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Interview with Emmitt Smith: Business and Football
SportsGrid
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2/9/2025
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Sports
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00:00
Inside the big game continues from New Orleans, Louisiana. We're
00:26
sitting beside a man that needs no introduction. He's the only
00:29
the all time leading rusher three times Super Bowl champion,
00:33
Super Bowl MVP, NFL MVP, and a very successful entrepreneur
00:38
right now, Mr. Emmett Smith in the house with us. It's an honor
00:42
to have you on the show, my man. Thanks for joining us.
00:44
Thank you for having me. Looking forward to it.
00:46
So listen, you're a Super Bowl veteran. You've been here with
00:48
the Dallas Cowboys before, but you're here with Tableau right
00:51
now.
00:52
Yes, yes. Tableau and I are here to help people understand if
00:55
they want to watch the big game on Sunday, they can order their
00:58
Tableau at Best Buy, they can have it shipped over to them
01:02
from Amazon. And once you get it, you hook up the antenna and
01:05
link up the device to your Wi Fi network and you can stream it
01:09
all throughout all the TVs in your house. No subscription, no
01:14
fees whatsoever. And you can get over 300 channels and watch the
01:18
big game and watch all your sporting events. You can pause
01:20
it, you can rewind it, you can record on it and everything
01:24
else. So trying to help people cut down on all the
01:28
subscription fees that they're paying for all the different
01:31
apps that are out there.
01:32
Yeah, money is tight right now. And cable bills aren't cheap,
01:35
man. And as you stated, I'm one of the cool things about about
01:37
Tableau, you can record anything at once. Yes. So if something's
01:41
going on, you record something else without without a contract
01:44
as well. Pretty bad.
01:45
Well, you know, contracts, subscription agreements and all
01:48
those kind of things.
01:48
Unless you're getting paid at it, right? That's a good
01:50
contract.
01:50
Even if you are getting paid, I think even just because you have
01:54
money don't mean that you have to spend it all.
01:56
Yeah, that's how you stay rich.
01:57
At the end of the day, if you got something like Tableau that
02:00
cuts down on your subscription fees and everything else, and
02:03
chop some of your bills in half, especially television bills,
02:08
especially when the TV is off while you're working all day. So
02:10
it's not like you're watching TV all day. So being able to save
02:14
money in areas like this, this is this is a wonderful thing.
02:17
Let me ask you, I mean, there's so many players who've seen so
02:20
many stories, especially from former football players,
02:22
especially, you know, in the 70s and the 80s, that have struggled
02:25
financially didn't think about their post careers. You're a
02:29
very successful entrepreneur. And you just recently have a big
02:33
shopping district and development complex going on in
02:37
South Carolina right now, right? A lot of other deals. At what
02:41
point in your career was it in your career that you thought
02:44
when I'm done playing? I want to be a businessman, I want to be
02:47
an entrepreneur. Magic Johnson was one of the first guys to
02:50
really take it right to the next level. Was there someone that
02:52
influenced you? Or did you do this by yourself on your own?
02:54
I didn't do nothing on my own. No one does anything on their
02:57
own. No one becomes successful by themselves. I mean, the
03:00
vision and and and and everything else comes from
03:04
inspiration from others. Magic was one of those guys that was
03:08
also an inspirational and a great mentor and a leader as
03:10
well. Roger Staubach was one. Even my hot even one of my
03:14
coaches when I was a kid, actually birthed him birthed in
03:17
me this entrepreneur spirit. So growing up seeing what others
03:21
was doing Jerry Jones himself growing up in the house of the
03:24
Dallas Cowboys and watching how that organization function and
03:28
operates and not only that but uh conduct business on the real
03:33
estate level. All of those things became very inspirational
03:37
for me and and for players like myself and many others. You
03:41
know, I don't I think I think I had the desire to want to do
03:45
more and wanted to learn more and I think that in itself
03:49
helped me. And branch out into different fields, right? Try
03:52
different things. Try different things and see what
03:54
works and what doesn't work and you you learn a lot and and for
03:58
me, I settled in on the real estate space. Magic, like you
04:01
said, Magic Johnson was very successful. Once he started in
04:04
the real estate space, Roger Staubach has been very
04:06
successful in the real estate space and I'm working my way to
04:09
to do this, do the same thing. So, you mentioned the Dallas
04:11
Cowboys. I never think it's fair when people judge trades
04:15
or coaching hires. We don't know, right? You've gotta let
04:17
it see how it's gonna play out. Exactly. But at the same point
04:20
in time, so I feel bad for coach Schottenheimer right now
04:23
due to the reaction and I think it was almost because a little
04:26
bit of the tease out there of a potential Deion Sanders reunion
04:30
with the Dallas Cowboys. Right. I know a lot of former Cowboy
04:34
players thought it would have been a positive infuse of
04:37
energy. I think so. Into the football team. What was your
04:40
take on the situation? I think it would have been all of those
04:42
things. I think it would have been obviously it would have
04:44
been the biggest and the most talked about story on a
04:48
national and global stage. Didn't it seem like the stars
04:50
were just sort of aligned with the right timing? Yes and no.
