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Facebook Whistleblower Sarah Wynn-Williams: This Is The 'Key Thing That Meta Is Obsessed With'
Forbes Breaking News
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4/14/2025
At Wednesday's Senate Judiciary Committee, Sen. Amy Klobuchar (D-MN) questioned Facebook whistleblower Sarah Wynn-Williams about Meta's efforts to boost engagement.
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00:00
Thank you very much, and I just again appreciate that you have come forward.
00:07
In your book, you wrote that Facebook remade American news media by inserting Facebook at the center of it,
00:15
driving down ad rates for newspapers, and distributing their stories using their content to boost time spent on Facebook.
00:22
Senator Kennedy and I, as a side, have a bill to push negotiations for the price of content, which I think is really important.
00:32
But could you explain how Meta uses news content to boost time spent on Facebook,
00:38
and how that allows Facebook to sell more advertising without paying publishers their fair share?
00:44
I mean, the key thing that Meta is obsessed with is engagement.
00:48
It's keeping people's attention on the services that Meta owns for as long as possible, using whatever tools it can.
00:59
So definitely the work of publishers and the work of many dedicated journalists,
01:06
and also increasingly they're utilizing AI to keep engagement, often AI based on the work of journalists and authors.
01:16
Exactly, and when discussing ways to promote a healthy news market, you quoted Mr. Zuckerberg as saying,
01:24
quote, you're compromising with the dying industry rather than dominating it, crushing it.
01:31
What do you see with your experience as a consequence of Facebook as allowed to dominate and crush an independent news media?
01:39
I think every citizen has seen the consequences of these actions, and I think we're all the poorer for it.
01:51
When discussing the role that political ads play in Facebook's business,
01:56
you observed that peddling outrage and stretching the truth were just part of the game,
02:02
and that outrage is a lucrative business for Facebook.
02:05
I care about this a lot, just being in this business of politics and how we know how negativity is awarded online,
02:13
not just Facebook, in all of the algorithms in these companies,
02:17
and it's actually completely changed the ecosystem that we work in.
02:22
Can you elaborate more on how stoking political outrage is profitable for Facebook and ramifications for democracy?
02:32
I think we're all living with the consequences of this every day.
02:38
As I said before, what this company wants is to dominate as much time and attention as it can of every,
02:49
you know, not just in this country, as many billions as they can.
02:53
And what they've learned is that outrage is a really good way to do that,
03:00
but whatever it takes to have people glued to these services in their power, in their thrall, they'll do it.
03:12
A major focus of this hearing, of course, on China,
03:15
and I have to say that I found that whole piece of this ironic,
03:20
because when Senator Grassley and I were trying to pass our bill about the self-preferencing,
03:28
which was also, of course, got the ire of Google and Amazon and these other companies,
03:36
I remember you remember that day well when we had the hearing,
03:38
Senator Hawley, the markup on this bill.
03:40
Well, one of the things that kept being thrown in my face and in those of others that work on this is,
03:46
China, you're actually going to destroy us and then China will dominate.
03:52
And at one point, another senator actually said that that was what national security officials said.
03:58
And anticipating that, I'd actually gone around to the then head of the FBI, the head of the CIA.
04:04
I'd called them all or seen them at things.
04:07
And while they were getting in the business of endorsing, they said,
04:10
no, this idea of doing something about putting consumer protections in
04:14
and saying you can't put your own product all the time at the top of the search engine,
04:18
that did not hurt our national security vis-a-vis China.
04:22
But that is what they claim.
04:24
And that's what's so interesting about your experience and your testimony.
04:29
And your book actually reveals the extent to which Facebook was willing to put growth
04:34
over the U.S. national interest to gain favor with the Chinese Communist Party,
04:39
as you pointed out in your testimony today.
04:42
In fact, and I know Senator Grassley asked you about this,
04:46
you wrote, Meta started briefing the Communist Party as early as 2015.
04:50
You talked about this today.
04:52
The explicit goal being to help China outcompete American companies.
04:57
Could you elaborate on that?
04:59
I think to pick up on your point, Senator,
05:03
Meta is very quick to say, don't do anything that can hurt us
05:07
because you'll let China win.
05:09
You know, you'll let China win on AI.
05:12
You'll let China win and gain the technological advantage.
05:16
And the whole time, the company that's done the most
05:19
to help China gain a technological advantage is Meta.
05:24
So do you believe Facebook is an honest broker?
05:29
This is called a softball.
05:31
When it claims competition reforms would harm the U.S. ability to compete with China.
05:37
Because I'm telling you, we hear this all the time.
05:40
So every time we try to bring up any of these bills.
05:43
I hope what we've discussed today, Senator, helps you push back very firmly
05:48
and gives you something to create some real accountability.
05:53
And then finally, Senator Cruz and I mentioned we have this bill,
05:58
Take It Down, that's passed the Senate.
05:59
And just your view that if Meta puts its considerable engineering expertise
06:09
toward the problem of removing non-consensual intimate images
06:14
that are the power to ruin lives or even the selling of fentanyl
06:18
or some of these other things, do you think they could do it?
06:23
Senator, they've shown to the Chinese Communist Party
06:26
that when they're motivated to get something, to remove something,
06:30
they can be absolutely expert in it very fast.
06:34
All right. Thank you very much.
06:36
Thank you, Senator.
06:37
Senator Blumenthal.
06:41
Thank you, Mr. Chairman.
06:43
Thank you, Mr. Chairman.
06:43
Thank you, Mr. Chairman.
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