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  • 2 days ago
Lose 100 LBS, Win $250,000!
Transcript
00:00This is my friend Madge, and if he loses 100 pounds in the next year, I will give him a quarter of a million dollars.
00:07This is Madge's new home, and he will have his own personal gym, unlimited healthy food, and everything else he needs to lose 100 pounds.
00:15This is actually crazy.
00:17But Madge, there is a catch.
00:19If you step on this red line before you lose 100 pounds, the challenge ends and you get nothing.
00:24If he actually loses 100 pounds, this will be the craziest transformation ever.
00:28This is my home for the next year.
00:29This is actually insane.
00:31See that?
00:32It's my gym.
00:33250K?
00:34That's the goal.
00:35Anything you need to lose 100 pounds, you literally have it here.
00:39This is the longest challenge we've ever done.
00:40This might be one of the longest challenges ever done.
00:42And I didn't know it yet, but the Journey Madge would experience in this video was unlike anything we've ever captured.
00:49It will go down as one of the most powerful stories we have ever shared on this channel.
00:54Honestly, I'm super excited.
00:56364 more days.
00:57I'll see you guys tomorrow.
00:59Good morning.
01:02It's day two.
01:03What do I want for breakfast?
01:04Oh, you know what?
01:05I could make an omelet.
01:06Going from PB&J's, energy drinks.
01:09It's the first breakfast of many.
01:11All right, I guess it's time to start working out.
01:20He just started working out and I think he's already going to bed.
01:23I think it's hitting him just how hard this is going to be, which is why we got him a trainer.
01:26I'm going to go introduce him.
01:27This is your personal trainer, Coach Wall.
01:29You're about to get me shredded, huh?
01:30Yes, sir.
01:31You're about to lose his belly?
01:32Yep.
01:32I can't wait to see this man's skinny and jack.
01:36Come on!
01:37One of the most exciting things about this video is right now, Madge doesn't even know how to squat.
01:41By the end of this video, he's going to be a machine.
01:44Set your butt down towards your heels, drive back up.
01:47I want to poop myself doing that, bro.
01:48How much do you think your life will change once he loses 100 pounds?
01:51I'll just be happier.
01:52Longevity of life, you know, being able to be with my fam.
01:54My niece and nephew, that's really the most important, so.
01:56The beginning of Madge's fitness journey was off to an incredible start.
02:00He stayed active every single day.
02:02Five, good.
02:03Come on.
02:03But since we were only weighing him once a month, he didn't even know how much progress he had made.
02:08100 pounds is tough.
02:09I don't even know if I've lost any weight yet.
02:11Plus, for the first time in his life, he was learning how to eat healthier.
02:14Coach cooking today, he's teaching me how to grill.
02:17That's good, right?
02:18That's so good.
02:18The plan your trainer laid out for you, you've been completing up to 18,000 steps per day.
02:23Yeah.
02:24You've been lifting five days a week.
02:26Correct.
02:26And you've only been eating 2,500 calories a day?
02:29Yep.
02:29This is life-changing, right?
02:30I want to lose this healthily.
02:31This is what I've been eating.
02:32This is what has been getting me full.
02:34This is the new and reformed veg, not the past veg.
02:37Every day of his first month, from the moment he woke up, Madge put everything into losing this weight.
02:42From cooking and eating healthy meals to doing every workout coach designed for him.
02:47And honestly, it was amazing to watch.
02:49This is the face of the man who wants it.
02:51Fantastic job today.
02:52Thank you so much.
02:53Super proud of you.
02:54It has officially been 30 days since Madge began his weight loss journey.
02:58And he has no idea how much weight he has lost.
03:00Let's go find out.
03:01It's been a month.
03:02Let's go.
03:03Yeah.
03:04How you doing, man?
03:05Good.
03:05Oh, my gosh.
03:05He's sweaty, which is what you want to see.
03:07Yeah.
03:08That means he's working hard.
03:09It's been a month in here.
03:10And now it's time for your first monthly weigh-in.
03:13We're going to do this every month until you've lost 100 pounds.
03:18Madge, when you are ready, step on the scale and reveal how much weight you have lost.
03:23Come on.
03:24When you started this video, you weighed 324 pounds.
03:28And now, holy crap.
03:31That is no way.
03:32You lost 20 pounds.
03:34What?
03:35Yeah.
03:36That's insane.
03:3720 pounds.
03:38That's insane, man.
03:39Let's go, baby.
03:40Madge, that's 20% of the total weight you need to lose in this video.
03:44The weigh-in isn't all I had planned for today.
03:46What do you got, what?
03:47Every 30 days, we're going to be introducing challenges where you can add money to the prize pool.
03:52On day one, we tested you.
03:54And you weren't very good at doing push-ups.
03:56So, your first challenge is, on day 60, after your second monthly weigh-in, for every push-up you can do,
04:02I will add $1,000 to the prize pool.
04:04So, if you do 100 push-ups, I'll give you $100,000.
04:08Dude, that's actually crazy.
04:09That's a lot.
04:10Anyways, I'll see you for the next weigh-in.
04:12Bye, Jimmy.
04:12Thanks.
04:13What can we expect over the next 30 days from Madge?
04:15Over time, we're only going to decrease his calories, increase his activity, and up his cardio.
04:21So, it's going to get harder with him as the video goes on.
04:23He is going to suffer.
04:24This is going to get harder for him.
04:26And every 20 pounds Madge loses moving forward,
04:29you'll be able to see a noticeable difference in his physical appearance.
04:33I lost 20 pounds, which is crazy.
