Big Success with Meager Start Capital | Made in Germany
  • 14 years ago
It’s not how much money you have, but the idea itself that counts. That was the lesson that economics professor Günter Faltin wanted to impart to his students. His idea was to import tea directly from Darjeeling and sell it in large packages.The result is marketed under the name Teekampagne, or tea campaign, and is celebrating its 25th birthday this year. MADE IN GERMANY met the tea connoisseurs in Darjeeling, India.
Report by Manuela Kasper-Claridge
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