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Davos 2025: How global business leaders responding to Trump’s tariff threats?
CGTN Europe
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26/01/2025
CGTN Europe interviewed Morten Wierod, CEO of ABB
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News
Transcript
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00:00
President Trump's threat of tariffs on all imported goods has left business
00:05
leaders across the globe weighing up how to ensure continued growth. CGTN spoke to
00:10
Morten Veerod, CEO of the electrical engineering company ABB Group.
00:15
I think how we weigh out some of the risks of kind of being too, we don't want to be
00:20
over dependent on one market or one supply base. So that means we have in our
00:26
company set up what we call local for local initiatives many years ago. That
00:30
means what we sell in the United States or North America is produced in North
00:34
America. What we sell in Europe is produced in Europe and what we sell
00:37
that be India or China is produced in those markets. So it's more to to make
00:42
you the whole supply chain more resilient and to de-risk some of these
00:45
trading because as you say political decisions can be made overnight these
00:50
days. So being local and supporting your customers locally become more and more
00:55
important and I'm happy to see that we've made that decision quite many
00:59
years ago and have invested in many of our major markets. So we have today have
01:03
this very high percentage of self-support in the countries both with
01:08
factories and but also with services and have a lot of know-how and deep
01:12
technical expertise close to customers. That's always a winning recipe in the
01:18
in the market.
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