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00:00Wait, who's looking at me? That's my camera, and you're here for the bitches
00:04On this episode of House of Fads, OK Magazine want to do an interview in a photo shoot
00:09I don't even wear stuff like this. It's gonna look so cute on you. You know what? No
00:15There's a rumor apparently that you go both ways
00:19Ellen Blair Fowler sister bloggers have been nominated for a Teen Choice Award. I can't find the seven. Do you know if we have one? Oh
00:28Oh God, please no
00:31We are here to announce a contest to see who can come up with the best viral video
00:36I'm not sure he has the leadership that we need to win this bitch
00:45This just got real
00:58Oh
01:16Yes, I'm pulling up momentarily. My name is Camorley Simmons, and I am the HBIC
01:21The head bitch in charge
01:28My goal is to turn JustFab into a household name. At JustFab, we design shoes, bags, apparel, jewelry, and accessories
01:35In order to become a billion-dollar brand, we need to have our hands in every pot
01:39Good afternoon. Thank you for calling JustFab
01:41Good afternoon. Thank you for calling JustFab
01:43Oh, we're good, right?
01:45I would walk out for a lot, right?
01:46You can call us. We're open 24-7. That's our hotline
01:47Every morning, customer service. That's my team. That's my crew. That's where everything happens
01:53That's my crew. That's where everything happens
01:55Hola
01:56Hi
01:57Hi, Sonia. How's it going?
01:58Good. Pretty busy
02:00They're responsible for dealing with the public, making sure all the customers are happy
02:04So they're an extension of me
02:06This is Camorley Simmons. I'm the president and creative director. How can I help you?
02:09Oh my god, Camorra?
02:11Um, well, I want to cancel my account
02:15I really need to know why you want to do that. Did somebody upset you over here, honey?
02:18What can I do to make you stay?
02:20It's just that my husband is kind of making me cancel because I've been spending too much on your shoes
02:25Okay
02:26Should I save her?
02:27I'm gonna give you three pairs of shoes. You know what? I'm gonna give you five. I'm gonna give you five pairs of shoes to be nice
02:33I'm sorry. They're like you are giving away our stuff
02:35And if next month you decide to cancel, we'll still give you your shoes
02:39How does that feel?
02:40Oh god, that's great. Thank you
02:43Okay, have a good day
02:44Okay, you too
02:46This, I'm sweating. I don't really like this. This is tough. This is like, um
02:50Cassandra got one
02:51One moment
02:54Good afternoon. Thank you for calling JustFab
03:02Hi, Kimberly
03:03Hi
03:04What's going on?
03:05Yes, come on
03:06I'll follow you
03:08My name is Kim
03:09As the vice president of public relations for JustFab
03:12I am in charge of getting our brand and all of the personalities associated with our brand into the big magazines
03:18There poses some challenges with trying to balance that, you know, celebrity status of Camora's as well as the business hat that she wears at our company
03:25So, OK Magazine, um, they're excited because they know that you've come on board as president about a year ago
03:30And they want to do, you know, a big follow-up story about you and JustFab and sort of all the changes that you've made here
03:35Oh, good. I'm excited
03:36This could potentially be a two-page spread for the brand, for Camora, and that's a really big deal for us
03:42So they want to do an interview and a photo shoot
03:44A photo shoot? Okay
03:46Next week
03:47What day?
03:48Next week?
03:49Uh-huh
03:50Can I do a photo shoot next week?
03:51How do you know? You didn't even look
03:53She just said, you're good, just go
03:56Okay
03:57When I hear photo shoots, I'm always worried because I don't want to always look like the fluffy model
04:02Right
04:03Like I have much more to offer and I want people to know that
04:04Of course
04:05Especially because it's OK Magazine
04:06OK Magazine is everywhere
04:08So it's important to work with a publication like this
04:10I'm sure they're going to be concerned with the glamour and the beauty and the fashion
04:13But we want to make sure we show the other side too, which is the seriousness of the subject
04:18It's Kim's job to make sure that the right questions are asked, the right information is conveyed
04:23You know, you guide them to-to take from you what you want them to have
04:27Absolutely, absolutely
04:28About your business
04:29I hear Camora loud and clear, there's really no room for error here
04:32And you're writing, hold your book up a little higher, you look a little-here, write
04:36Here, write it
04:46Alright
04:48PR is not just photo shoots and getting your brand into magazines
04:52In this day and age, sometimes you have to think a little outside the box
04:55And come up with an unconventional way to get attention to the brand
04:59Hi team, Kim and I are here to announce a really exciting project for you guys
05:06I'm Sandra, I'm the Senior Vice President of Marketing
05:08I oversee all marketing strategies for JustFab
05:11We are here to announce a company-wide contest
05:14What we want to do is come up with a JustFab viral video
05:18So everyone will divide into a bunch of different teams and see who can come up with the best idea for this video
05:23The winning concept will actually get produced by our video team
05:27So you guys will get to direct and produce your video
05:32My name is Johnny, I'm the senior designer here at JustF
05:34Wait, what is it? Great power comes great responsibility
05:39We are going to call up some team captains
05:42And then we're going to email out who's on each team
05:44And then over the next few weeks you guys will have time to get together, plan some big ideas
05:49And then we want you to come back and actually present these ideas to us
05:54And the prize
05:58Sandra
05:59A trip to the Bahamas!
