Mindy Barry speaks at ‘Reef Builders' Panel Discussion, presented by Sheba | Variety at SXSW - video Dailymotion

Watch Mindy Barry speaks at ‘Reef Builders' Panel Discussion, presented by Sheba | Variety at SXSW - Variety on Dailymotion

Transcript

00:00You know, Sheba, as a brand, is constantly looking for ways to elevate the game.

00:05Whether that's the cat food products we make, or finding the opportunities to have bigger

00:12impact in the world that we exist in.

00:14And I think, as you guys just saw, Coral Restoration and the amazing people on the front lines

00:20of this battle, that is truly extraordinary, and that's a story that we want to be a part

00:25of.

00:26So, going all the way back to 2021, when we launched Sheba Hope Grows, being able to use

00:32our platform as a brand to help tell that story, to help inspire hope and create action,

00:40that's what we're looking to do.