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We meet Shrewsbury Soap/ candle, fragrance maker Lily M.
Shropshire Star
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22/10/2024
Lily M is based in the Shrewsbury Market Hall, and owner Nisa makes all her own products, including items for sensitive skin, items with healing properties and items that just smell and look rather nice. We catch up with her to find out more.
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00:00
Lilliam in Shrewsbury and Nisa hello how you doing? I'm good thank you, how are you? I'm good thank you.
00:06
So we're here at the market hall and you've been based here as a trader for how long now?
00:12
Just under a year. Yep and fill us in what is your what is your shop your store what are you
00:18
what's your products? So I basically make skincare and soaps it's like the main products we've got
00:23
the soaps here but we also do like shower steamers, lip balms, diffusers, candles,
00:29
hand wash, hand lotion, stuff like that. And do you make them yourself? I make everything yeah.
00:33
Wow well you it's quite a small unit here you're not you're not making them here are you? No no
00:38
so I make them over at the parade. Yeah oh the old hospital? Yes I make them over there and then
00:44
yeah just bring them over here and then this is the main sort of selling shop. So how did you
00:48
get into this world of soaps then? Just really I started off with the skincare products yeah so
00:53
I've got really bad skin so I just wanted to create like a routine to help myself feel better
00:59
myself more confidence but also to help soothe the eczema that I had on my face at the time.
01:03
Yeah so yeah started off with that. So you came up with a product you thought hang on this is working?
01:09
Yeah yeah so originally it was the starter box and then we've just kind of grown from there really
01:15
from the skincare to the soaps to the hand wash and hand lotion and then just branched out to
01:20
other bits and pieces. So it's not just about pretty smelling soaps there's a there's stuff
01:25
to help you like say if you've got certain skin issues going on? Yeah so I'm more for sensitive
01:29
skin or we the brand um sort of like tag is delicate essential so yeah they're essential
01:35
products that you know most people use every day like the soaps and your skincare for men and women
01:40
yeah but they're delicate on the skin as well so help to sort of soothe it. And what's what
01:45
are people of Shrewsbury buying then? What's kind of the the big the big thing that people? I'd probably
01:49
say the most popular would be the lemongrass bergamot and tea tree hand lotion. Which one's
01:53
that then? It's this one here. Okay yeah and you've even gone um you're tailoring it to the time of
02:01
year just fill us in on what we've got there next to the label. So we've got our new pumpkin spice
02:05
soaps so this is a blend so all the soaps are made of essential oils um and then we've got a
02:10
blend of cinnamon nutmeg and clove and then I've put turmeric um turmeric powder in there as well
02:17
just to that's fantastic make it it's natural colour but it's kind of orange as well. Yeah and
02:23
those ingredients all just help with that that issue if anyone's got sensitive skin? The turmeric
02:27
is good for sort of like brightening the skin um and then the clove cinnamon and nutmeg will help
02:32
with um any dark spots irritations and stuff like that just help to soothe the skin more.
02:37
Yeah and obviously because they're essential oils you've got those aromatherapy benefits as well.
02:42
Yeah so do you if I mean you've got the halloween that you know the pumpkin one does that mean
02:46
there'll be a christmas kind of special coming out? Yeah so I always do a christmas soap the very
02:50
first year I did four christmas soaps. Yeah um I kind of have scaled it back now because uh doing
02:57
four christmas soaps is a bit stressful. That's full on yeah. Um so yeah we'll just do we've got
03:01
two christmas soaps coming and then I'm also going to do two bath bombs as well um in that
03:05
in a christmas scent. So it's a nice little christmas gift for people let's plant that seed.
03:11
So where would you like to be in five years from now then do you are you kind of at the scale you
03:16
want to be or would you like to kind of keep growing? I think um yeah I definitely want to
03:20
keep growing the brand um I see myself on the high street as a high street brand um and then
03:27
the premise is where I can make it all as well so yeah something that is that's the goal. So how
03:33
do you juggle your time then because I mean it you know you've put in enough hours here I'm sure
03:36
so do you have set days in the week where you're kind of doing the production? Um the reason why
03:41
the market hall like stood out to me and I kind of went for it was because it's open Tuesday,
03:46
Wednesdays, Fridays and Saturdays so my making days where I go into the braid on Mondays and
03:51
Thursdays so they're the main days where I'll make all the soap skincare and just stock up
03:56
the shelves really so everything is made within like everything's made weekly so it's all really
04:02
like fresh. Oh great so we look forward to um seeing where you take it on that new Christmas
04:07
soap coming out. Yeah definitely. Thanks ever so much Nisa. Thank you. Nisa we've got a fantastic
04:12
little box here what what's fill us in what's this all about? So this is our new um Christmas
04:16
advent calendar yeah um it's my first one I've ever done for the business um so it was a big sort
04:22
of pinch me moment when they all arrived um cool and yeah so it's 12 days of Christmas
04:29
and what we got in here then is it soaps is it a bit of a mix of products? It's a bit of a mix
04:34
but they're also all handmade so I've made them all myself um some business collaborations as well
04:41
yeah um and they're all new products so you won't anything that's on the shelf here won't be in the
04:47
box apart from the two products that I sell which are our best sellers and the rest of it is all like
04:54
sort of unique and limited edition exclusive to the advent only. Fantastic.
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