06:04Oh my god, finally
06:06Kimora Jesus, Kimora Jesus
06:08If it sounds too good to be true, it probably is too good to be true
06:12But there is a prize
06:14The winning team will get a free of paid vacation day
06:17How many? How many? How many?
06:20How many?
06:21One vacation day
06:22Um, there are no rules
06:25So we want you guys to think outside of the bog
06:27Think big
06:28And it's all going to come down to your presentation
06:30Alright, I am going to call up the team captains
06:34Are you ready?
06:38Johnny
06:41I mean, of course I'm the team captain
06:44I'm Douglas
06:45I've been here for like two years
06:47And everyone knows me
06:49It's like I work well with everyone
06:51Or I think so
06:52Rose
06:54I'm Rose and I'm a buyer here at JustFap
06:59I took it as an honor that I was thought of
07:02Sarah
07:03My name's Sarah, I'm the project coordinator for the PR team
07:08I'm an efficient get things done kind of girl
07:11Ryan
07:13My name's Ryan and I'm a project manager
07:17I just want to be number one sitting at the top of that pedestal
07:20Alright, so these are the fearless leaders
07:23But you all will be equally divided among them
07:26Alright, thank you guys
07:29We're competition now
07:34I know
07:35I'm not going to be friendly with you anymore
07:36Ryan, you better not cheat
07:37You better not
07:38Anything goes, that's what they said
07:39You're going to wish you didn't say that
07:47Are you excited about the viral video contest?
07:49Yeah
07:50It's team captain
07:51I know
07:52I don't know what I'd do without Ashley and Sarah, my PR coordinators
07:56Especially on a week like this
07:58How about it?
07:59How about I use it as a
08:00Never mind
08:05Does that look natural?
08:07So, with everything going on
08:09You know, the OK Magazine shoot
08:11And this viral video thing
08:13Something really awesome has come up
08:15Ellen Blair, our Fowler girls
08:17They have been nominated for a Teen Choice Award
08:20Oh my gosh
08:21I know, right?
08:22Awesome
08:23Best web star
08:24It's such an awesome opportunity
08:25Because obviously they're on our style panel
08:27And I feel like, you know, we have a great opportunity
08:30To try to get our product for them, you know, to wear on the carpet
08:34Ellen Blair Fowler are two sisters
08:37Who are beauty and fashion gurus online
08:39They each have millions of followers
08:41On YouTube, Twitter, Facebook
08:43Of the teen to early 20s group
08:46Which is the Just Web Sweet Spot
08:48Wow
08:49And they'll be nominated
08:50So
08:51Such a big deal
08:52It's a huge deal
08:53We have a lot of things to do
08:55When you say we
08:57I mean we as in you
08:58That's what I was trying to make sure of
09:03But I really need you guys to kind of own it and run with it
09:07Because I don't think I have time to work on it at all
09:10You guys need to coordinate with them on what they're looking to wear
09:13And obviously we'd love to have them in as much JustFab product as we can
09:17Meet them the day of
09:18Go through all the talking points about JustFab
09:20What it is
09:21The quick one-liners
09:22Really, you know, media train them
09:23So when they walk that carpet they know what they're doing
09:25I've never done a red carpet event or media prepped anybody by myself before
09:29So it's definitely nerve-wracking
09:31But if we nail it, it's going to be amazing
09:34No pressure
09:43Rose, Nat, has anyone pulled samples or anything from up here?
09:48My name is Leslie and I'm the director of merchandise here at JustFab
09:57So we're doing a photo shoot today and there's a pair of shoes that we decided upon
10:01And I don't know where they went
10:03So annoyed, I can't find it
10:06I don't have time for this
10:08People just can't take things from here, you know?
