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Diplo on “JUMP” & BLACKPINK’s Stage Presence on Tour | Music You Should Know | Billboard News
Billboard
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2 days ago
Diplo collaborated with BLACKPINK on their newest single, “JUMP,” and the producer shares how quickly the song came together, why he wanted to work with the sensational group, the stage presence the girls emulate and more!
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00:00
They like literally, if you listen to some old Blackpink or old BTS or old ATEEZ,
00:04
they're gonna put six genres in a song.
00:10
I saw them live at SoFi, I'm like, man, their chemistry is so good on stage, too,
00:14
because it feels like they're grown up, they've been together for nine years,
00:17
and I saw them afterwards, and they were like, oh, we were like, this is messed up,
00:20
and I was like, that's what makes your show so perfect.
00:23
I don't know who else could carry a song that's that audacious besides Blackpink, you know?
00:34
I think music should go back to, like, let's shock people,
00:37
and I think that song does that, that's why it's kind of got a reaction like it has.
00:46
What's their audience? It's very young people.
00:48
And young people, like, they want to fucking hear something that's, like, theirs,
00:51
and it feels, like, crazy and exciting and new and, you know,
00:58
they want to jump up and rave.
01:04
The music is a drug, you know, you want to, like,
01:06
ooh, this is a rush, this is new, this is exciting.
01:09
So, I mean, there's that difference, and it makes you move,
01:12
it makes your body move, you know, you have to,
01:15
I think they showed that in the video in their own way, like,
01:18
this is, like, infectious, this beat, this is, this is, you know,
01:22
we're infecting the, the whole, our crowd.
01:25
Like, we're like, God, Jesus.
01:27
One of them FaceTimed me from the studio,
01:29
because I didn't know what was going on.
01:30
I had done the song, and then I had, like, a demo.
01:34
They sent me with, um, some scratch on it,
01:36
and then Ginny, like, FaceTimed me, but it was Korea,
01:39
so I couldn't, I was, like, on Bulgaria, I don't know where I was,
01:41
and I was like, what? Why she calling me?
01:44
And I realized that was because of the song,
01:45
and I, we talked a little bit, but I couldn't hear her,
01:47
and then I didn't hear it again until they finished cutting it,
01:50
and then they sent me all the files, and I worked on it.
01:52
But it, it can't, it happened so quickly.
01:54
Probably heard the record in, in May, beginning of May,
01:57
and then fully finished the video on July 11th.
02:00
Like, two and a half months, which is insane for a Korean record,
02:04
because they need so much to lead up.
02:06
But I think Blackpink is, you know, maybe one of the biggest acts of,
02:11
for sure, right now.
02:13
Maybe all time, as far as, like, reach,
02:15
and, and people following them in whatever journey they want to go to.
02:19
So, I think, uh,
02:21
so it does take a lot of time to mobilize,
02:23
but they also were on, on solo records.
02:25
They did Coachella just, like, two months ago.
02:27
They're, some of them are still touring a little bit,
02:29
and acting, and so it was very,
02:32
they had to, kind of, run it really quick.
02:35
And I think, um, I was just in the right place at the right time
02:38
to help them do it.
02:39
So, I got really lucky.
02:46
They're like, we want to just do something that shocks people,
02:48
and we don't care if it's different.
02:49
I'm surprised it's, like, got so much radio play this week, actually,
02:52
because it is a very hard, crazy song,
02:55
but it has, like, a lot of bubble gum to it,
02:57
because it's the girl, and they're so cute.
02:58
Right.
02:59
And if you watch the video, and you take the music away,
03:01
you just might think they're doing, like,
03:03
it could be, like, any kind of music.
03:04
If you mute the song and watch the video,
03:06
they're so fucking cute, and they're performing,
03:08
and they're just, they're so awesome,
03:10
and there's some of, like, the, I saw them live at SoFi.
03:13
I'm like, man, their chemistry is so good on stage, too,
03:15
because it feels like they're grown up.
03:17
They've been together for nine years,
03:18
and, and I saw them afterwards.
03:20
They were like, oh, we were like, this is messed up.
03:22
And I was, I was like, that's what makes your show so perfect,
03:24
is that you guys are, like, grown up, and you can kind of, like,
03:26
catch cues and be funny and be online and be on the camera
03:30
and get, like, really cool clips.
03:36
This song was actually started as a Major Lazer song.
03:39
Like, it was a Major Lazer idea.
03:40
Right.
03:41
And I spent on it for a while.
03:42
I never was like, it doesn't really make sense,
03:43
and we couldn't find the right person to sing it or feature it,
03:46
and I had this, like, it was just wild.
03:49
And I remember being in the studio with Teddy and his team,
03:54
and I played a bunch of stuff that I thought was interesting.
03:56
And he's like, cool.
03:58
And I was like, well, I was about to leave,
03:59
and I pulled this song up.
04:00
I was like, this is probably the courageous thing that I have
04:03
that could maybe work.
04:05
And then he was like, that's the perfect idea.
04:07
Like, this is what we need to do, something this radical.
04:10
My sole goal as a producer is to just destroy all genres if I can.
04:21
Just, like, just kill them all and try to do everything
04:24
and mix everything that people don't allow
04:26
or push the limits of things and, like,
04:29
do genres that I shouldn't be allowed to do
04:31
and, you know, put out a dancehall record and a country record
04:34
in the same two weeks.
04:35
Like, whatever it is, that's been my whole, like,
04:37
MO since I've started music and being kind of, like,
04:40
the enemy for journalists and even audience
04:44
who are confused all the time by what I release.
04:46
But that's what K-pop is.
04:49
They don't give a fuck.
04:50
They, like, literally, if you listen to some old Blackpink,
04:52
or old BTS, or old ATEEZ,
04:54
they're gonna put six genres in a song.
04:56
This isn't just, like, Psytrance or Techno.
05:01
It goes into Drill and Jersey Club,
05:03
and then I even, like, the fill is, like, from, like,
05:05
a Brazilian, like, um,
05:08
a genre called, um,
05:11
from Bahia.
05:12
Like, the fill I did is, like, took it from,
05:14
there's, like, so much you can do there
05:15
and it all sounds like the right song.
05:17
And for your ears, but for me,
05:18
I knew there was, like, five different genres
05:21
that we put together in the song.
05:23
And if you're really specific,
05:24
even the outro is, like, a hard techno
05:26
and, you know, the beginning drums,
05:28
like, more kind of, like, Europop from the 90s
05:30
with the guitar line and the whistle.
05:32
So, that's one thing you can do with K-pop
05:36
and I can't do that with anybody else.
05:37
Blackpink in your area
05:39
But there we are.
05:43
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