Reality of Bollywood's Paparazzi Culture

OutlookIndia

Nazar Ya! ke saath Mumbai ke iss jadui nagar ke parde ke peeche ka safar, jahan milenge aapko Bollywood ke celebs aur paparazzi culture! Kareena Kapoor se lekar Saif Ali Khan tak, jaane kaise paparazzi Bollywood ke chamak dhamak ko banate hain!

Transcript

00:00The dreamy paparazzi land, welcome to Nazariya ki Nagariya, I am Ashish Athreya and today

00:12we have come to the magical city of dreams, Bombay, which is never going to sleep.

00:22Have you ever thought that it is because of these magicians, who do the phishing of

00:29your favorite actors' spicy gossips, if you think that only big stars in the film industry

00:40work with their writers and directors, my dear, today your point of view is going to

00:46change.

00:47Yes, the madness behind this limitless glamour and celebrities, which you get to see, is

00:58the biggest culprit of it, our paparazzi and this is paparazzi culture, which is the current

01:05scene.

01:06Are you getting light?

01:07Come on, scroll on your Insta and see and tell how many followers of Viral Bhayani, Manav

01:13Manglani and Yogesh Shah are there.

01:17On an average, there are 8 million subscribers, now tell me, can they be ignored?

01:23See, there was a boom of tabloids in a period, the affairs of celebrities, fights, all the

01:28misdeeds were published in these tabloids, among which there was a lot of rumour as well.

01:34Now, this work is done in the era of social media, by our paps, I mean paparazzi, through

01:39a camera.

01:40You will be surprised that even this word paparazzi, comes from an irritating journalist

01:46character, Paparazzo, whose rough meaning in Italian is a flying mosquito.

01:51Channels like Pinkvilla and Insta Bollywood have left no stone unturned in organizing

01:56and commercializing paparazzi culture.

01:59Paparazzi culture is not limited to just capturing pictures, it has become an entire ecosystem.

02:06Celebrities' PR agencies play an important role in this culture, especially in the digital

02:12age, where for a perfect clickbait, there is even a fight.

02:17Guess, how much can a single shot cost?

02:20Imagine the approximate value of the first photo of Ranbir Kapoor, which was shot during

02:25Sanjay Dutt's biopic.

02:26According to research, it would be 1 lakh, but according to me, it would be more than

02:32that.

02:33The paparazzi industry is roughly an industry of 100 crores, in which every single photo

02:38is sold for thousands or even lakhs.

02:42Depending on the exclusivity and demand.

02:44Now, the demand reminds us that the biggest deciding factor of this industry is you people.

02:50That is, those who dig into the personal lives of actors on different platforms for exclusive

02:56news, that is the demand of this industry.

02:59That is why the responsibility of what I am going to tell you in the future is equal

03:03to you.

03:04Co-dependence and co-toxicity.

03:06This culture runs on a rough model of co-dependence and co-toxicity.

03:12On one hand, celebrities exploit this culture for their PR.

03:16At the time of release of movies, they intentionally tip the paparazzi so that their candid shots

03:22go viral.

03:23This is a part of a pre-planned social campaign.

03:27On the other hand, when celebrities are in their personal space, then this culture becomes

03:32problematic for them.

03:34Especially for their children.

03:36Taimur, Abram.

03:39And recently, for example, Ranveer Alia's daughter Raha.

03:46This disturbing engagement is not only ethically wrong, but also problematic for mental stability.

03:52Do you remember the moment of Saif Ali Khan when he said,

03:59This is a stark reminder of how invasive the culture is.

04:04But in this industry, the center of power is not just these celebrities.

04:08Paparazzi are prominently powerful with crazy influence.

04:12Let me explain with an example.

04:14These paps played a major role in making Disha Patni a style and glamour icon.

04:19In a few incidents, when she was not giving her bites even when she repeatedly requested

04:24for something, these paps together boycotted Disha.

04:30And stopped covering her.

04:33Because of which her media presence suddenly declined.

04:38And as a result, she had to come and apologize to Paparazzi.

04:42And then she went somewhere else.

04:44That's when the pressure is on, boss.

04:46But despite this power and influence, their working conditions are extreme.

04:52Tight deadlines, long working hours.

05:00And with limited resources, these people work on boiling points.

05:05So what's the solution?

05:07It is very important to further organize the paparazzi culture.

05:11And professionalism should come from both sides.

05:14A clear line needs to be drawn.

05:17But this is not possible until you, their audience, become responsible.

05:23I can't guarantee that.

05:25This is a demand and service industry.

05:28If you stop consuming exploitative content,

05:32then this industry will also be forced to evolve.

05:36But it's not that easy.

05:38We all know each other.

05:41The audience should be less involved in the personal lives of celebrities.

05:45And respect their privacy concerns.

05:48If you want cheap entertainment, then you will get that.

05:53Cheap thrills and dopamine rush.

05:56But if you prefer ethical entertainment with fun,

06:01then you can also improve this industry.

06:05Just think about it.

06:07This was our insight on paparazzi culture.

06:11If you liked this video, then hit the like button.

06:14Share and subscribe to our channel, Nazaria.

06:17I'm Ashish Atre, I'll see you in my next video.

06:21Until then, stay curious, stay responsible.

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