10:11One of the perks at JustFab is being able to like have first-hand access to all the latest trends
10:17I haven't seen it
10:19Everyone in the office knows Johnny can work a pair of heels
10:22Like if they're fierce, I'll wear them and I'll rock them
10:26Don't annoy the heels
10:29Johnny
10:30What?
10:31Come here
10:32Where'd you get those shoes you're wearing?
10:34Are they cute?
10:37Yeah, they're the shoes I've been looking for for a meeting that I've been late for
10:42Did you pull them from up here?
10:44Um
10:46You can't just take samples
10:48Oh
10:49Like a whole shoot is held up right now because we've been searching for them
10:51I don't know, I feel like Leslie was being really mean
10:54Oh
10:55Sorry
10:56Um, take them off for me because I need to go bring these to the photographers
10:59Okay
11:00Hurry
11:01This is Shawna
11:02Hey Shawna, it's Kim from JustFab
11:16Hi, what can I help you with?
11:17Um, so I just wanted to touch base before we did the interview with Kimora
11:21I know what Kimora does and doesn't want to focus on
11:24I was just hoping we could, uh, go through a list of questions that you might ask so that I can, you know, make sure she's prepped and ready to go
11:31I certainly would love to catch up with her business life but also what's going on with her life and, you know, how her and the kids are doing
11:37You know, I prefer to stay more, you know, on her role, um, at our company
11:43Okay, yeah, I don't, you know, I don't see a problem with that
11:45There's a chance that it could get a little bit more personal
11:48It's my job to be at that interview and make sure we stick to the topics at hand
11:52Well, thank you very much, Shawna, I look forward to seeing you
11:55Bye
12:00Rose, how's your day?
12:02Pretty good
12:03Oh my god, I love my makeup breaks with Rose
12:05Anything, a little touch-up?
12:07I cannot stand your makeup in a mess bathroom
12:10It's like, Iraq in there
12:12It's like, do you want to get killed?
12:14Like, some dude just walked by and was like
12:16And I'm like, oh god, did someone shoot me?
12:19Leslie was such a yacht to me
12:21Okay, all I did was take a pair of her heels
12:24They're not her heels, they're just that heels
12:27Johnny
12:28What?
12:29Be good
12:30That's my theme song
12:32I'm cut
12:35I just got an email from Kim
12:37Viral video teams
12:38Shut up
12:39Yeah
12:40Okay, Rose
12:41Your team
12:42Mary
12:43Ashley
12:44Ashley
12:45Ashley
12:46Oh my god, that's so good
12:47You have a good team
12:48Oh my god, I have a good team
12:49Wait, wait, look at my team
12:50Jessica
12:51Claudia
12:52Leslie
12:53Kristen
12:54And Natalie
12:55It's good, it's okay
12:56Dude, I can't believe she's on my team
12:57Coming up on House of Fab
12:58I am praying that we can find the perfect wardrobe for the OK Magazine photo shoot
13:01I feel like I'm going to someone's wedding in this
13:02I don't even wear stuff like this
13:03And I look so cute
13:04You know what?
13:05No
13:06I'm less than thrilled to be on Johnny's team
13:07We're supposed to be a team here
13:08We're trying to be a team
13:09But
13:10What the are you doing this right now?
13:11You bitch
13:12Okay
13:13Wait, wait, wait
13:14Look at my team
13:15Leslie
13:16What can I do?
13:17Leslie's on my team
13:18For the viral video presentation
13:19We're polar opposites
13:20I take work to the fun max
13:21I'm sorry
13:22You look so cute
13:23You know what?
13:24No
13:25I'm less than thrilled to be on Johnny's team
13:26We're supposed to be a team here
13:27We're trying to be a team
13:28But
13:29Why the are you doing this right now?
13:30You bitch
13:31Okay
13:32Wait, wait, look at my team
13:35Leslie
13:37What can I do?
13:38Leslie's on my team
13:40for the viral video presentation
13:41We're polar opposites
13:43I take work
13:46work to the fun max, and she takes work to work.
13:51I think you have a good solid team.
13:54Yeah, Leslie's solid, all right.
13:57Honored.
13:58What did I say to that?
14:01I can't believe I just said that.
14:04The thing is, she needs to loosen the F up.
14:06I think it'll be a learning experience for you.
14:09We're both gonna explode on each other.
14:10We are both erupting.
14:16I could see them wearing something like this.
14:20We're pulling shoes and accessories for the Fowlers to wear on the red carpet at the Teen
14:23Choice Awards.