04:35This is not like, oh, I lost 20 pounds, let's go.
04:37No, the challenge is lose 100 pounds.
04:39And with Coach Wall's help, I think we're going to crush this.
04:41And crush it, they did.
04:43Oh, whoa, look at this guy, 22.
04:48Madge was the definition of determined.
04:51Between 25.
04:51Alongside the help of Coach and his best friend Chandler.
04:54Question each other, love it.
04:55Yeah, because when the opportunity arises where, hey, Jimmy asked me to do push-ups.
04:58Yeah, if I hit 50 push-ups, I could win 50 grand.
05:01I didn't expect that.
05:02One, two, three, four.
05:06All right, first smoothie ever.
05:07Literally first smoothie that I have ever made in my entire life.
05:10Protein scoop.
05:14Oh, let's hope this is good.
05:17I'm not going to lie, that's pretty good.
05:22I'm just going to do the fruit bowl from now on.
05:24It was obvious that just doing push-ups every day wasn't going to keep Madge on pace to lose his weight.
05:29So, as you might have guessed, Coach was there day in and day out helping him push the bar.
05:34What's up, chat?
05:38How you doing?
05:38What up, big dog?
05:39What a day, man.
05:40I'm almost done here.
05:41You're almost done.
05:42Holy cow!
05:43Sorry, bro.
05:44Come on, man.
05:46Every single morning, make breakfast.
05:48I'll walk my track.
05:49I'll play basketball.
05:50I know, like, a lot of it's the same.
05:51It's literally how my days have been.
05:53This is it, bro.
05:54I'm really doing it.
05:54And I love it.
05:55I'm so grateful for it.
05:56I like how much you're having to pull up your pants.
05:58That means we're on the right track.
05:59Yeah, I hit 15K steps yesterday.
06:0115?
06:01That's all we do here.
06:02Let's go.
06:03Stick, egg, and cheese today.
06:05Every day, it's looking better, right?
06:06Every single day.
06:08Unbelievable.
06:08Now, pushing your body to its limits every single day isn't healthy.
06:12So, we made sure Madge took rest days and got weekly checkups from a doctor monitoring his progress.
06:17You're healthy, doing great.
06:18Your stamina's improved.
06:19So, I think you should continue with the weight loss that you're doing.
06:21That's awesome.
06:22Thank you so much, doctor.
06:23Just got to make my basketball shots, do 20 push-ups, and 20 minutes on a elliptical.
06:28Should be a breeze.
06:29But even after rest days, Madge was still just as locked in as ever.
06:33I have a goal that I wake up every morning and I go to.
06:37Every morning, I choose to win.
06:38I believe in myself.
06:39I believe in myself to the highest.
06:40There's not a doubt in my mind where I can't achieve something that I'm putting into my mind.
06:44Good work this week.
06:45This might be the best week yet.
06:46Your gains, the increases and everything.
06:48Let's just say push-ups have gotten significantly easier.
06:52We're now on day 50, and I brought Madge a special present.
06:56Madge.
06:57What up, baby?
06:57You've been killing it in here.
06:58You've been following your diet, working out consistently, and walking more than five miles a day.
07:03To celebrate, I brought you a gift.
07:05Get out of here.
07:06Madge, you have lost so much weight.
07:10We got you clothes that is one size smaller.
07:12One size smaller than this?
07:13Let's see if it fits.
07:16Oh, yeah.
07:17Oh, yeah.
07:18What do you think?
07:19Does it fit?
07:19Yeah!
07:20Okay, next step is extra large, then large, then a medium.
07:25Wait.
07:25You're on the path, man.
07:27Let's go!
07:28Don't pick me up.
07:28Oh, God, don't pick me up.
07:29Ah!
07:31In 10 days is your next weigh-in and the push-up challenge.
07:36You ready?
07:36I'm ready, man.
07:37I'll see you then.
07:38See you, Jimmy.
07:38Please don't win too much money on the push-ups.
07:40This guy doesn't know I'm about to take all his cash.
07:42Madge was already on pace to win at least another $20,000.
07:46Good work today, man.
07:47Proud of you for that 2XL, baby.
07:49Thanks, man.
07:50Graduated.
07:50Having dropped an entire size in his clothes gave Madge a huge confidence booster.
07:55How's that 2X feeling?
07:56Good.
07:56Yeah, you look great in it, man.
07:57Thanks.
07:58Dude, I'm really proud of you.
07:59This is a big step.
08:00Although, maybe now he had too much confidence.
08:03Over the course of the next few days, Madge seemed to have lost a lot of interest in keeping
08:08up with his goals.
08:09I'm not looking forward to this right now.
08:11Ah!
08:12Yeah, this sucks.
08:14Maybe it was because Coach wasn't there.
08:16Coach is not going to be in for training session today.
08:18Or the weather.
08:19Bro, it's actually snowing!
08:21Madge was just simply not being himself.
08:24I'm tired.
08:29But then, we unfortunately realized just exactly what was bringing him down.
08:34One year ago, I found out my dad passed away.
08:38One whole year ago, my life was changed.
08:41Like, I lost, like, X amount of pounds.
08:43I FaceTimed my dad.
08:44He's congratulated me.
08:45He's telling me, you look great, you look great, you look great, you know?
08:47When you lose a parent, especially just losing someone close, like, it's going to take a
08:51toll on you.
08:52Went from almost 270 back to 324.
08:55In a matter of months.
08:56I'm just so proud of myself to see how far I've come.
09:00I'm not letting him down.
09:02He's with me.
09:02He's watching.
09:04So, luckily, Coach was there for him.
