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  • 3 days ago
Hammerson now fully owns the Bullring and Grand Central. We ask what that means for Birmingham's retail heart - and whether the city centre can adapt to changing times.
Transcript
00:01The Bullring has been bought outright.
00:04Hammerson now owns every inch of Birmingham's best-known shopping centre
00:08after a striking £319 million deal to take full control of both the Bullring and Grand Central.
00:15The property giant has held a 50% stake since 2015, but this move signals a shift.
00:21It's not just about rent, it's about vision.
00:24Hammerson is betting on the rebirth of the city centre.
00:27Footfalls up, sales are rising and new tenants are paying more than ever before.
00:33But the site's value is still nearly £1bn lower than it was a decade ago.
00:38That tells its own story about retail, about confidence and about the long road back.
00:44Part of the old John Lewis site at Grand Central still sits empty.
00:48Hammerson has permission to turn half of it into The Drum,
00:52an office-led development with a projected value of £100m.
00:56It's one of several projects aimed at making the city centre more than just a place to shop.
01:02Their wider strategy includes Montenu galleries,
01:05seven acres of land linking Bullring to the future HS2 station.
01:09Plans there include homes, offices and over a million square feet of commercial space.
01:15It's a corridor of control from New Street to Curzon Street with Hammerson holding the keys.
01:21But the bigger the landlord, the bigger the impact.
01:23Small traders could face rent hikes, public access may shift and the civic role of places like Grand Central is less clear than it once was.
01:32The Bullring has been central to Birmingham's identity for over 20 years.
01:37What happens next will help define the shape and the soul of the city centre for decades to come.

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