A new range of cakes have been made with love at Genesis Bakery in Magherafelt.
After a year in development, the historical bakery (established in 1968) has proudly unveiled its most exciting own-brand innovation with the nine uniquely flavoured Afters cakes.
This new range of handcrafted cakes are made with love and designed to elevate everyday teatime moments into indulgent experiences.
This Afters collection reflects Genesis’ renowned ability to blend heritage and tradition with innovation, a skill that has been perfected as the trusted bakery partner to some of the UK and Ireland’s leading retailers, including M&S and Tesco.
Created entirely in-house by Genesis’ 200-strong team, including 55 skilled finishers across four dedicated teams, each cake is hand finished with pride. Every sponge, swirl, sprinkle, and spoonful of buttercream or jam has been meticulously handcrafted, tested, and perfected to meet the highest quality standards.