14:24Elle and Blair Fowler have hundreds of thousands of fans, and they have collections with JustFab.
14:31Have you heard from their agent about...
14:32I have no idea what they're wearing.
14:34I think that they're still shopping.
14:37And so we just need to bring shoes that can go with anything, basically.
14:41Blacks, tans, golds.
14:43I think this looks like Elle, but in black, because I think that she likes the whole gold
14:48heel.
14:49But then she might just like something classic and simple like this black.
14:53It's impossible to tell.
14:54We need to just bring, like, everything.
14:56I think we need a couple boxes.
14:58Okay.
14:59We want to do a really good job on this because we want to prove to Kim that we can take on
15:03bigger tasks like this in the future.
15:05And we definitely don't want the Fowlers to not like what we've brought and go barefoot
15:10down the red carpet.
15:11I don't know if this is big enough.
15:14We're going to need a bigger box.
15:16I'm going to stab you in the head with this.
15:26The best way, or the Johnny way, to get a digital video to go viral is a song and dance.
15:33Come on and rap with me, man.
15:34Tell me what you're all about on this.
15:36Oh, I love your studio.
15:37Thanks, man.
15:38Oh, my gosh.
15:39A few of my gay friends told me they knew a guy that makes great music.
15:41I'm a team leader for this project, so that means a lot is riding on me.
15:48I need to win.
15:49I want to win, and I need your help.
15:51Yeah, man.
15:52And this is primarily for YouTube.
15:53Yeah.
15:54Well, then we need to make a slamming beat, some repetitive, simple vocals for the people
15:59on YouTube to watch seven times a day.
16:01In my opinion, having a catchy song with a dance and a hook and having fierceness will
16:07help make this video go viral.
16:09Just as she's in handbag, can't get enough of it.
16:12Oh, God.
16:13This is...
16:14It's a little too hard for that kind of stuff?
16:16I don't think if the viewer on YouTube would be able to hear my lyrics.
16:20They're like, just as she's in handbag, just as...
16:23Okay.
16:24Like that.
16:25Sorry if I break your chair, but I don't want it to be too crazy.
16:28I want it to be like...
16:29For sure.
16:30For sure.
16:31All right.
16:32Let's check out another one.
16:33Okay.
16:34Okay.
16:35Ooh.
16:36I like the, like, Neptune.
16:37It's like pew.
16:38Pew.
16:39Pew.
16:40Pew.
16:41It was a perfect fit for the lyrics I wrote.
16:44They're only $39.95.
16:47No one evicting me, cause I be paying rent.
16:50I know I'm fabulous, FAB can't spell the rest.
16:53I'm back and back, just so I've got the illest.
16:56Okay.
16:57I can't, I don't know how to say that.
16:58You're rapping ahead of the beat big time.
16:59So how do I do it?
17:00You gotta get more in the pocket with this .
17:02No one evicting me, cause I be paying rent.
17:05I know I'm fabulous, FAB can't spell the rest.
17:08I know my one, two, threes, and that just that is the best.
17:11There you go, there you go.
17:12Okay.
17:13So the okay shoot is gonna be happening this week.
17:25Yeah.
17:26Well I think we have a ton of options here.
17:28Yeah.
17:29I'm Lianca.
17:30I'm the photo shoot producer at just FAB.
17:33And I'm also the Kimura whisperer.
17:35This okay magazine photo shoot, it's a big deal.
17:38I am praying that we can find the perfect wardrobe that's a balance between presidential and sexy supermodel.
17:44I was thinking about doing that with little leather shorts.
17:47Yeah, we wanna be like sexy.
17:49Oh no, but that might be too.
17:51Does it feel a little too sexy though?
17:53It's not presidential.
17:56Kimura is very precise.
17:58She knows exactly what she wants.
18:01We wanna look serious, yet young and fun.
18:03We want something that's gonna show our many hats.
18:07It's like Oprah.
18:08So you know what, we can't wear those shorts.
18:11This color is always so gorgeous on you.
18:13I feel like I'm going to someone's wedding in this.
18:16We can do something a little sexier.
18:18I don't know if I'm feeling it.
18:20The okay magazine shoot, it's tomorrow.
18:22And if we don't find a good outfit, not only will I feel the wrath of Kimura, I'll have to deal with Kim too.
18:28Hashtag boss ladies gone mad.
18:30I can't really do that.
18:32I don't even wear stuff like this.
18:33And I look so cute.
18:34You know what?
18:35No.
18:36Coming up on House of Thad, it's my job to make sure we stick to the topics at hand.
18:42There's a rumor apparently that you go both ways.
