Northern Ireland jewellery brand Lustre & Love has been named ‘Emerging Jewellery/Watch Brand of the Year’ at the prestigious UK Jewellery Awards 2025.
Hosted by Retail Jeweller, the UK’s leading trade publication, the annual awards celebrate excellence in the jewellery industry.
Lustre & Love impressed the expert judging panel with its strong marketing strategy, growing social media presence, and impressive sales performance. Judges praised the brand as “a brand with serious potential” that is “set to achieve great things.”
Founded by Lisburn-based Deborah McCann and sister, Kirstie Reeve, the brand has carved out a unique space in the UK jewellery landscape, creating collections that focus on individual expression and conscious luxury. Each piece is designed with a strong sense of meaning and a commitment to responsible sourcing and production.
00:00Judges were impressed by this winner's collaborative approach, their strategic spending and measurable
00:07growth across social media, digital platforms and of course when it comes to all important
00:11sales. Our panel believes that this brand will go on to achieve great things as it continues to grow.
00:17And to announce who it is, please welcome Chair of the National Association of Jewelers, Adam Jacobs.
00:30Hi, good evening UK Jewelry Awards. It is both a pleasure and a privilege to announce the winner of Emerging Jewelry slash Watch Brand of the Year is
