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T-POP — Thai Sound, Global Stage
The Nation Thailand
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5/27/2025
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News
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00:00
T-pop, short for Thai prop, refers to Thai pop music culture, which has been around since the
00:06
1980s. Influenced by Western, J-pop, and later K-pop trends, the term T-pop gained traction around
00:14
2020 as a part of a push to promote Thai artists globally. Earlier, pop eras were dominated by
00:21
major labels like RS and GMM Grammy. Today, acts like For Eve, Pixie, Bus, Proxy, and Jeff Sauter
00:29
are reshaping the industry with polished production, strong choreography, and online
00:34
fan culture. Platforms like T-pop stage launched in 2021 have helped boost visibility at home and
00:41
abroad. T-pop is growing in popularity all over the world, in Southeast Asia, in Latin America,
00:47
in Europe, all through social media.
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