18:45I spent the whole weekend making a song.
18:49Why is Leslie so mean to me?
18:51Oh, you worked so hard on it.
18:53Come back.
18:54This color is always so gorgeous on you.
19:04I don't even wear stuff like this.
19:05The okay magazine shoot is tomorrow morning.
19:08And I'm really worried that we're not going to find the right outfit.
19:11Kimura is super picky.
19:13She's a perfectionist.
19:14There's also this, which I think is kind of a good combination of everything you were talking about.
19:22I like that.
19:23I mean, this could be nice, right?
19:24It's elegant.
19:25I really like these pants because they're kind of funky.
19:28Hallelujah, hallelujah, hallelujah.
19:32Okay, what else do we have?
19:34I think that's a really good option.
19:35It's white, though.
19:36It's so sexy and tight.
19:37It's sexy, but it's covered up.
19:39And you're so tiny.
19:40It's going to look so cute on you.
19:42I love you so much.
19:43Thank you so much.
19:44You're so yummy and delicious and flattering.
19:46I just love you.
19:47You two are lovely.
19:48Okay, do we like this?
19:49I love that.
19:50Because it's not too short.
19:51You know, we don't want to look, um...
19:52Slutty?
19:53Yeah, slutty.
19:54I don't think you could say that.
19:55Trashy.
19:56Trashy.
19:57And white is very angelic.
19:58Very pure.
19:59Very...
20:00Well, girl, that ain't me.
20:01You know that ain't me.
20:02No damn angelic nothing.
20:03But it's still good.
20:04It's good.
20:05It's good.
20:06It's good.
20:07It's good.
20:08It's good.
20:09It's good.
20:10It's good.
20:11It's good.
20:12That ain't gonna work.
20:13I like it.
20:14It's good.
20:15Ready?
20:16Yep.
20:17You have your two looks.
20:18Yes.
20:19You'll let me know.
20:20You're going to tell Kimberly.
20:21Yes.
20:22Kimberly has a light on their plate.
20:23All our T's need to be crossed.
20:24All our I's need to be dotted.
20:25And you'll make sure all of our product is around.
20:26All of our latest collection.
20:27Yes.
20:28Okay.
20:29Thanks, ladies.
20:32How's it going?
20:35Great.
20:36The viral video presentation is just around the corner.
20:39All of the teams are getting really busy and starting to rehearse.
20:41Yeah.
20:42I really want to do something with, like, music.
20:44Like, maybe sing.
20:45Something catchy.
20:46That would catch on, yeah.
20:47Something catchy.
20:48How about something like, um, the salt and pepper?
20:49That's cute.
20:50Yes.
20:51I like that.
20:52Yeah.
20:53We want to do an original rap to an existing top song.
20:56I think it could be super fun.
20:58We'll work on choreography.
20:59And we'll choreograph it.
21:00First off, we need somebody to grab the door.
21:02I don't want anybody to hear our great ideas.
21:03Our top secret.
21:04So, basically, it's a concept where a girl walks in to a bathroom.
21:05I like it already.
21:06We're going to come in with something funny.
21:07Everybody's going to relate to it.
21:08And it'll just be, like, explosive, like, diarrhea.
21:09I'm talking, like, massive ass-blowing.
21:10But she has e-steaky.
21:11She has...
21:12But she has...
21:13But she has just that.
21:14It's just going to be a done deal.
21:15I think we're going to kill it on this thing.
21:17What are you doing?
21:18Um, I'm waiting for my viral video teammates.
21:21No one is coming to my meetings.
21:23Like, nobody's at all, like, there's all questions.
21:24There, there's opportunities to go with about them.
21:26Their thoughts are happening.
21:27Like, there's something like there are like, there's something funny.
21:29There's a clip where a girl walks in to a bathroom.
21:30I like it already.
21:31We're going to come in with something funny.
21:33Everybody's going to relate to it.
21:34And it'll just be like, explosive, like, diarrhea.
21:36I'm talking, like, massive, ass-blowing.
21:39Like, no one shows up.
21:41Do they say they're coming?
21:43Well, some people will say they're attending and then don't.
21:50So, over the weekend,
21:52I worked on a little surprise for you guys.
21:55It's a little something-something I put together.
21:58I think it has the potential to wow the judges.
22:01Okay. I'm less than thrilled to be on Johnny's team
22:04because I just am not sure if he has, um,
22:07the leadership that we need to win this.
22:10Oh, my God, Tamora.
22:13No sun up.
22:16Feet.
22:17Never smelly bad.
