Larry Nance Jr explains how he invested in Leeds United

Leeds United investor Larry Nance Jr explains how his Elland Road investment journey began with 49ers Enterprises and why the club 'feels like home'.

Transcript

00:00um so like i said i've been i've been passionate about this sport for as long as i can remember

00:11so i yeah i've always just watched it been a fan of played the video games all every consuming

00:16every bit that i possibly could um and then a little later into my nba career when you know i

00:23signed uh you know i signed some contracts that meant i'd stay around for a while and i meant i

00:28i've got a career here um i started looking into getting involved i didn't know what that meant

00:33um whether it was hey i'd love to watch some film and maybe scout some kid in you know in you know

00:43it's just learn in any way i could and so i started you know dabbling in like in in that world just

00:50trying to get my name out there and and um another another co-investor and a good friend of mine tj

00:56mcconnell actually is the one that that kind of turned my attention to uh to lead specifically um

01:03and once he did it was i took a visit me and my wife took a visit and it was just like like i'm

01:11from cleveland again like come from a blue collar you know working town like it's it's very we are

01:17we are passionate cleveland sports is all we have in cleveland so the browns the guardians the brown like

01:24the calves like that's just who we are that's what we do we go to the games we talk about it

01:28and after visiting leaves being at a game and then just like walking back meandering back up

01:34into town center with everybody after the game it's just kind of like this is home this feels like

01:40these are my kind of people like this is very for you know for midwestern working class like

01:45and and uh i don't know just it it was a fit right away

01:51you