In China, the most popular electric vehicle right now is the Wuling Hongguang Mini EV, a tiny, boxy car just under 10 feet long. Its low price and cutesy look has made it a hit among Chinese millennials, who have taken to personalizing their car with Hello Kitty decor and Pokemon decals. Here’s why young people in China love it so much.
0:00 The tiny EV that China loves 1:09 How did it become a thing? 3:22 Being part of the cool crowd
If you liked this video, we have more stories about China’s subcultures, including: Wuhan Calling: How Punk Rock Changed China’s Youth https://www.youtube.com/watch?v=8Ai_RhjJ9XU
Shanghai’s Fashionable Seniors Are Accidental Hipsters https://www.youtube.com/watch?v=ssZfrMuzo64
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Producer: Lyn Yang Videographer: Frentee Ji Editor: Nicholas Ko Narration: Tiffany Ip Animation: Stella Yoo Mastering: Victor Peña
