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Perfect na halo-halo at iba pang pampalamig ngayong tag-init, saan ba matitikman? | Pera Paraan
GMA Public Affairs
Follow
4/6/2024
Aired (April 6, 2024): Ngayong tag-init, perfect ang halo-halo at iba pang pampalamig! Saan-saan nga ba puwede itong matikman? Panoorin ang video.
Category
😹
Fun
Transcript
Display full video transcript
00:00
[music]
00:06
[music]
00:07
It's summer time, Kapuso!
00:09
That means, Halo-halo season is in!
00:12
[music]
00:16
Are you having fun at home?
00:18
Or do you want Ube Ice Cream and Leche Flan for a special?
00:22
I hope all special!
00:24
[music]
00:27
Whatever your trip is to eat Halo-halo, one thing is for sure!
00:31
When we eat Halo-halo, the challenge is always how to mix it.
00:38
Because it's Halo-halo.
00:39
Why is it called Halo-halo?
00:41
Because it's because the bottom of the bowl is where the food is.
00:44
[laughs]
00:49
It's so tight!
00:50
Why? Because it's like this.
00:51
He doesn't want it to be tight.
00:52
The glass is so tight.
00:54
There's a lot of filling.
00:55
[music]
00:58
It hurts my muscles!
01:00
Mixing it is so tiring.
01:03
It's so sticky.
01:06
[laughs]
01:08
You should've put it in a big bowl.
01:11
[music]
01:14
Oh, no!
01:15
I finished it already.
01:16
[music]
01:20
It's so good!
01:21
[music]
01:23
It's so good!
01:24
[music]
01:30
In this restaurant, they eat Halo-halo and other milky ice desserts.
01:34
[music]
01:37
Because it's so popular with the customers,
01:39
they decided to open a store that only sells cold drinks.
01:44
[music]
01:47
You can buy a glass from P125 to P155 depending on the size.
01:53
[music]
01:57
For their Halo-halo,
01:58
Ube will first scrape the sides of the glass,
02:01
then he'll add the ice cubes and shaved ice with milk or what they call milky ice.
02:08
[music]
02:10
He'll add a scoop of Ube ice cream, Leche Flan,
02:13
and he'll add a pinch of peanut butter for #feelingspecial.
02:17
[music]
02:21
Aside from Halo-halo, there are other flavors that you can choose from the ice bar.
02:26
There are so many options, my dear.
02:28
There's definitely something for everyone.
02:30
[music]
02:31
The mastermind of this ice treat is Jerry himself.
02:35
Our line of desserts is in very high demand.
02:39
So we thought that we can't put a restaurant this big in every single location.
02:44
So we said, let's stand up exclusively for that because there's a demand exclusively for that.
02:49
Some people come in just to have our ice bar products.
02:53
Our ice bar market is very wide, from kids to grandmothers.
02:57
Everybody wants Halo-halo, especially with the summer coming in.
03:02
[music]
03:03
Jerry's Palamig is selling well!
03:06
[music]
03:11
It's so yummy.
03:12
The seasoning is just right.
03:15
It's not bad for the adults.
03:18
It's just right.
03:20
[music]
03:22
Ube is more delicious for me.
03:24
I like the banana more.
03:26
The banana with ice.
03:28
Because banana is my favorite.
03:30
Perfect for summer!
03:31
[music]
03:33
Jerry's blood is already telling us how much he loves food and cooking.
03:37
I'm from Kapampangan, so they said, my mom is from Kapampangan, so they said, she's good at cooking Kapampangan.
03:43
In my own simple way, I do my own breakfast.
03:46
Before I go to school, I started my love for cooking.
03:51
[music]
03:53
Jerry's first branch opened in 1997.
03:57
He just finished his college in Business Administration.
04:02
After college, post college, I would normally go out of town with my friends.
04:08
And then I would normally be the assigned cook.
04:11
So I honed my talent for cooking.
04:14
And eventually, I thought sometime in 1995, I would open a small restaurant.
04:19
It was opened on Valentine's Day 1997.
04:22
Two years after I envisioned opening a restaurant.
04:25
[music]
04:26
The other branches of his restaurant followed suit.
04:30
There's this saying, "Strike while the iron is hot."
04:34
So we saw the potential, we saw the acceptance in the market.
04:40
So we had to act quick.
04:42
[music]
04:43
But their rapid expansion also brought problems to them.
04:48
Of course, there were financial struggles at first.
04:50
Because we were expanding faster than we were making money.
04:54
Because even if you earn a lot, it's expensive to invest in restaurants.
04:57
But we really had to do it, so we still did it.
05:01
[music]
05:02
To make ends meet, Jerry and his team just pushed on.
05:07
[music]
05:09
End of the day persistence.
05:11
You really have to learn.
05:13
There will always be challenges.
05:15
Nobody is immune to challenges.
05:17
So you have to be persistent.
05:18
And number two, it's consistency in whatever product.
05:22
Whatever product you launch, whatever quality you have,
05:26
it should be consistent all throughout.
05:28
[music]
05:29
Now, they have more than 100 branches both inside and outside the country.
05:34
Jerry is still hands-on in his business.
05:37
My life is really in the kitchen.
05:39
I go to the restaurants, I go to our stores, check the quality.
05:43
I come up with new recipes together with my--
05:45
Actually, my team of head cooks, my head chefs, they are the best.
05:50
And they come up with fresh ideas, which I collaborate with.
05:55
You know, Jerry and Jerry's Grill, which is me, I'm not just a businessman.
05:59
I'm actually a cook.
06:00
I'm really a cook.
06:01
Which I don't know if other restaurant groups can say that,
06:05
but I am the actual cook together with my team.
06:08
[music]
06:09
Jerry visits 10 branches in a day.
06:12
[music]
06:14
In a restaurant, consistency in your food quality is the most important.
06:19
In fact, that's what we say,
06:22
that our food has not changed since 27 years.
06:25
And it's been consistent even though we have a lot of restaurants.
06:28
And the only way you can do that is if you go around the restaurant.
06:32
We're in the restaurant business, so quality service, quality food,
06:36
all the time, every time, everywhere.
06:39
Their best marketing strategy is to trust their own product.
06:44
I'm product-centered.
06:46
For me, it's the product. It's all about that.
06:48
You can do everything else.
06:50
You can do the marketing, you can do all the management and all,
06:52
but if your product is not there, it's not going to go anywhere.
06:57
Because at the end of the day, word of mouth is the number one marketing tool.
07:01
The marketing tool that satisfies customers,
07:06
word of mouth, they spread that the food is delicious in Jerry's,
07:09
that is my number one marketing tool.
07:11
Because you can go on social media all you like or all the billboards,
07:15
but if you go there, your food is not delicious.
07:17
So it's no use.
07:19
[music]
07:21
Jerry says that more than 20 years in the restaurant business
07:24
is considered a great success.
07:27
Success is seeing customers happy, for me.
07:30
It's when I see my customers and I see them happy
07:33
because they eat in our stores, that to me is success.
07:37
[music]
07:44
[music]
07:50
[music]
07:55
[music]
08:00
[music]
08:05
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