By the Beach Nutrition

The News, Portsmouth

New nutrition club launched in Southsea aiming to change the way people think about fitness by former marine and personal trainer, Kevin Green

Transcript

00:00So, my name's Kevin Green and I am one of the coaches at By the Beach Nutrition.

00:08Just a little bit of background about myself.

00:11As a kid, a 12-year-old child, I got into boxing, became a champion in boxing, Scottish champion boxer.

00:22But at the age of 20 years old, as Scottish champion, I decided to join the Royal Marines,

00:27which basically brought me down south of the border.

00:32For the past 25 years, I've been involved in sport as a coach.

00:37And over the past 13 years, mainly a nutrition and wellness coach.

00:43So, over the past two months, we have been preparing to launch the first nutrition club in Southsea.

00:52And this will be the first of many.

00:57Yeah, I've always really had a passion for helping people, educating people on simplicity to help people improve.

01:06Not just how they look, really more about how they feel in terms of their energy and confidence.

01:15So, our goal, really, in Portsmouth is to help 10,000 people.

01:20So, this is the first club, and we have been open now for about eight days.

01:28So, and what we teach is all about simplicity.

01:31Really, what we focus on is people's, we want them in the right environment.

01:36And I can only use myself as an example.

01:39I'm 47, and I can see your face.

01:42I know what you're thinking.

01:43What's that?

01:44You think I look about 22.

01:46Yeah.

01:46Yeah, I'm happy with that.

01:48I would have said that it's just...

01:50No, so, honestly, I feel great.

01:5247, and I do feel better now than what I did feel when I was maybe 27.

01:58Even as a Royal Marine and as a physical trainer, you know what to do.

02:04And by the way, I think most people know what to do.

02:07And that's where the club environment really does shift the needle and really helps people

02:14get life-changing results.

02:15Because when you're in a community and you're actually looking at a daily food diary, you're

02:22looking at what your protein target is and what your hydration target is, these are the

02:28things that most people are not focused on.

02:31Most people aren't focused on hydration.

02:34They're not focused on protein target.

02:35And going back to even when I was an international athlete, boxing at the highest level, I wasn't

02:43looking at a protein target.

02:46And if anything, I was actually dehydrated 90% of the time.

02:51Yeah, so me and my wife, we've had a really successful online company that's been going for

03:00the past 13 years.

03:01And it's been incredible.

03:02We have helped a lot of people nationwide and internationally.

03:08So a lot of that was done via social media.

03:11And a lot of it was done through Zoom calls, Facebook groups.

03:15That was the way we educated people.

03:18Our goal, within one week, we've got 54 members.

03:22Our goal is to have 100 members in this club by the beach.

03:28Okay.

03:28We will then be expanding.

03:31And our goal is to have probably about 30 clubs in Southsea.

03:36But the real big mission is to help 10,000 people.

03:39Well, we will start to expand outside the post-muff.

03:45We will expand throughout Hampshire.

03:48And we're already looking at clubs in Middlesbrough and Edinburgh.

03:53And we've also had inquiries from America.

03:56The fitness industry has failed.

04:00It's failed.

04:01Because so many people, they go to the gym.

04:04They're working their socks off.

04:06And they don't change body shape.

04:10You know, and we've got a couple of friends who are like that.

04:16You know, they train four or five times a week.

04:18But they don't get the real results that they're looking for in terms of shape change, body composition, and overall how they feel.

04:29Personal goals.

04:30So, short term, very simple.

04:33We want 100 members in this club.

04:36There's a short term goal.

04:38It's very, very simple.

04:39And we will do this within the next, I'm going to say, month.

04:44So, we will have a, so we are impacting 100 members within two or three weeks.

04:51There's a short term goal.

04:53The long term goal is without a doubt, we would love to be, we would love 30 nutrition clubs in South Sea and Portsmouth.

05:01That would be impacting 3,000 people.

05:05That would be incredible.

05:08So, giving back to the community in a rather unique way.

05:11There's nothing like it.

05:13We're not a gym.

05:15We're focused on lifestyle, nutrition, and the results already within one week, they're just off the scale.

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