Watch as shops create "amazing" rainbow themed window displays to support Sunderland Pride

The Proudly Preloved event has seen the creation of a colourful array of window displays.

Transcript

00:00I'm here on Blanford Street for the Proudy Preloved event which is part of

00:04Sunderland Pride. The event has seen the various charity shops on the street

00:08decorate their windows in pride themed colours and also preloved clothing. As

00:14you can see we've got Age UK's window here, lots of bright colourful clothing in

00:18the window there. If we move across the street here you will see we've also got

00:23the British Heart Foundation shop which again has got the rainbow flag in the

00:27window there. Moving down the street you can see lots of colourful decoration, lots

00:32of colours, lots of rainbows, lots of people out and about. I've had live music on, there's

00:38also been food, live entertainment. Here we've got FACT which stands for

00:44Fightening All Cantors Together. Again another bright colourful display in the

00:48window here. Moving down the street here you'll see again we've got you see a

00:53lot of colourful decoration, there's been food vendors out, there's lots of

00:57rainbow designs here. Again making our way down here. The Pride event is going to be

01:05lasting the full month of June. It's been organised in partnership between Sunderland

01:11Bid and also Out North East. Out North East as you are behind organising lots of the

01:18Pride event here in Sunderland. You can see there we've got the Out North East little

01:27Settle Pier which has been speaking to people today, giving out free sweets, having a chat

01:32with people. We've also got you can see the Salvation Army store coming up here which

01:37again has got its own Pride display. Let's look what they've got on offer as well.

01:47So again you can see there you've got the rainbow themed dress. As I say, just all part of Sunderland

01:57celebrating Pride. Okay can you just tell me what the proudly pre-loved events all about them please?

02:05So it started off with the charity retail sector and it is a growing sector across the UK but particularly in Sunderland as well.

02:12We do have a lot of charity retailers in the city. We need to make sure that they have the

02:17right share of the retail mix and the right reputation within the retail mix. So it started off with that,

02:23working with the university, working with the charities and then we talked about well actually

02:27we need a theme to kind of get people to work together on and we also work with Pride and

02:34with Out North East really closely. June is Pride Month. It seemed like the logical thing to do was

02:39to bring it together around this fantastic theme and celebrate it in the month that we do that in Sunderland.

02:44And it's been a fantastic day. So many people have turned out, members of the LGBTQ plus community

02:51and our allies, they've come up to the stalls, they've had conversations, they've wowed at this new

02:55installation here in Blanford Street. It looks absolutely amazing and the plans that Sharon and

03:00Sunderland Bidd have had for this street are going to be breathtaking. But today has been about

03:04bringing communities together and I think we've done that with Pride.