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00:00Inside the cabin, the 2026 Nissan Maxima embraces the future with a digital-first approach.
00:06Gone are the traditional gauges and buttons, replaced by a massive, curved digital display that integrates both the instrument cluster and infotainment system into one seamless unit.
00:18Drivers are greeted with an immersive digital cockpit that supports over-the-air updates, wireless Apple CarPlay and Android Auto, and built-in Google apps for navigation.
00:29Voice control, and more.
00:31Nissan's zero-gravity seats return, reimagined with sustainable materials and a sporty wraparound design that offers both comfort and support.
00:41Ambient lighting, available in customizable colors, sets the tone for a tech-savvy, luxurious drive, while acoustic glass and enhanced sound insulation ensure a whisper-quiet ride, even at highway speeds.
00:55Every inch of the Maxima's cabin feels like it belongs in the next decade, from the tactile touchpoints to the floating center console and haptic feedback climate controls.
01:06Nissan is also prioritizing safety with the latest ProPilot Assist 2.0, which enables hands-free highway driving and intelligent route planning based on traffic conditions.
01:17This isn't just a sedan, it's a statement about the next phase of mobility, where performance, intelligence, and sustainability converge.
01:27The 2026 Maxima doesn't abandon its legacy.
01:31It evolves into something sharper, cleaner, and undeniably bold.
01:35The 2026 Nissan Maxima isn't just an evolution, it's a strategic realignment.
01:41With its transition from internal combustion to a fully electric powertrain, Nissan is positioning the Maxima to compete in a rapidly shifting mid-size and full-size sedan market that's moving towards electrification.
01:55Competitors like the Tesla Model 3, Hyundai IONIQ 6, and upcoming electric sedans from Toyota and Honda will find themselves facing a bold new challenger that blends sporty heritage with futuristic technology.
02:09The Maxima has long been known as a four-door sports car, and Nissan intends to reclaim that identity in the EV era with an aggressive stance, a powerful AWD variant, and cutting-edge tech.
02:21In terms of pricing, the base single-motor FWD variant is expected to start around $44,000, with AWD and dual-motor configurations reaching up to $60,000 or more, depending on trim and battery size.
02:37This puts the Maxima squarely in the premium EV sedan category, aiming for buyers who want performance, luxury, and eco-conscious design in one sleek package.
02:47With available trims ranging from a well-equipped SV to a high-performance Platinum Plus or Nismo Edition, Nissan will offer something for tech-savvy commuters, performance enthusiasts, and luxury seekers alike.
03:01This pricing strategy also reflects Nissan's confidence in the Maxima's ability to serve as a halo vehicle, not just for the brand's sedan lineup, but for its electric vision as a whole.
03:12Nissan's global commitment to carbon neutrality and a 50% electrified lineup by 2030 means the Maxima isn't just another EV.
03:23It's a flagship model leading the charge.
03:25The 2026 Nissan Maxima stands not just as a redesigned vehicle, but as a bold declaration of purpose.
03:33It's the kind of transformation that only happens when a brand re-examines its core values and reimagines its future in the face of a changing world.
03:43Gone is the gas-powered sedan that once patrolled the freeways with V6 aggression,
03:48replaced by a striking electric flagship that captures the spirit of innovation without forgetting its DNA.
03:55This isn't just the next Maxima.
03:57It's the most ambitious, most forward-thinking iteration ever created.
04:02A car that doesn't just move you down the road, but moves the entire conversation forward about what a sports sedan can be in the electric age.
04:11From its aggressively sculpted exterior that commands attention, to its futuristic interior where technology and tranquility coexist,
04:20every inch of a new Maxima is engineered to impress, inspire, and endure.
04:26It's a rolling showcase of Nissan's electric aspirations, offering everything from exhilarating dual-motor performance
04:34to ultra-efficient front-wheel drive range for everyday usability.
04:38Whether you're chasing curves or cruising in silence, the Maxima delivers a dynamic driving experience
04:45that stays true to its four-door sports car roots, but now with an electrified twist.
04:51But the Maxima's reinvention goes beyond performance and aesthetics.
04:56It's about responsibility, about leading the shift toward a cleaner future while still delivering the driving passion that enthusiasts crave.
05:04It's about embracing sustainability without sacrificing identity.
05:09It's about reminding the world that sedans still matter, that they can be bold, beautiful, high-tech, and thrilling all at once.
05:17So whether you're a long-time Maxima fan nostalgic for its powerful past, or a new driver looking for a premium electric experience,
05:25the 2026 Maxima is ready to meet you at the intersection of innovation and emotion.
05:32This is Nissan's vision realized.
05:34This is the future of driving.
05:36This is the all-electric, all-in, 2026 Nissan Maxima.
