00:00First of all, if you're getting called out, that's a good thing because that means you're at the top.
00:06So, and if they know of you, that's even better.
00:10But take advantage of the moment, you know, instead of saying, oh, this is so disrespectful, find a way for it to work for you.
00:17You know, it doesn't have to be, you know, racing in your backyard.
00:21Why not turn it into a humongous spectacle?
00:23If there's an audience out there that is now gaining interest, you know, go with it.
00:30You know, Speed was out in, he was out, you know, learning how to do, throw discus with the world record holder.
00:37And it's like, you know, who saw that?
00:41Who had that on their bingo card?
00:43Like, that was definitely not on mine, but it was so cool to see.
00:47And now it's bringing so much more attention.
00:49It's like, okay, let's capitalize on this.
00:52How do we bring that world into our world and say, hey, you guys like this?
00:57Well, let's go 110% more on that little snippet and, you know, capitalize, make money off it, make business, you know, grow fandoms, grow interests, like grab the new generation.
