From duck lips to beehives, fashion history is full of questionable choices! Join us as we rank the most controversial beauty and fashion trends across the decades. We're breaking down these style disasters into tiers, from slightly questionable to absolutely horrifying. Which trends do you think deserve the lowest rank?
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00:00Bonjour, mesdames, mesdames.
00:03It gives me great pleasure to be your Cicerone
00:05on our adventurous little voyage into fashion land.
00:08Welcome to Ms. Mojo,
00:10and today we're counting down our picks
00:11for the most egregious style statements
00:13from the last 10 decades
00:15that should have never seen the light of day.
00:17Join us as we rank these aesthetic low points
00:19from tiers S through D.
00:20S being the equivalent of a dumpster fire
00:22and D the lesser evil.
00:24Do you prefer fashion victim or ensemble challenge?
00:27The 2010s
00:32Call it recency bias or denial,
00:34but the 10s were rather tame.
00:36The Cool Kids Club turned to subtle offenses
00:38like rocking harsh dip dye in the name of ombre.
00:40I thought it looked so amazing,
00:42and I know I've seen a lot of celebrities
00:44doing the whole pink ombre on their hair,
00:47and as soon as I saw Demi Lovato's,
00:50it's like something just clicked in my brain.
00:52Something was like, you know, really,
00:53you really should do this.
00:54They completed the look
00:55by slipping on some shutter shades
00:57channeling Kanye West,
00:58which we now know
00:59wasn't the flex we made it out to be.
01:01However, it was another trend
01:03that tainted the 2010s.
01:05This is Malibu.
01:05Malibu lip liner.
01:07And I kind of put it all over my lips.
01:10I would put Libra right in the center.
01:13I had it out.
01:15And that, ladies and gentlemen,
01:16is my jam.
01:19When Kylie Jenner shook the internet
01:21with her newly filled lips,
01:22it sparked a movement powered by insecurity.
01:25The rise of duck lips
01:26profited cosmetic surgeons and KJ,
01:28who capitalized on her impact
01:30by launching lip kits
01:31for overdrawing your pout.
01:32Although pervasive,
01:33the new look elicited
01:34no more than an eye roll.
01:36So this decade gets a D.
01:37I mean, like,
01:38I already have lipstick
01:39all over my face.
01:40I don't feel like
01:41I could walk out of here
01:42and be like,
01:43check me out, guys.
01:44Like, I'm totally me right now.
01:46The 2000s.
01:47The aughts had a revolutionary
01:49sartorial identity.
01:50Fashion today owes its low-rise jeans
01:52and rimless glasses to Y2K.
01:54However,
01:55with timeless wins
01:56came disastrous fails.
01:58There are no rules in this house.
02:00I'm not like a regular mom.
02:01I'm a cool mom.
02:02One such 2000s wardrobe staple
02:04was the velour tracksuit,
02:05courtesy of Juicy Couture,
02:07because if Paris Hilton
02:08was wearing them,
02:09they had to be cool, right?
02:10Wrong.
02:11Elevated pajamas
02:12are not a serve.
02:13Another Hilton-led craze
02:14was flaunting tiny dogs
02:15as accessories,
02:16which sometimes led
02:17to their abandonment
02:18when the fad passed.
02:19Still,
02:20nothing compares
02:21to the tragic trifecta
02:23of Uggs
02:23with miniskirts over pants.
02:25You screamed at me
02:26when I wore Ugg boots
02:27with short skirts
02:28because you said
02:29that that was your look.
02:31It was everyone's look, sass.
02:33Even the mighty Beyoncé
02:34fell victim to the curse
02:35of the Ugg
02:35and styled it with a skirt.
02:37How could mere mortals
02:38like us stand a chance?
02:39This trend is going
02:40straight to tier A.
02:42By this time tomorrow,
02:43Daniel and Bradford
02:44will be as out
02:45as Ugg boots.
02:46I can't wait.
02:47The 1990s.
02:49This decade oscillated
02:50between extremes.
02:51Slinky slips
02:52and baggy grunge fits
02:53were all the rage.
02:54But the dark side
02:55of 90s style
02:56was confusing at best.
