made,
46:59I consulted with my team on first.
47:01Because we had such a volume of people
47:04coming through the stall,
47:05sometimes crowds that were three or four deep.
47:07My instincts are that seven people was an overkill.
47:10Clearly the girls broke up into teams.
47:12I want to know why you didn't do it.
47:13We didn't do it because we felt that there...
47:15We? You keep saying we.
47:17Was you the team leader or what?
47:19We?
47:19Did you all agree or was it you that said we're not going to do it?
47:23I spoke to everybody.
47:24I said that my suggestion is that we stay here
47:27because there is so much traffic coming through this town.
47:29We're selling so quickly and we need all...
47:31That was you then?
47:32My suggestion...
47:33You're in Ridley Road Market there.
47:35You're amongst people that have done it all their life, OK?
47:39Families that own stalls down there.
47:40Do you see seven people hovering around any stalls down there?
47:44I don't.
47:45I don't.
47:45They'd be skint, they would.
47:46They'd be bust.
47:47It was made very clear at the start of the day
47:49when we got to the market
47:50that we were going to stick there for the time being.
47:53And it picked up very quickly
47:55and we were selling big volumes.
47:56Within two hours, we had broken even.
47:58We were on 5.25.
48:00Paul, what's your call on this?
48:02From my point of view, Sir Alan,
48:03there was a lot of salespeople there
48:04who were very, very good at selling.
48:06But there was stages where, you know,
48:09seven people on a stall is a lot.
48:11And...
48:12You're saying that because I said that?
48:13No.
48:14Out of your depth there, Samuel?
48:16No, not at all.
48:17I think the issue's quite simple for me.
48:20I was staying at the back of the stall
48:21merchandising the place.
48:22What, putting it on display?
48:23Yeah, just getting the stock out
48:25because the guys were chomping at the bit to sell.
48:27I could see and recognise the talent of the sellers.
48:29They were good.
48:32Better sales...
48:33I'm not a good salesman.
48:34I'm not as good as these guys.
48:35I can sell, but, you know,
48:37these are better salesmen than me.
48:39And I'll admit that.
48:39If you're looking for a salesman,
48:41then it's not me.
48:42I think the bottom line here is
48:44we did have a strategy.
48:45The strategy was to split the team in two.
48:47We all were given roles.
48:49I was given a role to sell
48:51and that's exactly what I did.
48:52Don't sound too great to me.
48:54It seems that there's a pincer movement
48:56coming in on you here.
48:57And I think that that's extremely unfair.
48:59Don, you've been very quiet.
49:01Don't rub with me, you know,
49:03hanging back and letting everybody hang themselves.
49:04If anybody's going to be fired amongst this lot here,
49:07who would you point the finger at?
49:08In.
49:09You would?
49:10Yes.
49:12And you, Samuel, what would you say?
49:13In.
49:14I think there was a clear confusion
49:16with the cost and the weighing
49:17because I was getting the punters in,
49:19but there was a lot of confusion.
49:20So I have to...
49:21I'm just going to finish for two seconds.
49:23So, basically, in that sense,
49:24I think we lost a lot of customers,
49:26but, I mean, I did exactly
49:27what my project manager said,
49:28even from the minute go on that day,
49:30negotiating, getting the best cost.
49:32I've had enough of all this.
49:33Listen.
49:34Ben, name them.
49:36Two people that are coming back
49:38in this boardroom with you
49:39because one of you is going to get fired.
49:42Well, I'm very disappointed
49:43by the lack of loyalty.
49:45They didn't stand up to be counted,
49:47to become a leader.
49:48They put me up there.
49:49I took up the challenge.
49:50I didn't answer that question.
49:51I'm not looking for a lecture.
49:54Name the two people you'd think
49:56that didn't perform in this task
49:57because one of you is going to get fired.
49:59Samuel and Sayid.
50:03The others, you can go back to the house.
50:06You three, I'll call you back in shortly.
50:08For someone to say I was a top salesman
50:32to get me in the room,
50:33I'm quite disappointed, to be honest.
50:36You thought you were the top salesman?
50:37I know, you said that to me.
50:39I said you were a good salesman.
50:42This Sayid fellow, he's like a parrot.
