Skip to player
Skip to main content
Skip to footer
Search
Connect
Watch fullscreen
Like
Comments
Bookmark
Share
Add to Playlist
Report
World Premiere in Rome - The all-new Mercedes-Benz CLA MB.OS reveal
AutoMotions
Follow
24/03/2025
World Premiere in Rome - The all-new Mercedes-Benz CLA MB.OS reveal
Category
🚗
Motor
Transcript
Display full video transcript
00:00
MBOS is the brain of this car, the intelligent combination of hardware and software.
00:07
Back in 1969, a computer with a computing power of less than 100,000 commands per second took humanity to the moon.
00:19
Today, we have chips like this.
00:24
It conducts no less than 254 trillion operations per second.
00:32
And it's so powerful, it needs water cooling.
00:37
MBOS has been developed in-house, in close collaboration with some of the best tech partners on the planet.
00:44
NVIDIA for automated driving, Qualcomm for infotainment, to drop just two names.
00:51
The intelligence of what used to be 48 or more individual control units has been bundled into four domain computers.
01:00
Less complexity, more capacity.
01:04
This is the software-defined car.
01:10
So what's in it for the customers?
01:12
One, you'll buy a very intelligent car in the first place.
01:18
It will be even smarter 12 months later.
01:21
And it keeps getting more capable the longer you own it, thanks to over-the-air updates.
01:28
This car will age like a fine bottle of Italian wine.
01:33
Two, you'll get a hyper-personalized experience.
01:38
One that is more intuitive than ever.
01:40
The virtual assistant will evolve from a helpful companion to a super-intelligent and empathetic friend.
01:49
A machine you actually want to talk to.
01:52
It combines the best AI agents from Microsoft and Google to find really good answers and solutions even for complex tasks.
02:04
Think of it as the best co-driver you've ever had.
02:08
And one that is discreet by design.
02:12
In a Mercedes, passengers are safe and all your data is secure.
02:18
Just say the name of your favorite car brand and promptly the Mercedes virtual assist will answer all your questions.
02:28
Let's try it.
02:30
Hey Mercedes.
02:32
How may I help you?
02:34
Who's playing tonight down there at the Olympic Stadium?
02:39
In tonight's EuroLeague quarterfinals, Lazio Rome is playing against Victoria Pilsen.
02:48
This system simply knows a lot.
02:51
Including the best way to take you places as quickly and smoothly as possible.
02:56
You will see the navigation beautifully staged on the MBUX super screen.
03:03
Powered by the latest Google Maps GPS data.
03:07
Or AMAP data in China or TMAP in Korea.
03:10
Depending on your location.
Recommended
2:54
|
Up next
The all-new Mercedes-Benz CLA with EQ Technology in Blue Design Preview
AutoMotions
17/03/2025
4:30
World Premiere in Rome - The all-new Mercedes-Benz CLA - Range, charging speed, consumtion
AutoMotions
21/03/2025
4:08
The new Mercedes-Benz CLA 250 e Shooting Brake Media presentation with Markus Schäfe
AutoMotions
06/03/2020
1:02
World Premiere all-new Mercedes-Benz CLA Rome
AutoMotions
20/03/2025
13:00
World Premiere in Rome - The all-new Mercedes-Benz CLA
AutoMotions
26/03/2025
3:36
The new Mercedes Benz CLA 250
AutoMotions
13/05/2018
3:04
The all-new Mercedes-Benz CLA - gorgeous, effortless, intuitive, and flexible
AutoMotions
14/03/2025
9:39
All-New Mercedes-Benz E-Class LWB Review | Design Highlights | Features | Powertrain Specs | Promeet
DriveSpark
17/10/2024
14:46
2018 Mercedes-Benz C-Class Facelift Review : Interior, Features, Design, Specs & Performance
DriveSpark
12/01/2019
3:19
Mercedes Benz E Class - World Premiere - NAIAS 2016 -ATMO
autovideo
19/01/2016
0:55
2025 Mercedes-Benz CLA - Boosteroid Cloud-Gaming on Driver's Seat
AutoMotions
21/04/2025
0:32
Mercedes-Benz
Motor Web
24/10/2018
17:08
2018 Mercedes-Benz A-Class - Review & Test Drive with the A 180 d
AutoMotions
08/06/2018
11:01
New Mercedes-Benz E-Class Walkaround Video | Exterior | Features | Powertrain | Promeet Ghosh
DriveSpark
10/09/2024
0:39
2025 Mercedes-Benz CLA - Videostreaming RIDEVU provided by Sony Pictures Entertainment in IMAX Enhanced
AutoMotions
07/04/2025
2:59
The new Mercedes-Benz V-Class AVANTGARDE AMG Line Exterior Design in Rock crystal white metallic
AutoMotions
01/05/2024
2:48
Mercedes-Benz at IAA Open Space
AutoMotions
08/09/2023
2:22
2025 Mercedes-Benz CLA - MBUX Virtual Assistant - Knowledge enhanced with ChatGPT and Microsoft Bing
AutoMotions
25/03/2025
3:01
The all-new Mercedes-Benz CLA with EQ Technology Exterior Design in Red
AutoMotions
27/03/2025
12:38
New Mercedes-Benz C-Class Review | 202bhp, 9-Speed AT | New MBUX Features, Rear Seat Comfort & More
DriveSpark
09/05/2022
3:04
The all-new Mercedes-Benz CLA with EQ Technology in Red Design Preview
AutoMotions
24/03/2025
2:35
The all-new Mercedes-Benz CLA with EQ Technology in Red Driving Video
AutoMotions
11/04/2025
6:32
Mercedes-Benz Concept CLA presented at Auto China 2024
AutoMotions
22/05/2024
11:40
Mercedes-Benz B 200 d - Test drive with the new Mercedes B-Class
AutoMotions
28/11/2018
0:25
Mercedes-Benz E-Class: Ambient Lighting
Motor Web
16/08/2018