09:07In more ways than just fitness.
09:10I love you to do.
09:11And was beginning to have a profound impact on Madge's life.
09:15Good man.
09:15Made a good son.
09:16Thanks, Coach.
09:17Yeah, brother.
09:18That's true.
09:18I got you.
09:20Thanks for sharing that with me.
09:22It looked like Madge had found strength to keep pushing after all.
09:27It has been over two months since we started this challenge, and I have a surprise for Madge
09:32after his weigh-in.
09:32Jimmy!
09:33Right?
09:34It's game time, baby.
09:35What up?
09:36Let's go.
09:36Before we get into these push-ups.
09:38How much do you weigh?
09:39I don't know.
09:40Let's find out.
09:40Come on.
09:41It's been over two months.
09:43Last weigh-in, you weighed 303 pounds.
09:46And now, Madge weighs...
09:49Oh, my gosh.
09:50I want to see.
09:51I want to see.
09:52286 pounds!
09:53Yeah!
09:54Since the beginning of this challenge, you've lost 38% of your total goal weight.
09:59Where are you going?
10:00Madge!
10:01Come on.
10:02Come on.
10:03I'm going to interpret that as he's very happy right now.
10:05Come on!
10:06Push-up challenge!
10:07Push-up challenge!
10:08Push-up challenge!
10:09Push-up challenge!
10:10As promised, Madge, every push-up you do, I will add $1,000 to your prize pool.
10:14Get in position.
10:15On the first day of this challenge, you weren't exactly the best at push-ups.
10:20How many can you do now?
10:21Let's find out.
10:22When you're ready.
10:24$1,000.
10:25$2,000.
10:27$3,000.
10:28$4,000.
10:30$5,000.
10:31Madge, you're getting rich.
10:32$11,000.
10:33$12,000.
10:34Yo, this is crazy.
10:35$18,000.
10:36$19,000.
10:37$19,000.
10:37$20.
10:38All right, you're up to 20 grand.
10:39Oh, yeah.
10:40Okay.
10:40How many more do you have in you?
10:42I got some, bro.
10:43I got some.
10:44You got more in you?
10:44Madge, look at this right here.
10:46This could go in your bank account.
10:48Let's go.
10:50$25,000.
10:51$26,000.
10:52$27,000.
10:54$28,000.
10:56$29,000.
10:57$30,000.
10:58I'm going for you.
11:01$31,000.
11:03$32,000.
11:03$32,000.
11:04$31,000.
11:06$31,000 push-ups, a.k.a. $31,000.
11:09We'll be added to your prize pool.
11:12Look how red his eyes were, bro.
11:13You just pushed yourself.
11:14I'm very proud of you, man.
11:16You're becoming healthier.
11:17And you've now over 2X'd your push-ups since being in here.
11:20You should be really proud of yourself.
11:21Thanks, Jimmy.
11:22For real, thank you.
11:24And follow me to find out what your next challenge is.
11:27Oh, my gosh.
11:28Wait, why are we going outside?
11:29You'll see.
11:29Your next challenge.
11:31Every dollar you can carry for a lap around this building,
11:34I will add it to your prize pool.
11:35Okay.
11:36That is a size yard.
11:37Well, it depends.
11:38You might get greedy.
11:38And you might try to carry $500,000,
11:41but you can't make it all the way through.
11:43And then you lose.
11:44That's a lot of thinking.
11:45And to top this day off,
11:46which I would say has been pretty good,
11:48I have one final surprise.
11:49Come on inside and come see your family.
11:52Mom!
11:53No way!
11:55No way!
11:57My mom, my sister, my brother-in-law, daddy.
12:00Have fun with your family.
12:01They can stay here as long as they want.
12:02No way.
12:03Mom, you got to hear it.
12:05And over the next few days,
12:07Madge's family did everything they could
12:09to support him in his weight loss journey,
12:11like cleaning the gym and preparing meals
12:14so that he could train for the Money Walk Challenge.
12:17The big focus right now is just to get your grip strength up
12:20and the endurance.
12:21Coach wants me to emulate how it would be
12:24for me to carry duffel bags full of money.
12:26Keep in mind, too,
12:28the faster you walk,
12:29the faster it's going to be done.
12:30We're also working back your shoulders,
12:32your upper back.
12:33The main goal with this
12:34is we're going to be building up
12:35your strength to be able to do some work.
12:37And with Madge progressing so much in his workouts,
12:39Coach's incredible impact on his life
12:42was so great that he became a member of the family.
12:44And with his family visit coming to an end,
13:01and me being halfway around the world
13:03shooting a different video,
13:04for the next few weeks,
13:05Coach and Madge's connection would only grow stronger.
13:08You have one new message.
13:11Yo, my man.
13:12This is so cool.
13:12We get to do this together.
13:13and form this deep friendship, man.
13:15You rock.
13:16The way I've come to know you
13:17over these past couple months, man,
13:18is like you're just a very kind,
13:20caring, compassionate human being.
13:22You're going to positively influence
13:23millions of people.
13:24I haven't thought that far.
13:26I don't know why I got this idea in my head.
13:28What was that like,
13:29jumping in that money?
13:31Ah!
13:33Ah, your turn, Coach.
13:34Woo!
13:34Woo!
13:38Yeah, I don't know if I want to get out of here.
13:40What up, man?
13:40Yo, it's your boy, Coach.
13:41Who this?
13:43And because their bond was so powerful,
13:47what came next was the worst thing
13:48that's ever happened in one of my videos.
13:50And because I was still out of the country,
13:53my head of production had to break the news.
