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Gitex Technology Week brings latest tech solutions to Dubai
Gulf News
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2/12/2025
Gitex Technology Week brings latest tech solutions to Dubai.
The 36th Gitex technology Week, the largest ICT exhibition in the Middle East, Africa and South Asia, opened doors to trade and businesses
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00:00
JITEC Technology Week 2016 has actually accomplished multiple goals this year.
00:12
We've actually accomplished the goal of being the most global startup movement in the world
00:16
for 2016.
00:18
We have over 60 countries participating this year.
00:21
I think one thing that we really focused on tremendously is when people talk about innovation,
00:25
we've actually really delivered it.
00:27
We've done as much recruitment as possible to really outsource or to bring in the best
00:32
of the best involved in virtual reality, augmented reality, artificial intelligence, companies
00:36
that are really focused on immersive technology while making sure people understand that these
00:40
technologies can be applied on our daily lives.
00:44
The most important or the most famous which we have brought is the Balloon Camp.
00:48
Balloon Camp is a drone-based balloon which flies over mega events to give a 360 view
00:56
and for an immersive customer engagement or a spectator engagement.
01:01
The second product which we have brought in is the transparent display.
01:06
This transparent display looks like a plain glass, but when you want it, you can display
01:11
information, for example, discount or if there is festivity or some sort of a sale, etc.,
01:19
it can show up on the screen.
01:22
We are showing the latest technology of our digital signage and we are emphasizing on
01:27
the OLED technology.
01:28
OLED technology is a new technology that is coming from the old LCD technology, but it
01:35
is much improved.
01:36
OLED is basically organic light-emitting diode, lighting itself up with electricity, so you
01:43
do not need the backlight.
01:45
While we don't need the backlight, basically we made it thinner, not thicker like the LCD.
01:51
And also it gave us the ability to bend it inwards or outwards, so now we can do a total
01:58
big circle and we can do tunnels.
02:01
These two units here, and what you can do, you can draw in 3D and 4D, and on the screen
02:11
there it looks like a 2D representation, but on this one here you can move around it and
02:15
look around and draw different patterns, yeah, draw everything in 4D.
02:20
You've got different palettes, you've got different colors, you can draw with electricity
02:24
wires and various other sorts really.
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