The New Product Innovation Award, sponsored by Farming Life and Farm Week, was presented to Farmdrive at Balmoral Show on Wednesday.
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00:00Congratulations on the award that you've won, New Product Innovation.
00:05Can you tell us a bit about FarmDrive?
00:07Yeah, so we're both called Garth.
00:10We both created a livestock management software for using our own personal farms.
00:14And over the last two years it's just grown phenomenally across Northern Ireland
00:18where now we have over 20% of the cattle population using FarmDrive.
00:22So it's basically a livestock management tool for farmers to allow them to track their compliance,
00:26sustainability and all that will lay their profit on their farm.
00:29And then we pass that information down if the farmer allows us to
00:33for supply chains and retailers to help with their scope emissions and basically food supply security.
00:41And what retailers are you working with?
00:44We currently work with Marks & Spencers through ABP
00:47and we also do work with Foil Research and their Research Innovation Farm in Cookstown.
00:53And any big plans then for the future?
00:56Yeah, we'd like to grow into Europe and maybe DES as well.
01:01Be great.
01:02And what does winning this award mean for yourselves, the recognition?
01:06It's phenomenal because it's the first time they've ever launched a competition like this at Balmoral Show
01:11which means something special to us for being so new as well.
01:14But it basically allows us to get a better foothold especially with the Farm Week
01:19and allows us to push our product out to those that maybe haven't heard about it before.
01:24And so how do you have people find out more? Are you on social media?
01:28Yeah, we're on social media. Our website is farmdrive.io and we're on Facebook, Instagram and TikTok.
01:36We'll see you all right back to you soon.