Kape na gawa sa bigas, bida sa negosyong kumikita nang wagas! | Pera Paraan - video Dailymotion

GMA Public Affairs

Aired (October 5, 2024): Ang bigas, puwede ring gawing kape?! Panoorin ang video.

Transcript

00:00I'm going to show you how my usual day goes.

00:04Do you also look for coffee to start your day like Bea Alonso?

00:08Same reason that Jasmine Cortes did in the morning.

00:11Even the couple, Megan Young and Miquel Daez,

00:14certified coffee lover as well.

00:17Bianca Umali's bet is iced coffee even if the weather is gloomy.

00:21Heart Evangelista won't be caught with her saucy cups.

00:25Of course, that's my way of living.

00:29So that I can start a good morning.

00:31It became your everyday routine.

00:33You feel like you need to drink hot water.

00:37I'm used to it already.

00:39And that's also the start of my morning.

00:44Speaking of coffee,

00:46it also helps me start my day.

00:49That's why, let's drink coffee first.

00:53Oh no!

00:55No more coffee!

00:57No, no, no! I need coffee help!

01:06In this cafe in Quezon City,

01:08they don't use coffee beans

01:10but rice grains.

01:14This is the main ingredient

01:16that Joseph, 44 years old, produces.

01:18In 2014, Greensmart started as a rice company.

01:24And we came up with this idea

01:26that why don't we go back to the past?

01:28That this is real.

01:30Our coffee was really fermented rice

01:32before the coffee beans came here in the Philippines.

01:38Joseph didn't have money to start a business

01:40that's why he decided to borrow 20,000 pesos

01:42from his friends and relatives.

01:44It's okay to borrow.

01:46But you just have to make sure

01:48that what you're going to do with that money

01:50is you know when to pay them on time.

01:52Because before starting a business,

01:54many people didn't believe in his ability.

01:56It was also hard for Joseph

01:58to introduce his product.

02:00What does it taste like?

02:02Is it bitter?

02:04Their thinking is that it's fermented rice.

02:06Filipinos can still be healthy

02:08without suffering the taste

02:10of the coffee.

02:12Fine Arts graduates Joseph

02:14that's why before becoming a businessman,

02:16he became a luggage designer

02:18in a company.

02:20I really want to start a business

02:22because I feel like this is my future.

02:24I feel like this is what I want to do.

02:26Joseph tried a lot of things.

02:28He tried running a restaurant,

02:30a bar, a canteen

02:32and other food businesses.

02:34But he found that

02:36coffee is bitter.

02:38Despite the ups and downs

02:40of having failed businesses before

02:42you have to try and try

02:44until one day

02:46there's a proper timing for you

02:48and there's a proper timing for you.

02:50Because of Joseph's hard work,

02:52he was able to raise

02:54Php 300,000

02:56for his rice coffee business.

02:58His income increased from Php 400,000

03:00to Php 500,000 per month.

03:02So in just 5 months,

03:04he was able to recover his income.

03:06I entered franchising

03:08because the business model of franchising

03:10is good.

03:12The business model that I have

03:14is for them to earn

03:16because of the framework

03:18of my business.

03:20Guilt-free while drinking coffee

03:22is Joseph's motto.

03:24Aside from the benefits

03:26that coffee gives us from rice,

03:28Stevia serves

03:30as a sweetener in their premium drinks.

03:32They also have milk tea,

03:34fruit juice, frappe, and regular drinks.

03:36Okay,

03:38Kapusan, we're here

03:40to make Joseph's rice coffee

03:42in Quezon City.

03:44We're going to be rice coffee makers.

03:52The first step is

03:54to boil it

03:56on low heat.

03:58How long does it take, Joseph?

04:00It takes about 2 hours to boil the brown rice.

04:06So here, the heat is strong.

04:08This is the...

04:10It needs to be roasted.

04:12Let's roast it.

04:14Why do you do it manually, Joseph?

04:16We want it to be more organic

04:18and DIY

04:20so we can feel

04:22the old methods

04:24and process.

04:26With a touch of heart.

04:28How long does it take?

04:30About 2 to 3 hours.

04:32Oh, it takes longer here.

04:34Every 10 minutes.

04:36Then, let it rest for a while.

04:38Then, another 10 minutes.

04:40Mix it well.

04:44After it's rested

04:46for 2 to 3 hours,

04:48this is the color.

04:54We're going to transfer it

04:56to cool it down

04:58before pulmusing.

05:02We're going to put it

05:04in the machine

05:06to pulmuse.

05:09Here we go.

05:15We're pulmusing it.

05:17We need to turn it around.

05:19So that it goes down?

05:21Yes.

05:23This is amazing!

05:29So this is the pulmused

05:31rice.

05:33When we combine

05:35rice coffee powder, milk powder,

05:37and okra powder in a blender.

05:41Let's try

05:43their hot rice coffee.

05:49It's delicious!

05:51It's not too strong.

05:53Above all, it's not too sweet.

05:57The cold rice coffee

05:59is also delicious.

06:03It's not too strong.

06:05It's important

06:07that the quality of the product

06:09is good in any business.

06:11You can sell anything

06:13as long as you have a good product.

06:15You have to have

06:17a high quality of product

06:19so that your customers

06:21will keep coming back to you.

06:23Because of his determination,

06:25he has condo units, land,

06:27and vehicles.

06:29He has 5 franchises

06:31in his rice coffee business.

06:33He also has a water refilling station

06:35and a chicharon factory.

06:37Every grain of rice is important.

06:39It's not just about

06:41making a profit,

06:43but it's also about giving.

07:05Please subscribe to my channel.

Kape na gawa sa bigas, bida sa negosyong kumikita nang wagas! | Pera Paraan

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