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IFA Berlin 2024: From ovens to TVs, how AI will soon be powering your home
euronews (in English)
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11/09/2024
How can AI and other tech help make running your home and kitchen more efficient? There were plenty of new ideas from top manufacturers at IFA Berlin.
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00:00
This is the 100th year of IFA, it's actually the 40th year of HIAS, so we're a pretty
00:12
new company, 40 years relatively new.
00:14
Through that 40 years, we've grown from a regional, provincial company into the biggest
00:18
company in the world in home appliances with this idea of zero distance, no distance between
00:24
us and the consumer.
00:25
And if you think about it, what is going to accelerate that is the IOT.
00:29
Each one of our product lines is full of new innovation, we're a very ambitious company,
00:33
we're also investing huge amounts in technology.
00:36
So whether you look at our new washing machines that have this fantastic airflow technology
00:39
that allows you to put fresh air into the product, so that if you forget to pick out
00:44
your washing just for a few hours, you don't want it to get musty, with our product it
00:48
will blow fresh air into the product which will keep it fresh all the time.
00:52
The newest Bosch innovation in our Series 8 oven, food recognition, it's the easiest
00:59
way to get to the right setting, just put your dish inside, closing the door, food recognition
01:07
is running and go next and we get the right setting, just press on start and everything
01:14
is done.
01:15
There are some innovations, of course, and probably the most compelling is the one behind
01:19
me is our new R-TV, the TCL Next Frame TV.
01:23
So it's a TV that is designed especially to fit in people's home, with a matte screen
01:28
and super slim bedside that you can put it on the wall or on a stand.
01:32
People actually today, they want bigger TVs and they want the best technology, the best
01:37
premium technology at the most affordable price.
01:40
If you look at washing machines or refrigerators, in refrigerators we have just launched products
01:45
with A++ certification, so globally we are reducing the consumption, power consumption.
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