22:18Catching with my girls.
22:19Rocky just said she's a catered bag.
22:21Walk, walk, walk.
22:23Work.
22:24Pose, pose, pose.
22:26Perk.
22:27Walk, walk, walk.
22:29Oh, my God.
22:30It's really good.
22:32Yeah.
22:33I love the beat.
22:34I love the beat.
22:36I'm so obsessed with this song.
22:38It's, like, magical to the extreme of Unicorn.
22:40But it goes on for, like, I think two minutes and 40 seconds.
22:43You wrote that?
22:44Wow.
22:45Yeah.
22:46It's really good.
22:47How did you record that?
22:48That was so professional.
22:49My friend's recording studio.
22:50He's actually a producer.
22:51He just let you...
22:52Um, I, you know, texted him, gave a little favor favors.
22:55No!
22:56No!
22:57Oh, my God!
22:58Oh, my God!
23:00Oh, my God!
23:01What?
23:02I said before the two ended.
23:05So good!
23:06You're so good!
23:07You're so good.
23:08Speaking of video, what, I mean, what are we doing for a video?
23:11Because, ultimately, we have to be presenting a video, not just dancing.
23:14not just dancing we need a presentation what's our idea um why is it gonna go viral why is this
23:21worth investing time and money it's a pretty good song i mean i feel like that's like that could be
23:27a fun part of our presentation but we have to say like we're making a budget for this video that we
23:33want you to produce what is that video like the business piece okay all right well then i think
23:39we need to meet next week and like talk about what that business piece is gonna be but we have to
23:43meet to do the dance like that's gonna take forever we need to do both
23:56all right so we have shoes here bags and jewelry so today we're here to dress alan flair
24:02taller for the team choice awards i think what's most important is that we tell them what to say
24:07about just fab because 30 million girls are going to want to know what they're wearing how they can
24:12obtain what they have this is a huge opportunity for just fab i mean so many people are going to be
24:18watching do you want water no my biggest concern is that kim's not here so that throws a whole
24:24different spin on it we've never media prepped anybody by ourselves what if the girls can't find
24:29anything that works or find anything that they like hi hi so this is what we're wearing oh you look
24:36so cute so do you guys want to just try some stuff on yeah you want to start to have some shoe and handbag
24:42me i like that one well i can't walk with me you want to try this one yeah oh my goodness i love it your
24:50legs look like smoking hot too yay do you want to look at the jewelry yes please hold on i'm gonna go
24:57with this one but i can't find the seven do you know if we have one the one shoe that we don't have in her
25:03size of course and i'm like oh god please no how do they feel um they're a little big let's just go
25:11through our options here i could jump in my car but our offices are our way i'm never gonna make it
25:15well i can i think i can do an eight if we can do it do you want to see maybe we can do like one or
25:23even two you can put two in that yeah let's do two yeah they're really really pretty yeah these are
25:34gonna work thank gosh and the one you're putting on is that is called moonstruck moonstruck yeah you guys
25:44look perfect lovely do you want to play this one more time one more day yonnie no
25:52day yonnie yes afterglow moonstruck i mean i think we'll know if we were successful tomorrow when we
25:59talk to kim
26:07today we have okay magazine coming in here to do an interview as well as a photo shoot with camora
26:12oh what's this oh the photographer uh from okay is here already she got here really yeah to set up
26:20jonathan from okay is going to be doing the interview with kimora talking a lot about just fab
26:24and you know what's going on with the brand i want to make sure we have the september picks out here so
26:28there's really no room for error here so is the interview going to be just strictly just fab well
26:35it's supposed to be just about just fab you know you never know everything's going to be great i have no
26:41concerns that's perfect look amazing nailed it do i sit here and talk on the phone important business
26:51call that's just rude it's a moment do you sketch when you actually create everything okay i'm a
26:58creative director okay which is what i've always always been i'm selling a lifestyle how did you get
27:03involved with just fab because you aren't just someone who puts your name on something usually never
27:08do i ever just put my name on something that's why we're successful i'm pretty pleased with how
27:14it's going kimora you know is always such a pro in these media opportunities i hate to do this but it's
27:21you and you're always pretty honest with me there are some rumors out there that you can clear up for me
27:27i mean it's a trend right now i know rihanna tweeted about switching sides from liking guys to
27:37girls there's a rumor apparently that you go both ways things don't go off track when i run but
27:43apparently they do oh i think that we should keep it a little bit more to the fashion a little bit more
27:50too it's a rumor you know what that's like one of those things i hate to defend because it's like
28:04free to ask me to come out and say i'm not gay i feel like it's saying something against all of my
28:09friends that are i love women that's why i'm in the business i'm in i love fashion i know a hot chick
