Facebook plans to put ads inside Messenger, report says

  • 8 years ago
Facebook may be looking at new ways to monetize Messenger.
The social network plans to start putting ads inside of its messaging platform, according to a new report from TechCrunch .
The report, which cites leaked documents detailing Facebook's plans, suggests that ads inside of Messenger will be different than those that appear elsewhere on Facebook.
Part of the plan is apparently a new type of personalized URL that businesses can share, which links back to a new message thread with their page.
In addition to making it much easier for brands and businesses to communicate via Facebook, TechCrunch speculates the URLs could also be the beginning of a way for brands to use Messenger as replacement for more traditional customer service platforms.

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