Why Play Leap Frog?

Nostalgic Tv

It was designed to highlight the importance of military preparedness and a strong defense policy in the rapidly changing world after World War II. Using animated metaphors, humorous comparisons, and simple visuals, it presents America's defense strategy in a clear and accessible way, especially for military and civilian personnel.

Transcript

00:00THE END

00:30Wages and prices often play leapfrog.

00:36One jumps up, then the other,

00:39which means a steady rise in our cost of living.

00:55The Dillydal factory is a happy shop.

00:59But Joe, our doll painter friend,

01:01seems to be a little down in the mouth,

01:04which even shows in his work.

01:11Joe is pretty discouraged

01:12because the high cost of living

01:14makes it harder and harder to make ends meet.

01:16Hiya, Joe, old boy.

01:20Hello.

01:22Better look in that envelope.

01:26Wow, a race!

01:28And just in time to buy the kid a birthday present.

01:31What do I get?

01:34Let's see.

01:35A dress?

01:36A hand?

01:37Bicycle?

01:38Roller skates?

01:39Shoes?

01:41A book?

01:42A doll?

01:43A doll!

01:44A doll!

01:44What's the price, miss?

01:59I work in a factory that makes this doll.

02:06Two bucks is too much.

02:09I'm very sorry, sir,

02:10but your company charged us more for this shipment,

02:13so we had to raise our selling price.

02:16We got a winch increase, all right,

02:18but it couldn't raise the price that much.

02:20It just takes a little wood,

02:22rubber,

02:23hat,

02:24cloth,

02:24and a phony wig to make that doll.

02:26There's only about ten cents worth of materials

02:28in the whole thing.

02:30You pirates,

02:31crooks,

02:32bandits,

02:33you,

02:34you robbers!

02:38You're right about the cost of raw materials

02:40in that doll,

02:41about ten cents worth.

02:43Raw materials in practically everything we buy

02:46are worth little

02:47until labor transforms them into finished products.

02:51For example,

02:52how much do you think the raw materials cost in that car?

02:56Oh,

02:57about three hundred bucks.

03:00You've got a surprise coming.

03:02It takes four and a half tons of coal,

03:05two and three quarters tons of iron ore,

03:08fifty pounds of cotton,

03:10fourteen pounds of cured and finished wool,

03:13aluminum,

03:14zinc,

03:14lead,

03:15copper,

03:16and countless other raw materials

03:18to make an automobile.

03:20Without the addition of labor costs,

03:22these things are worth about twenty-two dollars.

03:25The raw materials require the accumulated labor

03:29of thousands of people

03:30in countless crafts

03:31to transform them into a finished automobile.

03:34Miners dig the coal and iron ore.

03:39Railroad and maritime workers

03:41transport these materials to the steel mill,

03:44where workers convert the ore into finished steel.

03:48The wages of railroad workers

03:50add to the value of steel

03:52when it is transported to automobile factories.

03:56The cotton that goes into a car

03:58accumulates labor costs

03:59from the farmer who tills the soil,

04:01from workers who sow the seed,

04:06and help to raise the cotton.

04:12Wages paid to other workers

04:14add to the value of the cotton

04:16as it is moved from the field

04:18to the cotton gin

04:19where it is processed.

04:20Other workers transport the cotton

04:26to the automobile factory.

04:28The wool that is used to make a car

04:31is worth little

04:32while it is still on the sheep.

04:34When the labor cost of a sheep shearer is added,

04:38the value of the wool

04:41is increased by his wages.

04:44When all of the parts and materials

04:47finally reach the factory for assembly,

04:49the labor cost of automobile workers

04:52must be added to the price of the car.

04:54In the $1,500 office,

05:24direct and indirect labor costs

05:27add up to approximately $1,200

05:29or over 80% of the selling price.

05:33That's before taxes.

05:34And what happens to the other 20% or $300?

05:38Raw material cost, $22.

05:40Profit to producers of raw materials

05:42and allied industries, $89.

05:45Profit to part manufacturers, $47.

05:48Profit to local dealer, $77.

05:51Profit to car manufacturer, $65.

05:54Now, when you add $400 for taxes,

05:58the cost is $1,900 to the buyer.

06:01Like the dowels you make,

06:07an automobile has a low raw material cost

06:10and a high labor cost,

06:11and that goes for practically everything we buy.

06:15Oh, yeah?

06:16Well, what's the labor cost

06:18in a book's worth of steak?

06:20We'll start back at the farm

06:22where Bully Boy was raised.

06:23The selling price of meat

06:26has to include the labor cost

06:28in producing the feed,

06:30in building fences,

06:32and constructing housing

06:35for our animal friend.

06:38It takes a lot of costly care

06:40to get Bully Boy ready for the market.

06:42Wages have to be paid

06:44to railroad workers

06:45who provide our friend

06:46with care and courtesy

06:48on his way to the stockyards.

06:51Preparing Bully Boy's anatomy

06:52for the butcher shop

06:53costs money, too.

06:58The family butcher figures in his wages

07:01every time he sells

07:03a thick, juicy steak.

07:05Forgetting taxes for a moment,

07:06the labor cost

07:08in a dollar's worth of meat

07:09adds up like this.

07:11Workers raising beef,

07:1224 cents.

07:13Transportation workers,

07:151.5 cent.

07:16Packing house workers,

07:1742 cents.

07:19Meat delivery drivers,

07:201.5 cent.

07:21Butcher shop workers,

07:2218 cents.

07:24The other 15 cents

07:25goes in profits

07:26to the retailers,

07:27the packers,

07:29allied industries,

07:30and to the farmers and ranchers.

07:33Most of the things we buy

07:35accumulate direct

07:36and indirect labor costs

07:38that add up to 85%

07:40of the selling price

07:41before taxes are added.

07:43Generally speaking,

07:45a wage raise

07:45means a corresponding rise

07:47in prices

07:48unless productivity

07:49is increased proportionately.

07:52What do you want?

07:52A guy with four arms?

07:55Four arms?

07:56Four arms?

07:56Say, I've got

08:08a sensational idea.

08:10To expand productivity,

08:13labor and management

08:14must work together

08:15to develop new ideas

08:16and techniques.

08:27To expand productivity,

08:30capital must finance

08:31the creation

08:32of more efficient tools

08:33and plants.

08:34The production of more

08:50and better goods

08:51at lower costs

08:52means that when you get

08:53a wage raise,

08:54it's a real raise.

08:57A raise?

08:59A raise!

09:00I want to buy a doll.

09:12How much?

09:16Now you've got

09:17a real wage raise

09:19because you can buy more

09:20with what you earn.

09:25With increased productivity,

09:27wages can keep ahead

09:28of prices.

09:37The End

09:38The End

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