KFC’s secret recipe has always been about 11 herbs and spices—but their social media team took that mystery to a new level with a brilliant inside joke. On Twitter, KFC’s official account follows exactly 11 people: the five Spice Girls and six men named Herb. It was a subtle but clever nod to their famous recipe that went unnoticed for a long time.
In October 2017, Twitter user Mike Edgette finally cracked the code and tweeted about it. His discovery went viral instantly, earning praise for KFC’s witty marketing. But KFC didn’t stop there. To reward Mike for his sharp eyes, they sent him a custom oil painting featuring him holding a drumstick while riding piggyback on Colonel Sanders himself. They also included a year’s supply of KFC gift cards, cementing the prank as one of the best social media stunts ever pulled.
📢 Follow for daily stories that reveal hidden gems, clever marketing moments, and fun facts you never knew! 🔗 Connect with Us: 📍 Instagram: @thefactopediahq 📍 YouTube: @FactopediaPro
