Glasgow-based drinks producer Necropolis Spirits launch a whisky brand focused on education

National World - LocalTV

We speak to Jason, co-founder of Necropolis Spirits on his company’s new whisky.

Transcript

00:00So, who am I talking to, you?

00:02Right, thank God, because I'll start freaking out when you look at a camera, don't you?

00:05So I'm Jason. I founded Necropolis Spirits along with my pal Anton.

00:10About a year and a half ago we started drinking whisky.

00:13I always seen it as like an old man's drink.

00:15And then my friend does like tastings and stuff.

00:19So I went to his tasting and I really, really enjoyed it.

00:21And I thought it would be quite good to do it from a perspective of learning.

00:28We bought three single casks.

00:30The liquid's finite, so this one has 160 bottles.

00:33This one's got 300 and this one's got 330.

00:35Once they're done, they're done.

00:37There's a lot of independent bottles at the minute.

00:39And we wanted to try and do something a wee bit different.

00:42And what we've done is we've put an NFC chip on the side.

00:46So what will happen is when you get your phone, you'll scan it.

00:50And it will take you to a website.

00:52And that will have a page where you put some details in to prove you're over 18.

00:57And when you go on to that, you can watch the videos from us printing the labels to bottling.

01:02And all the problems that actually come up when you're doing it.

01:05Other things we'll be doing is we talk to the guys who sold us the casks.

01:10And again, we just be as honest as possible.

01:13We're not trying to hide it. We're just trying to show as much of the process.

01:17And then from there you can subscribe to YouTube.

01:19You can see how the cake's made, if you want to put it that way.

01:21We felt like with whisky we were kind of skipped in a generation.

01:26By none of our friends drank whisky.

01:29So we tried to make it not more accessible or inclusive.

01:33But to show that you don't need to be an old guy to drink it.

01:36Do you know what I mean?

01:37And that's what we kind of hope to do with the videos.

01:40Because we are very down to earth.

01:41And we talk about this in the videos.

01:42We're not putting a different side on.

01:44Which if you kind of watch stuff on whisky, it is quite polished.

01:49Do you know what I mean?

01:50So we try to just be as ourselves as possible.

01:54Honestly, I started watching Yellowstone.

01:56So they drink massive whiskies, right?

01:58And I was like, my girlfriend was away for the weekend in a hen do or something.

02:02And I went to the co-op and I was watching it.

02:04And I was like, that looks brilliant.

02:06And I was like, I'm going to go.

02:08So I went to the shop and bought a Glenmerangi.

02:10Brought it back.

02:11Bought apple juice as well.

02:13Because I didn't really know what to mix whisky with if it wasn't nice.

02:15And I tried it and it was terrible.

02:17And I hated it.

02:18And I was like, right.

02:19And then I persisted.

02:20I finished that full bottle that night.

02:22But it was with apple juice.

02:23So I'm going to force myself to like it.

02:26So I tried another bottle, like, maybe a week later.

02:29And it was better.

02:30And I was finding that I was getting more into, like, Speyside whisky.

02:33And when I looked it up, Speyside stuff is, like, the easiest to drink.

02:36It's, like, fruity.

02:37Smooth.

02:38Like, not as harsh as, like, the Islands.

02:41The Islands and stuff have got, like, peated stuff.

02:43And I was finding this pure fascinating.

02:45So that's why I kind of wanted to explore it.

02:47I like the storytelling of it as well.

02:49Like, distilleries are very, you need to be really, really geeky

02:52to be into every single bit about, like, you need to know different things.

02:55And I'm fascinated by how much people take it seriously.

02:59How much it's a hobby.

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