04:55
Yes and no. I mean, right now, it's about as low as the
04:58
Cowboys can actually get. So, it's been great for Prime. Prime
05:01
would have came in and probably would have changed everything
05:03
around and brought more energy and more focus. The question
05:06
becomes the connection between players. Not that he he's not a
05:09
great communicator. He's a great motivator but you also have a
05:12
bunch of grown men that have been in the system right now
05:15
that you have to get their attention and that would have
05:19
been something that Prime would have had to adjust to but he has
05:24
the right message. I think the question would have become how
05:30
does he feel about having an impact at that level on
05:34
players' lives like he hasn't has an impact on young men's
05:38
life. I think Prime is really changing lives at the level
05:42
that he's at. The highest GPA ever in Colorado's history. I
05:46
mean, that's something that people don't probably talk
05:48
about. People talk about D on this and all these and D on
05:51
that. The highest GPA ever. Yeah. The kids are going to
05:55
class, bro. Yeah, cuz he's he's a father figure to them and
05:59
he's a he's not only a father figure but a mentor to them and
06:03
he can connect with them because he has been where
06:06
they're trying to go and the same thing translate at the
06:09
professional level. He has been what a lot of these guys are
06:12
trying to go. The question, bringing in the right resources
06:16
around him, supporting him, giving him as much leeway to
06:20
run the organization as he needs to. That was the part
06:23
that's remaining to be seen. For Jerry, we don't know and and
06:30
so we don't know how those dynamics would have played out.
06:32
I would have loved to have seen it. Uh I know one thing, it
06:36
definitely would have been the most talked about franchise in
06:39
the history of all the sports because it would have went
06:42
global in terms of the highest rate of regular season games in
06:44
history. Period. I mean, but Cowboys get that anyway. Yeah.
06:48
They get that anyway. It just would have just put it. It was
06:50
just put it over the top. Put it over the top and the same
06:52
thing would have happened on the scrutiny. Yeah. And all
06:55
these other things would have happened as well because of the
06:58
visibility. So, uh it had been interesting to see it. It
07:02
really would have and and I believe that Dion would have
07:05
done an excellent job. I wanna ask you and I know we only got
07:08
a couple of minutes left and we really appreciate your time uh
07:10
here on Media Row. The great, the term greatest ever gets
07:14
tossed around a lot. You're the all-time uh leading rusher. A
07:17
lot of talk about Patrick Mahomes. I'm thinking you're a
07:20
guy cuz I hear Wally's won three times and and all these
07:23
other guys. Does Troy Aikman not get enough love now in
07:26
today's day and age? Cuz I think when he was playing, he
07:28
did. Mm hmm. But I don't, you know, is does he get enough
07:31
love now when people talk about great winning quarterbacks? I
07:35
don't think he gets enough respect and um because I mean
07:42
every everybody has their opinion about what a
07:45
quarterback does. I think people are so busy comparing
07:48
eras to one another era that he never played in. So, they
07:53
don't know what kind of quarterback he could have been
07:55
in this in this system. I mean, they forget that Troy Aikman
07:58
ran the wishbone at Oklahoma. Yeah. And went to UCLA and
08:04
became a passing quarterback. So, he could throw, he could
08:07
throw the ball at Oklahoma but they just ran the ball and so.
08:10
He got coach Switzer. He could've been an RPO offense.
08:14
Yeah. Easy. But people are so busy comparing this guy to that
08:18
guy. Different eras, different rules, different different
08:21
systems and everything else and and it's just not right. It's
08:26
just not even fair. Instead of just appreciating the talent
08:29
for what the talent was at the time and what the talent is
08:32
today. How good is Saquon? We got about a minute and a half
08:34
right now. How much do you enjoy watching him and what's
08:38
who do you think, who are you leaning with to win the Super
08:40
Bowl? Can they become the first team to win three Super Bowls
08:42
in a row? And don't forget everybody, you can watch the
08:45
game on Tableau. You can order this online. You can get it
08:48
over at Best Buy. Yeah. Very affordable too. It's like 60,
08:51
65 bucks, man. Yeah, I mean, you might get a great deal. You
08:53
might get in a big discount right about now. Hey, man.
08:57
Who's who's going to win the game? Who are you leaning with?
09:01
I'm leaning with the NFC. Philadelphia Eagles, huh?
09:04
Philadelphia Eagles. Uh I hate to say Flybirds. Yeah, it must
09:07
be hard. Fly Eagles fly. When it is the the eagle. The bowl
09:13
eagle. Emmett, it's a sincere honor to have you on the set
09:17
here on Meteor Up. I'm going to tell you something on the way
09:20
out though, man. You broke my heart, bro. I'm a lifelong
09:23
Buffalo Bill fan. Well, you broke your own heart. Y'all
09:26
broke your own heart. I didn't. Hey, I thought we had you in
09:29
Atlanta till you ran the ball down our throat coming out of
09:31
the in the third quarter. Troy told the story the other day.
09:33
But bro, y'all kept turning the ball over. Oh, man. You turn
09:37
the ball over in big games like this. You are supposed to lose.
09:41
Yeah. Especially if you turn it over to an offensive unit like
09:44
ours or a team like ours. Turn the ball. Let the Eagles turn
09:46
the ball over in the pass at home. Give them more
09:48
opportunity to get. They're going to lose.
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