13:58Yo.
13:59Yo.
13:59Hey, how's it going?
14:00Yo, right?
14:01Yeah.
14:02How you doing?
14:03Are you talking I'm fired?
14:04No.
14:05This is bad.
14:06No, I wish that's what I was telling you.
14:08I'll be honest.
14:09But I do have really unfortunate news.
14:13I hate to be a person to tell me this.
14:16Coach Ball was trying to death.
14:18He was a part of the mess.
14:23No.
14:25No.
14:27No, man.
14:28No.
14:29No, don't lie to me.
14:30No.
14:31It's not so bad.
14:32It's not so bad.
14:32It's not so bad.
14:49Oh, my God.
14:50No, no, no, no.
15:03No, no, no.
15:04It's got to be a joke.
15:05Bro, there's no way.
15:08Bro, there's no way.
15:14Over the next few days,
15:16visitors poured in
15:17to help process his grief
15:19while he contemplated the decision
15:21of continuing or stopping this video.
15:23Because ultimately,
15:24whether or not the video continues
15:26was up to him.
15:27You know, both times,
15:29I experience a loss.
15:31It's snowing outside.
15:35Yo, my man.
15:37This is so cool.
15:37We get to do this together.
15:39This is so cool.
15:39We get to do this together.
15:44Coach,
15:45I look at the door
15:46and
15:46I just hope he walks through.
15:56Coach was side-by-side with me
15:57and now
15:59he isn't here.
16:03He was a good dude
16:04and he spoke very highly of you
16:06and he believes in you, man.
16:07The moment I arrived
16:19back in the U.S.,
16:20I went to see Madge.
16:22And I'm choosing
16:22not to play our conversation here,
16:24but essentially,
16:25I wanted to let him know
16:26that his grief was real
16:27and that we could end the video
16:28right then and there
16:29if he didn't want to continue.
16:31We're not pulling the plug on this.
16:32Yeah?
16:32I can't let him down.
16:34I'm doing this for myself
16:35but now it's for Coach 2.
16:40To honor his mentor
16:41and friend,
16:42Coach Wall,
16:43Madge refused to take on
16:45another trainer
16:45for his next challenge.
16:47And in the days
16:48leading up to the money walk,
16:49he gave every ounce
16:50of strength he had
16:51in every single workout.
16:59This is exactly why
17:00I thought that for Madge's
17:01next milestone,
17:03it was only fitting
17:03that I give him something
17:04to honor his dear friend.
17:06Before we do
17:06the Day 100 Challenge,
17:08I wanted to give you
17:08something a little special
17:10that you can put up
17:11on the wall.
17:12Oh, man.
17:17Incredible human being.
17:18I'm so grateful
17:19that I got to, you know,
17:20spend time with him.
17:21Where do you want to put up
17:22your wall plaque?
17:22Literally right at the door.
17:24Coach.
17:25Oh, how are you?
17:27Just looking up at this.
17:29This is going to be my motivation
17:29moving forward.
17:31Thanks, Jimmy.
17:31No problem.
17:33Let's go weigh in
17:33and see how much weight
17:34Madge has lost.
17:35Come on.
17:35100 days ago,
17:37Madge weighed 324 pounds.
17:39And now,
17:40let's see what he weighs.
17:42He lost over 15 pounds!
17:44Yeah!
17:45Meaning,
17:46Madge is officially
17:47halfway through the challenge.
17:49Only one thing left to do.
17:51Let's see how much
17:52Madge can carry.
17:55We have $100,000
17:57that you can win.
17:59That was not supposed to fall.
18:01You can carry as much
18:02or as little as you want.
18:03But if you drop any of it,
18:05you walk away with nothing.
18:06Okay.
18:07How does it feel?
18:08It feels good.
18:08I mean, it feels pretty light.
18:09He's now got 15 grand.
18:11One more?
18:11I'll get one more.
18:12That's an RYR.
18:13All right, that's $40,000.
18:14We push it for 50?
18:16Nah.
18:17$40,000.
18:18That's all for Couture.
18:19Come on.
18:20When you're ready,
18:21cross the star line.
18:23Let's do it.
18:25Let's go, Madge.
18:25All right, he's off.
18:26Oh, Madge, you got this.
18:27All right, he's cooking.
18:28Bro, he is running with that thing.
18:29$40,000.
18:31Don't pass out on us.
18:33Chandler, don't let him
18:34touch the red line.
18:35I'll push you over
18:36before that happens.
18:36For Couture!
18:38For Couture!
18:39Quarter of the way done.
18:40If a single bag,
18:41a single dollar,
18:43touches the pavement,
18:44$1!
18:45You'll lose all 40 grand.
18:46Wait, how the bag's closed?
18:48Yeah?
18:48Most of them.
18:49No!
18:50Hey, you need a break?
18:51You can just put the money down.
18:51No, no break.
18:52Yeah, yeah.
18:53Keep going, keep going.
18:54Three quarters of the way.
18:55I feel pretty tired.
18:57Are you going to pass out?
18:59You're almost there.
18:59Less than 10 steps.
19:01Cross it.
19:02Go!
19:02Go!
19:02Go!
19:03Go!
19:03Go!
19:03Go!
19:04Your prize pool
19:05has now increased
19:06to $321,000.
19:08Go!
19:09Can we make it rain, baby?
19:11Add it to the pie.
19:12Yeah!
19:12Do you remember on day one
19:14how long it took you
19:15to run a mile?
19:1517 and one,
19:1610 miles.
19:18Dang.
