Trump Media and Technology Group plans to raise $3 billion through a mix of equity and convertible bonds to purchase crypto assets, according to the Financial Times. The announcement may come at this week's Bitcoin 2025 event in Las Vegas. The move aligns DJT with a trend among public companies adding bitcoin to their balance sheets, inspired by Strategy Inc.'s model under Michael Saylor, according to CoinDesk. Earlier this year, Trump Media revealed plans to launch a financial services arm centered on crypto and custom ETFs, including a potential partnership with Crypto.com.