Brand Equity | Candid Chat On Everything 'Twitter'| Ki & Ka : The Commercial Venture

In this edition of Brand Equity, first up we have Twitter's VP of International Operations - Shailesh Rao in a candid chat with ET NOW's Sonali Krishna about all things Twitter! Followed by a special review of KI & KA, talking about brand integrations in the movie. Last but not the least, Brand Equity gets you the new Micromax ad to figure out the final verdict from the top marketers. Listen in.