19:18For our next challenge,
19:19if you can do a mile
19:21in under 8 minutes
19:22and 30 seconds,
19:23half of your 1 mile time
19:25at the start of the challenge,
19:26I'll add another $25,000
19:28to your prize pool.
19:29I'll see you in 30 days.
19:30You have a lot of time
19:31you need to shave off.
19:32Bro, 8 minutes and 30 seconds
19:33sounds easy,
19:33but that's hard.
19:34We're going to get through it, though.
19:35We're going to give it our all.
19:36Madge started training immediately.
19:38I have to get a baseline today.
19:39I'm going to find out
19:40how long it takes
19:40for you to run a mile.
19:43The challenge is
19:448 minutes and 30 seconds.
19:45We're aiming for
19:46anywhere around
19:47like a 10 minute,
19:4811 minute mile.
19:49I'm dying.
19:52Good Lord.
19:56Oh, damn.
19:59I just ran my first mile.
20:0012 minutes and 50 seconds.
20:02My neck is on fire.
20:03It means I have to shave
20:04five minutes.
20:05It's going to be tough.
20:05This is strictly cardio.
20:08Something that I only do
20:09two times a week
20:10and the cardio
20:11that I do two times a week
20:12isn't even this.
20:13Madge looked like
20:14he was struggling,
20:15so I thought I'd check in
20:16to share something
20:17that might help.
20:17When Shopify heard
20:19about your weight loss journey,
20:20they decided
20:21they wanted to help out.
20:23Inside
20:23is a bunch of gear
20:25that help you train
20:27to get under
20:27eight and a half minutes.
20:29Actual running shoe,
20:30more supplements,
20:31an actual track suit,
20:32better clothes,
20:33better gear.
20:34Here's some balls.
20:35Do you get the point?
20:36This thing is loaded
20:37with things
20:37that help get
20:38your mile time down.
20:39And they're all
20:40from businesses
20:40built on Shopify.
20:42Thanks, Shopify.
20:42Your race is in 20 days.
20:44Shopify, me,
20:45and millions of people
20:46are rooting for you.
20:47Let's go!
20:47Get that time
20:48under eight and a half minutes.
20:49Madge wasted no time
20:50and running
20:51with his new gear.
20:52And he even had
20:53some other ideas.
20:54Let's go!
20:55Come on, man.
20:56You got this.
20:57Don't let me beat you.
21:01The mile's ours.
21:02I'm honestly
21:03not sure if that helped,
21:05but Madge seemed
21:05more fired up
21:06than ever.
21:07And we were all
21:08starting to see
21:08a difference in him.
21:10Madgeroni!
21:11What up, baby?
21:11I noticed something.
21:13Your clothes
21:13are a little baggy.
21:14Wait.
21:15No way.
21:16See ya.
21:17Put the banana down.
21:18We got you.
21:19Clothes one size smaller.
21:21When Madge started
21:22this video,
21:23he was a 3XL.
21:24When you put these on,
21:25you'll officially
21:25be just an XL.
21:26Whoa, whoa, whoa, whoa!
21:31Congrats.
21:3210 days.
21:34We'll see if you
21:34can do the mile.
21:37Madge wasted no time
21:39in getting to work.
21:40And other than yelling
21:41at the prison I built
21:42where I trapped
21:43a cop and a criminal
21:43together.
21:44Hey, yo!
21:45Yo!
21:46He was totally locked in,
21:48but his victory
21:49was far from guaranteed.
21:51Day 130!
21:53Come on.
21:53Are you ready?
21:55Yeah!
21:55I got a change.
21:57Oh.
21:58This is the first time
21:59in 130 days
22:00I've seen him
22:00not in a white shirt.
22:01When we started
22:02this video,
22:03it took you 17 minutes
22:05to run a mile.
22:06And now,
22:07130 days later,
22:09you must do it
22:10in under 8 minutes
22:11and 30 seconds.
22:12Are you ready?
22:14Come on!
22:153, 2, 1,
22:17go!
22:1925 grand on the line.
22:21Let's see if he can do it.
22:22Yeah!
22:24Let's go!
22:261 out of 7 laps now.
22:28Madge is flying
22:29through his second lap.
22:30It's amazing to see
22:31how far he's come
22:32in only 130 days.
22:34When Madge didn't know
22:35where to start
22:35his weight loss journey,
22:37I helped him.
22:38Just like Shopify
22:38helps entrepreneurs
22:40when they don't know
22:40how to start
22:41a brand new business.
22:42Remember at the start
22:43of this video
22:43when you didn't know
22:44how to begin
22:44your weight loss journey?
22:45Absolutely.
22:46That's how it can feel
22:47for brand new entrepreneurs
22:48and exactly why Shopify exists
22:50to help them
22:51start their businesses.
22:52Don't quit on us.
22:53Let's go!
22:54Shopify literally
22:55helped me launch
22:56Feastables
22:56with an online business.
22:58I had no idea
22:58how to set up a store
22:59to fulfill orders,
23:01but thanks to Shopify
23:01we've sold millions of bars.
23:03Water, water!
23:05Uh, thanks.
23:06Hurry up, Madge!
23:08You're running out of time!
23:09There's only two minutes remaining.
23:11His pacing
23:11has slowed down tremendously.
23:12We don't have enough time.
23:13We have to run with him.
23:14Last lap!
23:15Madge, dig deep!
23:16I'm coming with you!
23:17To those of you watching at home,
23:19go start the business
23:20that you've been dreaming of.
23:22Go to shopify.com
23:23slash mysterybeast.
23:24Starting an online business,
23:26it's easier than you think.