02:58You'd imagine life
02:58was all sunshine and roses
02:59with how prevalent
03:00Blossom hats were.
03:01Stop all your fussing.
03:03Slap on a smile.
03:05Come out and walk
03:06in the sun for a while.
03:09This absurdly large millinery
03:10was the embodiment
03:11of toxic optimism.
03:13Simultaneously,
03:13the bleak heroin-chic aesthetic
03:15was in vogue,
03:16promoting the unhealthiest
03:17beauty standards.
03:18However,
03:19participants in these trends
03:20still had hope for redemption,
03:21which wasn't the case
03:22for enthusiasts
03:23of the infamous skinny brows.
03:25It's like a baby caterpillar
03:27chasing its mama.
03:29Look, you gotta help me out, okay?
03:31Look, I have a magic marker.
03:32I want you to fill in
03:33the skinny one
03:34so I don't look stupid
03:35for my pictures.
03:35Okay, first of all,
03:37this is green.
03:3890s kids who gave in
03:39to the temptation
03:40of plucking their eyebrows
03:41down to a pencil-thin line
03:42only for the hype to fade
03:44will never recover
03:45from the trauma.
03:45For this,
03:46off to tier A
03:47the 90s brows go.
03:48Don't say a word!
03:52The 1980s.
03:53The final boss
03:54of unforgivable fashion choices
03:56during this period
03:57was preceded by
03:58a few weaker villains.
03:59As he turned my chair around
04:01to face the mirror,
04:03I saw it.
04:06He permed me!
04:07The 80s perm
04:09left unsuspecting victims
04:11with irreversible
04:12chemical damage for life.
04:13Similarly,
04:14rubber bracelets
04:15never looked half as fabulous
04:16on ordinary people
04:17as they did on Madonna.
04:18However,
04:19the fashion industry
04:20really set us up
04:21for failure
04:21when it gave us
04:22the MC Hammer Pants.
04:24You can't touch this.
04:27You can't touch this.
04:30These saggy messes
04:31popularized by
04:32the eponymous rapper
04:33were a test to see
04:34how far humanity
04:35would go to fit in.
04:36Needless to say,
04:37the results were disappointing
04:38because people
04:39couldn't get enough of them.
04:40So,
04:41the MC Hammer Pants
04:42must be buried
04:43deep in our collective
04:44unconscious
04:44and never spoken of again.
04:46We're banishing them
04:47to the S tier.
04:56The 1970s.
04:58Something strange
04:58was afoot in the fashion world
05:00during the disco era.
05:01Punk rockers
05:01like the Sex Pistols
05:02had fans sporting
05:03safety pin piercings
05:04all over their faces.
05:05Meanwhile,
05:06renowned designers
05:07were pushing their
05:08shoulder pad agenda
05:09down women's throats.
05:26Neither of these
05:27had the X factor
05:28to make them
05:28truly repulsive though.
05:30That's where
05:30patchwork skirts came in.
05:32I found I couldn't
05:32concentrate.
05:35What's the matter?
05:37You?
05:38Now,
05:38we get that
05:39patchwork garments
05:40popped up
05:40during desperate times
05:41and their 70s iteration
05:43was born out of
05:44a preference
05:44for sustainability
05:45among hippies.
05:46However,
05:46with all due respect,
05:47we are here to hate.
05:49So,
05:49we just can't ignore
05:50how aesthetically
05:51challenged they were.
05:52As Zoomers would say,
05:53they're painfully mid.
05:54So,
05:55tier B
05:55is where they belong.
05:56That is the ugliest
05:57effing skirt
05:58I've ever seen.
05:58The 1960s.
06:00The defiant,
06:01non-conformist energy
06:02of the counterculture decade
06:03has our respect.
06:04However,
06:05girl groups like
06:05the Ronettes
06:06making white lipstick
06:07a thing
06:07took the rebellious
06:08spirit a bit too far.
06:09This pale makeup
06:17was a jarring contrast
06:18to the vividly
06:19patterned tights
06:20that became a must-have
06:21during this time.