50:44He's like repeating exactly what I'm saying.
50:48Ben, I don't know whether he's a fish out of water here, really.
50:51I mean, he seems a kind of stand-up kind of guy.
50:56Well, I think they're all really to blame
50:58for not having had a better strategy.
51:07Jenny, send the three of them in place.
51:11You can go back through to the boardroom now.
51:13One of the things that you have not addressed,
51:28and you have not addressed very clearly to me,
51:30is as the team leader,
51:32do you accept that you should have been in charge of the strategy?
51:35Yes, I do accept.
51:38Right, OK.
51:38Do you accept that you made a fundamental error
51:41in sitting there and not splitting up into two teams?
51:45If I had the benefit of a lifetime's experience
51:47of that kind of trading,
51:49and the benefit of hindsight,
51:50then I might be able to say yes.
51:51Ben, you're dodging the question here.
51:53We said a fundamental strategy
51:55that was not based only on splitting up into two teams.
51:57Sir Alan, I'm actually shocked that I'm sitting there.
51:59I did, from what my team leader said to me,
52:02both tasks, he took me to a side,
52:03he said, you were exceptional with both tasks,
52:06and he packed me on the back.
52:07I cannot believe he's telling you that.
52:08So what are you doing sitting here, then?
52:09That's what I'm asking my team leader.
52:10Well, you must have wound him up somewhere.
52:12Are you one of those people
52:13that is telling me what I want to hear?
52:15No, Sir Alan.
52:15Changing your tune?
52:16Not at all.
52:17Are you sure?
52:17Are you sure?
52:18Sir Alan, I come from the same roots as you do.
52:20I grew up in a council flat.
52:22There's so much more in me that I can give.
52:25And that's...
52:26Saeed is interpreting what happened.
52:28Now, what I find very shocking is that...
52:30Please finish, Saeed.
52:32You've spent a lot of time talking,
52:33and whenever you make a connection
52:34between your brain and your mouth...
52:36This is a sign of a bad leader.
52:37I've not lost my cool.
52:39You have to be collected and sophisticated.
52:41We lost a lot of control on the day.
52:43We were running around the streets of Hackney
52:45with no control.
52:46I've spent the last two days
52:47being really very patient with you.
52:48I'm only asking to be allowed to complete...
52:50I feel that you find me a threat.
52:52Therefore, I've been shut down.
52:54Any opportunity I've made a suggestion,
52:55I've been shut down.
52:56You don't think you should be in this room?
52:58I don't think I should be in this room, Sir Alan.
53:00You think it's a personal choice?
53:01I think it's a personal choice, 100%.
53:03It's not personal at all.
53:04Are you surprised he's in here?
53:05Yeah.
53:06Why are you in here?
53:07I've got no idea.
53:08I mean, the people that were selling...
53:10I could see they were chomping at the bit to sell.
53:12They're outstanding sellers,
53:14and I wanted to make sure
53:15that it just shifted merchandise.
53:16And the best way to do that
53:17was to make sure that they had the product to sell.
53:20And that's why I was there,
53:21slogging away, grafting,
53:22just to get the stock out.
53:23Grafting? What physically going on?
53:25Just lifting stuff out,
53:26making the stall, you know...
53:27I did not see grafting.
53:28I saw a lot of trying to hide behind that stall,
53:31just as you tried to hide from any responsibility,
53:34any risk that you might have to be team leader,
53:36any risk that you might be exposed
53:37to any kind of responsibility.
53:40Can I just explain something?
53:41Ben, I was surprised,
53:44because I'll tell you something,
53:46I couldn't see you on the day, mate.
53:48What I was trying to do...
53:48Secondly, why did it take a...
53:49It's not looking good here, Ben.
53:50It's not looking good for you,
53:52because, you know,
53:53these two gentlemen here,
53:54I won't use the word ganging up on you,
53:56they're putting forward a very forceful argument
53:58that tells me that you weren't a very, very good team leader.
54:01They're putting forward a forceful argument
54:03based on selfishness.
54:04It took us two hours...
54:05Ben, we all took responsibility.
54:06...to let their team leader speak.
54:08We all took responsibility.