23:27You're almost there!
23:28Come on!
23:29Go!
23:31Let's go!
23:32Woo!
23:32I can't believe it.
23:33Madge, you did it in eight minutes
23:34and four seconds!
23:35Congrats, Madge.
23:36Thanks, Jimmy.
23:37You show up for me,
23:37I show up for you.
23:38Who's your show up for?
23:39Coach Wall.
23:40He shows up for me every day.
23:42I show up for him every day.
23:43Congrats on 25 grand!
23:45But more importantly,
23:48let's go see how much weight you've lost.
23:50Turn off the lights!
23:51On day one,
23:52he weighed 324 pounds.
23:55On day 30,
23:56he weighed 303 pounds.
23:58On day 60,
23:59he weighed 286 pounds.
24:01On day 100,
24:02he weighed 271 pounds.
24:05And now,
24:07reveal his weight!
24:10No!
24:13That's 71 pounds!
24:15Since the start.
24:16All right, all right, all right.
24:17Okay, don't hurt it.
24:18Maybe at the end of the video,
24:19we'll lift you up.
24:20When you started,
24:21you were able to dead hang
24:22for six seconds.
24:23In exactly 30 days,
24:25for every second you can hang,
24:27I will give you $1,000.
24:28Get out of here.
24:29And truthfully,
24:29because your hang time was awful.
24:31I brought someone
24:32who literally trains bodybuilders.
24:34This guy has a degree
24:36in biochemistry.
24:37And is the smartest
24:38fitness influencer
24:40I could find,
24:41Jeff Nippard.
24:42Let's go!
24:42Oh!
24:44Woo!
24:47He just did the whole mile thing.
24:48He's on a drill.
24:49I personally think
24:51you can do a pull-up.
24:52I wanted to do a pull-up
24:53my whole entire life.
24:54Just one singular pull-up.
24:55If you can do it,
24:56I'll throw in an extra 10K.
24:57No way.
24:58I got it.
24:58In 30 days?
24:59Wait, Madge,
25:00you can win a lot of money.
25:01These next 30 days
25:02are important.
25:03Yeah, they are.
25:03They're crucial.
25:04And to celebrate
25:04crushing the mile,
25:06Madge and Jeff sat down
25:07to share a little
25:08something special.
25:09The Feastables Cups.
25:10Let's go.
25:10This is something
25:11that I really wanted to have.
25:13You deserve it.
25:13You earned it.
25:14This is a big moment
25:14for me, guys.
25:15Cheers, brother.
25:17That's some good stuff.
25:19This peanut butter
25:20is like real peanut butter.
25:22Bro, it's so good.
25:22It was clear
25:23that in order to
25:24dead hang for a minute,
25:25let alone do a singular pull-up,
25:27Madge would have to
25:28alter his training plan
25:29significantly
25:30to focus on
25:31upper body strength.
25:32Take your grip.
25:32Okay.
25:33And then this is going
25:34to really kind of
25:34shoot you up.
25:35Does that make sense?
25:36So it's giving you
25:37a lot of assistance.
25:38Okay.
25:39Jeff, I'm so sorry.
25:41The main goal for me
25:42is to finish this,
25:44lose 100 pounds
25:44and just make sure
25:45that the world
25:46can hopefully see
25:47a coach's impact.
25:48Operation dead hang.
25:49In only three days,
25:50Jeff really helped Madge
25:51improve his dead hang,
25:52which was not looking good
25:54for my bank account.
25:55This guy is an animal.
25:57Do you want to guess
25:58what it was?
25:58It's probably like 37 seconds.
25:5945?
26:00No way.
26:01Not even the end
26:02of the first week.
26:03Let's go!
26:03With Madge now
26:04set up for success,
26:06Jeff left it up to him
26:07to prepare for the next 27 days.
26:09This is where the real
26:09challenge starts, right?
26:11Now I'm all alone.
26:12On his own now,
26:13Madge was really starting
26:14to see his body improve.
26:15I can feel these chisels.
26:18He started locking in
26:19on everything
26:20from his workouts,
26:21eating only 1,800 calories a day.
26:24We just switched over
26:25to 1,800 calories.
26:26And even having
26:27a strict sleeping schedule.
26:2810 o'clock food cutoff,
26:29sleep by 12.
26:30So for the remainder
26:31of training for the
26:32dead hang challenge,
26:33Madge was really set up
26:34for success.
26:35We're chalked up.
26:36I gotta do three sets
26:36of dead hangs,
26:3710 to 20 seconds.
26:38Every single day,
26:40he improved his hang time.
26:41The day of the challenge,
26:43when it comes down to it,
26:44we're going until, like,
26:46my thumbs actually fall off.
26:48Ah!
26:49I'm so close!
26:51It really just goes to show
26:53that when you put your mind
26:54to something,
26:55anything is possible.
26:57Doing pull-ups,
26:57running miles in under
26:588 minutes and 30 seconds,
27:00carrying a bunch of money around,
27:01doing 40 push-ups straight.
27:03Such an incredible story.
27:06Game day tomorrow, baby!
27:11Day 161!
27:13Let's see how Madge is doing.
27:15Oh, my God!
27:16If I sit stuck in a bra,
27:17I'm literally flooring it.
27:19Madge!
27:19Oh, oh, oh, oh!
27:22It's weigh-in day!
27:23What the?
27:24I think you broke the door.
27:25Bro!
27:26It's the big day!
27:27Are you ready?
27:27Yeah, I'm ready, man.
27:28I'm ready.
27:29This is going to be awesome.
