Meta's Nicola Mendelsohn on the Company's Investment in Brand Safety | Variety Studio presented by Canva - video Dailymotion

Watch Meta's Nicola Mendelsohn on the Company's Investment in Brand Safety | Variety Studio presented by Canva - Variety on Dailymotion

Transcript

00:00Nicola, let me ask you about what is the nature of the brand safety conversation today?

00:05What is the dialogue like?

00:06Is there more understanding of what Meta does and doesn't do?

00:12Yeah, look, this is a really important conversation, and it's ongoing work that we will always

00:18be involved in.

00:20It might surprise you to know that we have over 40,000 people that are working on this

00:24issue across privacy and protection.

00:28And we've invested over $20 billion in recent years to ensure that people that are coming

00:33onto our platforms have a safe experience.

00:37And for brands as well, we've developed a number of new products, whether it's on brand

00:42safety controls, different areas that brands do or don't want to appear in.

00:46So it's continuous work that we're doing, and actually I'm incredibly proud of the results

00:51that Meta's demonstrated in recent years in this area.