Twitter laid out its future plans for the platform at an Analyst Day event on Feb. 25, 2021. Among the announcements was a new feature called “Super Follow.” It is the equivalent of a paid subscription option, similar to Patreon. The subscriptions will be $4.99 a month with the ability to “cancel anytime.” “Super Follow” will allow users to provide exclusive content to their followers. Highlights of the feature include a supporter badge and subscriber-exclusive newsletters. Twitter is aiming to “at least double” its total annual revenue to $7.5 billion or more by 2023. The company also hope to have 315 million monetizable daily active users by 2023. Twitter reported a total of 192 million monetizable daily active users in the fourth quarter of 2020.
