Super Bowl LIX Showdown: Eagles vs. Chiefs in a Star-Packed Duel

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00:00I think the good news is we have two of the best teams.

00:03This isn't a quirky, fluky Super Bowl appearance.

00:06Like when the Rams played the Bengals a few years ago,

00:09fun Super Bowl, but it was a little bit of a curve ball.

00:12We did not expect either of those teams

00:13heading into the playoffs to make it.

00:16On the NFC side, Philly was your one or two choice.

00:20On the NFC side of Philly was your one or two choice

00:23and the Chiefs were your number one choice in the AFC.

00:25So we got some favorites going up against one another.

00:29Yeah, it's a really good matchup in the Super Bowl.

00:31Like we were just talking off camera

00:33between the Chiefs, obviously.

00:35They're now putting together this dynasty

00:37and a really good physical Eagles team

00:39with a lot of stars on both sides of the football.

00:42And to no one's surprise, that means it's gonna be,

00:44should be another great Super Bowl for the sports books.

00:47We're expecting a total betting on this game

00:49to grow 15% this year compared to last year.

00:53And we're expecting about $15 billion total

00:57to be bet on this game.

00:58It would be the seventh year in a row

01:00that there's a new Super Bowl betting record,

01:03which obviously isn't surprising

01:05when you go back to the Supreme Court decision in 2018

01:08that allowed states to legalize sports betting

01:10and really led to this whole boom

01:12that kind of leads our whole lives.

01:14So we now have 225 million Americans in 38 states,

01:19Washington, DC and Puerto Rico

01:21with access to sports betting, which is another record.

01:23So if the operators are gonna be expecting

01:25about a nine-figure opportunity here

01:28when all is said and done,

01:29which it's just tremendous for them.

01:31You see the amount of money

01:32that all these companies spend on the Super Bowl.

01:34And it's also another great opportunity

01:36for them to acquire customers at a low cost

01:39as there'll be a lot of sort of casual eyeballs on the game.

01:42Perhaps people haven't signed up for a sports book yet.

01:44Perhaps people who will be 21 now

01:48and this is their first Super Bowl they can bet on.

01:49So I think what's really interesting is last year,

01:53the public did pretty well in terms of the spread,

01:56money line and the total,

01:59leading to kind of this idea

02:00that maybe the operators would actually end up

02:02losing money on the game.

02:03But what ended up happening

02:05is they had a really good Super Bowl

02:06because of the proliferation of player prop bets,

02:10of same game parlays, they actually did a really good job.

02:12So that was kind of the first Super Bowl I'd call this

02:15in sort of this modern online betting world

02:18where the traditional bets really don't matter

02:20as much for operators.

02:22If you look at any state,

02:23it's about 1% of the money they take in bets a year

02:27is on the Super Bowl.

02:28So it's a huge amount of money we're talking about here.

02:31And for the operators,

02:32it's a really good chance to differentiate themselves.

02:35Obviously, FanDuel has a kick of destiny.

02:37They have different advertisements,

02:38but it's gonna be really interesting

02:39to dig into the numbers and see,

02:42if you have all this money being bet,

02:44how do they kind of profit from that?

02:46And back to the matchup,

02:48you have Travis Kelsey, you have Patrick Mahomes,

02:50you have an MVP candidate in Saquon Barkley.

02:53Jalen Hurts is on the Hulu commercials.

02:55You have a lot of really big names

02:57playing in the Super Bowl,

02:58which should be really good for the prop bets,

03:00for the anytime touchdown bets

03:02that a lot of the books take.

03:04Philadelphia is, it's in Pennsylvania,

03:06which is a huge sports betting state.

03:08The Chiefs don't play in a legal sports betting state.

03:11Missouri has legalized sports betting,

03:13but it doesn't have it yet.

03:15But they've been one of the most popular teams to bet on

03:17just for the past half decade.

03:19So the fact that you have two really strong teams

03:22with a lot of stars should be good for the bets as well.

03:24Obviously, you'll have Taylor Swift on the broadcasts.

03:27So it should be another record year

03:29and really interesting to see what they do kind of,

03:32now that they've kind of figured out this model

03:33of not necessarily needing to win on the spread,

03:37to win on the total, to win on the money line.

03:39So limited data suggested about 25% of all the money bet

03:44is gonna be at least in the same game parlay.

03:46I think that's kind of shortchanging it.

03:48I think that we'll actually see a lot more.

03:50So it'll be really interesting to see what happens here.

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