The advent of 'Private Brand'
- 9 years ago
The advent of 'Private Brand'
Big Korean retailers are churning out products that are manufactured and marketed exclusively under their own brand name. While they were considered of poor quality in the past, it's receiving more attention now due to affordable prices and improved quality. What's next?
Big Korean retailers are churning out products that are manufactured and marketed exclusively under their own brand name. While they were considered of poor quality in the past, it's receiving more attention now due to affordable prices and improved quality. What's next?