54:09We are discussing now,
54:10and I need to present my case,
54:11and that's what I'm doing, Ben.
54:12OK?
54:13Throughout the whole process,
54:14there was no leadership,
54:16there was no clear strategy.
54:17I think Ansel led the team more than you did.
54:19Why shouldn't I get rid of you?
54:20Because I have the potential to be the apprentice.
54:22Are you going to wind up any of my employees
54:23if you come and work for me?
54:25I will add value,
54:26and that is my only interest.
54:27Now, in doing business,
54:29if I upset someone with the right suggestions,
54:31I mean, all throughout the process,
54:33every time I've made a suggestion,
54:34I've been shut down.
54:36Sam, why shouldn't I fire you?
54:38Because I'm really determined
54:40in terms of what I do.
54:41I will succeed,
54:42and I'm a great project manager.
54:44I'm not convinced, really.
54:47The project manager,
54:49there's clear messages
54:50from the two colleagues
54:51you've got sitting next to you
54:52that cited you
54:53as having a lack of strategy.
54:56On the other hand here,
54:58we've got Saeed.
54:59All I keep hearing you doing
55:01is blaming this fellow over here,
55:02and I've got a big problem with that,
55:04because I can't employ somebody
55:06who has personality clashes with people.
55:08I don't normally have personality clashes,
55:10Sir Alan.
55:11You're repeating again,
55:12you're like a parrot.
55:13You're repeating again
55:14exactly what I want to hear,
55:15aren't you?
55:15I've got a problem here.
55:20And Samuel,
55:22my concern with you is
55:24is that you've been very, very quiet.
55:26You've admitted that, you know,
55:28sales is not your bag.
55:29So where was your input?
55:33I've got a big problem,
55:35and I've got to make a decision.
55:39It's a difficult decision,
55:41and I'm going to have to make my mind up,
55:44and I'm going to say this.
55:46Ben,
55:47you're fired.
55:49I think you did a bad job
55:50as a project manager.
55:51You two,
55:53off you go.
55:55I've got your card now.
56:07I don't know what he said.
56:09Come out,
56:10and you'll be all right.
56:12I don't know where you're going to last very long on this, mate.
56:14Mate, listen,
56:15I'll be the judge of that.
56:17Well, if you just listen more,
56:18and talk less,
56:19you'll get on, OK?
56:19All right, James.
56:21I'll tell you that, but anyway,
56:22take care.
56:23See you later.
56:24Good luck to you, too.
56:25Give my regards to everyone.
56:26Will do.
56:35I'm obviously disappointed to be going,
56:37especially at the end of only one task,
56:39but I was myself,
56:40and I think I can hold my head up high and say,
56:42I didn't stab anyone in the back.
56:44I was very disappointed in some members of the team.
56:46I honestly feel that Saeed should have gone.
56:48He showed Sir Alan no respect at all.
56:50He was quite ready to stab me,
56:52and I think anyone else who gets in his way in the back.
56:55He has no integrity.
56:56He's not the kind of person Sir Alan's going to want working with him.
57:01One job,
57:02now 13 candidates.
57:05Sir Alan's search for his apprentice has begun.
57:08Next week, Sir Alan calls the candidates to hospital.
57:15On behalf of the Great Ormond Street charity,
57:18you're going to produce two themed calendars.
57:23They soon learn never to work with children...
57:26...or animals.
57:30This place is about kids.
57:33There's not a bad...
57:34Well, cute cats.
57:36It all ends in tears when the stars throw their toys out of the pram.
57:40This sucks, as far as I'm concerned.
57:43Why does crap always come out of your mouth?
57:45You've changed it.
57:46You've got nothing to say.
57:47You've changed it all.
57:48And emotions boil over as another candidate bites the dust.
57:55You are fired.
57:58Interesting story.
57:58I once had somebody staple my ear to my head.
58:02And for more stories and unseen footage from The Apprentice,
58:05log on to BBC Two's new broadband website
58:08for more exclusive video clips of what's to come.
58:11Meanwhile, not to be missed, over on BBC Three now...
58:14Hello and welcome to The Apprentice, You're Fired,
58:17where we give the poor devil who's been given the heave-ho
58:20the chance to relive the whole miserable experience.