What Are Labubu Dolls? The Viral Toy Everyone’s Obsessed With

What's Trending

Labubu dolls—quirky, fuzzy, fang‑toothed collectibles designed by Hong Kong artist Kasing Lung and sold by Pop Mart—have exploded online thanks to blind‑box mystery, celebrity sightings like Lisa from BLACKPINK and Rihanna, and their playful mix of cute and creepy.   The dolls often sell out in seconds, with fans lining up overnight, resellers marking them up dramatically, and occasional in‑store chaos leading Pop Mart to temporarily pull them from shelves.  Their rise is fueled by a perfect storm of social‑media unboxing hype, fashion and nostalgia appeal, and scarcity‑driven demand, making them a viral cultural phenomenon

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00:00What are these furry little dolls that have gone viral and you're probably seeing all over your feed?

00:04Don't worry, What's Trending is here to explain it to you.

00:06These new viral sensations are called Lububu dolls.

00:09Lububu dolls have actually been around since 2015,

00:11and they got even more popular in 2019 when Popmart adopted it,

00:15but now they've seen an even bigger increase in popularity thanks to Lisa from Blackpink.

00:19The crazy thing is when you buy one of these Lububu dolls,

00:22you actually don't know which one you're getting,

00:23which is why there's so many Lububu unboxing videos going viral.

00:27Now, like when anything blows up on social media,

00:29these things are now incredibly hard to find,

00:31which is why there's also now a huge resale market of Lububu dolls,

00:35with some reselling for up to $800.

00:37Honestly, there's probably more expensive ones,

00:39but I stopped looking after $800.

00:41Are you into the viral Lububu dolls?

00:43Let us know, and for more trending news, follow us at What's Trending.

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