00:00I was thrilled to hear that F1 is going to be shown in 40X because it is such a visceral feeling to be in one of these cars.
00:10For people that want a more extreme cinema experience and really want to physically feel it, 40X is an incredible way to experience this film.
00:20Formula 1 is kind of the ultimate expression of human performance.
00:25Only 20 people get to drive a Formula 1 car every year. Getting an audience to experience that, that was the goal of this, to capture that feeling.
00:33What I was really impressed with the 40X experience is the fine tuning of the motion of the chairs.
00:39It's more than side to side and front to back. I was actually feeling the curbs as the car went over them.
00:45When the action kicks in, there are a couple places where I said, oh, I think we can go even a little further there.
00:50So it was fun to tune the experience to the movie.