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Report
MAG explores three-year tie-up with Tourism Malaysia to promote tourism
The Star
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4/30/2024
Malaysia Aviation Group Bhd (MAG) on Tuesday (April 30) entered into a memorandum of understanding with Tourism Malaysia for a three-year partnership aimed at supporting the country’s tourist arrivals targets.
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00:00
[MUSIC PLAYING]
00:12
Through our collaboration with Tourism Malaysia,
00:15
we will further facilitate a seamless travel experience
00:17
for visitors to explore Malaysia through collaborative campaign
00:21
driven by our alliance under the group which is Firefly,
00:24
Malaysia Alliance, and Marswing.
00:26
Among the key anchor of this program is our bonus site
00:30
three, where we attract people to stop over in Malaysia
00:34
on route to Europe or en route to Asia-Pacific destinations.
00:38
Beyond catering to leisure market,
00:40
this partnership aim to bolster other segment of the travels
00:45
like meeting, incentive, conference, and exhibition
00:48
as well.
00:48
We look forward to work closely with Tourism Malaysia
00:51
to solidify Malaysia's position as the destination of choice
00:55
for leisure and business travelers alike.
00:56
Our dedication to innovation will
00:58
continue to drive us forward as we
01:01
navigate the ever-changing landscape of global aviation.
01:05
As of February this year, if you look at the passing numbers,
01:07
we have surpassed the pre-pandemic numbers
01:09
by about 6%.
01:10
And we are quite confident this year
01:12
will be another good year for passengers traveling,
01:15
especially in the Asia-Pacific region.
01:17
In April, we signed it.
01:18
So it is on time.
01:19
As good as the flight's on time, we
01:22
are on time to have this relationship
01:24
or these collaborations.
01:26
And in times with our announcement of a visit
01:29
Malaysia year for 2026, we hope this collaboration
01:33
with the Malaysian airline, especially in the market,
01:36
they are already dominant in the regional market,
01:39
as well as ASEAN, China, and South Asia.
01:42
So we hope we can work together to take
01:45
a guess on the heights.
01:47
And with our target for visit Malaysia year,
01:51
in terms of a number, we are looking
01:52
at more than 35 million tourist arrival,
01:55
and more than 142 billion in terms of receipts.
01:59
These collaborations definitely will be in tandem with us.
02:04
And a lot of activities which is planned by Malaysia airline
02:07
together with Tourism Malaysia, we
02:10
hope we can do it there by this year, especially
02:13
your global meet, which we have discussed it.
02:15
And again, we used to do a global meet.
02:18
But with the airlines and the partner,
02:20
making things much more easier to work with that.
02:25
[APPLAUSE]
02:28
[LAUGHTER]
02:31
[AUDIO OUT]
02:34
[BLANK_AUDIO]
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1:40
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