28:14i don't have them all in my bed they would i have to ask okay i'm running to a meeting i'll leave
28:20you guys i'll see you on the flip side probably in new york bye love thank you for everything i'll
28:24see you later every day thank you guys thank you so much for today i have no clue what kimora is
28:30thinking right now but i'm sure i'm going to hear about this
28:41not only did you just get that email from johnny what email he just sent us email saying that he
28:49wants to meet in like five minutes to rehearse the song and dance part that's really frustrating
28:57okay i brought everyone here because i kind of want to teach or get everyone on board with the
29:21dance so by the time we perform this it's like flawless you know like super on board seriously
29:27i am so annoyed not only does he call the last minute meeting but all he's focusing on is the
29:32song and dance and we really need to put our presentation together let everyone know ahead of
29:37time if we're having a meeting and we need to learn to dance on tv really yeah really it's not fair to
29:48pull people out of their middle date thing i went to everyone here and i was five minutes before no this
29:54was this morning and we based it on your schedule leslie i was there katie did you like no one knew
29:59until like later today i mean i'm just saying that like we're supposed to be a team here we're trying
30:03to be a team but you're the leader you're not communicating like no one knows just leave right now
30:08just go to your meeting just go to your meeting thank you
30:16and we bitch well okay it's okay it's okay
30:22calm down oh my god it's okay yeah we are going to have a great we're going to do this just just this
30:27is why is lexi so mean to me no you worked so hard on it come back don't stress yourself out
30:40coming up on house of fat the last time i saw kimora she wasn't thrilled that the reporter
30:44from okay asked some personal questions so what do you think today is the big day and i want to win
30:58why is lexi so mean to me no you worked so hard on it come back
31:08i just really wanted everyone to come to practice for the song that i created for the viral video like
31:12i've spent the whole weekend making a song it's like really good i just wanted everyone to have
31:19a fun time i even dressed up kind of crazy for everyone leslie came in here with
31:25mm-hmm mm-hmm uh john like she was acting like a bitch
31:34i have an actual job here you know i think sometimes johnny is too focused on the fun parts
31:40of it and not on on work that really hurt like why are you keeping it down i know
31:49i mean people were iming me like what did you do they literally thought i like you know cussed him out
31:55or killed his first born child or his nikki minaj doll i don't know
32:03uh-oh what's happening out there i don't know
32:06like awards no more drama
32:11let's be on a team together we need to be cordial you guys need to be
32:15on speaking terms you can't you know
32:27hello everyone's really really busy so what we decided to do is we're just going to start fresh
32:34tomorrow i just want to say i'm sorry if i did not take your schedules today seriously we're all in
32:41this together i mean i think as a team leader the one thing that is like on your plate is just is
32:45scheduling you know that's all that's what you agree okay okay i don't want you to feel like i'm
32:52upset with you because i'm not i just i was you know well i was upset with you yeah no i could hear
32:58you screaming in the hallway so but you know that is what it is like it's a business place not
33:04everyone agrees sometimes you have disagreements and you're allowed to you can't all just pretend that
33:09you're happy all right so are we meeting tomorrow yeah start off fresh in the morning first thing
33:15we'll get this hashed out cool all right thanks
33:21that one looks good they look really cute and live from el segundo we have sarah with the latest on
33:28the fowler red carpet the fowlers looked great on the red carpet as did their just fab accessories we had
33:35more products than we ever imagined on them here's ken yeah some of the press pictures are out yeah take a look
33:47oh they look really cute so what shoes is blair wearing uh blair's wearing shalini and el's wearing
33:55dayani look at all these sites they're on they talk to extra em tv 17 glamour that's really fantastic
34:03kim's team's pleased and we can't wait to see what she gives us next
34:15oh my god that's so cool the viral video presentations are right around the corner
34:20and all the teams are scrambling to get their presentations done mary wrote a rap um ashley
34:25is going to perform it with her i've been spending so much time getting things ready for the fowlers
34:37so my team didn't really meet much he's bringing the elf out when he hears her say whisper whisper
34:43as a team leader i'm already one and oh and one of these i'm looking to be two and oh oh my god that looks
34:48so good tamra yeah i think you're better at this than me look at this teamwork i get into the office
34:57and johnny sent out an email to our team that was very well thought out i was like okay good this is
35:05what i want you to do johnny i like your slippers i love her i'm so cute so johnny last week was kind
35:13of like all over the place crazy johnny this week he's more put together he's like on his stuff like