27:30To kick things off,
27:30we're going to see how much you weigh.
27:32My theory is you're actually
27:33pretty close to finishing the challenge.
27:35I feel like it.
27:35And then second,
27:36we're going to dangle you
27:37100 feet in the air.
27:38What?
27:42And every second you hang,
27:43you win $1,000.
27:45Okay, hold on, hold on.
27:46Hey, don't worry about it.
27:47Let's weigh in.
27:47Oh, man.
27:48What do you think
27:48that number will say?
27:51246.
27:51Madge has done 10,000 steps a day,
27:54followed his diet perfectly,
27:55not skipped a single rep
27:57on his workouts.
27:58Hop on.
27:59Let's go!
28:003, 2, 1.
28:03Reveal the weight!
28:05Oh!
28:05No!
28:07234 pounds.
28:08What?
28:09No, no!
28:11No, no!
28:12Yeah!
28:13You only have 10 more pounds to lose.
28:16And then this video is over.
28:17If you play your cards right,
28:18you could be out of here
28:19in the next 30 days.
28:20Thanks, Jimmy.
28:20All right.
28:21But now you need a lock-in!
28:22Come on!
28:23Let's go outside.
28:25Today we find out
28:26how long I can dead hang for.
28:28I have no idea
28:29what Jimmy has in store for me.
28:30All I know is there's a crane,
28:32a platform,
28:33and a bar for me to hang from.
28:34100 feet in the sky,
28:37and $1,000 for every second
28:39you can hang.
28:41Madge,
28:42are you ready?
28:443,
28:452,
28:471.
28:49Okay, here we go, man.
28:50All right, the time has started.
28:524 seconds,
28:535 seconds.
28:54Hey, Madge, look down.
28:55Look down.
28:55Oh, my gosh.
28:56Does that scare you?
28:57Not at all.
28:57Oh, my...
28:58Wait, get a shot of this.
28:59This is real.
29:00Look at that.
29:0015 seconds has gone by.
29:02You've already doubled
29:03your first time.
29:04Madge has now won $20,000.
29:06Does light work for you, bro?
29:07Do not quit!
29:08You're almost there, Madge.
29:10You're almost there, brother.
29:17You're the one
29:18that's going to accomplish this.
29:1930 seconds!
29:20Focus on your breath.
29:21Don't listen to Jimmy.
29:22These hands are given out.
29:23His face is getting red.
29:24Don't regret this!
29:27Bro,
29:27you think I'm not watching you.
29:3140 seconds!
29:32I got eyes on you
29:33at all the time.
29:34Keep pushing.
29:35Don't stop.
29:3550 seconds!
29:37You don't have to follow
29:37your diet plan.
29:38You don't have to stay
29:39inside this red circle.
29:40You don't need to do anything.
29:41You don't even need to do this,
29:42but you're choosing to do this.
29:45Let's go, Madge!
29:46Your prize pool is now $400,000.
29:48His arms are shaking.
29:49You're almost there.
29:50I can't open my eyes.
29:5160 seconds!
29:55The hardest heart
29:56of all this,
29:57obviously,
29:58is the connection
29:58that I had with Coach.
29:59It sucks that
30:00we're so close.
30:04He just dropped.
30:05A minute and one second!
30:06Oh, my God!
30:06The entire platform!
30:08Six seconds
30:09to 60 seconds.
30:10That's 10X!
30:12Hello?
30:12That's 60,000!
30:14I'm so proud of you, man.
30:14Let's go, man!
30:15You officially made it
30:16a minute and one second.
30:18Let's go!
30:18But we're not stopping there
30:20because, as you'll remember,
30:21if he could do a pull-up,
30:22I'd throw in an extra 10K.
30:23Let's go, man!
30:24You ready?
30:25I'm ready.
30:26Big breath,
30:26and then you're gonna drive
30:28as hard as you can,
30:29chest to the bar.
30:32Let's go!
30:33Oh!
30:34Let's go!
30:36Can you do another one?
30:37Let's go!
30:39Let's go!
30:39Wait, three!
30:41Wait, he doesn't need help.
30:42Let's go!
30:43Let's go!
30:45Let's go!
30:46No way!
30:49Let's go fill up the prize pool.
30:50I've never seen Madge
30:51this happen before.
30:52I told you I was gonna
30:53break the bank today.
30:54There we go!
30:55$71,000 has now been added
30:58to the prize pool.
30:59What the heck?
30:59I know you're on cloud nine,
31:01arguably the best day of your life,
31:02but I do have to give some bad news.
31:03That was the final challenge.
31:06No, losing 100 pounds
31:07is the final challenge.
31:08Okay, yes,
31:08but that's the final micro challenge.
31:10Okay.
31:11So, we will start weighing you
31:13every day.
31:13Let's go!
31:14And when you officially lose
31:15the next 10 pounds,
31:16the video's over.
31:17All right, good luck, man.
31:18Thanks, Jimmy.
31:21Madge has only 10 pounds
31:22left to lose.
31:23So, at this point,
31:24it had become clear
31:25that he was on track
31:26to hit his goal weight
31:27within the next month.
31:30So, it started out
31:31a quarter million.
31:31Now, it's at $417,000.
31:33It was actually insane.
31:34Now that it's my final 10 pounds,
31:36we are coming to an end, man.
31:38These may be my last few weeks
31:39in here.
31:40It's definitely a bittersweet feeling.
31:41It's kind of crazy
31:42how far we've come
31:43in less than six months.
31:44It's like, I look at myself
31:45like, who is this person?
