Best seller Positioning: The Battle for Your Mind E-book
- 6 years ago
Clik here https://bisopip.blogspot.com/?book=0071373586
Describes an approach to creating a "position" in a prospective customer s mind - one that reflects a company s own strengths and weaknesses and those of its competitors. This book shows readers how to reposition a strong competitor and create a weak spot, use the present position to its best advantage, and choose the best name for a product.
Describes an approach to creating a "position" in a prospective customer s mind - one that reflects a company s own strengths and weaknesses and those of its competitors. This book shows readers how to reposition a strong competitor and create a weak spot, use the present position to its best advantage, and choose the best name for a product.