06:22That said,
06:22the real center of attention
06:24was a different beast
06:25entirely.
06:35Ladies donned beehives
06:37on their heads.
06:37Or,
06:38that's what they called
06:38the supersized bouffants
06:39they hauled around
06:40atop their crowns.
06:41The big hair illusion
06:42was created
06:43by teasing one's locks
06:44to death
06:44and setting them in place
06:45with gravity-defying
06:47hairspray.
06:47Naturally,
06:48hair health
06:48was severely compromised.
06:50And for that,
06:51this trend
06:52deserves to be
06:52in tier A.
06:53Your hair is your glory.
06:55There's a scripture
06:55in the Bible,
06:56but I think we might
06:57have overdone it.
06:58The 1950s.
06:59Post-war fashion
07:00in the West
07:00saw much hullabaloo
07:01over the ideal
07:02feminine silhouette.
07:03You mustn't give up
07:04the Battle of the Bulge.
07:07Look who's talking
07:08fatso.
07:08You didn't get
07:09that corporation
07:10on lettuce
07:10and tomato sandwiches.
07:11Yeah,
07:12but sweetie,
07:12nobody pays
07:13to look at me
07:14in an evening gown.
07:15Dior's new look,
07:16which originated
07:16in the 40s
07:17and was favored
07:18well into the 50s,
07:19presented an hourglass shape.
07:21As a response,
07:22Chanel came out
07:22with the more relaxed
07:23tweed suit.
07:24There were also
07:25a few hard misses
07:26like the poodle skirt.
07:27However,
07:28many women found
07:29personal hell
07:30in the eternally
07:31uncomfortable bullet bras
07:32normalized by sweater girls
07:33like Marilyn Monroe.
07:34Once I was in Atlantic City
07:36and all the gentlemen
07:37in the hotel
07:37wanted to sit at my table.
07:39Well,
07:40I can't understand that.
07:41Some of them
07:42even went to the head waiter
07:43to give him money.
07:44Despite their disturbingly
07:46conical shape,
07:47these undergarments
07:47were absolutely pointless,
07:49serving no purpose
07:50other than catering
07:51to the male gaze.
07:52However,
07:53just because it would be
07:54a generalization
07:54to suggest that
07:55all women who adopted
07:56the style were sexualized
07:58against their will
07:58will relegate this trend
08:00to tier C.
08:01Hey, look,
08:01someone's coming.
08:06Oh, dear,
08:07what'll I do?
08:09Quick,
08:09hold this around
08:10your neck tight.
08:11The 1940s.
08:12This was a dark time
08:13in world history,
08:14so innovation in fashion
08:16came mostly
08:16in the form
08:17of utilitarianism.
08:18Tell us more,
08:20oh, teacher,
08:22tell us more,
08:23more, more.
08:25As resources
08:25became scarce,
08:27accessories like hats
08:28were impacted.
08:29Thus,
08:29smaller designs
08:30like fascinators
08:31and doll hats
08:31were favored
08:32over more flashy options.
08:33However,
08:34in this attempt
08:35to make the best
08:35of what's available,
08:36menswear-inspired hats
08:37were shrunk
08:38into comical
08:39miniature versions.
08:40I'm gonna send
08:40a military escort
08:41to take me
08:42to the train tonight,
08:43but I thought
08:43that was too much.
08:44That is too much.
08:46Way too much.
08:47You couldn't possibly
08:48take someone seriously
08:49when they were serving
08:50Charlie Chaplin realness
08:51with their tiny derby.
08:52That said,
08:53as this was a fashion faux pas
08:54influenced by
08:55wartime restrictions,
08:56we'll go easy on it
08:57and place it in tier C.
08:58Focus on your fur chapeau
09:00like this black Persian
09:01sailor hat.
09:03The 1930s.
09:04Inspired by Hollywood stars
09:05who sold an escapist fantasy,
09:07one group of women
09:08during this decade
09:09opted for the fanciest
09:10Greek goddess drip.
09:11In the wake
09:11of the First World War,
09:13the other half
09:13started going out to work.
09:15A significant way
09:16this affected fashion
09:17was by causing
09:17the decline of gloves.
