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Why do bad memories last longer than good ones? This video breaks down the neuroscience and psychology behind memory, trauma, and emotional recall. Learn how the brain’s fear center, evolutionary survival instincts, and even your genes play a role in why negative events stick. From PTSD to childhood experiences, we’ll explore what makes your brain cling to pain—and how you can start to shift the balance with mindfulness, reframing, and healing techniques.
• Discover how your amygdala, hippocampus, and prefrontal cortex work together to prioritize danger.
• Understand the evolutionary reason behind the negativity bias.
• Learn practical tips to manage traumatic memories and boost positive recall.

References:
https://www.psychologytoday.com/us/blog/common-sense-science/202505/why-our-brains-cling-to-bad-memories
Transcript
00:00Welcome back sunbro, we hope you all in great health and great money.
00:04Before we start, please at least subscribe so we can have little money for food and paying bills.
00:09Alright, today we are going to talk about why bad memories are so hard to forget.
00:14Ever wonder why you can recall embarrassing or painful moments so clearly, while happy ones fade fast?
00:20It's not just you, your brain is actually wired that way.
00:231. Your brain remembers danger.
00:25Scary or painful events activate key brain areas, like the amygdala, fear, hippocampus, memory, and prefrontal cortex reasoning.
00:32Together, they lock in negative experiences so you don't repeat them.
00:362. Evolution favors the negative.
00:38Remembering threats helped our ancestors survive.
00:41Forgetting which berry made you sick or where danger hid could be fatal.
00:44That's why your brain is wired with a negativity bias.
00:47Bad stuff gets priority.
00:49Some people recall trauma more vividly due to certain genes, which may explain PTSD in similar conditions.
00:543. Good memories still matter.
00:57Positive experiences help us bond, love, and thrive.
01:00But they usually don't carry the same urgency, so they're less intense and fade quicker.
01:044. When memory turns against you.
01:06In modern life, the same survival wiring can become a burden.
01:10PTSD, for example, keeps your fear circuits active long after the threat is gone.
01:155. Even babies store bad memories.
01:17Studies show even newborns can form strong aversion memories.
01:21Our brains are built to remember pain early.
01:226. What you can do.
01:24There's no single bad memory center, just a connected system built to protect you.
01:29Still, you can train it.
01:30Practices like mindfulness, journaling, or reframing thoughts can ease the grip of bad memories and strengthen good ones.
01:36And if painful memories are taking over your life, reaching out for help is a smart, human thing to do.
01:41It's just another way we adapt and thrive, together.
01:44Thanks for watching, Sunbro.
01:47Please subscribe, like, comment, and share if you find this helpful.
01:51Come again to our next meeting, Sunbro.

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