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Derbyshire Times
  • 6 days ago
The Bakewell Tart shop relaunch event
Transcript
00:00My name is Duncan Kirk, myself and my wife Faye own the Bakeful Tart Shop.
00:04Can you tell us more about the refurbishment and what you did and why?
00:08Sure, so what we've done as you see looking through, it opened up quite a lot
00:14so it's given a lot of space back to the customer. The idea or what we want to
00:18achieve is a quick and simple process or option for customers coming to Bakeful
00:25that showcases the food that Bakeful is famous for. So it is the Bakeful pudding,
00:30it is the Huntsman pie, it's the homity pie and obviously on top of all that is
00:35the Bakeful Tart for which we are famous. And what makes your Bakeful Tart unique?
00:41So it's the original recipe. We own the original recipe as part of our
00:46intellectual property. So if you were to buy an imitation in a supermarket or
00:51somewhere else, it's a very different product that you'll get. There'll be
00:55flour in the mix that makes it a cake rather than a tart. We use the original
00:59ground almonds rather than almond essence and obviously the the secrets of
01:04the recipe, some of that we don't share as well. Well as the refit and opening up
01:08the floor space for the customer, there's three other things that are quite key to
01:12what we've done. The first one is if you look over there on the far wall, we've got a
01:17huge map of the world and that is an opportunity for customers to put their mark
01:22in the map of where they're from and when they visited. So we get a beautiful
01:25picture of where Bakeful is attracting its visitors from and all corners of the
01:30world. The second thing we've done is we've launched fully recyclable,
01:36sustainable, environmentally friendly coffee cups. There's no plastic lids, there's
01:40no wax in the making, they're a hundred cent recyclable and that's something we
01:44hope other businesses in Bakeful will do. The third thing we've done is we've
01:48developed a piece of world-leading software for allergens, for people with
01:53allergens and intolerances, so that if they come in and say I'm allergic to
01:57whatever it may be, any particular product whatsoever, it will curate the menu and
02:03give them the entirety of the menu that is safe for them to eat. So whatever your
02:07allergy, whatever your intolerance, we have world-leading software that we've
02:11developed here that will give you a very personalized menu experience.

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