35:19i love johnny this week like this is the johnny i want to be forever this is the johnny i want to be
35:23like sashay away bags on bags on bags and i'll be like bags on bags on bags like something really
35:30funny this team we've just shown so much growth and support it's crazy like i didn't know i was
35:35gonna really like leslie this much we actually get along really well reunited i know and it feels so
35:41good hi hi kimberly oh we got the okay
35:53so what do you think
36:01the last time i saw kimora she wasn't thrilled that the reporter from okay asked some personal
36:05questions so i don't know what she's going to think with this article there was a couple of moments
36:10where we almost fell off the cliff there but you did a great job i love that they put our fall picks
36:17in here so hopefully that'll drive people to the site absolutely i love that they're talking about the
36:21high low mix that's my really my concept and i like to focus on that glad that's over
36:29you're doing a good job kimberly thank you thank you we dodged the bullet always
36:34today is the big day where all the groups are going to present their ideas for the viral video
36:47presentations hold on hold on and i'm so freaking excited i am very very excited as i know the rest of
36:57the judges are to see your pitches of the digital short which fingers crossed we're hoping to get
37:02something really awesome that we can make a viral video out of i just can't imagine us not winning
37:07it's not in my vocabulary right now i'm going to introduce the judges there's me and then there's
37:14allison yay sandra yay dawn and adam are the co-seos of just fab they're the bigwigs this just got real
37:32i think rose's team is going to be first
37:43our concept is doing a flash mob style performance on a train so we put together a little video of
37:50what that would look like the concept behind my viral video was a rap performance i decided to go
37:58with a video because a few members of my group were not comfortable with performing live rose i love
38:04you to death but girl why'd you record a video it could have been so much better if you performed it live
38:10and sold it all right so now we have sarah's team i am a little bit nervous going into this ladies and
38:22gentlemen for those of you who aren't familiar with the shoe elf i assure you that this small man is no tall tail
38:33so our team concept is elf fairy
38:39and he steals shoes from not so fashionable people and replaces their shoes with just fab shoes
38:45i did not understand that concept at all um all right so we have johnny's group next
39:01i want to win i want to freaking win sorry
39:07coming up on house of fab i would think we get five ten times more with ryan's video
39:12we are excited to say that the winner is
39:27all right so we have johnny's group next
39:33today is the big day and i want to win i want to freaking win sorry
39:38like there's no holding us back because we want to win
39:45hi judges music videos on youtube they're just so addictive they have a huge viral capacity
39:51also we want to do a marketing and social media push to help it so well we actually want to
39:56encourage people to get copacat versions and then we'll reward them maybe with the trip out here
40:01a year's worth of products without much further ado oh my god
40:05kimora
40:07look at her shoes
40:09they're only 39 and 95 fans
40:12no one is
40:13you're keeping me because i became rent
40:15i know i'm fabulous and they can't go to rest
40:18i know my one to three
40:19and that's just like me for
40:21good
40:21little bag no bags
40:23just don't cause the illness
40:24go go i'll be rocking all three because i'm gonna kill it
40:27monday, tuesday, wednesday, online just out shopping
40:30birthday through the weekend just out the world of hobbies
40:34rock, rock, rock, work, snap, snap, snap, snap, case
40:44i was like
40:47yeah
40:49i know that you guys had some ups and downs and some struggles with the group but i love
40:53that you guys put something so fantastic together we have one final performance and it's ryan's team
41:02i'm not worried about johnny we had one of these contests before he got last i got first
41:07that's gonna happen again today welcome and good afternoon please enjoy your complimentary truffles
41:12and champagne courtesy of team five you know how to win me over
41:17please i came up with this concept and we think we knocked it out the park
41:23oh
41:26pooing is not gonna sell shoes why are you gonna put just fabric like that's stupid
41:45i can't believe the judges actually think this is funny we just found our competition and literally
41:50oh literally it's poop let's have a deliberation
41:58like johnny's video i thought was fantastic but i would think we get five ten times more with ryan's
42:04video now i do think it's not as strong and on point on brand yes we have to think a little bit
42:09about like our brand like it's something we are producing
42:14this was really really tough and you know we are just really impressed with everything you guys did
42:21and how all the teams just spent so much time and effort
42:24we are excited to say that the winner is johnny johnny ended up being like a really really good leader
42:41and at the end of the day we won my team is amazing like we really looked out to what the judges
42:47are going to grade us on and we sold to them sold to them
42:53bye we got you babe we got this