31:46If my old self
31:47walked through that door
31:48right there, right now,
31:49you're like, who is this?
31:50I've seen the seasons change
31:52while I've been in here.
31:53Wow, look at that!
31:54I've been inside
31:55of a red circle,
31:57basically away from everything.
31:59I'm just, I'm so grateful.
32:01I'm so thankful
32:02for the experience.
32:03Coach being the biggest impact
32:04of this whole thing.
32:06God rest his soul.
32:07And I know he'd be proud of me.
32:08He said this one thing.
32:10It's so cool
32:10that we get to do this together.
32:11It's so cool
32:12we get to do this together.
32:12While Coach gave Madge
32:15all of the tools he needed
32:16to lose 100 pounds,
32:18when he does finally
32:19leave the circle,
32:20it will be up to him
32:20to apply what he's learned
32:22to his everyday life.
32:23The journey's almost over.
32:24Psych, the journey's
32:25almost over in here.
32:26The real journey
32:27starts on the outside.
32:28I have the clothes
32:29that I wore
32:29when I first got in here.
32:31I'm gonna try them on.
32:32Let's just say
32:32we lost a little bit of weight.
32:34Bro, look how baggy these are.
32:36Seeing Madge
32:37trying on his old clothes
32:38gave me an idea.
32:40What if he could try
32:41on his old body?
32:42This is a bodysuit
32:43that is a one-to-one replica
32:45of Madge on day one.
32:47No joke,
32:47we scanned your body,
32:49saw exactly where you lost fat,
32:51and created this suit.
32:51Oh my God!
32:52Bro, there's no way
32:52this is me.
32:53That's literally
32:53another human being.
32:55Let's put it on.
32:55I gotta wear this?
32:56175 days ago,
32:58you wore this every day.
32:59This is so crazy!
33:00I wanna see myself real quick.
33:02Oh my God!
33:05No way!
33:06This fat suit
33:07weighs exactly 97 pounds.
33:09He is now
33:10back at his starting weight.
33:11You probably forgot
33:12what life used to feel like.
33:13Let's do a lap.
33:14I hope this helps you realize
33:15how much you've changed
33:16throughout this video.
33:17Alright, let's try it out.
33:18Here's footage of him
33:19actually running a lap
33:20on day one.
33:20If you think he's being dramatic,
33:22go pick up 97 pounds,
33:24and you'll see
33:24that's a lot of weight
33:25to have on your body.
33:26There you go.
33:29You like your day one body
33:30or your day 175 body?
33:32Of course my day 175 body.
33:33And since we were
33:34weighing Madge every day,
33:35we were seeing him
33:36get closer and closer
33:38until he was only
33:39a half a pound away
33:40from his goal
33:41of 224 pounds.
33:42Oh my God.
33:43You have no idea
33:43how close you were.
33:44Wait, wait, wait.
33:45Catching around?
33:47Oh!
33:48Seeing just how far
33:50Madge had come
33:50from his old self
33:51made it pretty clear
33:52to everyone
33:53that it was probably time
33:54to do his final weigh-in.
33:56Today could be my last day.
33:58It's crazy.
33:59Six months,
33:59half a year.
34:00Today could be the day.
34:01All the hard work
34:02paid off
34:02or we're still
34:03half a pound away.
34:04Over these six months,
34:05Madge slashed his daily
34:06caloric intake
34:07by 600 calories,
34:09decreased his fat mass
34:10by over 50%.
34:11He also did 3,950 push-ups
34:14and made 17,600
34:16basketball shots.
34:17And according
34:18to his doctor,
34:19if he keeps this up,
34:20he will have extended
34:21his lifespan
34:22by around five years.
34:24But before we know
34:25if this is his final weigh-in,
34:26we had a message
34:27from Madge to himself.
34:29This is actually a video
34:29from day one.
34:30Play it.
34:32Madge,
34:33you're looking lean,
34:34you're looking healthy,
34:35you're looking bald,
34:37beautiful as ever.
34:38But most importantly,
34:39you don't want to go back
34:40to what you're looking at now.
34:42This is something that
34:43you never want to feel again.
34:44Once you break that barrier,
34:46you continue to push on
34:48and push through,
34:49you'll never want
34:50to get back to this.
34:51This is something
34:51that you're going to do
34:52for the rest of your life.
34:54I'm not going to let you fall off.
34:56100%.
34:57178 days ago.
35:00Dang, man.
35:00That's crazy.
35:03Madge,
35:03it's time.
35:05I gathered all your best friends,
35:06even David Letterman.
35:08David Letterman!
35:10Yeah!
35:10He told me he was a fan of his show,
35:11so I brought him out.
35:12Good luck!
35:13This could be the final weigh-in.
35:15Okay.
35:15Last time.
35:29Reveal the results!
35:30And before he goes out
35:49to see his family,
35:50we're going to do something
35:51a little different
35:52and jump forward in time
35:53to show you his full transformation.
35:55Here it is.
35:56After half a year.
35:57Wait.
35:59Yo!
36:02Bro!
36:05I'm going to get married.
36:06I'm going to get married.
36:08178 days in this circle.
36:10Take your hand off your eyes.
36:12We brought your family out!
36:14Yeah!
36:17Let's go!
36:19Let's go!
36:19Let's go!
36:21You're going to be so high!
36:24I love you, Mom.
36:25You know, without Coach Wall,
36:26I wouldn't have been able to do this.
36:27And he said it would be so cool
36:28that we get to do this together.
36:30And today's that day
36:31that we get to do this together, right?
36:33Oh!
36:33Thank you guys for watching!

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