What Is Going On With Apple? iPhone Sales Drop By Staggering 9.3M Units Globally In Q1 ​2024, Even As Industry Grows 10%: Report

Benzinga
Benzinga
  • 20 days ago
Apple's iPhone sales have plummeted 16% in the first three months of 2024, starting the year on a bad note for the Tim Cook-led company.

What Happened: Apple's iPhone shipments fell by a staggering 9.3 million units, from 58 million in Q1 2023 to 48.7 million in Q1 2024, according to market research firm, Canalys.

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