09:19I've had two years
09:20to grow claws,
09:21mother.
09:22Jungle rain!
09:23As these inefficient
09:24accoutrements
09:25left the spotlight,
09:26manicures took their place.
09:27However,
09:28snobs associated
09:29painted nails
09:30with being unkempt.
09:31Who has nails
09:32like these?
09:34Everybody?
09:35Well,
09:35tomorrow I would like
09:36to see clean fingers.
09:38In response,
09:38the girlies reached
09:39for the half-moon manicure,
09:41where the base
09:41of the nail
09:41and its tip
09:42were left devoid
09:43of lacquer
09:43to prove they
09:44were well-groomed too.
09:45The style caught on,
09:46even among celebrities.
09:48In hindsight though,
09:49it looked incomplete
09:50and was screaming
09:51for validation.
09:52The lukewarm
09:52tier D
09:53is calling its name.
09:54Grin and bearish?
09:55Oh no,
09:56now that I know,
09:56do you think
09:57I'll stand by it?
09:57Oh please,
09:58Mike.
09:59This can only
09:59mean one thing
10:00for us.
10:03I thought I'd rather
10:04have you hate me
10:05than love me.
10:05The 1920s.
10:07The spirit
10:07of the jazz age
10:08was characterized
10:09by liberation
10:10from societal expectations
10:11and corsets alike,
10:12thanks to the popularity
10:13of pretty little
10:14flapper dresses.
10:15However,
10:15such freedom
10:16was not found
10:17in the beachwear department.
10:18Sleeping beauties
10:19at 1925 bathing spots
10:21look like this.
10:22The fact that swimsuits
10:24were even a thing
10:24back then was radical,
10:26but conservative codes
10:27of conduct dictated
10:28their design.
10:29Thus,
10:29the bathing dress
10:30made out of
10:31tacky taffeta was born.
10:32Now we just have to find
10:33the wimple that goes with it.
10:34Give me that please.
10:35Now,
10:35modesty is understandable
10:36given the era,
10:37yet what's baffling
10:38is that a lady
10:39could go right to jail
10:40if her swimsuit
10:41was supposedly too short.
10:43Besides,
10:43they had to be paired
10:44with stockings and shoes.
10:45That feels like
10:46the real crime,
10:47and so tier A
10:48is where it'll go.
10:49One good laugh
10:50deserves another,
10:51so here's a second look
10:53at the best in beachwear
10:54in 1921.
10:57Before we continue,
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11:13In conclusion,
11:14after careful deliberation
11:15on the edge
11:16of crashing out,
11:17we have our fashion
11:18and beauty trend tier list.
11:19In the unholy S tier
11:20sit the cursed 80s
11:21MC Hammer Pants
11:22that we would delete
11:23the existence of
11:24if we could.
11:25The 20s, 60s, 90s,
11:26and 2000s
11:27are in the acutely
11:28aggravating A tier.
11:29The 70s deserve
11:30a bombastic side-eye,
11:32and so we put them
11:33in tier B.
11:33Meanwhile,
11:34the 40s and the 50s
11:35are in the mildly
11:36annoying tier C.
11:37Finally,
11:38we weren't too pressed
11:39about the 30s
11:39and the 2010s,
11:41which leaves them
11:41in tier D.
11:42Funnily enough,
11:43we're only halfway
11:44through the 2020s,
11:45but we can already
11:46see some contemporary trends
11:47that could potentially
11:48shake up this ranking.
11:49From soap brows
11:50to buckle fat removal
11:51and caterpillar lashes
11:52that crawled straight
11:53out of an eldritch nightmare,
11:54this decade may just
11:56be the WOT,
11:57aka the worst
11:58of all time.
11:59Catastrophe.
12:02Just go.
12:03Which trend
12:04from the 2020s
12:05do you think
12:05is a hot mess,
12:06and have you hopped
12:07on that bandwagon?
12:08This is a safe space,
12:09so feel free to confess
12:11in the comments
12:11down below.
12:12I'm wearing these cute
12:13like jogger slacks
12:15with a crop top.
12:16I love crop tops.