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YouTube multimillionaire Ms. Rachel reveals her secret to becoming the ‘Taylor Swift for toddlers”
Fortune
Follow
1/31/2025
Ms. Rachel has amassed a following of 13.3 million YouTube subscribers, and now her winning formula has landed her a Netflix show and a book deal.
Category
🤖
Tech
Transcript
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00:00
MissRachel has captivated the attention of millions of toddlers through her bubbly education videos.
00:05
Now, the YouTube star has signed a deal with Netflix for a four-episode educational series.
00:10
The former preschool teacher's videos usually bring in millions, if not billions of views with over 13 million subscribers,
00:16
and it's estimated that she makes up to $17.6 million yearly, according to her account's SocialBlade profile.
00:23
MissRachel isn't the only YouTuber to snatch a deal with a streaming service.
00:27
Jake Paul, MrBeast, and David Dobrik have all inked partnerships with Netflix or Prime.
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