Gisele Bundchen was chosen by Chanel for her 'natural beauty and modern femininity', to interpret the new campaign of the iconic fragrance Chanel N°5, with a short movie directed by Australian filmmaker Baz Luhrmann and Catherine Martin curated costumes and set.
The No. 5 emblazoned on the leading lady's back is a recurring theme dreamed up by Karl Lagerfeld.
The perfume created by Gabrielle Chanel to be the ultimate in femininity, N°5 has cast a spell on millions of women — and men — around the world. Inimitably luxurious and infinitely seductive, its legend lives, each year adding to its mystery, its depth, its desirability.

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